Information processing device, information processing method, and information processing program

Abstract

To perform a campaign further effectively.SOLUTION: By providing an information processing device including: a point storage unit that stores acquired points for each user; a campaign registration unit that registers campaigns to which a user can apply using at least a part of the acquired points stored in the point storage unit; an acquisition unit that acquires application to a campaign from a user terminal; and a determination unit that determines winning and losing of the application to the campaign, the campaign is performed more effectively than conventional devices.SELECTED DRAWING: Figure 1

Description

[Technical field]

[0001] The present invention relates to an information processing device, an information processing method, and an information processing program. [Background technology]

[0002] In the above technical field, Patent Document 1 discloses a server that stores required receipt items required for participating in a campaign on a campaign site in order to implement a low-cost campaign in a wide area, and a technology that, when receipt display items included in receipt image data sent from a smartphone correspond to the required receipt items, classifies and stores the receipt image data including the receipt display items for each smartphone. [Prior art documents] [Patent documents]

[0003] [Patent Document 1] JP 2014-186726 A Summary of the Invention [Problem to be solved by the invention]

[0004] However, in the technique described in the above document, the area for storing user data differs for each campaign.

[0005] An object of the present invention is to provide a technique for solving the above-mentioned problems. [Means for solving the problem]

[0006] In order to achieve the above object, the device according to the present invention comprises: A point storage unit that stores multiple types of acquired points for each user; Using at least a portion of the acquired points stored in the point storage unit For multiple gifts Campaigns you can apply for, Applying for multiple giveawaysa campaign registration unit for registering a correspondence between the types of the acquired points that can be used for the campaign and the campaign; From the user terminal, To the above multiple gifts An acquisition department that acquires applications from The above-mentioned multiple presents A determination unit for determining whether an application is successful or unsuccessful; Equipped with The determination unit is Regarding the first present that has been preset among the multiple presents: The acquiring unit but A first judgment unit that immediately makes a judgment when an application is received; Among the multiple presents, regarding the second present that has been preset The acquiring unit but a second determination unit that, when an application is received, performs a determination at a later date in response to an instruction from an operator; The information processing device further includes a notification unit that causes the determination result by the first determination unit to be displayed on the user terminal immediately, and notifies the user terminal of the determination result by the second determination unit at a later date.

[0007] In order to achieve the above object, the method according to the present invention comprises: An information processing system including a points storage unit, a campaign registration unit, an acquisition unit, and a determination unit, a point storage step in which the point storage unit stores a plurality of types of acquired points for each user; The campaign registration unit uses at least a portion of the acquired points stored in the point storage unit. For multiple gifts Campaigns you can apply for, Applying for multiple giveaways a campaign registration step of registering a correspondence between the type of the acquired points that can be used for the campaign and the campaign; The acquisition unit receives, from a user terminal, To the above multiple gifts An acquisition step for acquiring applications for The determination unit, The above-mentioned multiple presents Application for each a determination step for determining whether the person has won or lost the election; Including, The determining step includes: Regarding the first present that has been preset among the multiple presents: The acquiring unit but A first judgment step for immediately making a judgment when an application is received; Among the multiple presents, regarding the second present that has been preset The acquiring unit but When an application is received, a second judgment step is selectively performed at a later date according to an instruction from an operator. The determination result in the first determination step is displayed on the user terminal immediately, and the determination result in the second determination step is displayed on the user terminal at a later date. 、 The information processing method further includes a notification step of notifying the user terminal.

[0008] In order to achieve the above object, the program according to the present invention comprises: a point storage step of storing a plurality of types of acquired points for each user; a campaign registration step of registering a correspondence between a campaign in which at least a part of the acquired points stored in the point storage step can be used to apply for a plurality of gifts and the types of the acquired points that can be used to apply for the plurality of gifts; An acquisition step of acquiring applications for the plurality of gifts from a user terminal; A determination step for determining whether each of the applications for the plurality of presents is a winner or loser; An information processing program for causing a computer to execute the following: The determining step includes: Regarding the first present that has been preset among the multiple presents: In the obtaining step A first judgment step for immediately making a judgment when an application is received; Among the multiple presents, regarding the second present that has been preset In the obtaining step When an application is received, a second judgment step is selectively performed at a later date according to an instruction from an operator. The information processing program further causes the computer to execute a notification step of displaying the determination result in the first determination step on the user terminal immediately, and notifying the user terminal of the determination result in the second determination step at a later date. Effect of the Invention

[0009] According to the present invention, a campaign can be carried out more effectively. [Brief description of the drawings]

[0010] [Figure 1] 1 is a block diagram showing a configuration of an information processing device according to a first embodiment. [Diagram 2] FIG. 11 is a block diagram showing a configuration of an information processing device according to a second embodiment. [Diagram 3] FIG. 11 is a diagram showing a database configuration of an information processing device according to a second embodiment. [Figure 4] 13 is a flowchart showing a flow of processing in an information processing device according to a second embodiment. [Diagram 5] 10 is a flowchart showing a flow of processing in an information processing device according to a second embodiment. [Figure 6] FIG. 11 is a diagram showing an example of a display screen of an information processing device according to a second embodiment. [Figure 7] FIG. 11 is a diagram showing an example of a display screen of an information processing device according to a second embodiment. [Figure 8] FIG. 11 is a diagram showing an example of a display screen of an information processing device according to a second embodiment. DETAILED DESCRIPTION OF THE PREFERRED EMBODIMENTS

[0011] Hereinafter, an embodiment of the present invention will be described in detail with reference to the drawings. However, the components described in the following embodiment are merely examples, and are not intended to limit the technical scope of the present invention.

[0012] [First embodiment] An information processing device 100 according to a first embodiment of the present invention will be described with reference to Fig. 1. The information processing device 100 is a device that manages a campaign to encourage users to purchase products.

[0013] As shown in FIG. 1, the information processing device 100 includes a point storage unit 101, a campaign registration unit 102, an application acquisition unit 103, and a winning / losing determination unit 104.

[0014] The point storage unit 101 stores acquired points for each user. The campaign registration unit 102 registers campaigns to which applications can be made using at least a portion of the acquired points stored in the point storage unit 101. The application acquisition unit 103 acquires applications to the campaigns from user terminals. The winning / losing determination unit 104 determines whether applications to the campaigns from user terminals are successful or not.

[0015] According to the above information processing device, it is possible to effectively manage a campaign.

[0016] [Second embodiment] Next, an information processing device 200 according to a second embodiment of the present invention will be described with reference to Fig. 2 and subsequent figures. Fig. 2 is a diagram for explaining the configuration of the information processing device 200 according to this embodiment. As shown in Fig. 2, the information processing device 200 includes a point storage unit 201, a campaign registration unit 202, an application acquisition unit 203, a winning / losing determination unit 204, a setting unit 205, a display control unit 206, and a notification unit 207.

[0017] The point storage unit 201 stores acquired points for each user. The campaign registration unit 202 registers campaigns to which a user can apply using at least a portion of the acquired points stored in the point storage unit 201. The application acquisition unit 203 acquires applications for campaigns from user terminals.

[0018] The winning / losing determination unit 204 determines whether an application to the campaign from a user terminal is a winning or losing application. The winning / losing determination unit 204 includes an immediate determination unit 241 that makes a determination immediately when the application acquisition unit 203 acquires an application to the campaign, and a later determination unit 242 that makes a determination at a timing according to an instruction from an operator.

[0019] The setting unit 205 sets the number of points to be acquired for a purchased product or a user's behavior. For example, it is possible to set 1 point for 350 ml of beer A, 2 points for 500 ml of beer A, 3 points for beer B, and so on.

[0020] The display control unit 206 causes the user terminal to display the judgment result of the winning / losing judgment unit 204. The display control unit 206 causes the user terminal to immediately display the judgment result of the real-time judgment unit 241. The notification unit 207 notifies the user terminal of the judgment result of the later judgment unit 242 at a later date.

[0021] 3 is a diagram showing the contents registered in the campaign registration unit 202. The campaign registration unit 202 can register, for each campaign, the period, the point registration means (receipt, serial code, or JAN code, or a combination of these), point type, the number of points used, whether or not a lottery will be held and the timing, the contents of gifts, and the like.

[0022] FIG. 4 is a flowchart for explaining the flow of campaign setting processing in the information processing device 200. In step S401, campaign generation is started (a campaign entity such as a manufacturer or a store registers the campaign name, etc.). Next, in step S403, the start and end dates of the campaign are set. Next, in step S405, a point registration means (receipt, serial code, or JAN code, or a combination thereof) is set. Furthermore, in step S407, a point type and the number of accumulated points for each product are set. Points may be prepared independently for each campaign, or general-purpose points may be set across multiple campaigns. In some cases, points of a credit card or points of an e-shopping site may be used. FIG. 6 is a diagram showing an example of a setting screen 600 for setting the number of accumulated points for each product. FIG. 6 shows the setting that 15 points are given to a user for purchasing a 6-can pack of beer A, 60 points for purchasing a case, 10 points for purchasing a 6-can pack of beer B, 40 points for purchasing a case, 5 points for purchasing a 6-can pack of beer C, and 20 points for purchasing a case. The points given for each product can be easily changed. The points awarded for each product can be adjusted, making it possible to award points according to the amount and promote purchases.

[0023] Next, in step S409, the presents (type and number) to be provided to the user in the campaign are set, and in steps S411 and S413, the number of points to be used for each present, whether a lottery will be held, and whether a lottery will be held immediately or at a later date are set. FIG. 7 shows an example of a setting screen 700 in steps S411 and S413. In this way, since settings can be made for each present, flexible incentive design can be achieved. In other words, multiple application courses can be prepared according to points, and settings can be made that mix immediate and later lotteries.

[0024] For example, for high-value gifts, the number of points used can be larger than for low-value gifts, or a lottery can be held at a later date to perform strict checks to ensure that there are no problems with the process of acquiring points. Also, by holding a lottery at a later date and announcing the winners all at once, it is possible to announce the spectacular end of the campaign. This can increase users' motivation for the next campaign.

[0025] In step S415, when the campaign start time arrives, applications are obtained from user terminals such as smartphones, and a lottery is conducted to determine whether or not the winners have won. In the case of an immediate determination, the user terminal is notified immediately. The process proceeds to step S417, and when the number of winners reaches a preset maximum value or the campaign period ends, the campaign process ends. In addition, the system may have a function and process for adjusting the probability of winning in the campaign at any time. Alternatively, the system may have a program module for automatically adjusting the probability of winning so that it gradually decreases or increases.

[0026] In addition, the registration settings for points linked to a campaign may be set to include the registration method (receipt, serial code, JAN code, etc.), registration limit (no limit, or x number of times per person per day), receipt judgment items (purchase period, purchase store, minimum total purchase amount, purchase price of each product), posting group (Group A, Group B), points (fixed number of points, or number of points according to amount, expiration date), automatic point activation conditions (purchase period, purchase store, total purchase amount, product purchase price, posting group, or a combination thereof), etc.

[0027] FIG. 5 is a flowchart showing the flow of processing of the information processing device 200 at the user terminal. In step S501, a participation registration that specifies a campaign is accepted from a user terminal such as a smartphone. Then, the process proceeds to step S503, and the process proceeds to opening a user page using an SNS account. If the user does not have an SNS account, the user is prompted to input the user's name, address, and the like. Here, a user page is prepared for each campaign, but the present invention is not limited to this. A single user page that simultaneously manages multiple campaigns may be generated. For example, in this case, the accumulation status of multiple types of points can be simultaneously viewed and understood. FIG. 8 is a diagram showing an example of a display screen 800 of a user page.

[0028] In step S505, an image or text data of a receipt or invoice, or a product ID read from a sticker attached to a product, is obtained from the user who has opened the user page. Then, in step S507, the number of points according to the type, price, and number of products purchased by the user is determined, and in step S509, these are added to the accumulated points stored in point storage unit 201. In addition, in step S511, it is determined whether or not a campaign has been applied for from the user page, and if so, the number of points according to the application subject is subtracted from the accumulated points stored in point storage unit 201.

[0029] The points accumulated in this manner may be invalidated when one campaign ends, or may be valid for a long period of time so that they can be used across a number of campaigns.

[0030] The process flows shown in Figures 4 and 5 are realized by a processor provided in the information processing device 200 reading various programs from a predetermined memory and executing them. In other words, the concept of the present invention also includes program modules corresponding to the steps in Figures 4 and 5 and storage media that store such program modules. Of course, the steps in Figures 4 and 5 may be realized by dedicated hardware such as electronic circuits.

[0031] [Other embodiments] Although the present invention has been described above with reference to the embodiments, the present invention is not limited to the above embodiments. Various modifications that can be understood by those skilled in the art can be made to the configuration and details of the present invention within the technical scope of the present invention. In addition, systems or devices that combine the separate features included in each embodiment in any way are also included in the technical scope of the present invention.

[0032] The present invention may be applied to a system consisting of multiple devices, or to a single device. Furthermore, the present invention is also applicable to a case where an information processing program for implementing the functions of the embodiments is supplied to a system or device and executed by a built-in processor. In order to implement the functions of the present invention with a computer, a program installed on a computer, a medium storing the program, a server for downloading the program, and a processor for executing the program are also included in the technical scope of the present invention. In particular, at least a non-transitory computer readable medium storing a program for causing a computer to execute the processing steps included in the above-mentioned embodiments is included in the technical scope of the present invention.

Claims

1. A point storage unit that stores multiple types of acquired points for each user; a campaign registration unit that registers a correspondence between a campaign in which at least a part of the acquired points stored in the point storage unit can be used to apply for a plurality of gifts and the types of the acquired points that can be used to apply for the plurality of gifts; An acquisition unit that acquires applications for the plurality of gifts from a user terminal; A determination unit for determining whether the applications for the plurality of presents are successful or unsuccessful; Equipped with The determination unit is A first determination unit that performs instantaneous determination when the acquisition unit acquires an application for a first present that is preset as an instantaneous determination among the plurality of presents; and a second determination unit that, when the acquisition unit acquires an application for a second present that is set to be determined at a later date among the plurality of presents, performs a determination at a later date in response to an instruction from an operator; An information processing device further comprising a notification unit that causes the determination result by the first determination unit to be displayed on the user terminal immediately and notifies the user terminal of the determination result by the second determination unit at a later date.

2. The information processing device according to claim 1 , further comprising a setting unit for setting the number of points to be acquired for each of a purchased product and a user's action.

3. The information processing apparatus according to claim 1 , further comprising a display control unit that displays a determination result of the determination unit on a user terminal.

4. An information processing system including a points storage unit, a campaign registration unit, an acquisition unit, and a determination unit, a point storage step in which the point storage unit stores a plurality of types of acquired points for each user; a campaign registration step in which the campaign registration unit registers a correspondence between a campaign in which the user can apply for a plurality of presents using at least a part of the acquired points stored in the point storage unit and the type of the acquired points that can be used to apply for the plurality of presents; An acquisition step in which the acquisition unit acquires applications for the plurality of gifts from a user terminal; A determination step in which the determination unit determines whether each of the applications for the plurality of presents is a winner or a loser; Including, The determining step includes: A first determination step of immediately making a determination when the acquisition unit acquires an application for a first present that is preset among the plurality of presents; When the acquisition unit acquires an application for a second present that is set in advance among the plurality of presents, a second judgment step of making a judgment at a later date in response to an instruction from an operator is selectively performed; The information processing method further includes a notification step of displaying the determination result in the first determination step on the user terminal immediately, and notifying the user terminal of the determination result in the second determination step at a later date.

5. a point storage step of storing a plurality of types of acquired points for each user; a campaign registration step of registering a correspondence between a campaign in which at least a part of the acquired points stored in the point storage step can be used to apply for a plurality of gifts and the types of the acquired points that can be used to apply for the plurality of gifts; An acquisition step of acquiring applications for the plurality of gifts from a user terminal; A determination step for determining whether each of the applications for the plurality of presents is a winner or loser; An information processing program for causing a computer to execute the following: The determining step includes: A first determination step of immediately determining a first present among the plurality of presents when an application for a first present set in advance is acquired in the acquisition step; When an application for a second present set in advance is acquired in the acquisition step, a second judgment step is selectively performed at a later date in response to an instruction from an operator. The information processing program further causes the computer to execute a notification step of displaying the determination result in the first determination step on the user terminal immediately, and notifying the user terminal of the determination result in the second determination step at a later date.

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