Information display method, device, terminal, server and storage medium

Abstract

The present disclosure relates to an information display method, device, terminal, server and storage medium, and belongs to the field of computer technology. The method includes: obtaining recommended information, the recommended information includes a background image, a foreground image and item information of multiple items, the foreground image is extracted from a multimedia resource for recommending multiple items, and the background image is obtained by blurring the foreground image; in the information recommendation interface, the background image is used as the background, the foreground image is used as the foreground for display, and the item information of multiple items is displayed in the foreground image. In the above method, the background and foreground of the interface are consistent in color tone, thereby improving the coordination of the overall interface picture and improving the information display effect, and by displaying the item information of multiple items in the foreground image, the display resources of the information recommendation interface are fully utilized, and the display content of the information recommendation interface is enriched.

Description

Technical Field

[0001] The present disclosure relates to the field of computer technology, and in particular to an information display method, device, terminal, server and storage medium. Background Art

[0002] With the rapid development of computer technology and mobile Internet, various network information has been widely disseminated, enabling people to obtain various information quickly and timely, providing great convenience for people's life and work.

[0003] In the related art, when recommending an item to a user, the item information of the item is generally displayed in the information recommendation interface so that the user can understand the item. However, the information recommendation interface often uses a fixed background image. This information display method is relatively simple, resulting in poor information display effect. Summary of the invention

[0004] The present disclosure provides an information display method, device, terminal, server and storage medium to improve the information display effect. The technical solution of the present disclosure is as follows:

[0005] According to a first aspect of an embodiment of the present disclosure, there is provided an information display method, comprising:

[0006] Acquire recommendation information, the recommendation information including a background image, a foreground image, and item information of a plurality of items, the foreground image being extracted from a multimedia resource used to recommend the plurality of items, and the background image being obtained by blurring the foreground image;

[0007] In the information recommendation interface, the background image is used as the background, the foreground image is used as the foreground for display, and the item information of the plurality of items is displayed in the foreground image.

[0008] In some embodiments, displaying item information of the plurality of items in the foreground image includes:

[0009] In a case where the number of the plurality of items is greater than the first number, item information of the plurality of items is displayed in turn in the foreground image.

[0010] In some embodiments, the item information of each of the items includes an item image of the item; and the step of displaying the item information of the plurality of items in the foreground image in turn includes:

[0011] In the foreground image, displaying the first number of the item images in the display order of the plurality of the item images;

[0012] In response to the display time length of the first number of item images reaching a first time length, a sliding effect toward one side of the foreground image is displayed to display item images that are ordered after the first number of item images.

[0013] In some embodiments, the method further comprises:

[0014] When the number of the plurality of items is not greater than the first number, item information of the plurality of items is simultaneously displayed in the foreground image.

[0015] In some embodiments, the recommendation information further includes an item recommendation text; and the method further includes:

[0016] In the information recommendation interface, the item recommendation text is displayed.

[0017] In some embodiments, the displaying using the background image as the background and the foreground image as the foreground includes:

[0018] The foreground image is displayed on an upper layer of the background image, and a separation line is displayed at an edge of the foreground image.

[0019] In some embodiments, the information recommendation interface is an initialization interface of an application, and the method further includes:

[0020] In response to the application being started, the step of obtaining the recommendation information is performed.

[0021] In some embodiments, the recommendation information includes applications corresponding to the multiple items, and the method further includes:

[0022] In the information recommendation interface, jump options corresponding to the multiple items are displayed;

[0023] In response to a triggering operation on the jump option, jumping from the information recommendation interface to the application;

[0024] A detailed information interface is displayed in the application, wherein the detailed information interface includes item information of at least one of the multiple items.

[0025] In some embodiments, the recommendation information further includes the multimedia resource, and the method further includes:

[0026] In response to the multimedia resource being played to be finished, the item information of the plurality of items is displayed with any video frame of the multimedia resource as a background.

[0027] In some embodiments, the recommendation information further includes the multimedia resource, and the method further includes:

[0028] The item information of at least one item among the multiple items is displayed with the multimedia resource being played as the background and in a target display mode matched with the currently logged-in account.

[0029] In some embodiments, the item information includes an item image, an item name, and a resource transfer value, and the resource transfer value of any of the items refers to the resource value transferred to obtain the item; the target display mode includes any of the following display modes:

[0030] displaying an item image of any one of the plurality of items; or,

[0031] Displaying an item image, an item name, and a resource transfer value of any one of the plurality of items; or,

[0032] An item image and an item name are displayed for each of said items.

[0033] In some embodiments, the method further comprises:

[0034] Determine the target display mode corresponding to the geographical range where the account is located, the target display mode being a display mode with the largest corresponding target value among multiple display modes;

[0035] Among them, the target value corresponding to the display method refers to the sum of the resource transfer values ​​corresponding to the items displayed in the display method on the terminal logged in by the account corresponding to the geographical range, and the resource transfer value, the resource transfer value of any of the items refers to the resource value transferred to obtain the item.

[0036] In some embodiments, the displaying of item information of at least one of the plurality of items in a target display mode matching a currently logged-in account with the multimedia resource being played as the background includes:

[0037] In response to the playback time of the multimedia resource reaching a second time, the item information of at least one of the multiple items is displayed with the multimedia resource being played as the background and in a target display mode that matches the currently logged-in account, and the second time is less than the total playback time of the multimedia resource.

[0038] According to a second aspect of an embodiment of the present disclosure, there is provided an information display method, the method comprising:

[0039] Acquire delivery information, the delivery information including multimedia resources for recommending multiple items and item information of the multiple items;

[0040] Extracting a video frame from the multimedia resource to obtain a foreground image;

[0041] Performing blur processing on the foreground image to obtain a background image;

[0042] The recommendation information corresponding to the plurality of items is published, wherein the recommendation information includes the foreground image, the background image, and item information of the plurality of items.

[0043] In some embodiments, extracting a video frame from the multimedia resource to obtain a foreground image includes:

[0044] A video frame containing a human portrait is extracted from the multimedia resource to obtain the foreground image.

[0045] According to a third aspect of an embodiment of the present disclosure, there is provided an information display device, including:

[0046] a first acquisition unit configured to acquire recommendation information, wherein the recommendation information includes a background image, a foreground image, and item information of a plurality of items, wherein the foreground image is extracted from a multimedia resource used to recommend the plurality of items, and the background image is obtained by blurring the foreground image;

[0047] The first display unit is configured to be executed in the information recommendation interface, to display with the background image as the background and the foreground image as the foreground, and to display the item information of the plurality of items in the foreground image.

[0048] In some embodiments, the first display unit is configured to display the item information of the plurality of items in turn in the foreground image when the number of the plurality of items is greater than a first number.

[0049] In some embodiments, the item information of each of the items includes an item image of the item; the first display unit is configured to display the first number of item images in the foreground image in a display order of the plurality of item images; in response to the display time of the first number of item images reaching a first time length, display a sliding effect to one side of the foreground image to display item images sorted after the first number of item images.

[0050] In some embodiments, the first display unit is further configured to simultaneously display item information of the plurality of items in the foreground image when the number of the plurality of items is not greater than the first number.

[0051] In some embodiments, the recommendation information also includes item recommendation text; the first display unit is further configured to execute in the information recommendation interface to display the item recommendation text.

[0052] In some embodiments, the first display unit is configured to display the foreground image on an upper layer of the background image and display a separation line at an edge of the foreground image.

[0053] In some embodiments, the information recommendation interface is an initialization interface of an application, and the first acquisition unit is configured to execute, in response to the application being started, to acquire the recommendation information.

[0054] In some embodiments, the recommended information includes applications corresponding to the multiple items, and the first display unit is configured to display jump options corresponding to the multiple items in the information recommendation interface; jump from the information recommendation interface to the application in response to a triggering operation on the jump option; and display a detailed information interface in the application, wherein the detailed information interface includes item information of at least one of the multiple items.

[0055] In some embodiments, the recommendation information further includes the multimedia resource; and the device further includes:

[0056] The second display unit is configured to display the item information of the plurality of items using any video frame of the multimedia resource as a background in response to the end of playing of the multimedia resource.

[0057] In some embodiments, the recommendation information further includes the multimedia resource; and the device further includes:

[0058] The second display unit is configured to display the item information of at least one of the multiple items with the multimedia resource being played as the background and in a target display mode matched with the currently logged-in account.

[0059] In some embodiments, the item information includes an item image, an item name, and a resource transfer value, and the resource transfer value of any of the items refers to the resource value transferred to obtain the item; the target display mode includes any of the following display modes:

[0060] displaying an item image of any one of the plurality of items; or,

[0061] Displaying an item image, an item name, and a resource transfer value of any one of the plurality of items; or,

[0062] An item image and an item name are displayed for each of said items.

[0063] In some embodiments, the apparatus further comprises:

[0064] A determination unit is configured to determine the target display mode corresponding to the geographical range where the account is located, wherein the target display mode is a display mode with the largest target value among multiple display modes;

[0065] Among them, the target value corresponding to the display method refers to the sum of the resource transfer values ​​corresponding to the items displayed in the display method on the terminal logged in by the account corresponding to the geographical range, and the resource transfer value refers to the resource value transferred by the terminal to obtain the item.

[0066] In some embodiments, the second display unit is configured to execute, in response to the playback time of the multimedia resource reaching a second time, displaying item information of at least one of the multiple items with the multimedia resource being played as the background and in a target display mode matching the currently logged-in account, wherein the second time is less than the total playback time of the multimedia resource.

[0067] According to a fourth aspect of an embodiment of the present disclosure, there is provided an information display device, the device comprising:

[0068] A second acquisition unit is configured to acquire delivery information, wherein the delivery information includes multimedia resources for recommending a plurality of items and item information of the plurality of items;

[0069] An extraction unit, configured to extract a video frame from the multimedia resource to obtain a foreground image;

[0070] A blur processing unit, configured to perform blur processing on the foreground image to obtain a background image;

[0071] The publishing unit is configured to publish recommendation information corresponding to the multiple items, wherein the recommendation information includes the foreground image, the background image, and item information of the multiple items.

[0072] In some embodiments, the extraction unit is configured to extract video frames containing portraits from the multimedia resources to obtain the foreground image.

[0073] According to a fifth aspect of an embodiment of the present disclosure, a terminal is provided, the terminal including:

[0074] processor;

[0075] a memory for storing instructions executable by the processor;

[0076] The processor is configured to execute the instructions to implement the information display method as described in the first aspect above.

[0077] According to a sixth aspect of an embodiment of the present disclosure, a server is provided, the server comprising:

[0078] processor;

[0079] a memory for storing instructions executable by the processor;

[0080] Wherein, the processor is configured to execute the instructions to implement the information display method as described in the second aspect above.

[0081] According to the seventh aspect of an embodiment of the present disclosure, a computer-readable storage medium is provided. When the instructions in the computer-readable storage medium are executed by the processor of a terminal, the terminal is enabled to execute the information display method as described in the first aspect above; when the instructions in the computer-readable storage medium are executed by the processor of a server, the server is enabled to execute the information display method as described in the second aspect above.

[0082] According to an eighth aspect of an embodiment of the present disclosure, there is provided a computer program product, comprising a computer program, wherein when the computer program is executed by a processor, the information display method as described in the above aspects is implemented.

[0083] In the information display method, device, terminal, server and storage medium provided by the embodiments of the present disclosure, since the foreground image can be extracted from the multimedia resources, there is no need to provide the foreground image additionally, and since the background image is obtained by blurring the foreground image, the two images have the same tone. Therefore, in the information recommendation interface, by using the background image as the background and the foreground image as the main image for display, the tones of the background and foreground of the interface are consistent, thereby improving the coordination of the overall interface picture and improving the information display effect. Moreover, by displaying the item information of multiple items in the foreground image, the display resources of the information recommendation interface are fully utilized and the display content of the information recommendation interface is enriched.

[0084] It is to be understood that the foregoing general description and the following detailed description are exemplary and explanatory only and are not restrictive of the present disclosure. BRIEF DESCRIPTION OF THE DRAWINGS

[0085] The drawings herein are incorporated into and constitute a part of the specification, illustrate embodiments consistent with the present disclosure, and together with the description are used to explain the principles of the present disclosure, and do not constitute improper limitations on the present disclosure.

[0086] Figure 1 is a schematic diagram of an implementation environment according to an exemplary embodiment;

[0087] Figure 2 is a flow chart of an information display method according to an exemplary embodiment;

[0088] Figure 3 is a flow chart of an information display method according to an exemplary embodiment;

[0089] Figure 4 is a flow chart of an information display method according to an exemplary embodiment;

[0090] Figure 5 is a flow chart of an information display method according to an exemplary embodiment;

[0091] Figure 6 is a schematic diagram of an information recommendation interface according to an exemplary embodiment;

[0092] Figure 7 is a flow chart of an information display method according to an exemplary embodiment;

[0093] Figure 8 is a schematic diagram of a resource playback interface according to an exemplary embodiment;

[0094] Fig. 9 is a schematic diagram of a resource playback interface according to an exemplary embodiment;

[0095] Fig.10 is a schematic diagram of a resource playback interface according to an exemplary embodiment;

[0096] Fig.11 is a structural block diagram of an information display device according to an exemplary embodiment;

[0097] Fig.12 is a structural block diagram of an information display device according to an exemplary embodiment;

[0098] Fig.13 is a structural block diagram of a terminal according to an exemplary embodiment;

[0099] Fig.14 The figure is a structural block diagram of a server according to an exemplary embodiment. DETAILED DESCRIPTION

[0100] In order to enable ordinary persons in the art to better understand the technical solutions of the present disclosure, the technical solutions in the embodiments of the present disclosure will be clearly and completely described below in conjunction with the accompanying drawings.

[0101] It should be noted that the terms "first", "second", etc. in the specification and claims of the present disclosure and the above-mentioned drawings are used to distinguish similar objects, and are not necessarily used to describe a specific order or sequence. It should be understood that the data used in this way can be interchanged where appropriate, so that the embodiments of the present disclosure described herein can be implemented in an order other than those illustrated or described herein. The embodiments described in the following exemplary embodiments do not represent all embodiments consistent with the present disclosure. Instead, they are merely examples of devices and methods consistent with some aspects of the present disclosure as detailed in the appended claims.

[0102] The user information involved in the present disclosure may be information authorized by the user or fully authorized by all parties.

[0103] Figure 1 is a schematic diagram of an implementation environment according to an exemplary embodiment. Figure 1 , the implementation environment includes a terminal 101 and a server 102. The terminal 101 and the server 102 are connected via a wireless or wired network.

[0104] In some embodiments, the terminal 101 is installed with an application provided by the server 102, and the terminal 101 can realize the function of information display through the application. Exemplarily, the application is an application in the operating system of the terminal 101 or an application provided by a third party. For example, the application is a live broadcast application, a video application, a game application, a shopping application, an audio application or other applications, etc., which is not limited in the embodiments of the present disclosure. In some embodiments, the terminal 101 is a desktop computer, a laptop computer, a tablet computer, a smart phone or other terminals.

[0105] The server 102 is a background server of the above application. In some embodiments, the server 102 publishes recommendation information, which is used to recommend items. The terminal 101 receives the recommendation information and displays information based on the recommendation information to recommend items to the user operating the terminal 101.

[0106] In some embodiments, the server 102 is a server, or at least one of a server cluster cloud server, a cloud computing platform, and a virtualization center composed of several servers. In some embodiments, the number of the above-mentioned servers 102 can be more or less, and the embodiments of the present disclosure are not limited to this. Of course, the server 102 can also include other functional servers to provide more comprehensive and diversified services.

[0107] In some embodiments, see Figure 1The implementation environment also includes a terminal 103, and the terminal 103 and the server 102 are connected via a wireless or wired network. The terminal 103 is used to upload the delivery information of the item to the server 102, and the server 102 receives the delivery information of the item, generates the recommendation information of the item based on the delivery information of the item, and then publishes the recommendation information. In some embodiments, the terminal 103 is a desktop computer, a laptop computer, a tablet computer, a smart phone or other terminals.

[0108] The information display method provided by the present disclosure can be applied to the scene of item recommendation. For example, when a user opens any application, the terminal displays the information recommendation interface through the method provided by the present disclosure, and the information recommendation interface displays the foreground image and background image and the item information of multiple items. Alternatively, the terminal can also display the item information of multiple items through the method provided by the present disclosure when the multimedia resource (such as a short video) ends, so that the user can understand the items through the item information displayed in the interface to achieve item recommendation. Of course, the information display method provided by the present disclosure can also be applied in other scenarios, and the embodiments of the present disclosure are not limited to this.

[0109] Figure 2 is a flow chart of an information display method according to an exemplary embodiment. Figure 2 As shown, the method is executed by the server and includes the following steps.

[0110] 201. The server obtains delivery information, where the delivery information includes multimedia resources for recommending multiple items and item information of the multiple items.

[0111] The delivery information is sent from the terminal of the item publisher to the server. When the item publisher needs to recommend an item, the delivery information is sent to the server through the terminal. An item is any item that can be transferred, for example, items include clothes, daily necessities or food. Multimedia resources include videos, images, texts or other resources. The embodiment of the present disclosure takes the multimedia resource as a video as an example for explanation.

[0112] 202. The server extracts a video frame from the multimedia resource to obtain a foreground image.

[0113] 203. The server performs blur processing on the foreground image to obtain a background image.

[0114] 204. The server publishes recommendation information corresponding to the multiple items, where the recommendation information includes a foreground image, a background image, and item information of the multiple items.

[0115] In the disclosed embodiment, the server publishes the recommended information of the item according to the delivery information, so that other terminals can display based on the recommended information, so that the user operating the terminal can understand the item. The server publishing the recommended information means that the server sends the recommended information to multiple terminals.

[0116] In the disclosed embodiment, since the foreground image is obtained by extracting frames from multimedia resources used to recommend multiple items, there is no need to provide a foreground image separately. Furthermore, since the background image is obtained by blurring the foreground image, the tones of the foreground image and the background image can be coordinated and unified, thereby improving the effect of information display.

[0117] Figure 3 is a flow chart of an information display method according to an exemplary embodiment. Figure 3 As shown, the method includes the following steps.

[0118] 301. The server obtains delivery information, where the delivery information includes multimedia resources for recommending multiple items and item information of the multiple items.

[0119] In some embodiments, the server is provided with an interface, and the interface is used for the terminal to upload the delivery information, and the terminal uploads the delivery information to the server through the interface. The terminal is a terminal used by the item publisher. The item publisher is the object that provides the item, such as an advertiser. The item information of any item includes the item name and item image of the item. Optionally, the item information also includes the resource transfer value of the item, and the resource transfer value refers to the resource value transferred to obtain the item.

[0120] 302. The server extracts a video frame from the multimedia resource to obtain a foreground image.

[0121] Optionally, the multimedia resource is a video, and the video includes multiple video frames. The foreground image is used to be displayed as the foreground of the information recommendation interface. In some embodiments, the multimedia resource is a video containing a portrait, and the server extracts the video frame from the multimedia resource to obtain the foreground image. The implementation method includes: with full authorization from all parties, the server extracts the video frame containing the portrait from the multimedia resource to obtain the foreground image.

[0122] The portrait may be a portrait of a promoter of the multimedia resource. The server extracts at least one video frame containing a portrait from the multimedia resource. In some embodiments, the server uses any one of the at least one video frame containing a portrait as a foreground image. In other embodiments, the server determines a target video frame from at least one video frame containing a portrait and uses the target video frame as a foreground image. The clarity of the target video frame meets a clarity condition, and the clarity condition can be set as needed. For example, taking the clarity as represented by resolution, the clarity condition can be that the resolution of the video frame is higher than a resolution threshold, and the resolution threshold can be set as needed, which is not limited in the present disclosure.

[0123] It should be noted that, when a target video frame whose clarity meets the clarity condition is not extracted, the server can determine a video frame with the highest clarity from at least one video frame containing a portrait, and perform image processing on the video frame so that the clarity of the video frame meets the condition.

[0124] In the disclosed embodiment, by extracting video frames containing portraits from multimedia resources to obtain foreground images, it is possible to display portrait information related to an object through the foreground images without playing the multimedia resources, thereby enriching the content of the information display.

[0125] In some embodiments, for each delivery information, the server extracts a video frame containing a human portrait from the multimedia resource to obtain a foreground image. If no video frame containing a human portrait is extracted, the server may also extract a video frame containing an object to obtain a foreground image. The object may be any of a plurality of objects recommended by the multimedia resource.

[0126] 303. The server performs blur processing on the foreground image to obtain a background image.

[0127] Since the background image is obtained by blurring the foreground image, when the background image is used as the background of the foreground image for display, the color tone of the background image and the color tone of the foreground image are unified, thereby improving the display effect of the interface. In some embodiments, the server blurs the foreground image to obtain the background image, including: the server performs Gaussian blur processing on the foreground image to obtain the background image. Among them, relative to the foreground image, the blur degree of the background image obtained by Gaussian blur processing can be set as needed, and the present disclosure does not limit this. By performing Gaussian blur processing on the foreground image, the background image can obtain a better blur effect. It should be noted that the server can also process the foreground image by any other blur processing method to obtain the background image, and the embodiments of the present disclosure do not limit this.

[0128] 304. The server determines recommendation information based on the foreground image, the background image, and the item information of the plurality of items.

[0129] In some embodiments, the server packages the foreground image, the background image and the item information of the multiple items to obtain the recommendation information. The recommendation information may be the SDK (Software Development Kit) of the first application. The first application is an application capable of displaying information based on the recommendation information.

[0130] In the embodiment of the present disclosure, recommendation information corresponding to multiple items is determined based on the foreground image, the background image and the item information of the multiple items, so that the recommendation information can include multiple forms of information about each item, thereby enriching the content of the recommendation information and further improving the recommendation effect of the item.

[0131] 305. The server publishes the recommendation information.

[0132] In some embodiments, the server sends the recommendation information to a terminal installed with the first application, so that the terminal displays information in the first application based on the recommendation information.

[0133] In the disclosed embodiment, since the foreground image is obtained by extracting frames from multimedia resources used to recommend multiple items, there is no need to provide a foreground image separately. Furthermore, since the background image is obtained by blurring the foreground image, the tones of the foreground image and the background image can be coordinated and unified, thereby improving the effect of information display.

[0134] Figure 4 is a flow chart of an information display method according to an exemplary embodiment. Figure 4 As shown, the method includes the following steps.

[0135] 401. The terminal obtains recommendation information, which includes a background image, a foreground image, and item information of multiple items. The foreground image is extracted from multimedia resources used to recommend multiple items, and the background image is obtained by blurring the foreground image.

[0136] 402. The terminal displays the information recommendation interface with the background image as the background and the foreground image as the foreground, and displays the item information of the multiple items in the foreground image.

[0137] In the disclosed embodiment, since the foreground image can be extracted from multimedia resources, there is no need to provide an additional foreground image, and since the background image is obtained by blurring the foreground image, the two images have the same tone. Therefore, in the information recommendation interface, the background image is used as the background and the foreground image is displayed as the main image, so that the tone of the background and foreground of the interface is consistent, thereby improving the coordination of the overall interface and improving the information display effect. In addition, by displaying the item information of multiple items in the foreground image, the display resources of the information recommendation interface are fully utilized, and the display content of the information recommendation interface is enriched.

[0138] Figure 5 is a flow chart of an information display method according to an exemplary embodiment. Figure 5 As shown, the method includes the following steps.

[0139] 501. The terminal obtains recommendation information, which includes a background image, a foreground image, and item information of multiple items. The foreground image is extracted from multimedia resources used to recommend multiple items, and the background image is obtained by blurring the foreground image.

[0140] After receiving the recommendation information sent by the server, the terminal stores the recommendation information. When information display is required based on the recommendation information, the stored recommendation information is obtained. In some embodiments, the information recommendation interface is the initialization interface of the application, which is also the application Figure 3 The first application in the illustrated embodiment is referred to as the first application for the sake of distinction. The information display method provided by the embodiment of the present disclosure further includes the following steps: the terminal executes the operation of step 501 in response to the first application being started.

[0141] In the disclosed embodiment, when the first application is started, recommendation information is obtained so that subsequent information can be displayed based on the recommendation information. In this way, when the first application is started, the user can see the content displayed based on the recommendation information, thereby realizing the recommendation of the items and increasing the recommendation strength of the items.

[0142] 502. The terminal displays the information recommendation interface with the background image as the background and the foreground image as the foreground.

[0143] In some embodiments, the display size of the background image can be determined according to the size of the display interface of the terminal to adapt to the display interface of the terminal, and the present disclosure does not limit this. For example, the background image fills the display interface of the terminal, that is, the size of the background image is the same as the size of the display interface of the terminal. Optionally, the foreground image is displayed in the form of a card. The display size of the foreground image and the display position in the information recommendation interface can also be set as needed, and the present disclosure does not limit this. For example, the size ratio between the background image and the foreground image can be fixed, and the display position of the foreground image can be the central area of ​​the background image.

[0144] Since the background image and the foreground image are displayed in a superimposed manner, the terminal can display the two images separately to make the intersection area of ​​the two images more obvious. In some embodiments, the terminal uses the background image as the background and the foreground image as the foreground for display, including: the terminal displays the foreground image on the upper layer of the background image and displays a separator line on the edge of the foreground image.

[0145] The background image is located below the foreground image, and the portion of the image not covered by the foreground image is displayed in the information recommendation interface. The user operating the terminal can see both the background image and the foreground image in the information recommendation interface of the terminal. In some embodiments, the terminal displays the separator line in the form of an edge surrounding the foreground image. The display style of the separator line can be set as needed, and this disclosure does not limit this. For example, see Figure 6 , a separator line is displayed on the edge of the foreground image to separate it from the background image.

[0146] In the embodiment of the present disclosure, by displaying the foreground image on the upper layer of the background image and displaying a separation line at the edge of the foreground image, the junction area between the foreground image and the background image is made more obvious, thereby improving the information display effect.

[0147] In the embodiment of the present disclosure, since the recommendation information also includes item information of multiple items, the terminal may further perform the operation of step 503. It should be noted that the terminal may perform step 502 and step 503 simultaneously, that is, display the background image, the foreground image and the item information of multiple items simultaneously in the information recommendation interface, or the terminal may perform step 502-step 503 sequentially, that is, display the background image and the foreground image first, and then display the item information of multiple items.

[0148] 503. The terminal displays the item information of the multiple items in the foreground image.

[0149] Among them, the display position of the item information in the foreground image can be set as needed, and the present disclosure does not limit this. For example, the terminal displays the item information of the item in the upper layer of the foreground image and at the bottom of the foreground image. In this way, the item information is highlighted without blocking most of the foreground image. Among them, the ratio between the size of the display area corresponding to the item information and the size of the foreground image can be set as needed, and the present disclosure embodiment does not limit this. In the embodiment of the present disclosure, on the basis of recommending information by displaying the foreground image and the background image, the item information of the item is also displayed, so that the user can understand more information about the item, thereby making full use of the display resources of the information recommendation interface and enriching the display content of the information recommendation interface.

[0150] In some embodiments, if the number of items is one, the terminal directly displays the item information of the item in the information recommendation interface. In other embodiments, if the number of items includes multiple items, the terminal displays the item information of multiple items in the foreground image in a manner that: when the number of multiple items is greater than a first number, the terminal displays the item information of multiple items in the foreground image in turn; when the number of multiple items is not greater than the first number, the terminal displays the item information of multiple items in the foreground image at the same time.

[0151] Among them, one item corresponds to one item information, and the first number is the maximum number of item information that can be displayed simultaneously on the information recommendation interface. The first number can be set according to the size of the display interface of the terminal, and the present disclosure does not limit this. For example, the first number is 2, 3, or 4. Optionally, the size of the display area corresponding to each item information is the same.

[0152] In the disclosed embodiment, since the display method of item information of multiple items can be determined according to the first quantity, even if the number of items is large, the display resources of the information recommendation interface can be fully utilized by displaying them in turn, ensuring that the item information of the items is fully displayed, thereby improving the information display effect.

[0153] When the item information of multiple items is displayed simultaneously, for example, the multiple items include item 1, item 2, and item 3, the terminal displays the item information of item 1, item 2, and item 3 side by side in the information recommendation interface.

[0154] In the embodiment of the present disclosure, by simultaneously displaying the item information of a plurality of items when the number of items is small, the display time of the item information is saved and the display efficiency is improved.

[0155] In some embodiments, the item information of each item includes an item image of the item; then the implementation method of the terminal displaying the item information of multiple items in the foreground image in turn includes: the terminal displays a first number of item images in the foreground image according to the display order of the multiple item images; in response to the display time of the first number of item images reaching a first time length, displaying an effect of sliding to one side of the foreground image to display the item images sorted after the first number of item images.

[0156] Among them, the first duration and the display order of multiple item images can be set as needed, and the present disclosure does not limit this. For example, each item is set with a priority. For items with high priority, the display order of the item image of the item is at the front, and for items with low priority, the display order of the item image of the item is at the back. The priority can be set as needed. Optionally, the first duration is set to be smaller so that the item information of multiple items can be fully displayed in a shorter time. For example, the first duration is 0.5 seconds. Taking the first number as 3 and the number of multiple items as 5 as an example, the terminal displays the item images ranked in the top 3 in the display order in the information recommendation interface. When the display duration reaches the first duration, the effect of the 3 item images sliding out to one side is displayed, and the effect of the item image ranked in the 4th place sliding in to the same side is displayed at the same time, until the item image ranked in the 1st place disappears from the information recommendation interface, and the item image ranked in the 4th place is fully displayed in the information recommendation interface, and so on, until the item image ranked in the 5th place is fully displayed in the information recommendation interface.

[0157] In the disclosed embodiment, the item images of multiple items are displayed in sequence through a dynamic sliding display effect, so that multiple items can be displayed on the information recommendation interface, thereby increasing the amount of information that can be displayed on the information recommendation interface.

[0158] In some embodiments, the recommendation information also includes item recommendation text; the information display method provided by the embodiment of the present disclosure also includes the following steps: the terminal displays the item recommendation text in the information recommendation interface.

[0159] Among them, the item recommendation text is the information contained in the delivery information uploaded to the server by the terminal of the item publisher, and is sent to the terminal via the server. For example, the item recommendation text is the slogan of the item. Optionally, the display position of the item recommendation text in the information recommendation interface and the size of the display area can be set as needed. For example, the display position of the item recommendation text is located in the area below the item information of multiple items. It should be noted that the terminal can display the item recommendation text while displaying the item information of the item.

[0160] For example, see Figure 6, multiple item images are displayed side by side at the bottom of the foreground image, and the item recommendation text "XXXX, XXXX" is displayed below the item images.

[0161] In the disclosed embodiment, by displaying the item recommendation text on the information recommendation interface, the user can learn about the item through the item recommendation text, thereby enriching the display content of the information recommendation interface.

[0162] In some embodiments, the recommended information includes applications corresponding to multiple items. For ease of distinction, the application is referred to as a second application. The information display method provided by the disclosed embodiment also includes the following steps: the terminal displays jump options corresponding to multiple items in the information recommendation interface; in response to a trigger operation on the jump option, jumps from the information recommendation interface to the second application; and displays a detailed information interface in the second application, the detailed information interface including item information of at least one item among the multiple items.

[0163] The second application corresponding to the item is an application that can transfer resources to the item or an application that provides a detailed information interface for the item. The user can trigger the jump option displayed on the information recommendation interface to trigger the terminal to jump to the second application. The detailed information interface displays detailed information of the item, such as the item name, item image, item performance, or the resource transfer value corresponding to the item, and the resource transfer value refers to the resource value transferred to obtain the item.

[0164] The display mode and display position of the jump option can be set as needed. For example, the jump option is displayed as a button and the display position is located below the foreground image. The jump option is set with corresponding text description information to indicate the function of the jump option. The content of the text description information can be set as needed. For example, see Figure 6 , the second application is application A, a jump option is displayed below the foreground image, and the text description information of the jump option is "jump to application A".

[0165] It should be noted that the applications corresponding to the multiple items included in the recommended information can also be the current application, and the current application can also transfer resources for the items or provide a detailed information interface for the items, and the detailed information interface is provided by the current application. Then the terminal displays a jump option in the information recommendation interface, and the jump option is used to jump to the detailed information interface in the current application. For example, the text description information of the jump option is "jump to detailed information page". Therefore, in response to the triggering operation of the jump option, in the current application, jump from the information recommendation interface to the detailed information interface.

[0166] In the disclosed embodiment, by displaying a jump option, when the user wants to know more information about an item, he or she can find out through the detailed information interface displayed by the second application corresponding to the item, thereby providing an entry to learn the detailed information of the item without the need to additionally search for the detailed information of the item, thereby improving the convenience of operation.

[0167] It should be noted that the terminal can display the background image, foreground image, item information and jump options in the information recommendation interface at the same time. In some embodiments, the information recommendation interface also displays a countdown option, and the terminal jumps from the information recommendation interface to the main interface of the current application in response to the triggering operation of the countdown option.

[0168] The countdown duration is the time required from displaying the information recommendation interface to entering the main interface of the first application. The countdown duration can be set as needed, for example, a countdown of 5 seconds. The display method and display position of the countdown option can be set as needed. For example, the display method of the countdown option is a button, and the display position is located in the upper right corner of the information recommendation interface. The countdown option can also be set with text description information, for example, the content of the text description information is "skip", to indicate that the user can trigger the countdown option to trigger the terminal to directly display the main interface of the first application. For example, see Figure 6 A countdown option is displayed in the upper right corner of the information recommendation interface, and the text description of the countdown option is "Skip 5", and the number 5 means the countdown is 5 seconds.

[0169] In the disclosed embodiment, the publisher of the item can upload the delivery information through the server without providing additional foreground images and background images. It is only necessary to provide multimedia resources related to the item and information such as the item image, thereby reducing manpower consumption; and the server can use an automated template such as "foreground image + background image" to extract the foreground image from the multimedia resources, and then process it to obtain the background image, thereby providing rich information for the display of the information recommendation interface; in addition, since the item information can be displayed in turn when the number of items is large, dynamic display of the item information is achieved.

[0170] In the disclosed embodiment, since the foreground image can be extracted from multimedia resources, there is no need to provide an additional foreground image, and since the background image is obtained by blurring the foreground image, the two images have the same tone. Therefore, in the information recommendation interface, the background image is used as the background and the foreground image is displayed as the main image, so that the tone of the background and foreground of the interface is consistent, thereby improving the coordination of the overall interface and improving the information display effect. In addition, by displaying the item information of multiple items in the foreground image, the display resources of the information recommendation interface are fully utilized, and the display content of the information recommendation interface is enriched.

[0171] Figure 5 In the embodiment shown, the terminal recommends information of multiple items in the form of statically displaying a foreground image, a background image, and item information of multiple items. In some embodiments, the recommendation information also includes multimedia resources, so that the terminal can also play the multimedia resources for recommending multiple items, and display the item information of the items during the process of playing the multimedia resources and when the multimedia resources are finished playing, so as to realize information recommendation. Figure 7 is a flow chart of an information display method according to an exemplary embodiment. Figure 7 As shown, the method includes the following steps.

[0172] 701. The terminal uses the multimedia resource being played as a background and displays item information of at least one item among the multiple items in a target display mode matched with the currently logged-in account.

[0173] In an embodiment of the present disclosure, the terminal plays the multimedia resource in an application, and for ease of distinction, the application is called a third application. The third application may be the same as the first application or the second application, or the third application may be different from both the first application and the second application. In some embodiments, when the user wants to browse multimedia resources, the terminal is triggered to start the third application, and the terminal plays the multimedia resource in the third application. For example, the third application is a short video application, and the multimedia resource for recommending multiple items is a short video. The short video in the short video application is played in the form of an information stream. When the terminal plays the multimedia resource for recommending multiple items in the form of an information stream, the multimedia resource is played.

[0174] The account has a matching display mode, which is used to display the item information of the item. When playing the multimedia resource, the terminal obtains the target display mode that matches the current login account, so as to display the item information in the resource playing interface through the target display mode.

[0175] In the disclosed embodiment, by displaying the item information of the item while playing the multimedia resources, the user can learn about the item not only through the multimedia resources but also through the item information. By displaying the item in a target display mode that matches the account, the adaptability of the display mode to the account is improved, thereby enriching the item recommendation method.

[0176] In some embodiments, in response to the multimedia resource starting to play, the terminal displays the item information of at least one of the multiple items with the multimedia resource being played as the background and in a target display mode that matches the currently logged-in account. Alternatively, in response to the multimedia resource playing time reaching a second time, the terminal displays the item information of at least one of the multiple items with the multimedia resource being played as the background and in a target display mode that matches the currently logged-in account, and the second time is less than the total playing time of the multimedia resource. The second time can be set as needed, and is not limited in the embodiment of the present disclosure.

[0177] In the disclosed embodiment, by displaying the item information after the multimedia resource has been played for a period of time, that is, after the user has learned about the item by browsing the multimedia resource, the user can further learn about the item, thereby achieving diversified recommendations for the item and improving the item recommendation effect.

[0178] In some embodiments, the implementation method for the terminal to determine the target display mode that matches the currently logged-in account includes: the terminal determines the target display mode corresponding to the geographical scope where the account is located, and the target display mode is the display mode with the largest corresponding target value among multiple display modes; wherein the target value corresponding to the display mode refers to the sum of the resource transfer values ​​corresponding to the items displayed in this display mode on the terminal logged in by the account corresponding to the geographical scope, and the resource transfer value refers to the resource value transferred by the terminal to obtain the item.

[0179] The geographical scope of the account includes the geographical scope of the place where the account is registered. The size of the geographical scope can be set according to needs, for example, the geographical scope can be divided according to administrative regions.

[0180] In an embodiment of the present disclosure, a terminal logged into an account displays item information of at least one item in a resource playback interface in a display manner. When a user wants to obtain any of the items, the terminal is triggered to transfer resources for the item and an order corresponding to the item is generated. The order includes a resource transfer value for the item, that is, a resource value that the user transfers through the terminal in order to obtain the item. The terminal sends the order to a terminal corresponding to an item provider via a server, and then the item provider provides the user with the item. When the user receives the item, the terminal is triggered to set a completion status for the order, thereby realizing resource transfer between the user and the item provider.

[0181] Since there are multiple ways to display items, for each terminal that displays items in the same display mode within any geographical range, the terminal transfers resources for the items, thereby generating a target value for the display mode, that is, the sum of the resource transfer values ​​corresponding to the items displayed in the display mode by multiple terminals within the geographical range. The larger the target value corresponding to the display mode, the better the information recommendation effect of the display mode.

[0182] Before the terminal plays the multimedia resource, the server determines the target display mode of the account logged in by the terminal, and sends the item information corresponding to the target display mode to the terminal. When the terminal plays the multimedia resource, the corresponding item information is directly displayed in the target display mode.

[0183] In the disclosed embodiment, by targeting different accounts, the target display mode corresponding to the geographical range of the account is used as the display mode for displaying item information, thereby achieving a match between the display mode and the account, achieving different faces for different people, and thus improving the flexibility of item information display.

[0184] In other embodiments, the server may further select any one display mode from a plurality of preset display modes as the target display mode of the account currently logged in by the terminal, so as to improve the efficiency of determining the target display mode.

[0185] In some embodiments, the item information of an item includes an item image, an item name, and a resource transfer value. The resource transfer value refers to the resource value transferred to obtain the item. The item information can be displayed in the form of a card. The target display mode includes any of the following display modes:

[0186] The first display mode: the terminal displays the image of any one of the multiple items. The display position of the item image can be set as needed, for example, see Figure 8 , the item image is displayed as a card at the bottom of the resource playback interface.

[0187] The second display mode: The terminal displays the item image, item name and resource transfer value of any item among multiple items. The terminal can obtain the item information of any item from the item information of multiple items for display. The display position of the item image, item name and resource transfer value can be set as needed, for example, see Figure 8 The item image, item name "CC" and resource transfer value "1600.99" are displayed in the form of a card at the bottom of the resource playback interface, and the item image is displayed on the left side of the card, and the item name and resource transfer value are displayed in a vertical arrangement on the right side of the card, that is, on the right side of the item image.

[0188] The third display mode: the terminal displays the item image and item name of each item. The display mode of the item image and item name can be set as needed. For example, see Figure 8 The multiple items include item 1, item 2, and item 3. The item images of the multiple items are displayed in the form of cards at the bottom of the resource playback interface, and the item name corresponding to each item image is displayed at the bottom of the item image.

[0189] Optionally, when the terminal displays the item information in the second display mode or the third display mode, it displays a plurality of jump options corresponding to the items in the resource playback interface. In response to the triggering operation of the jump option, the terminal jumps from the resource playback interface to the second application; and displays the detailed information interface in the second application. If the current application is the second application, the terminal directly jumps to the detailed information interface. For example, see Figure 8 The bottom of the card displayed in the second display mode and the third display mode also displays a jump option, and the text description information of the jump option is "Learn more". The jump option is the same as the jump option in step 503, and will not be repeated here.

[0190] In the disclosed embodiment, since there are multiple display modes for displaying item information, different item information is displayed in different display modes, thereby avoiding the monotony of a single display mode, making the display of item information more diversified and improving the information display effect.

[0191] It should be noted that the embodiments of the present disclosure are described by taking the above display method as an example, but are not limited to the above display method.

[0192] Optionally, the terminal may also display other information when playing multimedia resources. Accordingly, the information display method provided by the embodiment of the present disclosure also includes the following steps: the terminal displays publisher identifiers corresponding to multiple items and item recommendation texts in the resource playback interface.

[0193] The publisher identifier is the identifier of the account that publishes the multimedia resource, such as the identifier of the advertiser. The display position of the publisher identifier and the item recommendation text can be set as needed.

[0194] Optionally, before displaying the item information of at least one of the multiple items in the target display mode matching the currently logged-in account with the multimedia resource being played as the background, the terminal can also display other information. Accordingly, in response to the playback time of the multimedia resource reaching the third time, the terminal displays jump options corresponding to the multiple items in the resource playback interface. The third time is less than the second time. The jump option is the same as the jump option in step 503, and will not be repeated here.

[0195] In some embodiments, the terminal can also change the display style of the jump option. Accordingly, in response to the playback time of the multimedia resource reaching the third time, the terminal displays the jump option in the resource display interface in the first style. In response to the playback time of the multimedia resource reaching the fourth time, the jump option is changed from the first style to the second style. The fourth time is greater than the third time and less than the second time, and the first style is different from the second style. For example, the difference between the first style and the second style is the depth of the color.

[0196] For example, the third duration is 3 seconds, the fourth duration is 5 seconds, and the second duration is 7 seconds, see Fig. 9 , during the playback of multimedia resources, the resource playback interface displays the publisher logo "AAA" and the item recommendation text "XXXX, XXXX". When the multimedia resource is played to the 3rd second, the jump option is displayed, and when it is played to the 5th second, the jump option is highlighted ( Fig. 9 The highlight effect is indicated by a bold border in the figure), and the text description of the jump option is "Learn more".

[0197] 702. In response to the completion of the playing of the multimedia resource, the terminal displays item information of a plurality of items using any video frame of the multimedia resource as a background.

[0198] The item information includes an item image and an item name. Even if the multimedia resource is finished playing, the user operating the terminal can still see the item information of the item. The display mode of the item image and item name can be set as needed, and the embodiments of the present disclosure are not limited to this. In some embodiments, the terminal uses the last video frame of the multimedia resource as the background to display the item information of multiple items. The terminal can also adjust the brightness of the video frame used for background display to highlight the item information. For example, see Fig.10 ,Item information is displayed in the form of cards in the central area of ​​the resource playback interface, multiple item images are displayed side by side, and the item name corresponding to each item image is displayed at the bottom of the item image.

[0199] In the disclosed embodiment, by displaying the item information of multiple items after the multimedia resource is played, that is, at the end page of the multimedia resource, more information can be conveyed to the user, thereby improving the effect of information display.

[0200] In some embodiments, the terminal may also display other information when the multimedia resource playback ends. Accordingly, the information display method provided by the embodiment of the present disclosure also includes the following steps: the terminal displays publisher identifiers corresponding to multiple items and item recommendation texts.

[0201] For example, see Fig.10, the publisher logo “AAA” and the item recommendation text “XXXX, XXXX” are displayed at the top of the card, that is, above the multiple item images.

[0202] It should be noted that after the multimedia resource is played, the terminal can simultaneously display the item image, item name, publisher identification and item recommendation text of each item.

[0203] In the disclosed embodiment, by displaying publisher identifications and item recommendation texts corresponding to multiple items, users can understand the publishers of the items and gain a further understanding of the items through the item recommendation texts, thereby enriching the information display content and improving the information display effect.

[0204] Fig.11 is a structural block diagram of an information display device according to an exemplary embodiment. Fig.11 , the device comprises:

[0205] The first acquisition unit 1101 is configured to acquire recommendation information, where the recommendation information includes a background image, a foreground image, and item information of multiple items, where the foreground image is extracted from a multimedia resource for recommending multiple items, and the background image is obtained by blurring the foreground image;

[0206] The first display unit 1102 is configured to be executed in the information recommendation interface, to display the background image as the background and the foreground image as the foreground, and to display the item information of the plurality of items in the foreground image.

[0207] In some embodiments, the first display unit 1102 is configured to display the item information of the plurality of items in turn in the foreground image when the number of the plurality of items is greater than a first number.

[0208] In some embodiments, the item information of each item includes an item image of the item; the first display unit 1102 is configured to execute, in the foreground image, display a first number of item images in a display order of a plurality of item images; in response to the display time of the first number of item images reaching a first time length, display an effect of sliding to one side of the foreground image to display item images sorted after the first number of item images.

[0209] In some embodiments, the first display unit 1102 is further configured to simultaneously display item information of the plurality of items in the foreground image when the number of the plurality of items is not greater than the first number.

[0210] In some embodiments, the recommendation information also includes item recommendation text; the first display unit 1102 is further configured to execute in the information recommendation interface to display the item recommendation text.

[0211] In some embodiments, the first display unit 1102 is configured to display the foreground image on top of the background image and display a separation line at the edge of the foreground image.

[0212] In some embodiments, the information recommendation interface is an initialization interface of an application, and the first acquisition unit 1101 is configured to execute acquisition of recommended information in response to application startup.

[0213] In some embodiments, the recommended information includes applications corresponding to multiple items, and the first display unit 1102 is configured to execute in the information recommendation interface, display jump options corresponding to the multiple items; jump from the information recommendation interface to the application in response to a triggering operation on the jump option; and display a detailed information interface in the application, the detailed information interface including item information of at least one item among the multiple items.

[0214] In some embodiments, the recommendation information further includes multimedia resources; and the apparatus further includes:

[0215] The second display unit is configured to display the item information of the plurality of items using any video frame of the multimedia resource as a background in response to the end of the playing of the multimedia resource.

[0216] In some embodiments, the recommendation information further includes multimedia resources; and the apparatus further includes:

[0217] The second display unit is configured to display the item information of at least one item among the multiple items in a target display mode matching the currently logged-in account, with the multimedia resource being played as the background.

[0218] In some embodiments, the item information includes an item image, an item name, and a resource transfer value. The resource transfer value of any item refers to the resource value transferred to obtain the item. The target display mode includes any of the following display modes:

[0219] Displaying an item image of any one of a plurality of items; or,

[0220] Display an item image, item name, and resource transfer value for any one of multiple items; or,

[0221] Displays an item image and item name for each item.

[0222] In some embodiments, the apparatus further comprises:

[0223] A determination unit is configured to execute a target display mode corresponding to a geographical range where the account is located, wherein the target display mode is a display mode with a maximum corresponding target value among multiple display modes;

[0224] Among them, the target value corresponding to the display method refers to the sum of the resource transfer values ​​corresponding to the items displayed in the display method on the terminal logged in by the account corresponding to the geographical range, and the resource transfer value refers to the resource value transferred by the terminal to obtain the item.

[0225] In some embodiments, the second display unit is configured to execute, in response to the playback time of the multimedia resource reaching a second time, display item information of at least one of the multiple items with the multimedia resource being played as the background and in a target display mode matching the currently logged-in account, and the second time is less than the total playback time of the multimedia resource.

[0226] In the disclosed embodiment, since the foreground image can be extracted from multimedia resources, there is no need to provide an additional foreground image, and since the background image is obtained by blurring the foreground image, the two images have the same tone. Therefore, in the information recommendation interface, the background image is used as the background and the foreground image is displayed as the main image, so that the tone of the background and foreground of the interface is consistent, thereby improving the coordination of the overall interface and improving the information display effect. In addition, by displaying the item information of multiple items in the foreground image, the display resources of the information recommendation interface are fully utilized, and the display content of the information recommendation interface is enriched.

[0227] Fig.12 is a structural block diagram of an information display device according to an exemplary embodiment. Fig.12 , the device comprises:

[0228] The second acquisition unit 1201 is configured to acquire delivery information, where the delivery information includes multimedia resources for recommending multiple items and item information of the multiple items;

[0229] The extraction unit 1202 is configured to extract a video frame from a multimedia resource to obtain a foreground image;

[0230] A blur processing unit 1203 is configured to perform blur processing on the foreground image to obtain a background image;

[0231] The publishing unit 1204 is configured to publish recommendation information corresponding to the multiple items, where the recommendation information includes a foreground image, a background image, and item information of the multiple items.

[0232] In some embodiments, the extraction unit 1202 is configured to extract video frames containing portraits from multimedia resources to obtain foreground images.

[0233] In the disclosed embodiment, since the foreground image is obtained by extracting frames from multimedia resources used to recommend multiple items, there is no need to provide a foreground image separately. Furthermore, since the background image is obtained by blurring the foreground image, the tones of the foreground image and the background image can be coordinated and unified, thereby improving the effect of information display.

[0234] Regarding the information display device in the above embodiment, the specific manner in which each unit performs the operation has been described in detail in the embodiment of the relevant method, and will not be elaborated here.

[0235] Fig.13 1 is a block diagram of a terminal according to an exemplary embodiment. In some embodiments, the terminal 1300 includes: a desktop computer, a laptop computer, a tablet computer, a smart phone or other terminals. The terminal 1300 may also be called a user equipment, a portable terminal, a laptop terminal, a desktop terminal or other names.

[0236] Typically, the terminal 1300 includes a processor 1301 and a memory 1302 .

[0237] In some embodiments, the processor 1301 includes one or more processing cores, such as a 4-core processor, an 8-core processor, etc. In some embodiments, the processor 1301 is implemented in at least one hardware form of DSP (Digital Signal Processing), FPGA (Field-Programmable Gate Array), and PLA (Programmable Logic Array). In some embodiments, the processor 1301 also includes a main processor and a coprocessor. The main processor is a processor for processing data in the awake state, also known as a CPU (Central Processing Unit); the coprocessor is a low-power processor for processing data in the standby state. In some embodiments, the processor 1301 is integrated with a GPU (Graphics Processing Unit), which is responsible for rendering and drawing the content to be displayed on the display screen. In some embodiments, the processor 1301 also includes an AI (Artificial Intelligence) processor, which is used to process computing operations related to machine learning.

[0238] In some embodiments, the memory 1302 includes one or more computer-readable storage media, which are non-transitory. In some embodiments, the memory 1302 also includes a high-speed random access memory, and a non-volatile memory, such as one or more disk storage devices, flash memory storage devices. In some embodiments, the non-transitory computer-readable storage medium in the memory 1302 is used to store executable instructions, which are used to be executed by the processor 1301 to implement the information display method provided by the method embodiment of the present disclosure.

[0239] In some embodiments, the terminal 1300 may also optionally include: a peripheral device interface 1303 and at least one peripheral device. In some embodiments, the processor 1301, the memory 1302 and the peripheral device interface 1303 are connected via a bus or a signal line. In some embodiments, each peripheral device is connected to the peripheral device interface 1303 via a bus, a signal line or a circuit board. Specifically, the peripheral device includes: at least one of a radio frequency circuit 1304, a display screen 1305, a camera assembly 1306, an audio circuit 1307, a positioning assembly 1308 and a power supply 1309.

[0240] The peripheral device interface 1303 may be used to connect at least one peripheral device related to I / O (Input / Output) to the processor 1301 and the memory 1302. In some embodiments, the processor 1301, the memory 1302, and the peripheral device interface 1303 are integrated on the same chip or circuit board; in some other embodiments, any one or two of the processor 1301, the memory 1302, and the peripheral device interface 1303 are implemented on a separate chip or circuit board, which is not limited in this embodiment.

[0241] The radio frequency circuit 1304 is used to receive and transmit RF (Radio Frequency) signals, also known as electromagnetic signals. The radio frequency circuit 1304 communicates with the communication network and other communication devices through electromagnetic signals. The radio frequency circuit 1304 converts electrical signals into electromagnetic signals for transmission, or converts received electromagnetic signals into electrical signals. In some embodiments, the radio frequency circuit 1304 includes: an antenna system, an RF transceiver, one or more amplifiers, a tuner, an oscillator, a digital signal processor, a codec chipset, a user identity module card, and the like. In some embodiments, the radio frequency circuit 1304 communicates with other terminals through at least one wireless communication protocol. The wireless communication protocol includes, but is not limited to: the World Wide Web, a metropolitan area network, an intranet, various generations of mobile communication networks (2G, 3G, 4G and 5G), a wireless local area network and / or a WiFi (Wireless Fidelity) network. In some embodiments, the radio frequency circuit 1304 also includes circuits related to NFC (Near Field Communication), which is not limited in the present disclosure.

[0242] The display screen 1305 is used to display a UI (User Interface). In some embodiments, the UI includes graphics, text, icons, videos, and any combination thereof. When the display screen 1305 is a touch display screen, the display screen 1305 also has the ability to collect touch signals on the surface or above the surface of the display screen 1305. In some embodiments, the touch signal is input to the processor 1301 as a control signal for processing. At this time, the display screen 1305 is also used to provide virtual buttons and / or virtual keyboards, also known as soft buttons and / or soft keyboards. In some embodiments, the display screen 1305 is one, which is set on the front panel of the terminal 1300; in other embodiments, the display screen 1305 is at least two, which are respectively set on different surfaces of the terminal 1300 or are folded; in other embodiments, the display screen 1305 is a flexible display screen, which is set on the curved surface or folded surface of the terminal 1300. Even, the display screen 1305 is also set to a non-rectangular irregular shape, that is, a special-shaped screen. In some embodiments, the display screen 1305 is made of materials such as LCD (Liquid Crystal Display) and OLED (Organic Light-Emitting Diode).

[0243] The camera assembly 1306 is used to capture images or videos. In some embodiments, the camera assembly 1306 includes a front camera and a rear camera. Typically, the front camera is disposed on the front panel of the terminal, and the rear camera is disposed on the back of the terminal. In some embodiments, there are at least two rear cameras, which are any one of a main camera, a depth of field camera, a wide-angle camera, and a telephoto camera, so as to realize the fusion of the main camera and the depth of field camera to realize the background blur function, the fusion of the main camera and the wide-angle camera to realize the panoramic shooting and the VR (Virtual Reality) shooting function or other fusion shooting functions. In some embodiments, the camera assembly 1306 also includes a flash. In some embodiments, the flash is a monochrome temperature flash, and in some embodiments, the flash is a dual-color temperature flash. A dual-color temperature flash refers to a combination of a warm light flash and a cold light flash, which is used for light compensation at different color temperatures.

[0244] In some embodiments, the audio circuit 1307 includes a microphone and a speaker. The microphone is used to collect sound waves from the user and the environment, and convert the sound waves into electrical signals and input them into the processor 1301 for processing, or input them into the RF circuit 1304 to achieve voice communication. For the purpose of stereo acquisition or noise reduction, in some embodiments, there are multiple microphones, which are respectively arranged at different parts of the terminal 1300. In some embodiments, the microphone is an array microphone or an omnidirectional acquisition microphone. The speaker is used to convert the electrical signal from the processor 1301 or the RF circuit 1304 into sound waves. In some embodiments, the speaker is a traditional film speaker, and in some embodiments, the speaker is a piezoelectric ceramic speaker. When the speaker is a piezoelectric ceramic speaker, it can not only convert the electrical signal into sound waves audible to humans, but also convert the electrical signal into sound waves inaudible to humans for purposes such as ranging. In some embodiments, the audio circuit 1307 also includes a headphone jack.

[0245] The positioning component 1308 is used to locate the current geographical location of the terminal 1300 to implement navigation or LBS (Location Based Service). In some embodiments, the positioning component 1307 is a positioning component based on the US GPS (Global Positioning System), China's Beidou system, Russia's Grenas positioning system, or the European Union's Galileo system.

[0246] The power supply 1309 is used to power various components in the terminal 1300. In some embodiments, the power supply 1309 is an alternating current, a direct current, a disposable battery, or a rechargeable battery. When the power supply 1309 includes a rechargeable battery, the rechargeable battery is a wired rechargeable battery or a wireless rechargeable battery. A wired rechargeable battery is a battery that is charged through a wired line, and a wireless rechargeable battery is a battery that is charged through a wireless coil. The rechargeable battery is also used to support fast charging technology.

[0247] In some embodiments, the terminal 1300 further includes one or more sensors 1310 . The one or more sensors 1310 include, but are not limited to, an acceleration sensor 1311 , a gyroscope sensor 1312 , a pressure sensor 1313 , an optical sensor 1314 , and a proximity sensor 1315 .

[0248] In some embodiments, the acceleration sensor 1311 detects the magnitude of acceleration on the three coordinate axes of the coordinate system established by the terminal 1300. For example, the acceleration sensor 1311 is used to detect the components of gravity acceleration on the three coordinate axes. In some embodiments, the processor 1301 controls the display screen 1305 to display the user interface in a horizontal view or a vertical view according to the gravity acceleration signal collected by the acceleration sensor 1311. In some embodiments, the acceleration sensor 1311 is also used to collect motion data of games or users.

[0249] In some embodiments, the gyroscope sensor 1312 detects the body direction and rotation angle of the terminal 1300, and the gyroscope sensor 1312 and the acceleration sensor 1311 cooperate to collect the user's 3D actions on the terminal 1300. The processor 1301 can implement the following functions based on the data collected by the gyroscope sensor 1312: motion sensing (such as changing the UI according to the user's tilt operation), image stabilization during shooting, game control, and inertial navigation.

[0250] In some embodiments, the pressure sensor 1313 is arranged on the side frame of the terminal 1300 and / or the lower layer of the display screen 1305. When the pressure sensor 1313 is arranged on the side frame of the terminal 1300, it can detect the user's holding signal of the terminal 1300, and the processor 1301 performs left and right hand recognition or shortcut operation according to the holding signal collected by the pressure sensor 1313. When the pressure sensor 1313 is arranged on the lower layer of the display screen 1305, the processor 1301 controls the operability controls on the UI interface according to the user's pressure operation on the display screen 1305. The operability controls include at least one of a button control, a scroll bar control, an icon control, and a menu control.

[0251] The optical sensor 1314 is used to collect the ambient light intensity. In one embodiment, the processor 1301 controls the display brightness of the display screen 1305 according to the ambient light intensity collected by the optical sensor 1314. Specifically, when the ambient light intensity is high, the display brightness of the display screen 1305 is increased; when the ambient light intensity is low, the display brightness of the display screen 1305 is decreased. In another embodiment, the processor 1301 also dynamically adjusts the shooting parameters of the camera assembly 1306 according to the ambient light intensity collected by the optical sensor 1314.

[0252] The proximity sensor 1315, also called a distance sensor, is usually arranged on the front panel of the terminal 1300. The proximity sensor 1315 is used to collect the distance between the user and the front of the terminal 1300. In one embodiment, when the proximity sensor 1315 detects that the distance between the user and the front of the terminal 1300 is gradually decreasing, the processor 1301 controls the display screen 1305 to switch from the screen-on state to the screen-off state; when the proximity sensor 1315 detects that the distance between the user and the front of the terminal 1300 is gradually increasing, the processor 1301 controls the display screen 1305 to switch from the screen-off state to the screen-on state.

[0253] Those skilled in the art will understand that Fig.13 The structure shown in the figure does not constitute a limitation on the terminal 1300, and the terminal 1300 may include more or less components than those shown in the figure, or combine some components, or adopt a different component arrangement.

[0254] Fig.14 It is a structural block diagram of a server according to an exemplary embodiment. The server 1400 may have relatively large differences due to different configurations or performances, and may include one or more processors (central processing units, CPU) 1401 and a memory 1402 for storing processor executable instructions, wherein the processor is configured to execute the instructions to implement the information display method provided in the above method embodiment. Of course, the server may also have components such as a wired or wireless network interface, a keyboard, and an input and output interface for input and output. The server may also include other components for implementing device functions, which will not be described in detail here.

[0255] In an exemplary embodiment, a computer-readable storage medium including instructions is also provided, such as a memory including instructions, and the above instructions can be executed by a processor of a terminal to complete the information display method in the above method embodiment; or, the above instructions can be executed by a processor of a server to complete the information display method in the above method embodiment. In some embodiments, the computer-readable storage medium can be a ROM (Read-Only Memory), a RAM (Random Access Memory), a CD-ROM (Compact Disc Read-Only Memory), a magnetic tape, a floppy disk, an optical data storage device, etc.

[0256] In an exemplary embodiment, a computer program product is also provided. The computer program product includes a computer program. When the computer program is executed by a processor, the information display method in the above method embodiment is implemented.

[0257] In some embodiments, the computer program involved in the embodiments of the present disclosure may be deployed and executed on one electronic device, or on multiple electronic devices located at one location, or on multiple electronic devices distributed at multiple locations and interconnected through a communication network, and multiple electronic devices distributed at multiple locations and interconnected through a communication network may constitute a blockchain system. The electronic device may be provided as a terminal or a server.

[0258] Those skilled in the art will readily appreciate other embodiments of the present disclosure after considering the specification and practicing the invention disclosed herein. The present disclosure is intended to cover any variations, uses or adaptations of the present disclosure that follow the general principles of the present disclosure and include common knowledge or customary techniques in the art that are not disclosed in the present disclosure. The description and examples are to be considered exemplary only, and the true scope and spirit of the present disclosure are indicated by the claims above.

[0259] It should be understood that the present disclosure is not limited to the exact structures that have been described above and shown in the drawings, and that various modifications and changes may be made without departing from the scope thereof. The scope of the present disclosure is limited only by the appended claims.

Claims

1. An information display method, characterized in that: include: Acquire recommendation information, the recommendation information including a background image, a foreground image, and item information of a plurality of items, the foreground image being a video frame extracted from a multimedia resource for recommending the plurality of items, and the background image being obtained by blurring the foreground image; In the information recommendation interface, the foreground image is displayed on the upper layer of the background image, and a separation line is displayed around the edge of the foreground image; as well as, In a case where the number of the plurality of items is greater than the first number, displaying the first number of item information in the foreground image in the display order of the plurality of item information; in response to the display time of the first number of item information reaching the first time length, displaying a sliding effect to one side of the foreground image to display the item information sorted after the first number of item information; When the number of the plurality of items is not greater than the first number, simultaneously displaying item information of the plurality of items in the foreground image; The item information is displayed on an upper layer of the foreground image and at a bottom of the foreground image.

2. The method according to claim 1, characterized in that: The item information of each item includes an item image of the item; and the method further includes: In the foreground image, displaying the first number of the item images in the display order of the plurality of the item images; In response to the display time length of the first number of item images reaching the first time length, a sliding effect toward one side of the foreground image is displayed to display item images that are sorted after the first number of item images.

3. The method according to claim 1, characterized in that The recommendation information also includes an item recommendation text; and the method further includes: In the information recommendation interface, the item recommendation text is displayed.

4. The method according to claim 1, characterized in that The information recommendation interface is an initialization interface of the application, and the method further includes: In response to the application being started, the step of obtaining the recommendation information is performed.

5. The method according to claim 1, characterized in that The recommendation information includes applications corresponding to the multiple items, and the method further includes: In the information recommendation interface, jump options corresponding to the multiple items are displayed; In response to a triggering operation on the jump option, jumping from the information recommendation interface to the application; A detailed information interface is displayed in the application, wherein the detailed information interface includes item information of at least one of the multiple items.

6. The method according to claim 1, characterized in that The recommendation information also includes the multimedia resource, and the method further includes: In response to the multimedia resource being played to be finished, the item information of the plurality of items is displayed with any video frame of the multimedia resource as a background.

7. The method according to claim 1, characterized in that The recommendation information also includes the multimedia resource, and the method further includes: With the multimedia resource being played as the background, the item information of at least one of the multiple items is displayed in a target display mode matched with the currently logged-in account.

8. The method according to claim 7, characterized in that The item information includes an item image, an item name, and a resource transfer value. The resource transfer value of any item refers to the resource value transferred to obtain the item. The target display mode includes any of the following display modes: displaying an item image of any one of the plurality of items; displaying an item image, an item name, and a resource transfer value of any of the items in the plurality of items; An item image and an item name are displayed for each of said items.

9. The method according to claim 7, characterized in that: The method further comprises: Determine the target display mode corresponding to the geographical range where the account is located, the target display mode being a display mode with the largest corresponding target value among multiple display modes; Among them, the target value corresponding to the display method refers to the sum of the resource transfer values ​​corresponding to the items displayed in the display method on the terminal logged in by the account corresponding to the geographical range, and the resource transfer value refers to the resource value transferred by the terminal to obtain the item.

10. The method according to claim 7, characterized in that The displaying of the item information of at least one of the multiple items in a target display mode matching the currently logged-in account with the multimedia resource being played as the background includes: In response to the playback time of the multimedia resource reaching a second time, the item information of at least one of the multiple items is displayed with the multimedia resource being played as the background and in a target display mode that matches the currently logged-in account, and the second time is less than the total playback time of the multimedia resource.

11. An information display method, characterized in that: The method comprises: Acquire delivery information, the delivery information including multimedia resources for recommending multiple items and item information of the multiple items; Extracting a video frame from the multimedia resource to obtain a foreground image; Performing blur processing on the foreground image to obtain a background image; Publishing recommendation information corresponding to the multiple items, so that the terminal displays information based on the recommendation information, the recommendation information including the foreground image, the background image and item information of the multiple items; The terminal displays information based on the recommendation information, including: In the information recommendation interface, the foreground image is displayed on the upper layer of the background image, and a separation line is displayed around the edge of the foreground image; and, In a case where the number of the plurality of items is greater than the first number, displaying the first number of item information in the foreground image in the display order of the plurality of item information; in response to the display time of the first number of item information reaching the first time length, displaying a sliding effect to one side of the foreground image to display the item information sorted after the first number of item information; When the number of the plurality of items is not greater than the first number, simultaneously displaying item information of the plurality of items in the foreground image; The item information is displayed on an upper layer of the foreground image and at a bottom of the foreground image.

12. The method according to claim 11, characterized in that The step of extracting a video frame from the multimedia resource to obtain a foreground image includes: A video frame containing a human portrait is extracted from the multimedia resource to obtain the foreground image.

13. An information display device, characterized in that: The device comprises: A first acquisition unit is configured to acquire recommendation information, wherein the recommendation information includes a background image, a foreground image, and item information of a plurality of items, wherein the foreground image is a video frame extracted from a multimedia resource for recommending the plurality of items, and the background image is obtained by blurring the foreground image; The first display unit is configured to execute, in the information recommendation interface, displaying the foreground image on the upper layer of the background image and displaying a separation line around the edge of the foreground image; and, when the number of the plurality of items is greater than the first number, displaying the first number of item information in the foreground image in the display order of the plurality of item information; in response to the display time of the first number of item information reaching the first time length, displaying a sliding effect to one side of the foreground image to display the item information sorted after the first number of item information; and when the number of the plurality of items is not greater than the first number, displaying the item information of the plurality of items in the foreground image at the same time; The item information is displayed on an upper layer of the foreground image and at a bottom of the foreground image.

14. The device according to claim 13, characterized in that The item information of each of the items includes an item image of the item; the first display unit is configured to display the first number of item images in the foreground image in the display order of the plurality of item images; in response to the display time of the first number of item images reaching the first time, display an effect of sliding to one side of the foreground image to display item images sorted after the first number of item images.

15. The device according to claim 13, characterized in that The recommendation information also includes an item recommendation text; the first display unit is further configured to execute in the information recommendation interface to display the item recommendation text.

16. The device according to claim 13, characterized in that The information recommendation interface is an initialization interface of an application, and the first acquisition unit is configured to execute, in response to the application being started, acquisition of the recommended information.

17. The device according to claim 13, characterized in that The recommendation information includes applications corresponding to the multiple items, and the first display unit is configured to display jump options corresponding to the multiple items in the information recommendation interface; In response to a triggering operation on the jump option, jumping from the information recommendation interface to the application; A detailed information interface is displayed in the application, wherein the detailed information interface includes item information of at least one of the multiple items.

18. The device according to claim 13, characterized in that The recommendation information also includes the multimedia resource; and the device further includes: The second display unit is configured to display the item information of the plurality of items using any video frame of the multimedia resource as a background in response to the end of playing of the multimedia resource.

19. The device according to claim 13, characterized in that The recommendation information also includes the multimedia resource; and the device further includes: The second display unit is configured to display the item information of at least one of the multiple items with the multimedia resource being played as the background and in a target display mode matched with the currently logged-in account.

20. The device according to claim 19, characterized in that The item information includes an item image, an item name, and a resource transfer value. The resource transfer value of any item refers to the resource value transferred to obtain the item. The target display mode includes any of the following display modes: displaying an item image of any one of the plurality of items; displaying an item image, an item name, and a resource transfer value of any of the items in the plurality of items; An item image and an item name are displayed for each of said items.

21. The device according to claim 19, characterized in that The device also includes: A determination unit is configured to determine the target display mode corresponding to the geographical range where the account is located, wherein the target display mode is a display mode with the largest target value among multiple display modes; Among them, the target value corresponding to the display method refers to the sum of the resource transfer values ​​corresponding to the items displayed in the display method on the terminal logged in by the account corresponding to the geographical range, and the resource transfer value refers to the resource value transferred by the terminal to obtain the item.

22. The device according to claim 19, characterized in that The second display unit is configured to execute, in response to the playback time of the multimedia resource reaching a second time, displaying item information of at least one of the multiple items with the multimedia resource being played as the background and in a target display mode matching the currently logged-in account, wherein the second time is less than the total playback time of the multimedia resource.

23. An information display device, characterized in that: The device comprises: A second acquisition unit is configured to acquire delivery information, wherein the delivery information includes multimedia resources for recommending a plurality of items and item information of the plurality of items; An extraction unit, configured to extract a video frame from the multimedia resource to obtain a foreground image; A blur processing unit, configured to perform blur processing on the foreground image to obtain a background image; a publishing unit, configured to publish recommendation information corresponding to the plurality of items, so that the terminal displays information based on the recommendation information, the recommendation information including the foreground image, the background image and item information of the plurality of items; The terminal displays information based on the recommendation information, including: In the information recommendation interface, the foreground image is displayed on the upper layer of the background image, and a separation line is displayed around the edge of the foreground image; and, In a case where the number of the plurality of items is greater than the first number, displaying the first number of item information in the foreground image in the display order of the plurality of item information; in response to the display time of the first number of item information reaching the first time length, displaying a sliding effect to one side of the foreground image to display the item information sorted after the first number of item information; When the number of the plurality of items is not greater than the first number, simultaneously displaying item information of the plurality of items in the foreground image; The item information is displayed on an upper layer of the foreground image and at a bottom of the foreground image.

24. The device according to claim 23, characterized in that The extraction unit is configured to extract the video frame containing the portrait from the multimedia resource to obtain the foreground image.

25. A terminal, characterized in that: include: processor; a memory for storing instructions executable by the processor; The processor is configured to execute the instructions to implement the information display method according to any one of claims 1 to 10.

26. A server, characterized in that: include: processor; a memory for storing instructions executable by the processor; The processor is configured to execute the instructions to implement the information display method as claimed in claim 11 or 12.

27. A computer-readable storage medium, characterized in that: When the instructions in the computer-readable storage medium are executed by the processor of the terminal, the terminal is enabled to execute the information display method as described in any one of claims 1 to 10; when the instructions in the computer-readable storage medium are executed by the processor of the server, the server is enabled to execute the information display method as described in claim 11 or 12.

28. A computer program product comprising a computer program, characterized in that When the computer program is executed by a processor, the information display method according to any one of claims 1 to 12 is implemented.

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