Novel label structure

Abstract

The utility model discloses a novel label structure which comprises a base material layer, a gloss reflecting layer, a titanium flash particle layer, a 3D (three-dimensional) visual layer and a surface protective layer. The base material layer is composed of a PET film, the gloss reflecting layer is arranged on the base material layer and composed of a metal film, and the metal gloss feeling of the label is improved. And the titanium flash particle layer is arranged on the glossy reflecting layer, and titanium powder particles are uniformly distributed, so that the flash effect of the label is enhanced. And the 3D visual layer is arranged on the titanium flash particle layer, is provided with a microstructure and is used for generating a wrinkled visual effect. And the surface protection layer covers the 3D visual layer, and a transparent anti-scraping UV protection film is adopted, so that the wear resistance and the ultraviolet resistance of the label are improved. The label structure disclosed by the utility model has excellent visual effect and durability, is suitable for various decorative purposes, and is particularly suitable for outdoor application.

Description

Technical Field

[0001] The utility model relates to the technical field of labels, and in particular to a novel label structure. Background Art

[0002] As market demand for high-end labeling continues to grow, traditional label products are increasingly failing to meet user expectations for visual quality and durability. Existing label products mostly achieve a metallic sheen through simple printing or coating processes. However, these labels often lack visual depth and dynamic, three-dimensional visual effects, often appearing rather monotonous under changing lighting conditions. Furthermore, existing labels face durability issues, particularly when used outdoors for extended periods. They are susceptible to UV radiation and environmental factors, leading to color fading and surface scratches, impacting their aesthetics and longevity.

[0003] To address these issues, some labels attempt to enhance the shiny effect by adding metal powder (such as titanium powder) to the metallic luster layer. However, the visual presentation of these labels remains relatively monotonous, failing to achieve a 3D visual effect. Furthermore, these labels suffer from poor weather resistance over extended use, failing to effectively protect the surface material from environmental damage, which can easily lead to the loss of their original decorative effect.

[0004] In view of this, the inventor specially designed a new label structure, which resulted in this case. Utility Model Content

[0005] The purpose of this application is to provide a new label structure that at least solves the problems of the shortcomings of existing label products in terms of visual effects and durability.

[0006] In order to solve the above technical problems, the present invention provides the following technical solutions:

[0007] The present application provides a new label structure, including a base material layer composed of a PET film, a glossy reflective layer composed of a metal film is provided on the base material layer, a titanium glitter particle layer with uniformly distributed titanium powder particles is provided on the glossy reflective layer, a 3D visual layer is provided on the titanium glitter particle layer, the 3D visual layer has a microstructure for producing a wrinkled visual effect; the 3D visual layer is covered with a surface protection layer.

[0008] In a further embodiment, the glossy reflective layer is an aluminum film or a titanium film.

[0009] In a further embodiment, the glossy reflective layer has a thickness of 0.01 to 0.05 mm.

[0010] In a further embodiment, the surface protection layer is a transparent anti-scratch UV protective film.

[0011] In a further embodiment, the microstructure of the 3D visual layer is a micro-prism structure.

[0012] In a further embodiment, the microstructure of the 3D visual layer is arranged as a multi-layer microprism.

[0013] In a further embodiment, the diameter of the titanium scintillator particles in the titanium scintillator particle layer is 10 to 50 microns.

[0014] In a further embodiment, the substrate layer has a thickness of 0.05 to 0.2 mm. Beneficial effects

[0015] Compared with the prior art, the present invention has the following beneficial effects:

[0016] This multi-layered design effectively combines metallic luster, titanium powder shimmer, and 3D visual effects, significantly enhancing the label's visual appearance. The microstructure of the 3D visual layer, in particular, creates a dynamic wrinkling effect under varying lighting conditions, enhancing its visual impact. Furthermore, the scratch-resistant UV protective film applied to the surface significantly improves the label's wear resistance and UV resistance, extending its outdoor life and overcoming the fading and damage-prone nature of existing labels.

[0017] The specific embodiments of the present invention will be described in further detail below with reference to the accompanying drawings. BRIEF DESCRIPTION OF THE DRAWINGS

[0018] in:

[0019] Figure 1 This is a schematic diagram of the overall structure of the utility model and highlights the layout of each layer;

[0020] Figure 2 It is a schematic diagram of the cross-sectional structure of each layer of the utility model.

[0021] Description of the numbers in the figure:

[0022] 1. Base material layer; 2. Glossy reflective layer; 3. Titanium flash particle layer; 4. 3D visual layer; 5. Surface protection layer. DETAILED DESCRIPTION

[0023] In order to make the purpose, technical solutions and advantages of the embodiments of the present invention clearer, the technical solutions in the embodiments will be clearly and completely described below in conjunction with the drawings in the embodiments of the present invention. The following embodiments are used to illustrate the present invention.

[0024] like Figure 1 and Figure 2As shown, the utility model relates to a new label structure, including a substrate layer 1 composed of a PET film, a glossy reflective layer 2 composed of a metal film is provided on the substrate layer 1, a titanium glitter particle layer 3 with uniformly distributed titanium powder particles is provided on the glossy reflective layer 2, a 3D visual layer 4 is provided on the titanium glitter particle layer 3, and the 3D visual layer 4 has a microstructure for producing a wrinkled visual effect; the 3D visual layer 4 is covered with a surface protection layer 5.

[0025] This embodiment specifically incorporates a multi-layered structural design, aiming to provide a novel label with excellent visual appeal, durability, and applicability. This multi-layered composite structure not only achieves an enhanced metallic luster and sparkle, but also provides a dynamic, three-dimensional wrinkle effect through the specialized design of the 3D visual layer 4. Furthermore, the label exhibits strong abrasion and UV resistance, enabling prolonged outdoor use without losing its original aesthetic appeal.

[0026] like Figure 1 and Figure 2 As shown, the label's substrate layer 1 is made of PET (polyethylene terephthalate) film. PET offers excellent mechanical strength, heat resistance, and weather resistance, while also possessing good flexibility, allowing it to adapt to various surface shapes. The thickness of substrate layer 1 ranges from 0.05 to 0.2 mm, ensuring the label possesses sufficient strength while retaining a degree of flexibility, making it suitable for application to complex surfaces such as curves and bends.

[0027] By using PET film as the substrate, the label's mechanical strength and durability are enhanced, ensuring its adaptability in various environments, especially when used outdoors, preventing deformation or damage. PET film has excellent transparency, allowing subsequent layers of optical and visual effects to be effectively displayed.

[0028] like Figure 1 and Figure 2 As shown, the glossy reflective layer 2 is located above the substrate layer 1 and is composed of an aluminum or titanium film with a thickness of 0.01 to 0.05 mm. This aluminum or titanium film not only possesses an excellent metallic luster, but also enhances the label's overall visual impact through its reflective properties. This layer is tightly bonded to the substrate layer 1 through a vacuum coating process, ensuring that the glossy reflective layer 2 adheres securely and resists detachment. By using a metal film as the glossy reflective layer 2, the label exhibits a high-end metallic luster, enhancing its aesthetics and visual impact. The optimal film thickness ensures that the film layer provides a metallic luster without compromising the label's overall flexibility.

[0029] A layer of titanium shimmer particles 3 is evenly distributed above the glossy reflective layer 2. The diameter of the titanium powder particles is controlled between 10 and 50 microns. The titanium powder particles are a high-brightness material, evenly distributed on the glossy reflective layer 2 through an electrostatic adsorption process and secured with a highly transparent glue. This layer of titanium shimmer particles 3 imparts a shimmering visual effect to the label, creating a strong sense of shimmer under light. Titanium shimmer particles significantly enhance the label's shimmering effect, especially when exposed to light, creating a strong reflective effect and enhancing its visual appeal. The particle size is carefully controlled to ensure a smooth surface without creating a noticeable graininess, thus ensuring the label's aesthetic quality and feel.

[0030] like Figure 1 and Figure 2 As shown, the 3D visual layer 4 is positioned above the titanium glitter particle layer 3 and utilizes a micro-prismatic or multi-layered micro-prismatic structure. This layer, through its microscopic optical design, creates a wrinkled visual effect when illuminated by light at different angles. Despite the flat surface of the label, it appears to have a three-dimensional wrinkled effect. The multi-layered micro-prismatic structure further enhances the optical effect, creating dynamic visual changes as the label moves.

[0031] The micro-prismatic structure creates a three-dimensional visual effect on the label surface, simulating wrinkles and bumps even on a flat surface, enhancing the label's visual complexity and uniqueness. The multi-layered micro-prismatic design refracts light differently at different angles, creating a rich, dynamic visual experience and increasing the label's visual appeal.

[0032] like Figure 1 and Figure 2 As shown, the surface protection layer 5 overlies the 3D visual layer 4 and is composed of a transparent, scratch-resistant UV protective film. This layer is tightly bonded to the 3D visual layer 4 through a heat-pressing process, providing strong abrasion resistance and UV resistance. This transparent surface protection layer 5 not only protects the label from scratches during use but also effectively resists UV rays in sunlight, preventing fading and aging.

[0033] The scratch-resistant UV protective film provides strong surface protection, preventing the label from scratching and abrasion during daily use, while also ensuring that the label does not fade even after prolonged exposure to sunlight. The transparent nature of the protective film does not obscure the visual effects of the 3D visual layer 4 and the titanium glitter particle layer 3, ensuring the label's aesthetics and durability are both maintained.

[0034] In summary, the novel label structure of this embodiment achieves a combination of metallic luster and sparkle with 3D visual effects through a multi-layered design. Precision processing between the layers ensures a strong and reliable overall structure, with excellent scratch and UV resistance, making it suitable for a wide range of outdoor and high-end decorative applications.

[0035] The above is an exemplary description of the present invention in conjunction with the accompanying drawings. It is obvious that the specific implementation of the present invention is not limited to the above-mentioned method. As long as various non-substantial improvements are made using the method concept and technical solution of the present invention, or the concept and technical solution of the present invention are directly applied to other occasions without improvement, they are all within the scope of protection of the present invention.

Claims

1. A new label structure, characterized by: The invention comprises a substrate layer (1) composed of a PET film, a glossy reflective layer (2) composed of a metal film is provided on the substrate layer (1), a titanium glitter particle layer (3) in which titanium powder particles are evenly distributed is provided on the glossy reflective layer (2), a 3D visual layer (4) is provided on the titanium glitter particle layer (3), and the 3D visual layer (4) has a microstructure for generating a wrinkled visual effect; and the 3D visual layer (4) is covered with a surface protective layer (5).

2. A new label structure according to claim 1, characterized in that: The glossy reflective layer (2) is an aluminum film or a titanium film.

3. A new label structure according to claim 2, characterized in that: The thickness of the glossy reflective layer (2) is 0.01 to 0.05 mm.

4. The novel label structure according to claim 1, characterized in that: The surface protection layer (5) is a transparent anti-scratch UV protective film.

5. The novel label structure according to claim 1, characterized in that: The microstructure of the 3D visual layer (4) is a micro-prism structure.

6. The novel label structure according to claim 5, characterized in that: The microstructure of the 3D visual layer (4) is arranged in a multi-layer microprism manner.

7. The novel label structure according to claim 1, characterized in that: The diameter of the titanium scintillator particles in the titanium scintillator particle layer (3) is 10 to 50 micrometers.

8. The novel label structure according to claim 6, characterized in that: The thickness of the substrate layer (1) is 0.05 to 0.2 mm.

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