Media content processing method, apparatus, device, readable storage medium, and product

Abstract

Embodiments of the present invention provide a media content processing method, apparatus, device, readable storage medium, and product. The method includes: displaying a media content generation page; obtaining interactive media content generated by a first user on the media content generation page, where the interactive media content includes media content generated by the first user and a predetermined function control corresponding to a predetermined interactive operation, and the predetermined function control includes theme information associated with the interactive media content; determining at least one second user selected by the first user based on the media content generation page; and publishing the interactive media content so that at least one second user receives first interactive reminder information associated with the predetermined interactive operation, where the first interactive reminder information includes the theme information.

Description

[Technical Field]

[0001] [Cross-Citation of Related Applications] This application claims priority to a Chinese invention patent application filed on November 9, 2022, entitled "Media Content Processing Method, Apparatus, Device, Readable Storage Medium, and Product" and bearing application number 202211401432.4, the entire contents of which are incorporated herein by reference.

[0002] FIELD OF THE INVENTION Embodiments of the present invention relate to the field of interface interaction technology, and in particular to media content processing methods, apparatus, devices, readable storage media, and products. [Background technology]

[0003] Existing video software generally supports users to create and publish video media contents according to their actual needs.

[0004] However, it is difficult to generate and create media content using the above-mentioned media content generation method, and existing video media content is generally independent media content, which allows other users to only view the media content but cannot perform interactive operations based on the media content. Summary of the Invention

[0005] SUMMARY OF THE INVENTION Embodiments of the present invention provide a media content processing method, apparatus, device, readable storage medium, and product for solving the problem that existing media content interaction methods are relatively monolithic.

[0006] In a first aspect, an embodiment of the present invention provides a media content processing method, the method including: displaying a media content generation page; obtaining interactive media content generated by a first user on the media content generation page, the interactive media content including the media content generated by the first user and predetermined functional controls corresponding to predetermined interactive operations, the predetermined functional controls including subject information associated with the interactive media content; determining at least one second user selected by the first user based on the media content generation page; and publishing the interactive media content so that at least one second user receives first interactive reminder information associated with the predetermined interactive operation, the first interactive reminder information including the subject information.

[0007] In a second aspect, an embodiment of the present invention provides a media content processing method, the method including: determining whether a third user has published media content associated with subject information of the interactive media content based on a predetermined interactive operation, and obtaining a publication result; determining a display style of a predetermined function control included in the interactive media content based on the publication result; and displaying the interactive media content including the predetermined function control based on the display style.

[0008] In a third aspect, an embodiment of the present invention provides a media content processing device, the device comprising: a display module for displaying a media content generation page; an acquisition module for acquiring interactive media content generated by a first user on the media content generation page, the interactive media content including the media content generated by the first user and predetermined functional controls corresponding to predetermined interactive operations, the predetermined functional controls including subject information associated with the interactive media content; a determination module for determining at least one second user selected by the first user based on the media content generation page; and a publication module for publishing the interactive media content so that at least one second user receives first interactive reminder information associated with the predetermined interactive operation, the first interactive reminder information including the subject information.

[0009] In a fourth aspect, an embodiment of the present invention provides a display device for interactive media content, the device comprising: a publishing result acquisition module for determining whether a third user has published media content associated with subject information of the interactive media content based on a predetermined interactive operation and obtaining a publishing result; a display style determination module for determining a display style of a predetermined function control included in the interactive media content based on the publishing result; and a content display module for displaying interactive media content including the predetermined function control based on the display style.

[0010] In a fifth aspect, an embodiment of the present invention provides an electronic device, the electronic device comprising a processor and a memory, the memory storing computer-executable instructions, the processor executing the computer-executable instructions stored in the memory to cause the at least one processor to perform a media content processing method as described in the first aspect and various possible designs of the first aspect or the second aspect and various possible designs of the second aspect described above.

[0011] In a sixth aspect, an embodiment of the present invention provides a computer-readable storage medium having stored thereon computer-executable instructions which, when executed by a processor, result in a media content processing method as set forth in the above-mentioned first aspect and various possible designs of the first aspect or the second aspect and various possible designs of the second aspect.

[0012] In a seventh aspect, embodiments of the present invention provide a computer program product comprising a computer program, which, when executed by a processor, results in a media content processing method as set forth in the above-mentioned first aspect and various possible designs of the first aspect or the second aspect and various possible designs of the second aspect. [Brief explanation of the drawings]

[0013] In the following, in order to more clearly explain the embodiments of the present invention or the technical solutions of the prior art, the drawings used in the description of the embodiments or the prior art will be briefly described. Obviously, the drawings described below are only some embodiments of the present invention, and those skilled in the art can obtain other drawings based on these drawings without any creative efforts. [Figure 1] 1 is a flow diagram of a media content processing method provided by an embodiment of the present invention; [Figure 2] 1 is a schematic diagram of interactive media content provided by an embodiment of the present invention; [Figure 3A] FIG. 2 is a schematic diagram of an interface interaction provided by an embodiment of the present invention; [Figure 3B] FIG. 10 is a schematic diagram of another interface interaction provided by an embodiment of the present invention. [Figure 4] FIG. 10 is a schematic diagram of another interface interaction provided by an embodiment of the present invention. [Figure 5] FIG. 10 is a schematic diagram of another interface interaction provided by an embodiment of the present invention. [Figure 6] FIG. 10 is a schematic diagram of another interface interaction provided by an embodiment of the present invention. [Figure 7] FIG. 4 is a schematic diagram of another display interface provided by an embodiment of the present invention. [Figure 8] FIG. 10 is a schematic diagram of another interface interaction provided by an embodiment of the present invention. [Figure 9] 1 is a flow diagram of a method for displaying interactive media content provided by an embodiment of the present invention; [Figure 10] FIG. 2 is a schematic diagram of a display interface provided by an embodiment of the present invention; [Figure 11] FIG. 4 is a schematic diagram of another display interface provided by an embodiment of the present invention. [Figure 12] FIG. 10 is a schematic diagram of another interface interaction provided by an embodiment of the present invention. [Figure 13] 1 is a schematic diagram of the configuration of a media content processing device provided by an embodiment of the present invention; [Figure 14] 1 is a schematic diagram of the configuration of a display device for interactive media content provided by an embodiment of the present invention; [Figure 15] 1 is a schematic diagram of the configuration of an electronic device provided by an embodiment of the present invention; DETAILED DESCRIPTION OF THE INVENTION

[0014] In the following, in order to clarify the objectives, technical solutions and advantages of the embodiments of the present invention, the technical solutions of the embodiments of the present invention will be clearly and completely described in conjunction with the drawings of the embodiments of the present invention, and it should be apparent that the described embodiments are only some embodiments of the present invention, and not all of the embodiments, and all other embodiments that can be obtained by those skilled in the art based on the embodiments of the present invention without any creative efforts belong to the protection scope of the present invention.

[0015] In view of the above-mentioned problem that the existing media content interaction methods are relatively monolithic, the present invention provides a media content processing method, apparatus, device, readable storage medium, and product.

[0016] It should be noted that the media content processing method, apparatus, device, readable storage medium, and product provided by the present invention can be applied to any media content publishing scenario. It is understood that before using the technical solutions disclosed in each embodiment of the present invention, the type, scope of use, and usage scenario of the information related to the present invention should be notified to relevant users in an appropriate manner in accordance with relevant laws and regulations, and the consent of relevant users should be obtained.

[0017] For example, in response to receiving an unsolicited request from a user, presentation information may be sent to the relevant user to explicitly indicate to the user that the requested operation requires the acquisition and use of the user's personal information, so that the user can independently choose whether or not to provide the personal information to software or hardware, such as an electronic device, application, server, or storage medium, that performs the operation of the technical solution of the present invention, based on the presentation information.

[0018] In an optional, non-limiting implementation, the method for sending the user the proposed information in response to receiving the user's unsolicited request may be, for example, a method utilizing a pop-up window in which the proposed information may be displayed in text form, and the pop-up window may further include a selection control for the user to select "agree" or "disagree" to providing personal information to the electronic device.

[0019] It is understood that the notification and user authorization process described above is merely a general outline and is not intended to limit the implementation of the present invention, and that other methods that comply with relevant laws and regulations may also be applied to the implementation of the present invention.

[0020] Existing media content creation methods generally require users to create and publish media content according to their current needs, and after publishing the media content, other users can only interact with the media content in a relatively monotonous manner, resulting in a poor user experience.

[0021] To enrich the interactive method based on media content and reduce the difficulty of creating media content, a predetermined function control can be added to the media content after a user completes collection of media content. The predetermined function control includes subject information associated with the interactive media content. Before publishing the interactive media content, at least one second user can be determined. By publishing the interactive media content and sending first interactive reminder information to at least one second user, the second user who receives the first interactive reminder information can create target media content associated with the subject information of the interactive media content. This allows creators to interact with multiple users through interactive media content and remind multiple users to perform predetermined interactive operations on the subject information, enriching the interaction method of media content and simplifying the operation of creating media content.

[0022] FIG. 1 is a flow diagram of a media content processing method provided by an embodiment of the present invention. As shown in FIG. 1, the method includes the following steps:

[0023] In step 101, a media content creation page is displayed.

[0024] The execution body of this embodiment is a media content processing device, which may be connected to the terminal device of the first user, thereby realizing processing of media content based on the trigger operation of the first user.

[0025] In this embodiment, the first user may create an interactive media content by himself / herself according to actual creation needs and allow other users to continue interactive operations based on the interactive media content, or the first user may participate in an interactive operation initiated by other users and publish interactive media content based on the interactive operation.

[0026] To realize the interactive media content generation operation, a media content generation page may be first displayed. Optionally, the media content generation page may include an acquisition control for acquiring media content. The acquisition control may specifically include a media content collection control and / or a media content upload control. The media content generation page may also include a predetermined function control associated with the interactive operation, thereby allowing the first user to participate in the interactive operation based on the predetermined function control.

[0027] In step 102, the media content generation page acquires interactive media content generated by a first user, where the interactive media content includes media content generated by the first user and predetermined function controls corresponding to predetermined interactive operations, and the predetermined function controls include subject information associated with the interactive media content.

[0028] In this embodiment, after displaying the media content interactive page, the first user can generate interactive media content on the media content interactive page, where the interactive media content includes media content generated by the first user and predetermined function controls corresponding to predetermined interactive operations, and the predetermined function controls include subject information associated with the interactive media content.

[0029] Optionally, the first user can trigger a predetermined media content acquisition control in the media content generation page to realize a media content acquisition operation. The first user can determine the subject information in the predetermined function control by customizing the subject information or by adopting the subject information associated with the interactive media content published by other users.

[0030] In step 103, at least one second user selected by the first user based on the media content generation page is determined.

[0031] In this embodiment, to allow more users to participate in the current interactive operation, before publishing the interactive media content, at least one second user selected by the first user may be determined based on the media content generation page. Here, the second user may be a user who has a predetermined relationship with the first user. For example, the second user may be a friend of the first user who is mutually followed by the first user.

[0032] Alternatively, the second user's selection operation may be performed after generating the interactive media content, or before generating the interactive media content, and the present invention is not limited thereto.

[0033] In step 104, at least one second user publishes the interactive media content to receive first interactive reminder information associated with the predetermined interactive operation, where the first interactive reminder information includes the subject information.

[0034] In this embodiment, after determining at least one second user selected by the first user, the interactive media content can be published. Further, first interactive reminder information associated with a predetermined interactive operation can be sent to the at least one second user, where the first interactive reminder information includes subject information. The interactive reminder information is used to prompt the second user to perform the predetermined interactive operation to generate media content associated with the subject information.

[0035] Accordingly, after obtaining the first interactive reminder information, the second user can participate in the interactive operation of the subject information through a trigger operation on the first interactive reminder information and publish the target media content associated with the subject information.

[0036] FIG. 2 is a schematic diagram of interactive media content provided by an embodiment of the present invention. As shown in FIG. 2, the interactive media content 21 may include media content 22 generated by a first user and function controls 23, where the function controls 23 may further include subject information 24.

[0037] It is understood that the media content has an association relationship with the subject information. As shown in Figure 2, the subject information may be "What did you have for lunch today?", and accordingly, the media content may be specifically content related to lunch.

[0038] The media content processing method provided in this embodiment includes obtaining interactive media content generated by a first user in a media content generation page, determining at least one second user selected by the first user based on the media content generation page, publishing the interactive media content, and sending first interactive reminder information to the at least one second user, so that the second user who receives the first interactive reminder information can generate target media content associated with the subject information of the interactive media content, thereby enabling multiple users to participate in predetermined interactive operations of the subject information, enriching the interaction method of media content, reducing the difficulty of media content creation, and improving user experience.

[0039] Optionally, based on any of the above embodiments, step 101 includes: In response to the first user's triggering of a media content generation control, jumping to the media content generation page is included.

[0040] In this embodiment, the first user may specifically be the initiator of the interactive operation. The first user may customize the subject information according to actual needs, or copy the subject information published by other users and generate media content associated with the subject information. Interactive media content is generated based on the subject information and media content.

[0041] The display interface may be pre-provided with a media content generation control, and in response to the first user's trigger operation on the media content generation control, jump to a media content generation page, allowing the first user to perform media content generation operations and subject information editing operations within the media content generation page.

[0042] Further, based on any of the above embodiments, the media content generation page includes a predetermined content acquisition control and a predetermined function control associated with the interactive operation. A first user triggers the content acquisition control to acquire the generated to-be-released media content, and acquires the subject information generated by the first user in the predetermined function control.

[0043] The interactive media content is generated based on the to-be-released media content and the subject information.

[0044] In this embodiment, the media content creation page may include a content acquisition control for acquiring media content to be released. The content acquisition control may specifically include a media content collection control and / or a media content upload control. Optionally, the first user can trigger the media content collection control to perform a real-time collection operation of media content to obtain the media content to be released. Optionally, the first user can trigger the media content upload control to perform a selection operation on pre-stored media content to obtain the media content to be released.

[0045] The media content creation page may further include predetermined function controls associated with the interactive operations, allowing the first user to create thematic information based on the predetermined function controls. For example, the first user may create customized thematic information in the predetermined function controls.

[0046] After respectively obtaining the to-be-released media content and the subject information generated by the first user in the media content generation page, interactive media content can be generated based on the to-be-released media content and the subject information.

[0047] Alternatively, the subject information can be displayed in a predetermined function control, and the predetermined function control can be added to a predetermined display position in the to-be-released media content. As a possible method, the first user can adjust the display position, display effect, etc. of the predetermined function control according to actual needs, and the present invention is not limited thereto.

[0048] According to the media content processing method provided by this embodiment, by respectively obtaining the to-be-released media content and the subject information, it is possible to generate interactive media content associated with the subject information of the interactive operation, and other users can create media content and perform interactive operations based on the interactive media content, thereby enriching the interaction method of the interactive media content.

[0049] Further, based on any of the above embodiments, acquiring the subject information generated by the first user in the predetermined function control may include: In response to text content entered by the first user in a predetermined input box in the predetermined function control, determining the text content as the subject information.

[0050] Alternatively, the media content generation page further includes a predetermined random theme generation control, and obtaining the theme information generated by the first user in the predetermined function control includes: and generating a predetermined arbitrary random theme in response to the first user's triggering operation of the random theme generation control.

[0051] The random subject is determined as the subject information.

[0052] In this embodiment, when a first user initiates an interactive operation corresponding to a predetermined subject, the first user can add a predetermined function control through the media content creation page, and the predetermined function control may be provided with an input box. The first user can trigger the input box to generate the subject information. Optionally, the text content can be determined as the subject information in response to text content input by the first user in the predetermined input box of the predetermined function control.

[0053] 3A is a schematic diagram of an interface interaction provided by an embodiment of the present invention. As shown in FIG. 3A, interactive media content 31 may include media content 32 generated by a first user and function control 33. Here, the function control 33 includes a predetermined input box 34. In response to the first user's trigger operation on the predetermined input box 34, the text content input by the first user can be obtained and the text content can be determined as topic information 35.

[0054] Optionally, a plurality of different random themes may be preset to improve the efficiency of generating thematic information. Accordingly, the predetermined function control may be provided with a random theme generation control. The first user may execute a trigger operation on the random theme generation control. In response to the trigger operation, any random theme may be selected from the plurality of different random themes and displayed in the predetermined function control.

[0055] The first user can perform a switching operation on the currently displayed random topic according to his / her actual needs, and when a random topic that meets the user's personalized needs is obtained, the random topic can be determined as topic information.

[0056] 3B is another interface interaction schematic diagram provided by an embodiment of the present invention, and as shown in FIG. 3B, interactive media content 36 may include media content 37 generated by a first user, function controls 38, and a predetermined random theme generation control 39. In response to the first user's trigger operation on the random theme generation control 39, a predetermined arbitrary random theme can be generated and the random theme can be determined as theme information 310.

[0057] According to the media content processing method provided in this embodiment, the flexibility of generating the subject information can be improved by determining the subject information based on the text content determination subject information input by the first user or a randomly generated random subject. In addition, setting the random subject can provide a foundation for the first user to create interactive media content, thereby reducing the difficulty of creating the media content.

[0058] Further, based on any of the above embodiments, before obtaining the subject information generated by the first user in the predetermined function control, the media content processing method may further include: The method further includes displaying a predetermined functionality control within the media content generation page in response to a first user triggering an interaction control within the media content generation page.

[0059] Alternatively, before acquiring the subject information generated by the first user in the predetermined function control, the media content processing method includes: The method further includes jumping to a media content editing page in response to a media content acquisition completion operation triggered by the first user, the media content editing page including predetermined interactive operation controls.

[0060] In response to a first user triggering an interactive operation control within a media content editing page, the predetermined function control is displayed within the media content creation page.

[0061] Alternatively, before acquiring the subject information generated by the first user in the predetermined function control, the media content processing method includes: The media content creation page further includes a function list, the function list including predetermined interactive operation controls.

[0062] In response to a first user triggering an interactive operation control in the function list, the predetermined function control is displayed within the media content creation page.

[0063] In this embodiment, when the first user performs a media content generation operation on the media content generation page, the first user can participate in interactive operations by adding certain functional controls within the media content generation page according to actual needs.

[0064] Optionally, an interactive operation control may be provided on the media content generation page, and the predetermined function control may be displayed on the media content generation page in response to a trigger operation by the first user on the interactive operation control in the media content generation page, thereby allowing the first user to perform an editing operation of the subject information within the predetermined function control.

[0065] Optionally, the interactive operation control may be provided in a media content editing page. When the first user completes a media content generation operation in the media content creation page, a media content acquisition completion operation may be triggered. In response to the media content acquisition completion operation, a media content editing page may be jumped to, and the interactive operation control may be displayed on the media content editing page. In response to the first user's trigger operation on the interactive operation control in the media content editing page, the predetermined function control may be displayed on the media content editing page, allowing the first user to perform an editing operation on the subject information within the predetermined function control.

[0066] Optionally, the media content creation page may further display a function list, which may include the interactive operation control. In response to a first user's trigger operation on an interactive operation control in the function list, the predetermined function control may be displayed in the media content creation page, allowing the first user to perform an editing operation of the subject information in the predetermined function control.

[0067] According to the media content processing method provided by this embodiment, by providing an interactive operation control in the media content creation page, the media content editing page, or the function list in the media content creation page, the first user can trigger interactive operations in different pages in the process of creating media content, and by adding a predetermined function control in the media content based on the trigger operation, the generation of interactive media content can be realized, and the efficiency of generating interactive media content can be improved.

[0068] Optionally, based on any of the above embodiments, step 101 includes: Displaying a target media content within a media content playback page, the target media content including a target function control, the target function control including subject information associated with the target media content.

[0069] In response to the first user's triggering of the target function control, the media content creation page is displayed.

[0070] Alternatively, displaying the media content generation page may include: Obtaining second interactive reminder information associated with the predetermined interactive operation, the second interactive reminder information including the subject information.

[0071] In response to the first user's trigger operation on the second interactive reminder information, jump to the media content generation page.

[0072] In this embodiment, the first user may specifically be a user who participates in the interactive operation based on the target media content published by other users.

[0073] Alternatively, the first user can participate in the interactive operation based on a target function control in the target media content published by another user. In the process of watching the media content stream in the media content playback page, the first user can display the target media content in the media content playback page based on the first user's switching operation, the target media content includes a target function control, and the target function control includes subject information associated with the target media content.

[0074] In response to the first user's trigger operation on the target function control, a jump to a media content generation page can be performed, allowing the first user to perform interactive media content generation operations within the media content generation page.

[0075] 4 is another interface interaction schematic diagram provided by an embodiment of the present invention, as shown in Fig. 4, a target media content 42 is displayed in a media content playback page 41, where the target media content 42 includes a target function control 43, and the target function control 43 includes subject information 44 associated with the target media content. After a first user views the target media content 42, the first user can jump to a media content creation page 45 in response to the first user's trigger operation on the target function control 43.

[0076] Optionally, when publishing the interactive media content, the other users may perform a user selection operation before publishing the interactive media content, and if the other users select the first user, may send second interactive reminder information to the first user, where the second interactive reminder information includes subject information.

[0077] Accordingly, when the first user obtains the second interactive reminder information, the first user can jump to the media content generation page through a trigger operation on the second interactive reminder information, thereby enabling the first user to realize the generation operation of interactive media content within the media content generation page.

[0078] 5 is another interface interaction schematic diagram provided by an embodiment of the present invention. As shown in FIG. 5, a first user can obtain second interactive reminder information 51 associated with a predetermined interactive operation, and the second interactive reminder information 51 includes subject information 52. In response to the first user's trigger operation on the second interactive reminder information 51, a media content generation page 53 can be jumped to.

[0079] According to the media content processing method provided by this embodiment, when a target media content including a target function control is viewed, the first user can jump to a media content generation page by performing a trigger operation within the target function control, or when second interactive reminder information is obtained, by performing a trigger operation on the second interactive reminder information, thereby allowing the first user to quickly generate interactive media content based on the target media content or the second interactive reminder information, thereby improving the efficiency of generating interactive media content.

[0080] Further, based on any of the above embodiments, step 102 may further include: At the media content generation page, obtaining media content generated by the first user is included.

[0081] The interactive media content is generated based on the media content and thematic information associated with the target media content or thematic information included in the second interactive reminder information.

[0082] In this embodiment, after jumping to the media content generation page, the first user can realize the media content generation operation by triggering a predetermined media content collection control or media content upload control in the media content generation page.

[0083] Furthermore, because the first user generates the interactive media content based on the other user's target media content or the second interactive reminder information, the first user cannot customize the thematic information associated with the interactive media content. Optionally, the thematic information associated with the target media content or the thematic information included in the second interactive reminder information can be determined as the thematic information associated with the currently generated media content. The interactive media content is generated based on the media content and the thematic information associated with the target media content or the thematic information included in the second interactive reminder information.

[0084] According to the media content processing method provided by this embodiment, interactive media content is generated based on the media content generated by the first user and the subject information associated with the target media content or the subject information included in the second interactive reminder information, allowing the first user to perform interactive operations based on the target media content published by other users, thereby enriching the interaction method based on media content and improving the user experience.

[0085] Further, based on any of the above embodiments, the target function control further includes a predetermined interactive control. In response to the first user's trigger operation on the target function control, displaying the media content generation page includes: In response to the first user's triggering of the interactive control, jumping to a media content generation page is included.

[0086] Alternatively, displaying the media content generation page in response to the first user's trigger operation on the target function control may include: In response to the first user's trigger operation on a predetermined display area in the target function control, displaying a content page corresponding to the subject information, the content page including a plurality of media contents associated with the subject information and predetermined interactive controls.

[0087] In response to the first user triggering an interactive control within the content page, a jump to a media content generation page is performed.

[0088] In this embodiment, the target function control may be pre-configured with an interactive control, and after the target media content is displayed in the media content playback page, the first user may trigger the interactive control to jump to a media content generation page, thereby enabling the first user to perform an interactive media content generation operation in the media content generation page.

[0089] Optionally, when a trigger operation by the first user on a predetermined display area in the target function control is detected, a content page corresponding to the subject information can be displayed in response to the trigger operation, wherein the content page includes a plurality of media contents associated with the subject information and predetermined interactive controls.

[0090] In response to a first user's triggering operation on an interactive control within a content page, a jump to a media content generation page can be performed, allowing the first user to perform interactive media content generation operations within the media content generation page.

[0091] 6 is another interface interaction schematic diagram provided by an embodiment of the present invention. As shown in FIG. 6, a target media content 62 is displayed in a media content playback page 61, where the target media content 62 includes a target function control 63. In response to a first user's trigger operation on a predetermined display area of ​​the target function control 63, a content page 64 corresponding to the subject information can be displayed. The content page 64 corresponding to the subject information includes a plurality of media contents 65 associated with the subject information and a predetermined interactive control 66. In response to the first user's trigger operation on the interactive control 66, a jump to a media content creation page 67 can be performed.

[0092] According to the media content processing method provided by this embodiment, by providing an interactive control in the target function control or by providing an interactive control in the content page, the first user can flexibly realize trigger operations on the interactive control, and can further quickly participate in interactive operations, thereby realizing interactivity based on media content.

[0093] Further, based on any of the above embodiments, the target function control further includes a predetermined interactive control. In response to the first user's trigger operation on the target function control, displaying the media content generation page includes: Displaying a predetermined interactive list in response to the first user's trigger operation on the interactive control, the interactive list including a first control and a second control.

[0094] In response to the first user trigger operation on the first control, jump to a first media content generation page for generating first interactive media content, where subject information of the first interactive media content is identical to that of the target media content and has an association relationship with the target media content.

[0095] In response to the first user's trigger operation on the second control, jump to a second media content generation page for generating second interactive media content, where the subject information of the second interactive media content is identical to the interactive media content and does not have the association relationship with the target media content.

[0096] In this embodiment, the target function control further includes a predetermined interactive control, and the first user can participate in an interactive operation published by another user based on a trigger operation on the interactive control, or can initiate a new interactive operation based on the subject information of the target media content.

[0097] Optionally, in response to a first user's triggering of the interactive control, a predetermined interactive list can be displayed, the interactive list including a first control and a second control.

[0098] A first user can participate in an interactive operation published by another user through a trigger operation on a first control, specifically, in response to the first user's trigger operation on the first control, a first media content generation page can be jumped to, and the first media content generation page is used to generate a first interactive media content, where the subject information of the first interactive media content is identical to that of the target media content and has an association relationship with the target media content.

[0099] The first user can initiate a new interactive operation based on the subject information of the target media content through a trigger operation on the second control. Specifically, in response to the first user's trigger operation on the second control, a jump can be made to a second media content generation page, which is used to generate second interactive media content, where the subject information of the second interactive media content is identical to that of the interactive media content and has no association relationship with the target media content.

[0100] According to the media content processing method provided by this embodiment, an interactive list is displayed in response to the first user's trigger operation on an interactive control, and a media content generation page for generating different types of interactive media content is jumped to in response to the first user's selection operation in the interactive list, so that the first user can generate different types of interactive media content in different media content generation pages, and the generated interactive media content can better meet the first user's actual needs and improve the user experience.

[0101] Further, based on any of the above embodiments, step 103 may further include: Displaying, within a predetermined display area of ​​the media content generation page, identification information of a plurality of users having a predetermined association relationship with the first user.

[0102] In response to a selection operation by the first user on the identification information of the plurality of users, at least one second user selected by the first user is determined.

[0103] Alternatively, the predetermined function control further includes a predetermined selection control, and determining at least one second user selected by the first user based on the media content generation page includes: In response to the first user's trigger operation on the selection control, displaying a user list on the media content generation page, the user list including identification information of a plurality of users having a predetermined association relationship with the first user.

[0104] In response to a selection operation by the first user on the identification information of the plurality of users, at least one second user selected by the first user is determined.

[0105] In this embodiment, at least one second user needs to be selected before the current interactive media content can be published.

[0106] Optionally, identification information of a plurality of users having a predetermined association relationship with the first user can be displayed within a predetermined display area of ​​the media content generation page, and in response to a selection operation by the first user on the plurality of user identification information, at least one user selected by the first user is determined as at least one second user.

[0107] 7 is a schematic diagram of another display interface provided by an embodiment of the present invention, in which identification information 72 of multiple users having a predetermined association relationship with a first user is displayed within a predetermined display area of ​​a media content creation page 71 as shown in FIG. 7. In response to the first user's selection operation on the identification information 72 of the multiple users, at least one second user selected by the first user can be determined.

[0108] Optionally, the predetermined function control may further include a predetermined selection control, and in response to the first user's trigger operation on the selection control, a user list may be displayed within the media content generation page, wherein the user list includes identification information of a plurality of users having a predetermined association relationship with the first user.

[0109] In response to a selection operation by the first user on the identification information of a plurality of users in the user list, at least one user selected by the first user is determined as at least one second user.

[0110] 8 is another interface interaction schematic diagram provided by an embodiment of the present invention. As shown in FIG. 8, a media content creation page 81 displays a predetermined function control 82, which further includes a predetermined selection control 83. In response to a first user 83's trigger operation on the selection control, a user list 84 can be displayed, where the user list 84 includes identification information 85 of multiple users having a predetermined association relationship with the first user. In response to the first user's selection operation on the identification information 85 of the multiple users, at least one second user selected by the first user is determined.

[0111] Further, based on any of the above embodiments, before step 103, the media content processing method may further include: The method further includes displaying predetermined first prompt information in the predetermined function control, the first prompt information being used to prompt the first user to select at least one second user.

[0112] In this embodiment, before the first user selects at least one second user, predetermined first prompt information may be displayed in a predetermined function control to allow the user to perform the selection operation of the second user before publishing the interactive media content, where the first prompt information is used to prompt the first user to select at least one second user.

[0113] Further, based on any of the above embodiments, after step 103, the method may further include: The method further includes displaying predetermined second prompt information in the predetermined function control, the second prompt information being used to prompt the second user the number of second users currently selected.

[0114] In this embodiment, after the first user selects at least one second user, a predetermined second prompt information may be displayed in a predetermined function control to help the first user more intuitively determine the currently selected second user, where the second prompt information is used to prompt the second user to indicate the number of currently selected second users. For example, the second prompt information may be "3 friends are currently selected."

[0115] According to the media content processing method provided by this embodiment, before the interactive media content is made public, at least one second user can be selected, so that the at least one second user can participate in the current interactive operation, and an interaction operation based on the interactive media content can be realized.

[0116] Furthermore, based on any of the above embodiments, after step 104, at least one of the following may be included:

[0117] If it is detected that any second user has published media content associated with the subject information based on the interactive media content, predetermined first reminder information is sent to the first user.

[0118] When it is detected that any user having a predetermined association relationship with the first user has published media content associated with the subject information, predetermined first reminder information is sent to the first user.

[0119] When it is detected that any user who does not have a predetermined association relationship with the first user has sent media content associated with the subject information, predetermined second reminder information is sent to the first user.

[0120] In this embodiment, in order to enable the first user to know the participation status of other users in the interactive operation in a timely manner, reminder information can be sent to the first user after it is detected that other users have published media content based on the interactive media content.

[0121] Optionally, when it is detected that any second user selected by the first user has published media content associated with the subject information based on the interactive media content, predetermined first reminder information is sent to the first user; when it is detected that any user having a predetermined association relationship with the first user but not the second user has published media content associated with the subject information, predetermined first reminder information is sent to the first user; when it is detected that any user not having a predetermined association relationship with the first user has sent media content associated with the subject information, predetermined second reminder information is sent to the first user.

[0122] Here, the first reminder information has a greater reminder strength than the second reminder information. For example, the first reminder information may be a banner reminder and an individual message reminder. The second reminder information may be an aggregated message reminder.

[0123] According to the media content processing method provided in this embodiment, different types of reminder information are sent to the first user according to different identification information of the user who published the media content associated with the subject information, so that the first user can determine the participation status of other users in the interactive operation based on the reminder information. In addition, sending a large amount of reminder information to the first user can avoid disturbing the first user, thereby improving the user experience.

[0124] FIG. 9 is a flow diagram of a method for displaying interactive media content provided by an embodiment of the present invention. As shown in FIG. 9, the method includes the following steps:

[0125] In step 901, it is determined whether a third user has published media content associated with the subject information of the interactive media content based on a predetermined interactive operation, and the publishing result is obtained.

[0126] In step 902, a display style of a predetermined function control included in the interactive media content is determined based on the publishing result.

[0127] In step 903, interactive media content including the predetermined function control is displayed based on the display style.

[0128] The execution entity of this embodiment is an interactive media content display device, which may be connected to a terminal device of a third user, so as to perform an interactive media content display operation based on a trigger operation of the third user.

[0129] In this embodiment, before displaying the interactive media content, it can first determine whether a third user has published media content associated with the subject information of the interactive media content based on a predetermined interactive operation, and obtain the publication result. It should be noted that the third user may be the initiator of the interactive operation or another user who has viewed the interactive media content.

[0130] In order to enhance the display effect of the predetermined function control, a display style corresponding to each different disclosure result can be preset. After determining the disclosure result, a display style of the predetermined function control in the interactive media content corresponding to the disclosure result can be determined based on the disclosure result. The display operation of the interactive media content including the predetermined function control is performed based on the display style.

[0131] Further, based on any of the above embodiments, step 903 may further include: When it is determined that a third user has published media content associated with subject information of the interactive media content based on a predetermined interactive operation, the user identifier is displayed at a predetermined position on the predetermined function control.

[0132] In this embodiment, when it is detected that a third user has published media content associated with the subject information of the interactive media content based on a predetermined interactive operation, the user identifier of the third user can be displayed at a predetermined position in a predetermined function control.

[0133] Alternatively, if the third user is the initiator of the interactive operation, the predetermined position may be the first display position.

[0134] 10 is a schematic diagram of a display interface provided by an embodiment of the present invention. As shown in FIG. 10, if the third user is the publisher of the interactive media content 1001, the identifier 1003 of the third user can be displayed in the first display position of a predetermined function control 1002. The identifiers of other users are displayed sequentially after the first display position according to a predetermined sorting rule.

[0135] Optionally, if a third user is a participant in the interactive operation, the predetermined position may be the last display position, and the user identifier of the initiator of the interactive operation may be displayed in the first display position.

[0136] Figure 11 is a schematic diagram of another display interface provided by an embodiment of the present invention. As shown in Figure 11, if the third user is not the publisher of the interactive media content 1101, after publishing the interactive media content 1101, the publisher's identifier 1103 can be displayed in the first display position of a specified function control 1102, and the third user's identifier 1104 can be displayed in the last display position.

[0137] According to the media content processing method provided by this embodiment, before publishing interactive media content, it is determined whether a third user has published media content associated with the subject information of the interactive media content based on a predetermined interactive operation, and different display styles of the predetermined function controls are determined based on the publishing results, thereby enhancing the display effect of the predetermined function controls.

[0138] Further, based on any of the above embodiments, after displaying the interactive media content including the predetermined function control based on the display style, the display method of the interactive media content includes: The method further includes displaying a content page corresponding to the subject information in response to a trigger operation by the third user on a predetermined display area in a predetermined function control corresponding to the interactive media content, the content page including a plurality of media contents associated with the subject information.

[0139] In this embodiment, after displaying the interactive media content, the third user can trigger a predetermined function control corresponding to the interactive media content, and in response to the trigger operation, a content page corresponding to the subject information can be displayed, where the content page includes multiple media contents associated with the subject information.

[0140] Optionally, to allow a third user to view higher quality and more diverse media content within the current content page, the number of media contents published by the same user on the content page may not exceed a predetermined number threshold.

[0141] Further, based on any of the above embodiments, after displaying a content page corresponding to the subject information, the method for displaying interactive media content may further include: Further comprising determining exposure time and / or cumulative interactions corresponding to each media content associated with the subject information.

[0142] The display order of the plurality of media contents associated with the subject information on the content page is adjusted based on the exposure time and / or cumulative number of interactions.

[0143] In this embodiment, the exposure time and / or cumulative interaction count corresponding to each media content associated with the subject information can be determined, and the display order of the media content in the content page can be adjusted based on the exposure time and / or cumulative interaction count, thereby allowing the third user to view higher quality and more diverse media content in the content page.

[0144] Optionally, the publisher of the interactive media content can also determine the order of second users selected before publishing the interactive media content, and the media content published by the second users is preferentially displayed on the content page.

[0145] According to the media content processing method provided by this embodiment, by adjusting the display order of media content within a content page based on the publication time and / or cumulative number of interactions corresponding to each media content associated with subject information, third users can view higher quality and more diverse media content within the content page, thereby improving the user experience.

[0146] Further, based on any of the above embodiments, after displaying a content page corresponding to the subject information, the method for displaying interactive media content may further include: The method further includes jumping to a media content playback page in response to a trigger operation by the third user on any media content associated with the subject information.

[0147] The media content is played within the media content playback page.

[0148] In this embodiment, the third user can view the media content in the content page according to his / her actual needs. In response to the third user's trigger operation on any media content associated with the subject information, the third user jumps to a media content playback page and plays the media content in the media content playback page.

[0149] Optionally, a related media content stream can be formed based on a plurality of media contents associated with the subject information, and in response to a trigger operation by a third user on any media content associated with the subject information, a media content playback page is jumped to, and the related media content stream is played within the media content playback page.

[0150] 12 is another interface interaction schematic diagram provided by an embodiment of the present invention. As shown in FIG. 12, a content page 1201 includes a plurality of media contents 1202 associated with subject information. In response to a trigger operation by a third user on any of the media contents 1202, a jump can be made to a media content playback page 1203, and the media content 1202 can be played in the media content playback page 1203.

[0151] Further, based on any of the above embodiments, after playing the media content in the media content playback page, the method for displaying the interactive media content may include: The method further includes switching and displaying other media content among the plurality of media contents associated with the subject information within the media content playback page in response to a switching operation by the third user on the media content playback page.

[0152] In this embodiment, in response to the third user's trigger operation on any media content associated with the subject information, after the media content associated with the subject information is played in the media content playback page, the third user can perform a switching operation on the currently played media content according to his or her actual needs.

[0153] Optionally, in response to a switching operation by the third user on the media content playback page, other media content among the plurality of media contents associated with the subject information is switched and displayed within the media content playback page.

[0154] According to the media content processing method provided by this embodiment, in response to a third user's trigger operation on any media content in the content page, the media content stream associated with the subject information is entered, thereby enabling the third user to view more media content associated with the subject information within the media content playback page, thereby simplifying the display process of media content associated with the subject information and improving the user experience.

[0155] 13 is a schematic diagram of a media content processing device provided by an embodiment of the present invention. As shown in FIG. 13, the device includes a display module 1301, an acquisition module 1302, a determination module 1303, and a publishing module 1304. Here, the display module 1301 displays a media content creation page. The acquisition module 1302 acquires interactive media content created by a first user on the media content creation page, where the interactive media content includes the media content created by the first user and predetermined function controls corresponding to predetermined interactive operations, and the predetermined function controls include subject information associated with the interactive media content. The determination module 1303 determines at least one second user selected by the first user based on the media content creation page. The publishing module 1304 publishes the interactive media content so that at least one second user receives first interactive reminder information associated with the predetermined interactive operation, where the first interactive reminder information includes the subject information.

[0156] Further, based on any of the above embodiments, the display module jumps to the media content generation page in response to the first user's triggering of a media content generation control.

[0157] Further, based on any of the above embodiments, the media content generation page includes a predetermined content acquisition control and a predetermined function control associated with the interactive operation, the acquisition module acquires the generated to-be-released media content by a first user by triggering the content acquisition control, and acquires the subject information generated by the first user in the predetermined function control, and generates the interactive media content based on the to-be-released media content and the subject information.

[0158] Further, based on any of the above embodiments, the acquisition module determines the text content as the subject information in response to text content input by the first user in a predetermined input box of the predetermined function control. Alternatively, the media content generation page further includes a predetermined random subject generation control, and the acquisition module generates a predetermined random subject in response to the first user's trigger operation on the random subject generation control. The random subject is determined as the subject information.

[0159] Further, based on any of the above embodiments, the device further includes a display module, wherein the display module displays the predetermined function control within the media content generation page in response to a trigger operation by the first user on a predetermined interactive operation control within the media content generation page. Alternatively, the device further includes a page jump module, wherein the page jump module jumps to a media content editing page in response to a media content acquisition completion operation triggered by the first user, where the media content editing page includes a predetermined interactive operation control. The display module displays the predetermined function control within the media content generation page in response to a trigger operation by the first user on an interactive operation control within the media content editing page. Alternatively, the device further includes the media content generation page, wherein the media content generation page includes a function list, where the function list includes a predetermined interactive operation control. The display module displays the predetermined function control within the media content generation page in response to a trigger operation by the first user on an interactive operation control in the function list.

[0160] Further, based on any of the above embodiments, the display module displays the target media content within a media content playback page, the target media content including a target function control, the target function control including subject information associated with the target media content; displays the media content creation page in response to the first user's trigger operation on the target function control; or obtains second interactive reminder information associated with the predetermined interactive operation, where the second interactive reminder information includes the subject information; jumps to the media content creation page in response to the first user's trigger operation on the second interactive reminder information.

[0161] Further, based on any of the above embodiments, the acquisition module acquires the media content generated by the first user on the media content generation page, and generates the interactive media content based on the media content and the subject information associated with the target media content or the subject information included in the second interactive reminder information.

[0162] Further, based on any of the above embodiments, the target function control further includes a predetermined interactive control. The display module jumps to a media content generation page in response to the first user's trigger operation on the interactive control. Alternatively, the display module displays a content page corresponding to the subject information in response to the first user's trigger operation on a predetermined display area of ​​the target function control, where the content page includes multiple media contents associated with the subject information and a predetermined interactive control. The display module jumps to the media content generation page in response to the first user's trigger operation on an interactive control in the content page.

[0163] Further, based on any of the above embodiments, the target function control further includes a predetermined interactive control. The display module displays a predetermined interactive list in response to the first user's trigger operation on the interactive control, where the interactive list includes a first control and a second control. In response to the first user's trigger operation on the first control, jump to a first media content generation page for generating first interactive media content, where subject information of the first interactive media content is the same as the target media content and has an association relationship with the target media content. In response to the first user's trigger operation on the second control, jump to a second media content generation page for generating second interactive media content, where subject information of the second interactive media content is the same as the interactive media content and does not have the association relationship with the target media content.

[0164] Further, based on any of the above embodiments, the determination module displays identification information of a plurality of users having a predetermined association relationship with the first user within a predetermined display area of ​​the media content generation page. In response to a selection operation by the first user on the identification information of the plurality of users, the determination module determines at least one second user selected by the first user. Alternatively, the predetermined function control further includes a predetermined selection control, and in response to a trigger operation by the first user on the selection control, the determination module displays a user list on the media content generation page, the user list including identification information of a plurality of users having a predetermined association relationship with the first user. In response to a selection operation by the first user on the identification information of the plurality of users, the determination module determines at least one second user selected by the first user.

[0165] Further, based on any of the above embodiments, the device further includes a display module, which further displays predetermined first prompt information in the predetermined function control, where the first prompt information is used to prompt the first user to select at least one second user.

[0166] Further, based on any of the above embodiments, the device further includes a display module, which further displays predetermined second prompt information in the predetermined function control, where the second prompt information is used to prompt the second user of the number of second users currently selected.

[0167] Further, based on any of the above embodiments, the device further includes a detection module, wherein the detection module transmits predetermined first reminder information to the first user when it is detected that any second user has published media content associated with the subject information based on the interactive media content, the detection module transmits predetermined first reminder information to the first user when it is detected that any user having a predetermined association relationship with the first user has published media content associated with the subject information, and the detection module transmits predetermined second reminder information to the first user when it is detected that any user not having a predetermined association relationship with the first user has posted media content associated with the subject information.

[0168] Further, based on any of the above embodiments, the interactive reminder information is used to prompt the second user to perform the predetermined interactive operation to generate media content associated with the subject information.

[0169] 14 is a schematic diagram of a configuration of an interactive media content display device provided by an embodiment of the present invention. As shown in FIG. 14, the device includes a publication result acquisition module 1401, a display style determination module 1402, and a content display module 1403. Here, the publication result acquisition module 1401 determines whether a third user has published media content associated with subject information of the interactive media content based on a predetermined interactive operation, and obtains a publication result. The display style determination module 1402 determines a display style of a predetermined function control included in the interactive media content based on the publication result. The content display module 1403 displays the interactive media content including the predetermined function control based on the display style.

[0170] Further, based on any of the above embodiments, when it is determined that a third user has published media content associated with the subject information of the interactive media content based on a predetermined interactive operation, the display style determination module displays the user identifier in the predetermined function control, and the device further includes a content display module that displays a content page corresponding to the subject information in response to a trigger operation by the third user on a predetermined display area in the predetermined function control corresponding to the interactive media content, wherein the content page includes a plurality of media contents associated with the subject information.

[0171] Further, based on any of the above embodiments, the device further includes a content determination module, wherein the content determination module determines a publication time and / or a cumulative number of interactions corresponding to each media content associated with the subject information, and an adjustment module adjusts a display order of the plurality of media content associated with the subject information on the content page based on the publication time and / or the cumulative number of interactions.

[0172] Further, based on any of the above embodiments, the device further includes a jump module, which jumps to a media content playback page in response to a trigger operation by the third user for any media content associated with the subject information.

[0173] A playback module plays the media content within the media content playback page.

[0174] Further, based on any of the above embodiments, the device further includes a playback module, which switches and displays other media content among the multiple media content associated with the subject information within the media content playback page in response to a switching operation by the third user on the media content playback page.

[0175] The device provided by this embodiment can be used to implement the technical solutions of the method embodiments described above, and the realization principles and technical effects thereof are similar, so this embodiment will not be repeated here.

[0176] Another embodiment of the present invention further provides an electronic device, the electronic device comprising a processor and a memory.

[0177] The memory stores computer-executable instructions.

[0178] The processor executes the computer-executable instructions stored in the memory, causing the processor to perform the media content processing method and interactive media content display method described in any of the above-mentioned embodiments.

[0179] 15 is a schematic diagram of the configuration of an electronic device provided by an embodiment of the present invention. As shown in FIG. 15, the electronic device 1500 may be a terminal device or a server. Here, the terminal device may be a mobile phone, a notebook computer, a digital broadcast receiver, a personal digital assistant (PDA), a tablet computer (Portable Digital Assistant), a The electronic devices may include, but are not limited to, mobile terminals such as an Android device (PAD), a portable media player (PMP), an in-vehicle terminal (e.g., an in-vehicle navigation terminal), and fixed terminals such as a digital TV and a desktop computer. The electronic devices shown in FIG. 15 are merely examples and do not limit the functionality and scope of use of the embodiments of the present invention.

[0180] As shown in FIG. 15, the electronic device 1500 includes a read-only memory (Read Only Memory). The program stored in the ROM 1502 or the storage device 1508 is read from the Random Access Memory (Random Access Memory (ROM)). The electronic device 1500 may include a processing unit (e.g., a central processing unit, a graphical processor, etc.) 1501 that can perform various appropriate operations and processes based on programs loaded into a ROM (Read Only Memory, RAM) 1503. The RAM 1503 further stores various programs and data necessary for the operation of the electronic device 1500. The processing unit 1501, the ROM 1502, and the RAM 1503 are connected to each other via a bus 1504. An input / output (I / O) interface 1505 is also connected to the bus 1504.

[0181] Input devices 1506, typically including touch screens, touch pads, keyboards, mice, cameras, microphones, accelerometers, gyroscopes, etc., and liquid crystal displays (LCDs) Devices such as output device 1507 including a Crystal Display (LCD), speaker, vibrator, etc., storage device 1508 including a magnetic tape, hard disk, etc., and communication device 1509 may be connected to I / O interface 1505. Communication device 1509 may enable electronic device 1500 to communicate wirelessly or via wires to exchange data with other devices. While the figures show electronic device 1500 with various devices, it should be understood that it need not implement or include all of the shown devices. More or fewer devices may alternatively be implemented or included.

[0182] In particular, according to embodiments of the present invention, the processes described with reference to the flowcharts above may be implemented as a computer software program. For example, embodiments of the present invention include a computer program product including a computer program stored on a computer-readable medium, the computer program including program code for performing the methods illustrated in the flowcharts. In such embodiments, the computer program may be downloaded and installed from a network via communication device 1509, or may be installed from storage device 1508 or ROM 1502. When the computer program is executed by processing device 1501, the functions described above, which are specific to the methods of the embodiments of the present invention, are performed.

[0183] It should be noted that the above-mentioned computer-readable medium of the present invention may be a computer-readable signal medium, a computer-readable storage medium, or any combination of the above. The computer-readable storage medium may be, for example, but not limited to, an electric, magnetic, optical, electromagnetic, infrared, or semiconductor system, apparatus, or device, or any combination thereof. More specific examples of the computer-readable storage medium include an electrical connection having one or more wires, a portable computer disk, a hard disk, a random access memory (RAM), a read-only memory (ROM), an erasable programmable read-only memory (ERAM), a programmable read-only memory (PGRAM), a programmable write ... Memory, EPROM or Flash Memory), Fiber Optics, Portable Compact Disc Read-Only Memory This may include, but is not limited to, a computer-readable storage medium (e.g., a memory, CD-ROM), an optical storage device, a magnetic storage device, or any suitable combination of the foregoing. In the present invention, a computer-readable storage medium may be a tangible medium containing or storing a program that can be used by or in connection with an instruction execution system, apparatus, or device. Also, in the present invention, a computer-readable signal medium may include a propagated data signal in baseband or as part of a carrier carrying computer-readable program code. Such a propagated data signal may take various forms, including, but not limited to, an electromagnetic signal, an optical signal, or any suitable combination of the foregoing. A computer-readable signal medium may also be any computer-readable medium, other than a computer-readable storage medium, that transmits, propagates, or transmits a program for use by or in connection with an instruction execution system, apparatus, or device. The program code contained in the computer-readable medium may be transmitted using any suitable medium, including, but not limited to, wire, fiber optic cable, RF (radio frequency), or any suitable combination of the foregoing.

[0184] An embodiment of the present invention further provides a computer-readable storage medium having computer-executable instructions stored therein, which, when executed by a processor, realizes the media content processing method and interactive media content display method described in any of the above-mentioned embodiments.

[0185] Another embodiment of the present invention further provides a computer program product including a computer program, which, when executed by a processor, realizes the media content processing method and interactive media content display method described in any of the above-mentioned embodiments.

[0186] The computer readable medium described above may be included in the electronic device described above, or may exist separately and not be assembled to said electronic device.

[0187] The computer-readable medium described above stores one or more programs, which, when executed by the electronic device, cause the electronic device to perform the method described in the above-described embodiment.

[0188] Computer program code for carrying out the operations of the present invention can be written in one or more programming languages, or a combination thereof, including object-oriented programming languages ​​such as Java, Smalltalk, C++, and the like, as well as conventional procedural programming languages ​​such as "C" or similar programming languages. The program code may run entirely on the user's computer, partially on the user's computer, as a stand-alone software package, partially on the user's computer and partially on a remote computer, or entirely on a remote computer or server. When referring to a remote computer, the remote computer is referred to as a computer that is connected to a local area network (LAN). Network (LAN) or Wide Area Network (Wide The user computer may be connected to the network via any type of network, including a Wide Area Network (WAN), or may be connected to an external computer (e.g., via the Internet using an Internet Service Provider).

[0189] The flowcharts and block diagrams in the figures illustrate possible architectures, functions, and operations of systems, methods, and computer program products according to various embodiments of the present invention. From this perspective, each box in a flowchart or block diagram contains one or more executable instructions for implementing the specified logical function(s) and may represent a module, program segment, or portion of code. It should also be noted that in some alternative implementations, the functions depicted in the boxes may occur in a different order than that depicted in the figures. For example, two boxes shown in succession may actually be executed substantially in parallel, or may be executed in the reverse order, depending on the functionality involved. It should also be noted that each box in the block diagrams and / or flowcharts, and combinations of boxes in the block diagrams and / or flowcharts, may be implemented in a dedicated hardware-based system that performs the specified function(s) or operation(s), or in a combination of dedicated hardware and computer instructions.

[0190] The units described as participating in embodiments of the present invention may be implemented in software or hardware. The names of the units do not necessarily limit the specific units. For example, a first acquisition unit may be described as a "unit for acquiring at least two Internet Protocol addresses." The functions described herein may be performed, at least in part, by one or more hardware logic components. For example, without limitation, exemplary types of hardware logic components that may be used include field programmable gate arrays (FPGAs), application specific integrated circuits (ASICs), application specific standard products (ASSPs), systems on chips (SOCs), complex programmable logic devices (CPLDs), etc.

[0191] In the context of the present invention, a machine-readable medium may be a tangible medium that can contain or store a program that can be used by or in combination with an instruction execution system, apparatus, or device. A machine-readable medium may be a machine-readable signal medium or a machine-readable storage medium. A machine-readable medium may include, but is not limited to, an electronic, magnetic, optical, electromagnetic, infrared, or semiconductor system, apparatus, or device, or any suitable combination thereof. More specific examples of machine-readable storage media include an electrical connection based on one or more wires, a portable computer disk, a hard disk, a random access memory (RAM), a read-only memory (ROM), an erasable programmable read-only memory (EPROM or flash memory), optical fiber, a portable compact disk read-only memory (CD-ROM), an optical storage device, a magnetic storage device, or any suitable combination of the above.

[0192] In a first aspect, according to one or more embodiments of the present invention, there is provided a method of processing media content, said method comprising: Displaying a media content generation page; obtaining, on the media content generation page, interactive media content generated by a first user, the interactive media content including the media content generated by the first user and predetermined function controls corresponding to predetermined interactive operations, the predetermined function controls including subject information associated with the interactive media content; determining at least one second user selected by the first user based on the media content generation page; and publishing the interactive media content so that at least one second user receives first interactive reminder information associated with the predetermined interactive operation, the first interactive reminder information including the subject information.

[0193] According to one or more embodiments of the present invention, displaying the media content generation page includes: In response to the first user's triggering of a media content generation control, jumping to the media content generation page is included.

[0194] According to one or more embodiments of the present invention, the media content generation page includes a predetermined content acquisition control and a predetermined function control associated with the interactive operation; Obtaining the interactive media content generated by the first user on the media content generation page includes: A first user triggers the content acquisition control to acquire generated to-be-released media content, and acquires thematic information generated by the first user in the predetermined function control; generating the interactive media content based on the to-be-released media content and the subject information.

[0195] According to one or more embodiments of the present invention, obtaining the subject information generated by the first user in the predetermined function control includes: determining, in response to text content entered by the first user in a predetermined input box in the predetermined function control, the text content as the subject information; Alternatively, the media content generation page further includes a predetermined random theme generation control, and obtaining the theme information generated by the first user in the predetermined function control includes: generating a predetermined random theme in response to the first user's triggering of the random theme generation control; and determining the random subject as the subject information.

[0196] According to one or more embodiments of the present invention, before obtaining the subject information generated by the first user in the predetermined function control, the media content processing method includes: and displaying a predetermined function control within the media content generation page in response to a first user triggering the predetermined function control within the media content generation page; Alternatively, before acquiring the subject information generated by the first user in the predetermined function control, the media content processing method includes: In response to a media content acquisition completion operation triggered by the first user, jumping to a media content editing page, the media content editing page including predetermined interactive operation controls; and displaying the predetermined function control within the media content creation page in response to a first user triggering an interaction control within the media content editing page; Alternatively, before acquiring the subject information generated by the first user in the predetermined function control, the media content processing method includes: the media content creation page includes a list of functions, the list of functions including predetermined interactive controls; The method further includes displaying the predetermined function control within the media content creation page in response to a first user triggering an interaction control within a function list.

[0197] According to one or more embodiments of the present invention, displaying the media content generation page includes: Displaying a target media content within a media content playback page, the target media content including a target function control, the target function control including subject information associated with the target media content; displaying the media content creation page in response to the first user triggering the target function control; Alternatively, displaying the media content generation page may include: obtaining second interactive reminder information associated with the predetermined interactive operation, the second interactive reminder information including the subject information; and and jumping to the media content generation page in response to the first user's trigger operation on the second interactive reminder information.

[0198] According to one or more embodiments of the present invention, obtaining the interactive media content generated by the first user on the media content generation page includes: obtaining media content generated by the first user at the media content generation page; generating the interactive media content based on the media content and subject information associated with the target media content or subject information included in the second interactive reminder information.

[0199] According to one or more embodiments of the present invention, the target function control further includes a predetermined interactive control, and displaying the media content generation page in response to the first user's trigger operation on the target function control includes: jumping to a media content generation page in response to the first user's triggering of the interactive control; Alternatively, displaying the media content generation page in response to the first user's trigger operation on the target function control may include: Displaying a content page corresponding to the subject information in response to a trigger operation by the first user on a predetermined display area of ​​the target function control, the content page including a plurality of media contents associated with the subject information and predetermined interactive controls; and jumping to a media content generation page in response to the first user triggering an interactive control in the content page.

[0200] According to one or more embodiments of the present invention, the target function control further includes a predetermined interactive control, and displaying the media content generation page in response to the first user's trigger operation on the target function control includes: displaying a predetermined interactive list in response to a trigger operation by the first user on the interactive control, the interactive list including a first control and a second control; In response to the first user trigger operation on the first control, jumping to a first media content generation page for generating first interactive media content, where subject information of the first interactive media content is identical to that of the target media content and has an association relationship with the target media content; In response to the first user's trigger operation on the second control, jumping to a second media content generation page for generating second interactive media content, wherein the subject information of the second interactive media content is the same as that of the interactive media content and does not have the association relationship with the target media content.

[0201] According to one or more embodiments of the present invention, determining at least one second user selected by the first user based on the media content generation page includes: displaying identification information of a plurality of users having a predetermined association relationship with the first user within a predetermined display area of ​​the media content creation page; determining at least one second user selected by the first user in response to a selection operation by the first user on the identification information of the plurality of users; Alternatively, the predetermined function control further includes a predetermined selection control, and determining at least one second user selected by the first user based on the media content generation page includes: displaying a user list on the media content creation page in response to the first user's triggering of the selection control, the user list including identification information of a plurality of users having a predetermined association relationship with the first user; and determining at least one second user selected by the first user in response to a selection operation by the first user on the identification information of the plurality of users.

[0202] According to one or more embodiments of the present invention, before determining at least one second user selected by the first user based on the media content generation page, the media content processing method further comprises: The method further includes displaying predetermined first prompt information in the predetermined function control, the first prompt information being used to prompt the first user to select at least one second user.

[0203] According to one or more embodiments of the present invention, after determining at least one second user selected by the first user based on the media content generation page, the media content processing method includes: The method further includes displaying predetermined second prompt information in the predetermined function control, the second prompt information being used to prompt the second user the number of second users currently selected.

[0204] According to one or more embodiments of the present invention, after publishing the interactive media content, the media content processing method includes: sending predetermined first reminder information to the first user when it is detected that any second user has published media content associated with the subject information based on the interactive media content; When it is detected that any user having a predetermined association relationship with the first user has published media content associated with the subject information, sending predetermined first reminder information to the first user; and sending predetermined second reminder information to the first user when it is detected that any user who does not have a predetermined association relationship with the first user has sent media content associated with the subject information.

[0205] According to one or more embodiments of the present invention, the interactive reminder information is used to prompt the second user to perform the predetermined interactive operation to generate media content associated with the subject information.

[0206] In a second aspect, in accordance with one or more embodiments of the present invention, there is provided a method for displaying interactive media content, said method comprising: Determining whether a third user has published media content associated with the subject information of the interactive media content based on a predetermined interactive operation, and obtaining a publishing result; determining a display style of a predetermined function control included in the interactive media content based on the publishing result; and displaying interactive media content including the predetermined function control based on the display style.

[0207] According to one or more embodiments of the present invention, determining a display style of a predetermined function control included in the interactive media content based on the disclosure result includes: When it is determined that a third user has published media content associated with subject information of the interactive media content based on a predetermined interactive operation, the user identifier is displayed at a predetermined position on the predetermined function control.

[0208] According to one or more embodiments of the present invention, after displaying the interactive media content including the predetermined function control based on the display style, the display method for the interactive media content includes: The method further includes displaying a content page corresponding to the subject information in response to a trigger operation by the third user on a predetermined display area in a predetermined function control corresponding to the interactive media content, the content page including a plurality of media contents associated with the subject information.

[0209] According to one or more embodiments of the present invention, after displaying a content page corresponding to the subject information, the method for displaying interactive media content includes: determining exposure time and / or cumulative interactions corresponding to each media content associated with the subject information; The method further includes adjusting a display order of a plurality of media contents associated with the subject information on the content page based on the exposure time and / or cumulative number of interactions.

[0210] According to one or more embodiments of the present invention, after displaying a content page corresponding to the subject information, the method for displaying interactive media content includes: jumping to a media content playback page in response to a trigger operation by the third user for any media content associated with the subject information; and playing the media content within the media content playback page.

[0211] According to one or more embodiments of the present invention, after playing the media content in the media content playback page, the method for displaying the interactive media content includes: The method further includes switching and displaying other media content among the plurality of media contents associated with the subject information within the media content playback page in response to a switching operation by the third user on the media content playback page.

[0212] In a third aspect, according to one or more embodiments of the present invention, there is provided a media content processing apparatus, said apparatus comprising: a display module for displaying the media content generation page; an acquisition module for acquiring interactive media content generated by a first user on the media content generation page, the interactive media content including the media content generated by the first user and a predetermined function control corresponding to a predetermined interactive operation, the predetermined function control including subject information associated with the interactive media content; a determination module for determining at least one second user selected by the first user based on the media content generation page; and a publishing module for publishing the interactive media content so that at least one second user receives first interactive reminder information associated with the predetermined interactive operation, the first interactive reminder information including the subject information.

[0213] According to one or more embodiments of the present invention, the display module comprises: In response to the first user's triggering of a media content generation control, a jump to the media content generation page is performed.

[0214] According to one or more embodiments of the present invention, the media content generation page includes a predetermined content acquisition control and a predetermined function control associated with the interactive operation; The acquisition module: A first user triggers the content acquisition control to acquire generated to-be-released media content, and acquires the subject information generated by the first user in the predetermined function control; The interactive media content is generated based on the to-be-released media content and the subject information.

[0215] According to one or more embodiments of the present invention, the acquisition module comprises: In response to text content entered by the first user in a predetermined input box of the predetermined function control, determining the text content as the subject information; Alternatively, the media content generation page further includes a predetermined random subject generation control, and the acquisition module: generating a predetermined random theme in response to the first user's triggering of the random theme generation control; The random subject is determined as the subject information.

[0216] According to one or more embodiments of the present invention, the device further comprises a display module, the display module displays a predetermined function control within the media content generation page in response to a first user triggering the predetermined interactive operation control within the media content generation page; Alternatively, the device further comprises a page jump module, a page jump module for jumping to a media content editing page in response to a media content acquisition completion operation triggered by the first user, where the media content editing page includes a predetermined interactive operation control; a display module that displays the predetermined function control within the media content creation page in response to a first user triggering an interaction control within the media content editing page; Alternatively, the device further comprises a media content creation page; the media content creation page includes a list of functions, the list of functions including predetermined interactive controls; A display module displays the predetermined function control within the media content creation page in response to a first user triggering an interactive operation control within the function list.

[0217] According to one or more embodiments of the present invention, the display module comprises: Displaying the target media content within a media content playback page, wherein the target media content includes a target function control, and the target function control includes subject information associated with the target media content; displaying the media content generation page in response to the first user's triggering of the target function control; Alternatively, the display module may include: obtaining second interactive reminder information associated with the predetermined interactive operation, the second interactive reminder information including the subject information; In response to the first user's trigger operation on the second interactive reminder information, jump to the media content generation page.

[0218] According to one or more embodiments of the present invention, the acquisition module comprises: obtaining, at the media content generation page, media content generated by the first user; The interactive media content is generated based on the media content and thematic information associated with the target media content or thematic information included in the second interactive reminder information.

[0219] According to one or more embodiments of the present invention, the target function control further includes a predetermined interactive control, and the display module: jumping to a media content generation page in response to the first user's triggering of the interactive control; Alternatively, the display module may include: In response to a trigger operation by the first user on a predetermined display area of ​​the target function control, displaying a content page corresponding to the subject information, wherein the content page includes a plurality of media contents associated with the subject information and predetermined interactive controls; In response to the first user triggering an interactive control within the content page, a jump to a media content generation page is performed.

[0220] According to one or more embodiments of the present invention, the target function control further includes a predetermined interactive control, and the display module: displaying a predetermined interactive list in response to a trigger operation by the first user on the interactive control, wherein the interactive list includes a first control and a second control; In response to the first user trigger operation on the first control, jump to a first media content generation page for generating first interactive media content, where subject information of the first interactive media content is identical to that of the target media content and has an association relationship with the target media content; In response to the first user's trigger operation on the second control, jump to a second media content generation page for generating second interactive media content, where the subject information of the second interactive media content is identical to the interactive media content and does not have the association relationship with the target media content.

[0221] According to one or more embodiments of the present invention, the decision module comprises: displaying identification information of a plurality of users having a predetermined association relationship with the first user within a predetermined display area of ​​the media content creation page; determining at least one second user selected by the first user in response to a selection operation by the first user on the identification information of the plurality of users; Alternatively, the predetermined function control further includes a predetermined selection control, and the determination module: displaying a user list on the media content creation page in response to the first user's triggering of the selection control, wherein the user list includes identification information of a plurality of users having a predetermined association relationship with the first user; In response to a selection operation by the first user on the identification information of the plurality of users, at least one second user selected by the first user is determined.

[0222] According to one or more embodiments of the present invention, the device further comprises a display module, The display module further displays predetermined first prompt information in the predetermined function control, wherein the first prompt information is used to prompt the first user to select at least one second user.

[0223] According to one or more embodiments of the present invention, the device further comprises a display module, The display module further displays predetermined second prompt information in the predetermined function control, where the second prompt information is used to prompt the second user the number of second users currently selected.

[0224] According to one or more embodiments of the present invention, the device further comprises a detection module, the detection module performing at least one of the following: The detection module, when it is detected that any second user has published media content associated with the subject information based on the interactive media content, sends predetermined first reminder information to the first user; the detection module, when detecting that any user having a predetermined association relationship with the first user has published media content associated with the subject information, sends predetermined first reminder information to the first user; The detection module sends predetermined second reminder information to the first user when it detects that any user who does not have a predetermined association relationship with the first user has sent media content associated with the subject information.

[0225] According to one or more embodiments of the present invention, the interactive reminder information is used to prompt the second user to perform the predetermined interactive operation to generate media content associated with the subject information.

[0226] In a fourth aspect, in accordance with one or more embodiments of the present invention, there is provided an apparatus for displaying interactive media content, the apparatus comprising: a publishing result obtaining module for determining whether a third user has published media content associated with the subject information of the interactive media content based on a predetermined interactive operation, and obtaining a publishing result; a display style determination module for determining a display style of a predetermined function control included in the interactive media content based on the publishing result; and a content display module for displaying interactive media content including the predetermined function control based on the display style.

[0227] According to one or more embodiments of the present invention, the display style determination module: When it is determined that a third user has published media content associated with subject information of the interactive media content based on a predetermined interactive operation, the device displays the user identifier in the predetermined function control, and the device further includes a content display module. The content display module displays a content page corresponding to the subject information in response to the third user's trigger operation on a predetermined display area in a predetermined function control corresponding to the interactive media content, wherein the content page includes a plurality of media contents associated with the subject information.

[0228] According to one or more embodiments of the present invention, the device further comprises a content determination module, a content determination module determining exposure time and / or cumulative interactions corresponding to each media content associated with the subject information; An adjustment module adjusts the display order of a plurality of media contents associated with the subject information on the content page based on the exposure time and / or cumulative number of interactions.

[0229] According to one or more embodiments of the invention, the device further comprises a jump module, a jump module that jumps to a media content playback page in response to a trigger operation by the third user on any media content associated with the subject information; A playback module plays the media content within the media content playback page.

[0230] According to one or more embodiments of the present invention, the device further comprises a regeneration module, The playback module switches and displays other media content among the plurality of media contents associated with the subject information within the media content playback page in response to a switching operation by the third user on the media content playback page.

[0231] In a fifth aspect, according to one or more embodiments of the present invention, there is provided an electronic device, the electronic device comprising at least one processor and a memory; the memory stores computer-executable instructions; The at least one processor executes computer-executable instructions stored in the memory to cause the at least one processor to implement the media content processing method described in the first aspect and various possible designs of the first aspect or the second aspect and various possible designs of the second aspect described above.

[0232] In a sixth aspect, according to one or more embodiments of the present invention, there is provided a computer-readable storage medium having stored thereon computer-executable instructions which, when executed by a processor, result in a media content processing method as set forth in the first aspect and various possible designs of the first aspect or the second aspect and various possible designs of the second aspect described above.

[0233] In a seventh aspect, according to one or more embodiments of the present invention, there is provided a computer program product comprising a computer program which, when executed by a processor, realises the media content processing method as set out in the above-mentioned first aspect and various possible designs of the first aspect or the second aspect and various possible designs of the second aspect.

[0234] The above description is merely a preferred embodiment of the present invention and merely describes the applied technical principles. Those skilled in the art should understand that the scope of the present invention is not limited to the technical solution formed by a specific combination of the above technical features, but also includes other technical solutions formed by any combination of the above technical features or their equivalent features without departing from the concept of the present invention. For example, it should be understood that the present invention also includes technical solutions formed by substituting the above features with technical features having similar functions disclosed in the present invention (but not limited to these).

[0235] Also, although operations are depicted in a particular order, this should not be understood as requiring that these operations be performed in the particular order or sequence shown. Multi-task and parallel processing may be advantageous in certain environments. Similarly, although the above discussion includes some specific implementation details, these should not be construed as limiting the scope of the invention. Certain features that are described in the context of separate embodiments may also be implemented in combination in a single embodiment. Conversely, various features that are described in the context of a single embodiment may also be implemented in multiple embodiments separately or in any suitable subcombination.

[0236] Although the present subject matter has been described in language specific to structural features and / or logical operations of a method, it should be understood that the subject matter defined in the appended claims is not necessarily limited to the specific features or operations described above. Rather, the specific features and operations described above are merely example forms of implementing the claims.

Claims

1. 1. A method for processing media content, comprising: Displaying a media content generation page; obtaining, on the media content generation page, interactive media content generated by a first user, the interactive media content including the media content generated by the first user and predetermined function controls corresponding to predetermined interactive operations, the predetermined function controls including subject information associated with the interactive media content; determining at least one second user selected by the first user based on the media content generation page; publishing the interactive media content; sending, to the at least one second user, first interactive reminder information associated with the predetermined interactive operation and including the subject information, the first interactive reminder information being used to prompt the at least one second user to perform the predetermined interactive operation to generate media content associated with the subject information and to publish the media content associated with the subject information. A method characterized by:

2. Displaying said media content generating page includes: jumping to the media content generation page in response to the first user triggering a media content generation control.

2. The method of claim 1 .

3. the media content generation page includes a predetermined content acquisition control and a predetermined function control associated with the interactive operation; Obtaining the first user-generated interactive media content at the media content generation page includes: The first user triggers the content acquisition control to acquire generated to-be-released media content, and acquires the subject information generated by the first user in the predetermined function control; generating the interactive media content based on the to-be-released media content and the subject information.

3. The method of claim 2.

4. Obtaining the subject information generated by the first user in the predetermined function control includes: determining, in response to text content entered by the first user in a predetermined input box in the predetermined function control, the text content as the subject information; or The media content creation page further includes a predetermined random theme creation control, and acquiring the theme information created by the first user in the predetermined function control includes: generating a predetermined random theme in response to the first user's triggering of the random theme generation control; determining the random subject as the subject information.

4. The method of claim 3.

5. Before acquiring the subject information generated by the first user in the predetermined function control, the method further comprises: and displaying a predetermined function control within the media content generation page in response to a first user triggering the predetermined function control within the media content generation page; or Before acquiring the subject information generated by the first user in the predetermined function control, the method further comprises: In response to a media content acquisition completion operation triggered by the first user, jumping to a media content editing page, the media content editing page including predetermined interactive operation controls; and displaying the predetermined function control within the media content creation page in response to a first user triggering an interaction control within the media content editing page; or Before acquiring the subject information generated by the first user in the predetermined function control, the method further comprises: the media content creation page includes a list of functions, the list of functions including predetermined interactive controls; and displaying the predetermined function control within the media content creation page in response to a first user triggering an interactive operation control within the function list.

3. The method of claim 2.

6. Displaying said media content generating page includes: Displaying a target media content within a media content playback page, the target media content including a target function control, the target function control including subject information associated with the target media content; displaying the media content creation page in response to the first user triggering the target function control; or Displaying said media content generating page includes: obtaining second interactive reminder information associated with the predetermined interactive operation, the second interactive reminder information including the subject information; and jumping to the media content generation page in response to a trigger operation by the first user on the second interactive reminder information.

2. The method of claim 1 .

7. Obtaining the first user-generated interactive media content at the media content generation page includes: obtaining media content generated by the first user at the media content generation page; generating the interactive media content based on the media content and subject information associated with the target media content or subject information included in the second interactive reminder information; 7. The method of claim 6.

8. the target function control further includes a predetermined interactive control; Displaying the media content creation page in response to the first user's triggering of the target function control includes: jumping to a media content generation page in response to the first user's triggering of the interactive control; or Displaying the media content creation page in response to the first user's triggering of the target function control includes: Displaying a content page corresponding to the subject information in response to a trigger operation by the first user on a predetermined display area of ​​the target function control, the content page including a plurality of media contents associated with the subject information and predetermined interactive controls; jumping to a media content generation page in response to the first user triggering an interactive control within the content page.

7. The method of claim 6.

9. the target function control further includes a predetermined interactive control; Displaying the media content creation page in response to the first user's triggering of the target function control includes: displaying a predetermined interactive list in response to the first user's trigger operation on the interactive control, the interactive list including a first control and a second control; In response to the first user's trigger operation on the first control, jumping to a first media content generation page for generating first interactive media content, where subject information of the first interactive media content is the same as that of the target media content and has an association relationship with the target media content; jumping to a second media content generation page for generating second interactive media content in response to the first user's trigger operation on the second control, wherein subject information of the second interactive media content is the same as that of the interactive media content and does not have the association relationship with the target media content; 7. The method of claim 6.

10. Determining at least one second user selected by the first user based on the media content generation page includes: displaying identification information of a plurality of users having a predetermined association relationship with the first user within a predetermined display area of ​​the media content creation page; determining at least one second user selected by the first user in response to a selection operation by the first user on the identification information of the plurality of users; or The predetermined function control further includes a predetermined selection control, and determining at least one second user selected by the first user based on the media content generation page includes: displaying a user list on the media content creation page in response to the first user's triggering of the selection control, the user list including identification information of a plurality of users having a predetermined association relationship with the first user; determining at least one second user selected by the first user in response to a selection operation by the first user on the identification information of the plurality of users; 2. The method of claim 1 .

11. Prior to determining at least one second user selected by the first user based on the media content generation page, the method further comprises: and displaying predetermined first prompt information in the predetermined function control, the first prompt information being used to prompt the first user to select at least one second user.

2. The method of claim 1 .

12. After determining at least one second user selected by the first user based on the media content generation page, the method further comprises: and displaying predetermined second prompt information in the predetermined function control, the second prompt information being used to prompt the second user about the number of second users currently selected.

2. The method of claim 1 .

13. After publishing the interactive media content, the method further comprises: sending predetermined first reminder information to the first user when it is detected that any second user has published media content associated with the subject information based on the interactive media content; sending predetermined first reminder information to the first user when it is detected that any user having a predetermined association relationship with the first user has published media content associated with the subject information; and sending predetermined second reminder information to the first user when it is detected that any user who does not have a predetermined association relationship with the first user has sent media content associated with the subject information.

2. The method of claim 1 .

14. The first interactive reminder information is used to prompt the second user to perform the predetermined interactive operation to generate media content associated with the subject information.

2. The method of claim 1 .

15. 1. A media content processing device, comprising: a display module for displaying the media content generation page; an acquisition module for acquiring interactive media content generated by a first user on the media content generation page, the interactive media content including the media content generated by the first user and a predetermined function control corresponding to a predetermined interactive operation, the predetermined function control including subject information associated with the interactive media content; a determination module for determining at least one second user selected by the first user based on the media content generation page; a publishing module for publishing the interactive media content; a sending module for sending first interactive reminder information associated with the predetermined interactive operation and including the subject information to the at least one second user, the first interactive reminder information being used to prompt the at least one second user to perform the predetermined interactive operation to generate media content associated with the subject information and to publish the media content associated with the subject information. An apparatus characterized in that

16. 1. An electronic device comprising: A processor and a memory, the memory stores computer-executable instructions; The processor executes computer-executable instructions stored in the memory, thereby causing the processor to perform the media content processing method of any one of claims 1 to 14. A device characterized by:

17. 1. A computer-readable storage medium, comprising: The computer-readable storage medium has stored thereon computer-executable instructions that, when executed by a processor, perform the media content processing method of any one of claims 1 to 14. A readable storage medium.

18. A computer program comprising: The computer program, when executed by a processor, performs the media content processing method according to any one of claims 1 to 14. A computer program characterized by:

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