Electronic apparatus for providing bundle product information and method therefor

Abstract

A method for providing bundle product information in an electronic apparatus, according to an embodiment of the present invention, comprises the steps of: checking a bundle target product; checking the quantity of products per bundle; determining attribute information associated with a bundle product on the basis of attribute information associated with the bundle target product and the quantity of products per bundle; and providing a terminal of a user with a page including bundle product information generated on the basis of the attribute information associated with the bundle product.

Description

Electronic device providing bundled product information and method therefor

[0001] The present invention relates to an electronic device that provides bundled product information and a method therefor. More specifically, the present invention relates to an electronic device that automatically generates information about bundled products based on the determination of the bundled products and the quantity of products per bundle, and a method therefor.

[0002] As internet use becomes more widespread, the e-commerce market is expanding. Particularly, with the spread of infectious diseases, the proportion of people visiting offline stores to purchase products is decreasing, while the proportion of people purchasing products through e-commerce using computers or smartphones is rapidly increasing.

[0003] Users can search for and purchase a variety of items through e-commerce applications. In particular, for consumables that are used or consumed periodically and require repurchasing, consumers tend to purchase in bulk rather than in single quantities, thereby reducing the frequency of repurchases.

[0004] To accommodate this user trend, e-commerce service providers offer bundled products, which bundle multiple identical products together. These bundled products can enhance the user experience by eliminating the need to change quantity options when purchasing multiple items. Furthermore, bundled products allow users to enjoy greater benefits when considering bulk purchases, while also extending the repurchase cycle, making it easier for users to manage their consumables. This strategy enhances the user experience by ensuring users have the right supplies when they need them and providing an environment where they can take advantage of additional benefits.

[0005] To offer bundled products, e-commerce service providers must determine and reflect whether specific product information changes based on the quantity of individual products. This information can be manually adjusted by the e-commerce service provider based on the quantity of products comprising the bundled product, and product information for the bundled product is then generated based on this information. However, manually adjusting information that changes with product quantity increases the workload of the e-commerce service provider, making it difficult to efficiently offer bundled products.

[0006] In this regard, reference may be made to prior literature such as KR 10-2370370 B1 and KR 10-2016-0052033 A.

[0007] The present invention has been proposed to solve the above-described problem, and the purpose of the present invention is to improve the user experience related to the use of e-commerce services by automatically generating product information on each bundled product for the target product when an e-commerce service provider determines only the target product for a bundled product and the quantity of products per bundle, and providing a product information page including product information on the bundled product to the user of the e-commerce service.

[0008] The technical problems to be achieved in the present invention are not limited to the technical problems mentioned above, and other technical problems not mentioned can be clearly understood by a person having ordinary skill in the technical field to which the present invention belongs from the description below.

[0009] A method for providing bundled product information in an electronic device according to one embodiment of the present invention is characterized by comprising: a step of confirming a bundled product; a step of confirming the quantity of products per bundle; a step of determining attribute information associated with the bundled product based on attribute information associated with the bundled product and the quantity of products per bundle; and a step of providing a page including bundled product information generated based on the attribute information associated with the bundled product to a user's terminal.

[0010] In one embodiment, the step of determining attribute information associated with the bundle product comprises: a step of identifying first attribute information that varies according to quantity among attribute information associated with the bundle target product; and a step of determining an attribute value of the first attribute information of the bundle product as a value obtained by multiplying the attribute value of the first attribute information of the bundle target product by the quantity of products per bundle.

[0011] In one embodiment, the first attribute information is characterized in that it is attribute information included in a preset list.

[0012] In one embodiment, the attribute information associated with the bundle target product is characterized in that it includes quantity information of the product and total quantity information of the product.

[0013] In one embodiment, the bundle target product is characterized in that it is a product within a category included in a preset product category list.

[0014] In one embodiment, the quantity of goods per bundle is characterized in that it is determined based on at least one of a maximum quantity condition of goods per bundle and a maximum price condition of goods of the bundle.

[0015] In one embodiment, the maximum quantity condition per bundle and the maximum price condition of the bundled product are characterized in that they are determined based on the category of the bundled target product.

[0016] In one embodiment, the price of the bundled product is characterized in that it is determined based on the price of the bundled product, the quantity of products per bundle, and the discount rate.

[0017] In one embodiment, the discount rate is characterized in that it is determined in proportion to the quantity of products per bundle.

[0018] In one embodiment, the page is characterized by including an image associated with the bundled product.

[0019] In one embodiment, the image associated with the bundled product is characterized by including a representative image and badge of the bundled target product.

[0020] In one embodiment, the badge is characterized in that it is generated by extracting an attribute value related to total quantity information and an attribute unit related to the total quantity information from among attribute information of the bundle product.

[0021] In one embodiment, the image associated with the bundled product is characterized in that it is generated based on machine learning.

[0022] In one embodiment, the page is characterized by including bundle product information for a plurality of bundle products associated with the bundle target product.

[0023] In one embodiment, when there are two or more bundle products among the plurality of bundle products having the same quantity of products per bundle, the bundle product information for a bundle product with a lower price among the two or more bundle products is displayed on the page.

[0024] In one embodiment, when the user purchases the bundled product, the bundled product is picked up from a logistics center that has inventory greater than the attribute value of the total quantity information among the attribute information of the bundled product.

[0025] In one embodiment, if there is no logistics center that holds inventory greater than the attribute value regarding the total quantity information among the attribute information of the bundled product, a plurality of logistics centers that will pick up the bundled product are determined based on the inventory of each logistics center and the location of each logistics center.

[0026] An electronic device for performing a method for providing bundled product information according to one embodiment of the present invention comprises: a transceiver for transmitting and receiving information with another device; and a processor for identifying a bundled product, identifying the quantity of products per bundle, determining attribute information associated with the bundled product based on attribute information associated with the bundled product and the quantity of products per bundle, and providing a page including bundled product information generated based on the attribute information associated with the bundled product to a user's terminal.

[0027] A non-transitory recording medium according to one embodiment of the present invention is characterized by being a computer-readable non-transitory recording medium having recorded thereon a program for executing the above-described bundled product information providing method on a computer.

[0028] The present invention has a technical effect in that it efficiently reduces the workload of an e-commerce service provider by automatically generating information on bundled products based on information on bundled target products.

[0029] In addition, the present invention has a technical effect in that it satisfies the user's need to purchase a bundled product and improves the user's service use experience by providing the user with information on the generated bundled product.

[0030] The effects that can be obtained through the present invention are not limited to the effects mentioned above, and other effects not mentioned can be clearly understood by a person having ordinary skill in the technical field to which the present invention belongs from the description below.

[0031] FIG. 1 is a diagram schematically illustrating the configuration of a bundled product information provision system according to various embodiments.

[0032] FIG. 2 is a flowchart illustrating the operation of an electronic device providing bundled product information according to one embodiment of the present invention.

[0033] FIG. 3a and FIG. 3b are diagrams showing information associated with a bundled product according to one embodiment of the present invention.

[0034] FIG. 4A and FIG. 4B are diagrams showing a page including bundle product information according to one embodiment of the present invention.

[0035] FIG. 5 is a drawing schematically illustrating each component of an electronic device according to one embodiment of the present invention.

[0036] Hereinafter, embodiments of the present invention will be described in detail with reference to the attached drawings.

[0037] In describing the embodiments, descriptions of technical details that are well known in the technical field to which the present invention pertains and are not directly related to the present invention will be omitted. This is to avoid obscuring the gist of the present invention by omitting unnecessary explanations and to convey the gist more clearly.

[0038] For the same reason, some components in the attached drawings are exaggerated, omitted, or schematically depicted. Furthermore, the dimensions of each component do not entirely reflect its actual size. Identical or corresponding components in each drawing are assigned the same reference numbers.

[0039] The advantages and features of the present invention, and the methods for achieving them, will become clearer with reference to the embodiments described in detail below together with the accompanying drawings. However, the present invention is not limited to the embodiments disclosed below and may be implemented in various different forms. These embodiments are provided only to ensure that the disclosure of the present invention is complete and to fully inform those skilled in the art of the scope of the invention, and the present invention is defined only by the scope of the claims. Like reference numerals designate like elements throughout the specification.

[0040] At this time, it will be understood that each block of the processing flowchart drawings and combinations of the flowchart drawings can be performed by computer program instructions. These computer program instructions can be loaded into a processor of a general-purpose computer, a special-purpose computer, or other programmable data processing equipment, so that the instructions executed by the processor of the computer or other programmable data processing equipment create a means for performing the functions described in the flowchart block(s). These computer program instructions can also be stored in a computer-available or computer-readable memory that can be directed to a computer or other programmable data processing equipment to implement the functions in a specific manner, so that the instructions stored in the computer-available or computer-readable memory can produce an article of manufacture that includes a command means for performing the functions described in the flowchart block(s). The computer program instructions can also be loaded onto a computer or other programmable data processing equipment, so that a series of operation steps are performed on the computer or other programmable data processing equipment to create a computer-executable process, so that the instructions that execute the computer or other programmable data processing equipment can provide steps for performing the functions described in the flowchart block(s).

[0041] Additionally, each block may represent a module, segment, or portion of code that contains one or more executable instructions for performing a specific logical function(s). It should also be noted that in some alternative implementation examples, the functions described in the blocks may occur out of order. For example, two blocks depicted in succession may actually be executed substantially concurrently, or the blocks may sometimes be executed in reverse order, depending on their respective functions.

[0042] Here, the term '~ unit' used in this embodiment means a software or hardware component such as an FPGA or ASIC, and the '~ unit' performs certain roles. However, the '~ unit' is not limited to software or hardware. The '~ unit' may be configured to be on an addressable storage medium and may be configured to regenerate one or more processors. Thus, as an example, the '~ unit' includes components such as software components, object-oriented software components, class components, and task components, processes, functions, attributes, procedures, subroutines, segments of program code, drivers, firmware, microcode, circuits, data, databases, data structures, tables, arrays, and variables. The functions provided within the components and '~ units' may be combined into a smaller number of components and '~ units' or further separated into additional components and '~ units'. In addition, the components and '~ units' may be implemented to regenerate one or more CPUs within a device or a secure multimedia card.

[0043] FIG. 1 is a diagram schematically illustrating the configuration of a bundled product information provision system according to various embodiments.

[0044] Referring to FIG. 1, a bundled product information provision system according to various embodiments of the present invention may include an electronic device (100) and a user terminal (110). Meanwhile, the system illustrated in FIG. 1 only illustrates components related to embodiments of the present invention. Therefore, those skilled in the art will appreciate that, in addition to the components illustrated in FIG. 1, other general-purpose components may also be included.

[0045] In one embodiment, a user of an e-commerce service can communicate with a service server including an electronic device (100) using a user terminal (110). The user terminal (110) has an application that provides an e-commerce service installed, can access the electronic device (100) under the control of the application, and can use the e-commerce service based on information exchange with the electronic device (100). The e-commerce application may include an application for a buyer, an application for a seller, an application for a delivery person, etc., depending on who the user of the application is. That is, the user terminal (110) can be used by various users, including a customer who purchases an item through the service, a seller who sells an item through the service, and a delivery person who delivers the purchased item from the seller to the customer. The user terminal (110) may be a mobile device such as a smartphone or tablet PC, or a static device such as a desktop PC, and any device on which an e-commerce or delivery brokerage service application can be installed and executed can be used as the user terminal (110) without limitation.

[0046] In one embodiment, the electronic device (100) communicates with a user terminal (110) and may provide information related to an e-commerce service to the user terminal (110), and may be included in a service server that provides the e-commerce service. The electronic device (100) may provide a list of items or stores as a search result of a database. In addition, the electronic device (100) may provide information related to delivery and payment for items purchased by the customer through the service to at least one of the customer, the seller, and the delivery person. In one embodiment, the electronic device (100) may provide information about products to a user who wishes to order products through e-commerce, and may provide information related to bundled products to the user terminal (110) for the convenience of the user in using the service.

[0047] In one embodiment, the electronic device (100) may identify bundled products, determine the quantity of products per bundle, determine attribute information associated with the bundled products based on attribute information associated with the bundled products and the quantity of products per bundle, and provide a page including bundled product information generated based on the attribute information associated with the bundled products to the user terminal (110). A method by which the electronic device (100) generates and provides information on bundled products will be described in detail below with reference to FIG. 2.

[0048] FIG. 2 is a flowchart illustrating the operation of an electronic device providing bundled product information according to one embodiment of the present invention.

[0049] Referring to FIG. 2, in step S210, the electronic device (100) can check the bundle target product.

[0050] In one embodiment, the electronic device (100) can identify products within a category included in a preset product category list as bundled products. As described above, e-commerce service users are particularly likely to purchase bundled products, particularly consumables or products used periodically. Conversely, users are more likely to purchase small quantities of electronic products, such as smartphones or computers, rather than a large quantity at once. Therefore, e-commerce service providers can establish a product category list comprised of categories with a high likelihood of being purchased in bulk, based on the characteristics of the categories, and generate and provide bundled product information for products within the categories included in the product category list.

[0051] In one embodiment, the electronic device (100) can identify bundled products based on the purchase history of e-commerce service users. For example, products that e-commerce service users frequently purchase in bulk rather than individually may be considered products with high customer demand for bundled products. Therefore, providing these products as bundled products to users allows users to more conveniently purchase the desired quantity, thereby enhancing the user experience of the e-commerce service. Furthermore, e-commerce service providers benefit from increased sales and improved inventory management efficiency.

[0052] In one embodiment, the electronic device (100) may identify a specific product as a bundled item if a large quantity of that product is expected to be purchased during a specific season or event. For example, during the summer vacation season, there may be an increased desire to purchase large quantities of travel goods or water-related products, while as Christmas or Halloween approaches, there may be an increased desire to purchase large quantities of gifts or decorations. Furthermore, during large-scale sporting events such as the World Cup or the Olympics, there may be an increased desire to purchase large quantities of sports-related apparel or cheering gear. Therefore, offering bundled items that bundle related products together and sell them in large quantities for a specific season or event can enhance the user experience of e-commerce services.

[0053] In step S220, the electronic device (100) can check the quantity of products per bundle.

[0054] In one embodiment, the electronic device (100) can determine the quantity of products per bundle based on a maximum quantity condition per bundle. When e-commerce service users purchase products in large quantities, they require storage space for these purchased products. Therefore, users may have a desire to purchase a specific product in large quantities, but may also tend not to purchase more than a certain quantity. Considering this tendency, a maximum quantity condition per bundle can be set, and by only generating information about bundled products with quantities below the maximum quantity, the workload of e-commerce service providers related to generating bundled product information can be efficiently managed.

[0055] In one embodiment, the electronic device (100) can determine the maximum quantity condition per bundle based on the category of the bundled product. For example, for the stationery category, including paper, writing instruments, and notebooks, the maximum quantity condition per bundle can be set relatively high, such as 10 or more. Conversely, for the electronic product category, the maximum quantity condition per bundle can be set relatively low, such as less than 5. In one embodiment, the electronic device (100) can manage the maximum quantity condition per bundle by setting a list for each category, and this list can be changed according to specific seasons or events.

[0056] In one embodiment, the electronic device (100) can determine the maximum quantity condition per bundle based on the volume or weight of the bundled product. For example, products such as toilet paper have no separate expiration date and are used continuously, so purchasing them in bulk can reduce the frequency of repurchases, which can be convenient. However, toilet paper, when purchased in large quantities, takes up a large volume, which can hinder storage by the user and transportation by the delivery company. Therefore, the maximum quantity condition per bundle for bulky products can be limited to a certain level. Another example is bottled water, which has a long shelf life and is used continuously, and is therefore often purchased in large quantities. However, purchasing bottled water in large quantities can hinder transportation by the delivery company due to its weight. Therefore, the maximum quantity condition per bundle for heavy products can be limited to a certain level.

[0057] In one embodiment, the electronic device (100) can determine the maximum quantity condition per bundle based on the expiration date of the bundled products. For example, health supplements such as food or vitamins have a set expiration date. Even if a user consistently consumes these products, purchasing large quantities can make it difficult to consume them within the expiration date. Therefore, users typically purchase fewer than a certain number of such products. Therefore, determining the maximum quantity condition per bundle based on the expiration date of the bundled products can efficiently manage the workload of e-commerce service providers involved in generating bundled product information.

[0058] The factors for determining the maximum quantity condition of products per bundle by the electronic device (100) are not limited to the above-described embodiments, and the maximum quantity condition of products per bundle may be determined based on various factors that an e-commerce service provider or user may consider in relation to the quantity of products purchased.

[0059] In one embodiment, the electronic device (100) can determine the quantity of products per bundle based on the maximum price condition of the bundled product. As the quantity of products per bundle increases, the amount a user must pay per bundle purchase increases. If the price of a bundled product exceeds a certain level, it may be burdensome for the user to purchase the bundled product. Therefore, the price of the bundled product needs to be limited to a certain level. For example, if the price condition of a bundled product is set to 100,000 won, the quantity of products per bundle can be determined so that the price of the bundled product remains 100,000 won or less. In this case, for products with relatively low unit prices, the quantity of products per bundle can be set relatively high, and for products with relatively high unit prices, the quantity of products per bundle can be set relatively low.

[0060] In one embodiment, the electronic device (100) can determine the maximum price condition for a bundled product based on the category of the bundled product. Depending on the product category, a user may be willing to spend a different amount at a time. For example, a user may spend relatively more than 100,000 won at a time on vitamins, while spending 100,000 won at a time on stationery may be relatively less likely. Therefore, the maximum price condition for a bundled product can be set based on the category of the bundled product, and the quantity of products per bundle can be determined so that the price of the bundled product is below the maximum price condition.

[0061] The factors for determining the maximum price condition of a bundled product by the electronic device (100) are not limited to the above-described embodiments, and the maximum price condition of a bundled product may be determined based on various factors that may be considered in relation to the amount spent by an e-commerce service user when purchasing a product.

[0062] In step S230, the electronic device (100) can determine attribute information associated with the bundled product based on attribute information associated with the bundled target product and the quantity of products per bundle.

[0063] In one embodiment, the electronic device (100) may check first attribute information that varies depending on quantity among attribute information associated with a bundle target product, and determine the attribute value of the first attribute information of the bundle target product as a value obtained by multiplying the attribute value of the first attribute information of the bundle target product by the quantity of products per bundle.

[0064] In one embodiment, products sold through an e-commerce service may have attribute information associated with them, based on their characteristics. For example, beverage products may have attribute information such as quantity, unit quantity, total quantity, unit weight, and total weight. Referring to Figure 3a, which illustrates an example of attribute information for a lipstick product, attribute information such as quantity, total quantity, color, unit weight, total weight, and makeup type may be specified.

[0065] Some of the attribute information associated with a specific product may be attributes that need to be changed depending on the quantity of products per bundle when composing a bundle with the specific product as the bundle target product, while other attributes may not need to be changed even when composing a bundle. In the case of composing a beverage product as a bundle product as an example described above, the total quantity and total weight of the attribute information associated with the beverage product should be set to the value obtained by multiplying the quantity per unit and the weight per unit of the attribute information associated with one beverage product by the quantity per bundle. On the other hand, the quantity per unit and the weight per unit of the attribute information associated with the beverage product should be set to the same value as the quantity per unit and the weight per unit of the attribute information associated with one beverage product. Therefore, the electronic device (100) can determine the attribute information associated with the bundle product by multiplying the attribute information that varies depending on the quantity among the attribute information associated with the bundle target product confirmed in step S210 by the quantity of products per bundle confirmed in step S220.

[0066] In one embodiment, the first attribute information that varies depending on the quantity of products per bundle may be attribute information included in a preset list. By pre-designating attribute information that needs to be changed depending on the quantity of products for a specific product, the electronic device (100) can determine attribute information associated with the bundled product and generate information about the bundled product simply by checking the bundle target product and the quantity of products per bundle. For example, the attribute information included in the preset list may include at least one of total quantity, total capacity, total weight, and total number of units.

[0067] In one embodiment, attribute information associated with a bundled product may include at least product quantity information and total quantity information. When configuring a bundled product based on attribute information associated with the bundled product, quantity information and total quantity information are necessary to provide more accurate information to the user. For example, assuming a minimum sales unit of 8 hangers, the bundled product is a set of 8 hangers. The quantity of each bundled product is 1, the quantity per unit is 8, and the total quantity is 8. If this set of hangers is configured as a bundled product and the quantity per bundle is set to 2, the two sets of hangers will be configured as one bundled product. If the quantity is displayed as 2, the user may be confused as to whether they will receive 2 or 16 hangers when purchasing the bundled product. Therefore, when configuring this set of hangers as a bundled product, the total quantity of the products must be provided to the user. To this end, the quantity of the bundle product's attribute information is set to 2, the quantity per unit to 8, and the total quantity to 16, and the total quantity information is provided to the user, thereby preventing the user from being confused about the quantity of products when purchasing the bundle product.

[0068] In step S240, the electronic device (100) can provide a page including bundle product information generated based on attribute information associated with the bundle product to the user terminal (110).

[0069] In one embodiment, bundle product information may further include a first type of ID for the bundled product and a second type of ID for the bundled product. Multiple bundle products with the same bundled product share the first type of ID for the bundled product, while each of the multiple bundled products has a different second type of ID. Referring to Figure 3b, which illustrates an example of multiple bundled products with the same lipstick product as the bundled product, the multiple bundled products have different second type IDs depending on the quantity of products per bundle, but the first type of ID for the multiple bundled products is the same.

[0070] A page containing bundle product information provided to a user is described below with reference to FIG. 4.

[0071] FIG. 4 is a diagram showing a page including bundle product information according to one embodiment of the present invention.

[0072] Referring to FIG. 4A, a product detail information page (400) associated with a bundle product for a bundle target product A is illustrated. In one embodiment, the page (400) may include an area (410) including representative information about the bundle product, an area (420) including price information about the bundle product, an area (440) including bundle product options for the bundle target product A, an area (440) including detailed information about the bundle product, and an area (450) including an image about the bundle product.

[0073] In one embodiment, the representative information for a bundled product included in area (410) may be information displayed in product search results when a user searches for a product on an e-commerce service, and may include attribute information associated with the bundled product that the e-commerce service provider wants to provide to the user with priority. For example, the information included in area (410) may include, but is not limited to, the brand name, product name, weight per unit, and total quantity of the product, and may include information that must be provided to the user to prevent confusion when selecting a product. In addition, area (410) may include the star rating and number of reviews for the bundled product, and when a user input corresponding to the star rating or number of reviews is received, the user may be directed to a page where he or she can check reviews for the bundled product.

[0074] In one embodiment, pricing information for bundled products included in area (420) may be determined based on the pricing information for the bundled products, the quantity of products per bundle, and the discount rate. The price of a bundled product can be set by multiplying the price of the bundled product by the quantity of products per bundle. However, if the price of a bundled product is set by multiplying the price of the bundled product by the quantity of products per bundle, there may be no benefit to the user other than the relatively convenient ability to set quantity options. Therefore, offering a price discount for bundled products can encourage users to purchase bundled products, resulting in increased sales volume and improved inventory management.

[0075] In one embodiment, the discount rate applied to a bundled product can be set proportional to the quantity of products in the bundle. For example, a bundle consisting of two eligible products can have a 3% discount, a bundle consisting of three eligible products can have a 6% discount, and a bundle consisting of five eligible products can have a 12% discount. Setting the discount rate proportional to the quantity of products in a bundle encourages users to purchase large quantities of products with higher discount rates, resulting in increased sales and improved inventory management.

[0076] In one embodiment, the area (430) may include information about other bundled products that include the bundled product A of the bundled product displayed on the page (400). As described above, the bundled product information may include a first type of ID for the bundled product and a second type of ID for the bundled product. That is, bundled products that include the bundled product A as the bundled product share the first type of ID. Accordingly, the electronic device (100) may identify bundled products that have the first type of ID for the bundled product A and display the identified bundled products in the area (430) within the page (400).

[0077] Information about other bundled products displayed in area (430) may include at least total quantity information and price information for each bundled product. In one embodiment, if two or more bundled products have the same total quantity information, bundled product information for the bundled product with the lowest price among the two or more bundled products may be displayed to provide the user with the lowest price information for that bundled product.

[0078] As described above, by displaying information about other bundled products for the same bundled product on the product details page for a bundled product, users can view and compare quantity and price options for the product they wish to purchase at a glance, thereby improving the user experience. In one embodiment, in response to user input regarding other bundled products included in area (430), the user can be directed to the product details page for the bundled product selected by the user.

[0079] In one embodiment, the detailed information of a bundled product included in area (440) may include some of the information excluding representative information about the bundled product included in area (410) among the attribute information associated with the bundled product. An e-commerce service provider may select and provide the information to be displayed in area (440) among the attribute information of the bundled product.

[0080] In one embodiment, the image for the bundled product included in area (450) may be a representative image of the bundled product. Meanwhile, it is important for the bundled product to clearly indicate the total quantity of products included in the bundled product so that the user can purchase the desired quantity of products without confusion. To this end, the image for the bundled product may be set to an image that displays the total quantity of the bundled product included in the bundled product. More specifically, the image of the bundled product may be extracted, and images corresponding to the total quantity of products included in the bundle may be copied and generated, with one of the extracted images being an enlarged image and positioned at the center of the image, and displayed in area (450).

[0081] If a service provider were to directly perform the above-described process for each bundled product, the work could be very time-consuming. Therefore, the images for the bundled products included in area (450) may be images generated based on machine learning. More specifically, the process of extracting images of products corresponding to the bundled product and then copying the extracted images to create images equal to the total number of products included in the bundled product, with one of the extracted images being an enlarged image and positioned at the center of the image, can be learned through machine learning. This allows the service provider to significantly reduce the workload by generating images for the bundled products included in area (450) given the images of the products corresponding to the bundled product and the total number of products included in the bundled product.

[0082] In one embodiment, an image for a bundled product may include a badge for the bundled product. If the total quantity of products included in the bundled product increases, it may be difficult for a user to grasp the total quantity of products included in the image at a glance. Therefore, instead of displaying product images corresponding to the total quantity of products included in the bundled product, a representative image of the bundled product may be displayed, as shown in area (450) of FIG. 4B , while additionally displaying a badge (451) indicating the total quantity of products. In this case, the badge (451) may be generated by extracting the attribute value of the attribute information regarding the total quantity among the attribute information associated with the bundled product. In addition, since the unit for indicating the quantity of products varies depending on the type of product, such as 'piece', 'pack', 'bottle', or 'can', the unit value of the attribute information regarding the total quantity among the attribute information associated with the bundled product may be extracted and displayed together with the badge, thereby enabling more accurate display of information regarding the quantity of products.

[0083] In one embodiment, when a user requests to purchase a bundled product, the electronic device (100) can check the attribute value related to the total quantity of the bundled product among the attribute information of the bundled product. Furthermore, the electronic device (100) can identify logistics centers that hold inventory exceeding the specified quantity and, based on the delivery location corresponding to the user's purchase request, determine the logistics center from which the bundled product will be picked up. In this way, by having the product be picked up from a logistics center with sufficient inventory of the bundled product, the burden on delivery personnel can be reduced and faster delivery can be achieved.

[0084] Meanwhile, if no logistics center holds inventory exceeding the specified quantity, the electronic device (100) can determine multiple logistics centers from which to pick up bundled products based on the inventory and location of each logistics center, based on the user's purchase request. Furthermore, the electronic device (100) can further consider the delivery location corresponding to the user's purchase request when determining multiple logistics centers from which to pick up bundled products. In this way, by determining the logistics center from which to pick up products based on the inventory and location of each logistics center, delivery personnel can more efficiently pick up bundled products.

[0085] FIG. 5 is a drawing schematically illustrating each component of an electronic device according to one embodiment of the present invention.

[0086] Referring to FIG. 5, the electronic device (500) may include a transceiver (510), a processor (520), and a memory (530). Only components related to the present embodiments are illustrated in the electronic device (500) illustrated in FIG. 5. Therefore, it will be apparent to those skilled in the art that the electronic device (500) may further include general components other than the components illustrated in FIG. 5. Since the electronic device (500) of FIG. 5 may be included in the electronic device (100) of FIG. 1, descriptions of the same content as in FIGS. 1 to 4 will be omitted.

[0087] The transceiver (510) can communicate with other devices. Accordingly, the electronic device (500) can transmit and receive information with other devices via the transceiver. For example, the electronic device (500) can communicate with a user terminal (110) via the transceiver or with other devices (e.g., the server of FIG. 2).

[0088] Here, communication, i.e., transmission and reception of data, can be performed wired or wirelessly. To this end, the transceiver (510) may include a wired communication module that connects to the Internet, etc., via a LAN (Local Area Network), a mobile communication module that connects to a mobile communication network via a mobile communication base station and transmits and receives data, a short-range communication module that uses a WLAN (Wireless Local Area Network) series communication method such as Wi-Fi or a WPAN (Wireless Personal Area Network) series communication method such as Bluetooth or Zigbee, a satellite communication module that uses a GNSS (Global Navigation Satellite System) such as a GPS (Global Positioning System), or a combination thereof.

[0089] The processor (520) controls the overall operation of the electronic device (500). To this end, the processor (520) may perform calculations and processing of various types of information and control the operation of components of the electronic device (500). For example, the processor (520) may execute programs or applications for providing bundled product information. The processor (520) may be implemented as a computer or similar device based on hardware, software, or a combination thereof. In terms of hardware, the processor (520) may be implemented in the form of an electronic circuit that processes electrical signals to perform control functions, and in terms of software, the processor (520) may be implemented in the form of a program that drives the hardware processor (520). Meanwhile, unless otherwise specified in the above description, the operation of the electronic device may be interpreted as being performed under the control of the processor (520). That is, when modules implemented in the system for providing the above-described bundled product information are executed, the modules may be interpreted as controlling the processor (520) to perform the above-described operations of the electronic device.

[0090] The memory (530) can store various types of information. The memory (530) can store data temporarily or semi-permanently. For example, the memory (530) of the electronic device (500) can store an operating system (OS) for operating the electronic device (500), data for hosting a website, a program for generating Braille, or data related to an application (e.g., a web application). Furthermore, the memory (530) can store modules in the form of computer code, as described above.

[0091] Examples of memory (530) may include a hard disk drive (HDD), a solid state drive (SSD), flash memory, read-only memory (ROM), random access memory (RAM), etc. Such memory (530) may be provided as a built-in type or a detachable type.

[0092] In summary, the various embodiments may be implemented through various means. For example, the various embodiments may be implemented through hardware, firmware, software, or a combination thereof.

[0093] In the case of hardware implementation, the methods according to various embodiments may be implemented by one or more application specific integrated circuits (ASICs), digital signal processors (DSPs), digital signal processing devices (DSPDs), programmable logic devices (PLDs), field programmable gate arrays (FPGAs), processors, controllers, microcontrollers, microprocessors, etc.

[0094] When implemented via firmware or software, the methods according to various embodiments may be implemented in the form of modules, procedures, or functions that perform the functions or operations described above. For example, software code may be stored in memory and executed by a processor. The memory may be located within or outside the processor and may exchange data with the processor via various known means.

[0095] The electronic device according to the above-described embodiments may include a processor, a memory for storing and executing program data, permanent storage such as a disk drive, a communication port for communicating with an external device, a user interface device such as a touch panel, a key, a button, etc. The methods implemented as software modules or algorithms may be stored on a computer-readable recording medium as computer-readable codes or program instructions that can be executed on the processor. Here, the computer-readable recording medium includes a magnetic storage medium (e.g., read-only memory (ROM), random-access memory (RAM), floppy disk, hard disk, etc.) and an optical reading medium (e.g., CD-ROM, DVD: Digital Versatile Disc)). The computer-readable recording medium may be distributed to computer systems connected to a network, so that the computer-readable code can be stored and executed in a distributed manner. The medium is readable by a computer, stored in a memory, and executed by a processor.

[0096] The present embodiment may be represented by functional block configurations and various processing steps. These functional blocks may be implemented by various hardware and / or software configurations that perform specific functions. For example, the embodiment may employ direct circuit configurations such as memory, processing, logic, look-up tables, etc., which may perform various functions under the control of one or more microprocessors or other control devices. Similarly, the present embodiment may be implemented in a programming or scripting language such as C, C++, Java, assembler, etc., including various algorithms implemented as a combination of data structures, processes, routines, or other programming configurations. Functional aspects may be implemented as algorithms that execute on one or more processors. Furthermore, the present embodiment may employ conventional techniques for electronic configuration, signal processing, and / or data processing. Terms like "mechanism," "element," "means," and "composition" can be used broadly and are not limited to mechanical or physical components. These terms can also encompass a series of software routines, such as those associated with a processor.

[0097] The above-described embodiments are merely examples, and other embodiments may be implemented within the scope of the claims set forth below.

Claims

1. In a method for providing bundled product information on an electronic device, Step to check the bundle target products; Step to check the quantity of products per bundle; A step of determining attribute information associated with a bundled product based on attribute information associated with the bundled target product and the quantity of products per bundle; and A step of providing a page containing bundle product information generated based on attribute information associated with the above bundle product to the user's terminal. A method for providing bundled product information, including:

2. In paragraph 1, The step of determining attribute information associated with the above bundled product is: A step of checking first attribute information that varies depending on quantity among attribute information associated with the above bundle target product; and A step of determining the attribute value of the first attribute information of the above bundled product as a value obtained by multiplying the attribute value of the first attribute information of the bundled target product by the quantity of products per bundle. A method for providing bundled product information, including:

3. In paragraph 2, A method for providing bundled product information, wherein the above first attribute information is attribute information included in a preset list.

4. In paragraph 1, A method for providing bundled product information, wherein attribute information associated with the above bundled product includes product quantity information and product total quantity information.

5. In paragraph 1, A method for providing bundle product information, wherein the above bundle target product is a product within a category included in a preset product category list.

6. In paragraph 1, A method for providing bundled product information, wherein the quantity of products per bundle is determined based on at least one of a maximum quantity condition per bundle and a maximum price condition of bundled products.

7. In paragraph 6, A method for providing bundled product information, wherein the maximum quantity condition per bundle and the maximum price condition of the bundled product are determined based on the category of the bundled product.

8. In paragraph 1, A method for providing bundle product information, wherein the price of the above bundle product is determined based on the price of the product subject to the bundle, the quantity of products per bundle, and the discount rate.

9. In paragraph 8, A method for providing bundle product information, wherein the above discount rate is determined in proportion to the quantity of products per bundle.

10. In paragraph 1, A method for providing bundle product information, wherein the above page includes an image associated with the above bundle product.

11. In paragraph 10, A method for providing bundle product information, wherein the image associated with the above bundle product includes a representative image and badge of the bundle target product.

12. In paragraph 11, A method for providing bundle product information, wherein the above badge is generated by extracting an attribute value related to total quantity information and an attribute unit related to the total quantity information from among attribute information of the above bundle product.

13. In paragraph 10, A method for providing bundle product information, wherein the image associated with the above bundle product is generated based on machine learning.

14. In paragraph 1, A method for providing bundle product information, wherein the above page includes bundle product information for a plurality of bundle products associated with the above bundle target product.

15. In paragraph 14, A method for providing bundle product information, wherein, when there are two or more bundle products with the same quantity of products per bundle among the above multiple bundle products, bundle product information for a bundle product with a lower price among the two or more bundle products is displayed on the above page.

16. In paragraph 1, A method for providing bundle product information, wherein when the user purchases the bundle product, the bundle product is picked up from a logistics center that has inventory greater than the attribute value of the total quantity information among the attribute information of the bundle product.

17. In paragraph 16, A method for providing bundled product information, wherein, if there is no logistics center that holds inventory exceeding the attribute value regarding total quantity information among the attribute information of the above bundled product, multiple logistics centers that will pick up the above bundled product are determined based on the inventory of each logistics center and the location of each logistics center.

18. An electronic device for performing a method of providing bundled product information, A transceiver that transmits and receives information with other devices; and A processor that verifies bundled products, verifies the quantity of products per bundle, determines attribute information associated with the bundled products based on attribute information associated with the bundled products and the quantity of products per bundle, and provides a page including bundled product information generated based on attribute information associated with the bundled products to the user's terminal. An electronic device comprising:

19. A non-transitory computer-readable recording medium having recorded thereon a program for executing the method of paragraph 1 on a computer.

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