Commodity popularization device capable of achieving classified display

Abstract

The utility model discloses a commodity popularization device capable of realizing classified display, relates to the technical field of commodity popularization, and aims to classify popularized commodities, realize propaganda and popularization of each commodity category on the device through a plurality of double-sided LED screens, improve the purchase rate and reduce the cost. According to the technical scheme, the commodity popularization device capable of achieving classified display is characterized by comprising a showcase main body, an open display area and a closed display area are arranged on the showcase main body, the showcase main body comprises a double-face back plate, a bottom plate, a bottom cabinet, a classification plate and a double-face LED screen, and the open display area comprises a multi-layer cabinet, a suspension cabinet, an arrangement cabinet and a display grid cabinet. The closed display area comprises a horizontal cabinet and a vertical cabinet, a refractor is arranged above the horizontal cabinet, the device places popularized commodities in a classified mode, a double-face LED screen is arranged above each kind of commodities, the commodity popularization effect is effectively improved, the viewing angle of the commodities in the horizontal cabinet is provided for distant customers through the refractor, and the popularization effect of the commodities is improved. And customer source loss caused by the fact that customers do not see commodities is prevented.

Description

TECHNICAL FIELD

[0001] The utility model relates to commodity popularization technical field especially is a commodity popularization device of classified display. BACKGROUND

[0002] Commodity popularization refers to a series of marketing activities taken by enterprises in order to improve brand awareness and obtain more high-quality traffic. Commodity popularization helps enterprises cover target users and improve market share and sales volume through various channels and ways. Display cabinets are one of the common display tools in commodity popularization, which are not only carriers of commodities but also main bodies of commodity display. They can make full use of special space to complete the practical function of displaying commodities. Through exquisite design and lighting arrangement, display cabinets can better show the characteristics and advantages of products, attract customers' attention, and increase the interest in purchase. Compared with traditional display methods, display cabinets are more intuitive and vivid, which helps to improve the good image and brand image of products and integrate the image and culture of the brand into product display, so that customers can more intuitively understand the concept and value concept of the brand. With the improvement of brand awareness, display cabinets will be considered as the embodiment of brand display effect, which helps to improve the reputation and reputation of the brand.

[0003] In order to improve the management efficiency of commodities and facilitate customers' purchase, commodities are usually uniformly placed. However, the commodities on the existing commodity popularization device are densely placed, and small-size commodities cannot attract customers far away. The type of display cabinet of the existing commodity popularization device is single, and different categories of commodities cannot be obviously distinguished, so it only supports the display of single category of commodities, which has low applicability. The lying cabinet in the existing commodity popularization device usually needs customers to walk in front of the display cabinet to select commodities by bending over, and the whole appearance of the commodity cannot be seen from a distance, so it is difficult to be attracted by the commodity, which easily causes the loss of customers. SUMMARY

[0004] The utility model aims at providing a commodity popularization device capable of classified display, which can effectively classify the popularized commodities and realize the propaganda and popularization of various commodity categories on the device through multiple double-sided LED screens, thereby improving the purchase rate.

[0005] To achieve the above-mentioned purpose, the utility model provides the following scheme:

[0006] The application discloses a commodity promotion device capable of classified display, which comprises a display cabinet main body, wherein an open display area and a closed display area are arranged on the display cabinet main body, the open display area is arranged on the front face of the display cabinet main body, the closed display area is arranged on the back face of the display cabinet main body, the display cabinet main body comprises a double-sided back plate, a bottom plate, a bottom cabinet, a classified plate and a double-sided LED screen, the bottom end of the double-sided back plate is fixed on the bottom plate, the width of the front and back bottom plates of the double-sided back plate is equal, two bottom cabinets are arranged, the back faces of the bottom cabinets are screw-connected to the front and back sides of the double-sided back plate, the bottom cabinets are fixed on the bottom plate, a plurality of cabinet doors are hinged to the front side of the bottom cabinet, the classified plate is glued to the front and back sides of the double-sided back plate, the bottom end of the classified plate is fixed on the top face of the bottom cabinet, four double-sided LED screens are arranged and fixed on the top end of the double-sided back plate, and the width of the double-sided LED screen is equal to the interval width of the classified plate on the front face of the display cabinet main body.

[0007] Further, the open display area is arranged above the bottom cabinet on the front face of the display cabinet main body, the open display area comprises a multi-layer cabinet, a hanging cabinet, an arrangement cabinet and a display grid cabinet, the multi-layer cabinet is arranged at the rightmost end of the display cabinet main body, the hanging cabinet is adjacent to the multi-layer cabinet, the arrangement cabinet is arranged between the hanging cabinet and the display grid cabinet, and the display grid cabinet is arranged at the leftmost end of the display cabinet main body; the two sides of the open display area are shielded and protected by the classified plate; and the multi-layer cabinet, the hanging cabinet, the arrangement cabinet and the display grid cabinet are separated by three classified plates.

[0008] Further, the multi-layer cabinet is composed of five layer plates, the hanging cabinet comprises a hook slot and a movable hook, five hook slots are arranged on the front face of the double-sided back plate, the length of the hook slot is equal to the distance between two classified partition plates, the movable hook is hung in the hook slot, the movable hook moves horizontally through the hook slot, the movable hook adjusts the interval distance through movement, the arrangement cabinet comprises a support plate and an arrangement box, the support plate is fixed on the front side of the double-sided back plate, the arrangement box is arranged on the support plate, the arrangement box is composed of a side partition plate and a front baffle, the side partition plates are arranged on the top face of the support plate, a front baffle is arranged between every two side partition plates, and the front baffle is fixed on the front end of the arrangement box; and the display grid cabinet is composed of a plurality of display grids.

[0009] Further, the closed display area is fixed on the back face of the double-sided back plate, the closed display area comprises a lying cabinet and a vertical cabinet, the lying cabinet and the vertical cabinet are separated by a classified plate, the width of the lying cabinet and the vertical cabinet is equal, the lying cabinet is arranged on the left half of the closed display area, the vertical cabinet is arranged on the right half of the closed display area, a refracting mirror is arranged above the lying cabinet, and the back face of the refracting mirror is glued to the back face of the double-sided back plate.

[0010] Further, the horizontal cabinet comprises a base and a glass cover, the bottom surface of the base is fixed on the top surface of the bottom cabinet, the back surface of the base is connected to the back surface of the double-sided back plate, the front surface of the base is flush with the bottom cabinet, the glass cover is connected to the base, and the vertical cabinet comprises a cabinet body and a theftproof glass door.

[0011] In conclusion, the beneficial technical effects of the present application are as follows:

[0012] 1. The double-sided LED screen is adopted on each type of display cabinet, the promotion of multiple product categories is realized, the activities, preferential information or product introduction of the products are displayed to the customers, and the shopping experience of the customers is further enriched.

[0013] 2. Multiple different types of display cabinets are selected, and the classified display conditions are provided for different types of products, so that the product diversity is maintained while the uniform display effect is maintained.

[0014] 3. The refracting mirror is applied, the products in the horizontal cabinet are refracted through the refracting mirror, the customers can notice the products in the horizontal cabinet from a distance, and the customer loss is reduced. BRIEF DESCRIPTION OF DRAWINGS

[0015] Figure 1 It is a schematic diagram of the overall structure of the present application;

[0016] Figure 2 It is a schematic diagram of the main structure of the display cabinet of the present application;

[0017] Figure 3 It is a schematic diagram of the structure of the open display area of the present application;

[0018] Figure 4 It is a schematic diagram of the structure of the closed display area of the present application.

[0019] 1. Display cabinet main body; 2. Open display area; 3. Closed display area; 11. Double-sided back plate; 12. Bottom plate; 13. Bottom cabinet; 14. Classification plate; 15. Double-sided LED screen; 21. Multilayer cabinet; 22. Suspension cabinet; 23. Arrangement cabinet; 24. Display grid cabinet; 31. Horizontal cabinet; 32. Vertical cabinet; 131. Cabinet door; 211. Layer plate; 221. Hook slot; 222. Movable hook; 231. Support plate; 232. Arrangement box; 233. Side partition plate; 234. Front baffle; 241. Display grid; 311. Base; 312. Glass cover; 313. Refracting mirror; 321. Cabinet body; 322. Theftproof glass door. DETAILED DESCRIPTION

[0020] The present application will be further described in detail below with reference to the drawings.

[0021] The utility model discloses a commodity popularization device of classifiable display, including showcase main part 1, and the open display area 2 and the closed display area 3 are provided with on showcase main part 1, and the open display area 2 sets up in the front of showcase main part 1, and the open showcase allows audience to directly contact commodity, is applicable to the commodity of not fearing contact or needing interaction, this design can enhance audience's participation and experience, and it is convenient for customer to select commodity, and the closed display area 3 sets up in the back of showcase main part 1, and the closed showcase will commodity completely close in the cabinet, and audience cannot directly contact commodity. This design is applicable to precious, easily damaged or sensitive to environment's commodity, to prevent valuable commodity damage and pollution, and showcase main part 1 includes double -faced backplate 11, bottom plate 12, bottom cabinet 13, classification board 14 and double -faced LED screen 15, and double -faced backplate 11 bottom end is fixed on bottom plate 12, and the front and back of double -faced backplate 11 are evenly provided with showcase, and the land area of popularization device is saved, and the width of double -faced backplate 11 front and back bottom plate 12 is equal, and the top of double -faced backplate 11 front and back bottom plate 12 is used to fix bottom cabinet 13, and bottom cabinet 13 is provided with two, and the back of bottom cabinet 13 screw joint is in the front and back two sides of double -faced backplate 11, and bottom cabinet 13 is fixed on bottom plate 12, and a plurality of cabinet doors 131 are hinged to the front side of bottom cabinet 13, and bottom cabinet 13 is used to store commodity stock, can promptly fill up the goods in the showcase, and classification board 14 is glued in the front and back two sides of double -faced backplate 11, and classification board 14 bottom end is fixed on the top of bottom cabinet 13, and classification board 14 divides the showcase main part 1 and comes out multiple classification display area, and double -faced LED screen 15 is provided with four, and is fixed on the top of double -faced backplate 11, and the width of double -faced LED screen 15 and the classification board 14 interval width of the front of showcase main part 1 is equal, and multiple double -faced LED screen 15 realizes the propaganda and popularization of multiple commodity categories, and the activity, preferential information or product introduction of commodity is shown to customer, further enriches the shopping experience of customer, and specifically sees Figure 1 、 Figure 2 .

[0022] The open display area 2 is arranged above the bottom cabinet 13 in the front of the showcase main body 1, and comprises a multi-layer cabinet 21, a hanging cabinet 22, an arrangement cabinet 23 and a display cabinet 24. The multi-layer cabinet 21 is arranged at the right end of the showcase main body 1, the hanging cabinet 22 is adjacent to the multi-layer cabinet 21, the arrangement cabinet 23 is arranged between the hanging cabinet 22 and the display cabinet 24, and the display cabinet 24 is arranged at the left end of the showcase main body 1. The open display area 2 is protected by the classification plates 14 on both sides, and the multi-layer cabinet 21, the hanging cabinet 22, the arrangement cabinet 23 and the display cabinet 24 are separated by three classification plates 14. The multi-layer cabinet 21 is composed of five layer plates 211, which displays the goods layer by layer in front of the customers. The hanging cabinet 22 comprises a hook slot 221 and a movable hook 222. The hook slot 221 is provided with five slots, which are arranged on the front of the double-sided back plate 11. The length of the hook slot 221 is equal to the distance between the two classification plates. The movable hook 222 is hung in the hook slot 221 and moves horizontally in the hook slot 221. The movable hook 222 adjusts the interval distance and hangs the goods that can be hung on the movable hook 222. The distance between the goods is adjusted by the movement of the movable hook 222, and the movable hook 222 can be taken out of the hook slot 221. The movable hook 222 can be flexibly installed according to the size of the hung goods. The arrangement cabinet 23 comprises a support plate 231 and an arrangement box 232. The support plate 231 is fixed to the front side of the double-sided back plate 11, and the arrangement box 232 is arranged on the support plate 231. The arrangement box 232 is composed of a side partition plate 233 and a front baffle 234. The side partition plate 233 is arranged on the top surface of the support plate 231, and the front baffle 234 is arranged between every two side partition plates 233. The front baffle 234 is fixed to the front end of the arrangement box 232. The arrangement box 232 is narrow in width and is suitable for vertically arranging small goods. The side partition plate 233 and the front baffle 234 are made of transparent acrylic material, which separates and protects the goods without affecting the selection of the customers. The display cabinet 24 is composed of a plurality of display grids 241, each of which is arranged with a single piece of goods, which is suitable for goods with individual characteristics and highlights the characteristics of the goods. For details, see Figure 3 .

[0023] The closed display area 3 is fixed on the back of the double-sided backboard 11, and the closed display area 3 comprises a horizontal cabinet 31 and a vertical cabinet 32, which are separated by a classification plate 14, and the horizontal cabinet 31 and the vertical cabinet 32 have equal widths. The horizontal cabinet 31 is arranged on the left half of the closed display area 3, and the vertical cabinet 32 is arranged on the right half of the closed display area 3. A refracting mirror 313 is arranged above the horizontal cabinet 31, and the back of the refracting mirror 313 is glued to the back of the double-sided backboard 11. The refracting mirror 313 can refract the goods in the horizontal cabinet 31, so that customers can notice the goods in the horizontal cabinet 31 from a distance, thereby reducing customer loss. The horizontal cabinet 31 comprises a base 311 and a glass cover 312. The bottom surface of the base 311 is fixed on the top surface of the bottom cabinet 13, and the back of the base 311 is glued to the back of the double-sided backboard 11. The front surface of the base 311 is flush with the bottom cabinet 13, and the glass cover 312 is glued to the base 311. The vertical cabinet 32 comprises a cabinet body 321 and a theftproof glass door 322. Nine cabinet grids are arranged in the cabinet body 321. The main cabinet grid is arranged at the center of the cabinet body 321, and the glass door is hinged to the front surface of the cabinet body 321. The horizontal cabinet 31 and the vertical cabinet 32 are both closed by the glass, and are used for placing valuable goods. The valuable goods are protected without affecting the display of the goods. Details are shown in the following Figure 4 .

[0024] Embodiments

[0025] Operation flow

[0026] 1. Place the showcase main body 1 at a promotion site, and then arrange the ordinary goods on the open display area 2;

[0027] 2. Hang the goods that can be hung on the movable hooks 222, and then adjust the distance between the goods through the movable hooks 222;

[0028] 3. Arrange the smaller goods on the arrangement cabinet 23 according to the size of the goods, and place the wider goods in the bottom arrangement box 232;

[0029] 4. Place the goods that need to be placed separately in the display cabinet 24;

[0030] 5. Place the goods that need to be weighed in the horizontal cabinet 31 and the vertical cabinet 32, and customers can see the goods in the horizontal cabinet 31 through the refracting mirror 313;

[0031] 6. Place the hot products in the center grid of the vertical cabinet 32 to attract the attention of customers.

[0032] The embodiments of the specific embodiments are the preferred embodiments of the utility model, which do not limit the protection scope of the utility model, so that: any equivalent changes made according to the structure, shape and principle of the utility model should be covered within the protection scope of the utility model.

Claims

1. A merchandising device for the display of goods in categories, comprising a cabinet body (1) provided with an open display area (2) and a closed display area (3), characterized in that: The open display area (2) is arranged above the bottom cabinet (13) on the front of the showcase body (1), the open display area (2) comprises a multi-layer cabinet (21), a hanging cabinet (22), an arrangement cabinet (23) and a display grid cabinet (24), the multi-layer cabinet (21) is arranged at the rightmost end of the showcase body (1), the hanging cabinet (22) is adjacent to the multi-layer cabinet (21), the arrangement cabinet (23) is arranged between the hanging cabinet (22) and the display grid cabinet (24), the display grid cabinet (24) is arranged at the leftmost end of the showcase body (1), the open display area (2) is protected by the classification plate (14) on both sides, and the multi-layer cabinet (21), the hanging cabinet (22), the arrangement cabinet (23) and the display grid cabinet (24) are separated by three classification plates (14).

2. The merchandise promoting device of claim 1, wherein: The open display area (2) is arranged above the bottom cabinet (13) on the front of the showcase body (1), the open display area (2) comprises a multi-layer cabinet (21), a hanging cabinet (22), an arrangement cabinet (23) and a display grid cabinet (24), the multi-layer cabinet (21) is arranged at the rightmost end of the showcase body (1), the hanging cabinet (22) is adjacent to the multi-layer cabinet (21), the arrangement cabinet (23) is arranged between the hanging cabinet (22) and the display grid cabinet (24), the display grid cabinet (24) is arranged at the leftmost end of the showcase body (1), the open display area (2) is protected by the classification plate (14) on both sides, and the multi-layer cabinet (21), the hanging cabinet (22), the arrangement cabinet (23) and the display grid cabinet (24) are separated by three classification plates (14).

3. The merchandise promoting device of claim 2, wherein: The multi-layer cabinet (21) is composed of five layer plates (211), the hanging cabinet (22) comprises a hook slot (221) and a movable hook (222), the hook slot (221) is arranged with five, and the hook slot (221) is arranged on the front of the double-sided back plate (11), the length of the hook slot (221) is equal to the distance between the two classification partitions, the movable hook (222) is hung in the hook slot (221), the movable hook (222) moves horizontally through the hook slot (221), the movable hook (222) adjusts the interval distance through movement, the arrangement cabinet (23) comprises a support plate (231) and an arrangement box (232), the support plate (231) is fixed on the front side of the double-sided back plate (11), the arrangement box (232) is arranged on the support plate (231), the arrangement box (232) is composed of a side partition (233) and a front baffle (234), the side partition (233) is arranged on the top surface of the support plate (231), and the front baffle (234) is arranged between every two side partitions (233), the front baffle (234) is fixed on the front end of the arrangement box (232), and the display grid cabinet (24) is composed of a plurality of display grids (241).

4. The merchandise promoting device of claim 1, wherein: The closed display area (3) is fixed on the back of the double-sided backboard (11), the closed display area (3) comprises a horizontal cabinet (31) and a vertical cabinet (32), the horizontal cabinet (31) and the vertical cabinet (32) are separated by a classification board (14), the horizontal cabinet (31) and the vertical cabinet (32) are equal in width, the horizontal cabinet (31) is arranged on the left half of the closed display area (3), the vertical cabinet (32) is arranged on the right half of the closed display area (3), and a refracting mirror (313) is arranged above the horizontal cabinet (31), and the back of the refracting mirror (313) is glued to the back of the double-sided backboard (11).

5. The merchandise promoting device of claim 4, wherein: The horizontal cabinet (31) comprises a base (311) and a glass cover (312), the bottom surface of the base (311) is fixed on the top surface of the bottom cabinet (13), the back of the base (311) is glued to the back of the double-sided backboard (11), the front surface of the base (311) is flush with the bottom cabinet (13), and the glass cover (312) is glued to the base (311), the vertical cabinet (32) is composed of a cabinet body (321) and a theftproof glass door (322), nine cabinet grids are arranged in the vertical cabinet (32), the cabinet grids are arranged at the front center of the cabinet body (321), and the glass door is hinged to the front surface of the cabinet body (321).

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