A method for heterogeneous delivery of multi-source material consoles for commercial short videos

Abstract

The present invention discloses a method for heterogeneous delivery of a commercial short video multi-source material console, comprising the following steps: S1, initiating a delivery command for multi-source materials through a unified material management platform, and obtaining short video multi-source materials; S2, multi-source materials find traceability data through basic information, generate multiple different types of delivery process tasks, wherein each different type of delivery task contains a number of homologous materials as the minimum delivery unit, and then implement multi-source material analysis and processing; S3, different types of delivery process tasks, find the actual media material ID through traceability data, directly deliver the original material located in the media material library, and realize the delivery process of multi-source video materials automatically and asynchronously according to the source type through unified and specific source invisible operations. And this scheme has a good expansion line, there is a new video material source, as long as a delivery process matching the video material source is added.

Description

Technical Field

[0001] The present invention relates to the technical field of commercial short videos, and in particular to a method for heterogeneous delivery of multi-source material consoles for commercial short videos. Background Art

[0002] With the continuous progress of science and technology, especially the improvement of Internet technology, the development of short videos is full of more possibilities. In addition, the development of short video advertising in recent years can be described as rapid. Short videos have become a new trend in the current audio-visual content consumption. At present, more and more government short video accounts have joined. Under the trend of content consumption upgrade, short videos have the advantages of three-dimensional content, multi-state scenes, and strong interactivity. In the period when short videos are so popular, more and more companies have taken a fancy to their traffic and produced commercial short videos for delivery. Multi-source commercial short videos refer to multiple short video materials of different types, and heterogeneous delivery refers to a variety of different business users who need to obtain short video material information.

[0003] However, with the increase in the number of commercial short videos and multi-source factors, it is impossible to quickly and accurately deliver the corresponding commercial short video materials to the corresponding merchant users, which makes it very troublesome for merchant users to obtain short video materials. It also increases the difficulty of delivering commercial short videos and the risk of leakage of short videos during the delivery process. Summary of the invention

[0004] The present invention provides a method for heterogeneous delivery of multi-source material consoles for commercial short videos, which can effectively solve the problem raised in the above background technology that with the increase in the number of commercial short videos and multi-source factors, the corresponding commercial short video materials cannot be quickly and accurately delivered to the corresponding merchant users, which makes it very troublesome for merchant users to obtain short video materials, and also increases the difficulty of delivering commercial short videos and the risk of leakage of short videos during the delivery process.

[0005] To achieve the above object, the present invention provides the following technical solution: a method for heterogeneous delivery of multi-source material consoles for commercial short videos, comprising the following steps:

[0006] S1. Initiate a delivery command for multi-source materials through the unified material management platform, and obtain short video multi-source materials;

[0007] S2. Multi-source materials find traceability data through basic information and generate multiple different types of delivery processtasks, where each different type of delivery task contains several homologous materials as the smallest delivery unit, and then implement multi-source material analysis and processing;

[0008] S3, different types of delivery process tasks, find the actual media material ID through traceability data, and directly deliver the original material in the media material library;

[0009] S4. During the heterogeneous and asynchronous delivery process, the execution progress and task status are continuously and uniformly tracked, and then analyzed and marked;

[0010] S5. After the overall success or some failures of the atomic tasks, the overall execution status and details of the tasks are transmitted back to the unified execution management platform;

[0011] S6. Finally, the corresponding targeted delivery materials are delivered.

[0012] According to the above technical solution, in S1, obtaining short video multi-source materials refers to obtaining the prepared multi-source commercial short video materials to be released, recording the title, summary and text of each commercial short video, and using the title of the commercial short video as the name of the multi-source material.

[0013] According to the above technical solution, in S2, the multi-source material analysis and processing first analyzes each short video material according to the title, summary and copy of the multi-source short video material, and preliminarily classifies each short video material according to its title and analysis result;

[0014] After the initial classification of short video materials, the multi-source short video materials need to be further classified and processed. Specifically, the multi-source short video materials are classified according to multi-source categories: life skills, funny segments, music performances and street interviews. When classifying, corresponding storage folders are created with the name of the multi-source category, and each multi-source short video material is divided into the corresponding storage folder.

[0015] According to the above technical solution, after each short video is classified according to the multi-source category, the folder storing life skills is marked as A, the folder storing funny jokes is marked as B, the folder storing music performances is marked as C, and the folder storing street interviews is marked as D;

[0016] After the short video materials are classified into corresponding storage folders according to the multi-source categories, the commercial short videos of the multi-source categories are further classified in the corresponding storage folders. The classification criteria are as follows: life skills: food, beauty, life, cars, inspiration, sports and health; funny jokes: funny, entertainment, games and cute pets; music performances: stars, fashion, music and animation; street interviews: information, finance, current affairs and neighbors;

[0017] In the storage folder of life skills, commercial short videos are further classified according to food, beauty, life, cars, inspiration, sports and health. In the storage folder of funny jokes, commercial short videos are further classified according to comedy, entertainment, games and cute pets. In the storage folder of music performances, commercial short videos are further classified according to celebrities, fashion, music and animation. In the storage folder of street interviews, commercial short videos are further classified according to information, finance, current affairs and neighbors.

[0018] According to the above technical solution, in S3, determining the heterogeneity of short video delivery refers to determining the short video merchant users who need to deliver short video materials. After determining the merchant users who need to deliver short video materials, annotating the short video materials required by each merchant user, and finally determining the number of merchants who need short video materials, and counting the number;

[0019] The demand information of merchant users mainly includes: food, beauty, life, cars, inspiration, sports, health, comedy, entertainment, games, cute pets, celebrities, fashion, music, animation, information, finance, current affairs and neighborhood.

[0020] According to the above technical solution, in S4, placing heterogeneous analysis marks means analyzing and processing each merchant user after determining the number of merchant users who need to place short video materials and the demand information of each merchant user;

[0021] When analyzing merchant users, further in-depth analysis is performed on merchant users mainly based on the demand information of each merchant user and the business scope of each merchant user, so as to determine the category of short video material information required by each merchant user;

[0022] When processing merchant users, each merchant user is mainly classified according to the merchant user's demand information and the category of short video material information required by each merchant user. Specifically, each merchant user is classified into a corresponding category according to the category of short video material, such as life skills, funny jokes, music performances and street interviews;

[0023] After all the merchant users who need short video materials are divided into corresponding categories, four storage folders are re-established. After the merchant users included in the life skills category are stored through the storage folder, the name of the storage folder is noted as a. After the merchant users included in the funny segments category are stored through the storage folder, the name of the storage folder is noted as b. After the merchant users included in the music performance category are stored through the storage folder, the name of the storage folder is noted as c. After the merchant users included in the street interview category are stored through the storage folder, the name of the storage folder is noted as d.

[0024] According to the above technical solution, after each merchant user information is classified into corresponding categories, the merchant users are further classified in the corresponding storage folders according to the merchant user's demand information;

[0025] Specifically, in storage folder a, merchant users are divided into: food, beauty, life, cars, inspiration, sports and health according to their demand information; in storage folder b, merchant users are divided into: funny, entertainment, games and cute pets according to their demand information; in storage folder c, merchant users are divided into: celebrities, fashion, music and animation according to their demand information; in storage folder d, merchant users are divided into: information, finance, current affairs and neighbors according to their demand information.

[0026] According to the above technical solution, in S5, short video delivery information is matched. After the short video materials are classified and stored, and after the information of each merchant user who needs short video materials is analyzed, processed and classified and stored, each storage folder is used as a unit to match the information between each storage folder. Specifically, the information of each folder is matched according to the matching standards of Aa, Bb, Cc, and Dd.

[0027] According to the above technical solution, after the information is matched, the merchant user in folder a will obtain the short video material information in the folder marked as A, the merchant user in folder b will obtain the short video material information in the folder marked as B, the merchant user in folder c will obtain the short video material information in the folder marked as C, and the merchant user in folder d will obtain the short video material information in the folder marked as D;

[0028] After matching the information of each short video material folder with the merchant user information folder, the demand information of each merchant user in the merchant user information folder is matched with the short video material information after each detailed classification in the short video material folder.

[0029] According to the above technical solution, in S6, the targeted corresponding delivery of materials means that after the merchant user information is matched with the short video material information, a targeted delivery path for obtaining the corresponding refined classified short video materials according to the merchant user demand information is created through the delivery account under the merchant user name, and the refined classified short video material information in each short video material folder is delivered to the delivery account under each merchant user name according to the delivery path.

[0030] Compared with the prior art, the present invention has the following beneficial effects:

[0031] 1. It realizes the delivery process of multi-source video materials automatically and asynchronously according to the source type through unified and source-invisible operations. And this solution has good expansion capabilities. If there is a new source of video materials, just add a delivery process that matches the video material source;

[0032] After obtaining multi-source short video materials, multi-step classification processing is performed on the multi-source short video materials to facilitate progressive classification of the short video materials according to different category standards, so as to achieve better classification and storage of multi-source short video materials according to their actual categories, and facilitate the subsequent rapid and accurate point-to-point matching of merchant user demand information with corresponding short video material information, so as to facilitate the subsequent more accurate targeted short video delivery. At the same time, multi-step and detailed classification processing of short video materials is performed to facilitate the classification of different short video materials according to their categories;

[0033] 2. When determining the heterogeneity of short video delivery, after determining the merchant users who need to deliver short video materials, timely obtain the short video material information required by each merchant user, so as to facilitate the merchant user's own information combined with its demand information to achieve a faster matching of the corresponding commercial short video material information, so that subsequent merchants can obtain commercial short video materials more quickly and accurately, and after obtaining the merchant user information and its demand information, the merchant users can be classified according to the merchant user's own information and demand information, and the classification standard is the same as the classification standard of the short video material, so as to facilitate the rapid matching of merchant information with short video information according to different classification standards;

[0034] 3. By subjecting multi-source short video materials and merchant users to multi-step refinement and classification, it is convenient to enable different merchant users to obtain the corresponding commercial short video information they need through matching, and the accuracy and correspondence of the commercial short video material information obtained by the merchant user are guaranteed. Finally, combined with the targeted delivery path, the refined and classified commercial short video information can be accurately delivered to the corresponding merchant users, so that multi-source commercial short video materials can accurately deliver short video materials when facing different merchant users. At the same time, the short video delivery speed is fast, and it can also effectively avoid the leakage of commercial secrets due to multi-source delivery of different commercial short videos, thereby protecting the commercial security of merchant users. BRIEF DESCRIPTION OF THE DRAWINGS

[0035] The accompanying drawings are used to provide further understanding of the present invention and constitute a part of the specification. They are used to explain the present invention together with the embodiments of the present invention and do not constitute a limitation of the present invention.

[0036] In the attached picture:

[0037] Figure 1 It is a flow chart of the steps of the delivery method of the present invention. DETAILED DESCRIPTION

[0038] The preferred embodiments of the present invention are described below in conjunction with the accompanying drawings. It should be understood that the preferred embodiments described herein are only used to illustrate and explain the present invention, and are not used to limit the present invention.

[0039] Example: Figure 1 As shown, the present invention provides a technical solution, a method for heterogeneous delivery of multi-source material consoles for commercial short videos, comprising the following steps:

[0040] S1. Initiate a delivery command for multi-source materials through the unified material management platform, and obtain short video multi-source materials;

[0041] S2. Multi-source materials find traceability data through basic information and generate multiple different types of delivery processtasks, where each different type of delivery task contains several homologous materials as the smallest delivery unit, and then implement multi-source material analysis and processing;

[0042] S3, different types of delivery process tasks, find the actual media material ID through traceability data, and directly deliver the original material in the media material library;

[0043] S4. During the heterogeneous and asynchronous delivery process, the execution progress and task status are continuously and uniformly tracked, and then analyzed and marked;

[0044] S5. After the overall success or some failures of the atomic tasks, the overall execution status and details of the tasks are transmitted back to the unified execution management platform;

[0045] S6. Finally, the corresponding materials are delivered in a targeted manner. Based on the above technical solution, in S1, obtaining short video multi-source materials means obtaining the prepared multi-source commercial short video materials to be delivered, recording the title, summary and copy of each commercial short video, and using the title of the commercial short video as the name of the multi-source material.

[0046] Based on the above technical solution, in S2, the multi-source material analysis and processing first analyzes each short video material according to the title, summary and copy of the multi-source short video material, and preliminarily classifies each short video material according to its title and analysis result;

[0047] After the initial classification of short video materials, the multi-source short video materials need to be further classified and processed. Specifically, the multi-source short video materials are classified according to multi-source categories: life skills, funny segments, music performances and street interviews. When classifying, corresponding storage folders are created with the name of the multi-source category, and each multi-source short video material is divided into the corresponding storage folder.

[0048] Based on the above technical solution, after classifying each short video according to the multi-source category, the folder storing life skills is marked as A, the folder storing funny jokes is marked as B, the folder storing music performances is marked as C, and the folder storing street interviews is marked as D;

[0049] After the short video materials are classified into corresponding storage folders according to the multi-source categories, the commercial short videos of the multi-source categories are further classified in the corresponding storage folders. The classification criteria are as follows: life skills: food, beauty, life, cars, inspiration, sports and health; funny jokes: funny, entertainment, games and cute pets; music performances: stars, fashion, music and animation; street interviews: information, finance, current affairs and neighbors;

[0050] In the storage folder of life skills, commercial short videos are further classified according to food, beauty, life, cars, inspiration, sports and health. In the storage folder of funny jokes, commercial short videos are further classified according to comedy, entertainment, games and cute pets. In the storage folder of music performances, commercial short videos are further classified according to celebrities, fashion, music and animation. In the storage folder of street interviews, commercial short videos are further classified according to information, finance, current affairs and neighbors.

[0051] Based on the above technical solution, in S3, determining the heterogeneity of short video delivery refers to determining the short video merchant users who need to deliver short video materials. After determining the merchant users who need to deliver short video materials, annotate the short video materials required by each merchant user, and finally determine the number of merchants who need short video materials and count the number.

[0052] The demand information of merchant users mainly includes: food, beauty, life, cars, inspiration, sports, health, comedy, entertainment, games, cute pets, celebrities, fashion, music, animation, information, finance, current affairs and neighborhood.

[0053] Based on the above technical solution, in S4, placing heterogeneous analysis mark means analyzing and processing each merchant user after determining the number of merchant users who need to place short video materials and the demand information of each merchant user;

[0054] When analyzing merchant users, further in-depth analysis is performed on merchant users mainly based on the demand information of each merchant user and the business scope of each merchant user, so as to determine the category of short video material information required by each merchant user;

[0055] When processing merchant users, each merchant user is mainly classified according to the merchant user's demand information and the category of short video material information required by each merchant user. Specifically, each merchant user is classified into a corresponding category according to the category of short video material, such as life skills, funny jokes, music performances and street interviews;

[0056] After all the merchant users who need short video materials are divided into corresponding categories, four storage folders are re-established. After the merchant users included in the life skills category are stored through the storage folder, the name of the storage folder is noted as a. After the merchant users included in the funny segments category are stored through the storage folder, the name of the storage folder is noted as b. After the merchant users included in the music performance category are stored through the storage folder, the name of the storage folder is noted as c. After the merchant users included in the street interview category are stored through the storage folder, the name of the storage folder is noted as d.

[0057] Based on the above technical solution, after each merchant user information is classified into corresponding categories, the merchant users are further classified in the corresponding storage folders according to the merchant user's demand information;

[0058] Specifically, in storage folder a, merchant users are divided into: food, beauty, life, cars, inspiration, sports and health according to their demand information; in storage folder b, merchant users are divided into: funny, entertainment, games and cute pets according to their demand information; in storage folder c, merchant users are divided into: celebrities, fashion, music and animation according to their demand information; in storage folder d, merchant users are divided into: information, finance, current affairs and neighbors according to their demand information.

[0059] Based on the above technical solution, in S5, short video delivery information is matched. After the short video materials are classified and stored, and after the information of each merchant user who needs short video materials is analyzed, processed and classified and stored, each storage folder is used as a unit to match the information between each storage folder. Specifically, the information of each folder is matched according to the matching standards of Aa, Bb, Cc, and Dd.

[0060] Based on the above technical solution, after the information is matched, the merchant user in folder a will obtain the short video material information in the folder marked as A, the merchant user in folder b will obtain the short video material information in the folder marked as B, the merchant user in folder c will obtain the short video material information in the folder marked as C, and the merchant user in folder d will obtain the short video material information in the folder marked as D;

[0061] After matching the information of each short video material folder with the merchant user information folder, the demand information of each merchant user in the merchant user information folder is matched with the short video material information after each detailed classification in the short video material folder.

[0062] Based on the above technical solution, in S6, targeted corresponding delivery of materials means that after the merchant user information is matched with the short video material information, a targeted delivery path for the short video materials after corresponding refinement and classification is created through the delivery account under the merchant user name according to the merchant user demand information, and the refined and classified short video material information in each short video material folder is delivered to the delivery account under each merchant user name according to the delivery path.

[0063] Finally, it should be noted that the above description is only a preferred example of the present invention and is not intended to limit the present invention. Although the present invention has been described in detail with reference to the aforementioned embodiments, those skilled in the art can still modify the technical solutions described in the aforementioned embodiments or replace some of the technical features therein by equivalents. Any modification, equivalent replacement, improvement, etc. made within the spirit and principle of the present invention shall be included in the protection scope of the present invention.

Claims

1. A method for heterogeneous delivery of multi-source material consoles for commercial short videos, characterized by: The steps include: S1. Initiate a delivery command for multi-source materials through the unified material management platform, and obtain short video multi-source materials; S2. Multi-source materials find traceability data through basic information and generate multiple different types of delivery process tasks, where each different type of delivery process task contains several homologous materials as the minimum delivery unit, and then implement multi-source material analysis and processing; S3, different types of delivery process tasks, find the actual media material ID through traceability data, and directly deliver the original material in the media material library; S4. During the heterogeneous and asynchronous delivery process, the execution progress and task status are continuously and uniformly tracked, and then analyzed and marked; S5. After the overall success or some failures of the task, the overall execution status and details of the task will be transmitted back to the unified execution management platform; S6. Finally, the targeted corresponding delivery materials are delivered; In S1, obtaining short video multi-source materials refers to obtaining the prepared multi-source commercial short video materials to be released, recording the title, summary and copy of each commercial short video, and using the title of the commercial short video as the name of the multi-source material; In S2, the multi-source material analysis and processing first analyzes each short video material according to the title, summary and copy of the multi-source short video material, and preliminarily classifies each short video material according to its title and analysis result; After the short video materials are initially classified, the multi-source short video materials need to be further classified. Specifically, the multi-source short video materials are classified according to the multi-source categories: life skills, funny jokes, music performances and street interviews. When classifying, corresponding storage folders are created with the names of the multi-source categories, and each multi-source short video material is respectively classified into the corresponding storage folder; After classifying each short video according to the multi-source category, the folder storing life skills is marked as A, the folder storing funny jokes is marked as B, the folder storing music performances is marked as C, and the folder storing street interviews is marked as D; After the short video materials are classified into corresponding storage folders according to the multi-source categories, the commercial short videos of the multi-source categories are further classified in the corresponding storage folders. The classification criteria are as follows: life skills: food, beauty, life, cars, inspiration, sports and health; funny jokes: funny, entertainment, games and cute pets; music performances: stars, fashion, music and animation; street interviews: information, finance, current affairs and neighbors; In the storage folder of life skills, commercial short videos are further classified into food, beauty, life, cars, inspiration, sports and health; in the storage folder of funny jokes, commercial short videos are further classified into funny, entertainment, games and cute pets; in the storage folder of music performances, commercial short videos are further classified into stars, fashion, music and animation; in the storage folder of street interviews, commercial short videos are further classified into information, finance, current affairs and neighborhood; The short video merchant users who need to put short video materials in S3, after determining the merchant users who need to put short video materials, annotate the short video materials required by each merchant user, and finally determine the number of merchants who need short video materials, and count the number; The demand information of merchant users is: food, beauty, life, cars, inspiration, sports, health, comedy, entertainment, games, cute pets, celebrities, fashion, music, animation, information, finance, current affairs and neighborhood; The analysis mark in S4 refers to analyzing and processing each merchant user after determining the number of merchant users who need to place short video materials and the demand information of each merchant user; When analyzing merchant users, further in-depth analysis is performed on merchant users based on the demand information of each merchant user and the business scope of each merchant user, so as to determine the category of short video material information required by each merchant user; When processing merchant users, each merchant user is classified according to the merchant user's demand information and the category of the short video material information required by each merchant user. Specifically, each merchant user is classified into a corresponding category according to the category of short video material, such as life skills, funny jokes, music performances and street interviews; After all the merchant users who need short video materials are divided into corresponding categories, four storage folders are re-established. After the merchant users included in the life skills category are stored in the storage folder, the name of the storage folder is annotated as a. After the merchant users included in the funny paragraph category are stored in the storage folder, the name of the storage folder is annotated as b. After the merchant users included in the music performance category are stored in the storage folder, the name of the storage folder is annotated as c. After the merchant users included in the street interview category are stored in the storage folder, the name of the storage folder is annotated as d. After each merchant user information is classified into corresponding categories, the merchant users are further classified in corresponding storage folders according to the merchant user's demand information; Specifically, in storage folder a, merchant users are divided into: food, beauty, life, cars, inspiration, sports and health according to their demand information; in storage folder b, merchant users are divided into: funny, entertainment, games and cute pets according to their demand information; in storage folder c, merchant users are divided into: stars, fashion, music and animation according to their demand information; in storage folder d, merchant users are divided into: information, finance, current affairs and neighborhood according to their demand information; In S5, short video delivery information matching is performed by classifying and storing the short video materials, and analyzing and processing the information of each merchant user who needs the short video materials and classifying and storing them, and then matching the information between each storage folder in units of each storage folder, specifically matching the information between each folder in accordance with the matching standards of Aa, Bb, Cc, and Dd; After the information is matched, the merchant user in folder a will obtain the short video material information in the folder marked as A, the merchant user in folder b will obtain the short video material information in the folder marked as B, the merchant user in folder c will obtain the short video material information in the folder marked as C, and the merchant user in folder d will obtain the short video material information in the folder marked as D; After matching the information of each short video material folder with the merchant user information folder, the demand information of each merchant user is matched with the short video material information after each detailed classification in the short video material folder according to the demand information of each merchant user in the merchant user information folder; In S6, the targeted corresponding delivery of materials means that after the merchant user information is matched with the short video material information, a targeted delivery path for obtaining the corresponding refined classified short video materials according to the merchant user demand information is created through the delivery account under the merchant user name, and the refined classified short video material information in each short video material folder is delivered to the delivery account under each merchant user name according to the delivery path.

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