Virtual gift giving method and device and storage medium

Through virtual gift giving methods and AR technology, a personalized and interactive virtual gift giving experience is provided, which solves the personalized and real-time interaction problems of traditional gift giving methods, realizes real and efficient gift giving, enhances the user experience, and Optimize the use value of AR gifts through data analysis.

CN119128246APending Publication Date: 2024-12-13GUANGZHOU SHELL TECH CO LTD
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Patent Information

Application Number
CN202311260791.7
Authority / Receiving Office
CN · China
Patent Type
Applications(China)
Current Assignee / Owner
Filing Date
2023-09-26
Publication Date
2024-12-13

AI Technical Summary

Technical Problem

The existing holiday gift gifts lack personalization, time and geographical limitations, making it difficult to interact and participate. The operation and management of virtual gifts have problems with effective operation management backend and real-time tracking, which affects the user experience.

Method used

Provide a virtual gift-giving method, providing multiple types of virtual gifts through the display operation interface, using AR technology to realize the display and interaction of virtual gifts, collect user data in real time, report errors during the optimization experience, and provide personalized and interactive gifts. Give a gift experience and improve the use value of AR gifts through data analysis.

Benefits of technology

It realizes a realistic, interactive and personalized gift gift experience, improves the efficiency of gift giving, solves the personalized and real-time interaction problems of traditional gift giving methods, enhances the user experience, and optimizes the use value of AR gifts through data analysis.

✦ Generated by Eureka AI based on patent content.

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Abstract

The invention discloses a virtual gift giving method and device and a storage medium, and the method comprises the steps: displaying an operation interface which provides various types of virtual gifts; when the display operation interface receives a virtual gift giving instruction, the virtual gift is sent to a gift receiver device end; and displaying real-time feedback information about whether the gift receiver equipment end receives the virtual gift or not. According to the method, virtual reality is applied to the field of gift giving, fusion of a real environment and a virtual gift is achieved, real, high-interactivity and personalized gift giving experience is provided, compared with a traditional gift giving mode, more convenience, selection diversity, interactivity and environmental friendliness are achieved, and gift giving efficiency is greatly improved.
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Description

Technical Field

[0001] The present invention relates to virtual interaction technology, and in particular to a virtual gift-giving method, device and storage medium. Background Art

[0002] The current mainstream holiday gift-giving methods include physical gifts, electronic gifts and customized gifts. The shortcomings and deficiencies of the existing technology are as follows:

[0003] Physical gifts: Physical gifts are a traditional way of giving gifts, but their disadvantages and shortcomings include: it takes a lot of time and effort to select the right gift, and sometimes it may be difficult to find a suitable gift due to factors such as time, location, and personal preferences; gifts usually need to be physically transported, which increases the cost and time constraints of gift giving; there are transportation problems, which may cause the gift to fail to be delivered on time;

[0004] Electronic gifts: Electronic gifts refer to gifts sent through the Internet or electronic payment. Their shortcomings include: lack of authenticity, unable to meet people's needs for intimacy and personalization of gifts; security issues, such as gift vouchers being stolen, errors in electronic payments, etc.; unable to achieve real-time interaction, unable to meet the needs of remote business gifts, etc.

[0005] Customized gifts: Customized gifts are gifts that are customized according to the recipient's personal preferences and needs. Its shortcomings include: the customization process is cumbersome, requiring the recipient to provide detailed customization requirements, and the customization cycle is long; the price of customized gifts is high, and not all gift givers can afford it; the customization process lacks a real interactive experience, and the recipient may not be able to personally experience the fun and practicality of the gift.

[0006] Although these gift-giving methods have their own advantages in meeting different needs, they also have some common problems and shortcomings. Gift-giving methods lack personalization and are difficult to meet the personalized needs of recipients. Many gifts are standardized and cannot reflect the unique taste and personal style of the gift giver. Secondly, the existing gift-giving methods have certain time and geographical limitations. Physical gifts need to be transported through logistics, and customized gifts require a long time for customized design and production, which makes it difficult to achieve timely gift delivery in some cases. Thirdly, the existing gift-giving methods are difficult to achieve interaction and participation. After receiving the gift, the recipient can only passively accept it and cannot have more interaction and participation with the gift giver.

[0007] On the other hand, there are certain problems in the operation and management of virtual gifts in the existing AR technology. After purchasing virtual gifts, users cannot get them in time, or encounter various problems when using them in the AR environment, which affects the user experience. There is a general lack of effective operation and management background, which makes it impossible to realize automatic management of gifts and real-time tracking of gift delivery status, and it is also impossible to detect the use of AR by different user devices. Since the operation of AR technology is highly dependent on the operating capabilities of the device, if there are problems during the AR experience, the value of the gift will be greatly reduced. Summary of the invention

[0008] The purpose of the present invention is to overcome the shortcomings of the above-mentioned prior art and provide a virtual gift giving method, device and storage medium, which is a gift giving experience method that is convenient, fast and realistic.

[0009] To achieve the above object, the technical solution of the present invention is:

[0010] In a first aspect, the present invention provides a virtual gift giving method, the method comprising:

[0011] A display operation interface, wherein the display operation interface provides multiple types of virtual gifts;

[0012] When the display operation interface receives a virtual gift giving instruction, the virtual gift is sent to the recipient's device;

[0013] Displays real-time feedback information on whether the recipient's device has received the virtual gift.

[0014] Furthermore, the display operation interface provides multiple types of virtual gifts including:

[0015] Category screening: filter by virtual gift category, scene, style, and theme options;

[0016] Tag search: Provides virtual gift tags, including birthdays, holidays, anniversaries, target groups, style energy, and colors;

[0017] Gift symbolism: Each virtual gift displays its meaning and symbolism;

[0018] Price Range: Provides the option of virtual gifts in different price ranges.

[0019] Furthermore, after selecting the recipient's virtual gift, the gift giver makes a gift cover according to personal preferences, uploads photos, writes a blessing message, and signs, which are then sent to the recipient's device together with the virtual gift.

[0020] Furthermore, when the recipient's device receives a gift acceptance control command, the recipient's device displays the virtual gift through AR technology.

[0021] Furthermore, when the recipient's device displays the virtual gift, the recipient's device also accepts interactive commands to interact with the virtual gift.

[0022] Furthermore, the delivery command includes dragging or enlarging the virtual gift, taking a photo, or recording a video.

[0023] Furthermore, the virtual gift giving method also includes:

[0024] Collect user data in real time, including user purchases, user usage, AR interactions, and error data during the AR experience.

[0025] Furthermore, the error data in the AR experience process is obtained by: tracking points in the overall process, recording the errors captured in each link, storing the error log, and obtaining the error data in the AR experience process;

[0026] When error data is obtained during the AR experience, it is processed according to the severity, including:

[0027] Emergency level, the handling method is: send information to designated technicians for timely resolution;

[0028] For more serious cases, the following methods are used to handle the situation: Send the information to the designated operation and maintenance group for queue processing;

[0029] For the general level, the processing method is: according to the statistics of the error reports on the day, the processing is scheduled according to the frequency and time;

[0030] After the classification process, error statistics are generated, including daily, weekly, and monthly reports, and regular reviews are conducted;

[0031] Analyze the root causes of the problems based on the error statistics and optimize them by category, including:

[0032] Caused by user operations, optimization measures: simplify user operations, add front-end page prompts, and set up a robot to automatically answer common questions;

[0033] The test is not covered. Optimization measures: Feed the error content back to the test case library to gradually expand the coverage;

[0034] The hardware device is not supported. Optimization measures: The market average device support rate is used as the benchmark. If it is lower than the benchmark, it means that the underlying AR capabilities need to be replaced.

[0035] In a second aspect, the present invention provides a virtual gift-giving device, comprising a memory, a processor, and a computer program stored in the memory and executable on the processor, wherein the processor implements the steps of any of the above methods when executing the computer program.

[0036] In a third aspect, the present invention provides a computer-readable storage medium, wherein the computer-readable storage medium stores a computer program, and when the computer program is executed by a processor, the steps of any of the above methods are implemented.

[0037] Compared with the prior art, the present invention has the following beneficial effects:

[0038] The present invention applies virtual reality to the field of gift giving, realizes the integration of real environment and virtual gifts, and provides a real, highly interactive and personalized gift giving experience. At the same time, by uploading, placing, taking photos or recording videos of virtual gifts through the mobile phone, convenient and fast real-time interaction and personalized display of gifts are realized, enhancing social interaction between users. Compared with traditional gift giving methods, it has more convenience, variety of choices, interactivity and environmental protection, greatly improves the efficiency of gift giving, and is a significant improvement on the prior art. At the same time, it has a data analysis function. On the one hand, it can provide data support for subsequent gift customization, and on the other hand, it can be optimized according to the situation of user device operation AR, thereby improving the actual user use value of AR gifts. BRIEF DESCRIPTION OF THE DRAWINGS

[0039] Figure 1 A flowchart of a virtual gift giving method provided in Example 1 of the present invention;

[0040] Figure 2 Provides a flowchart for AR error monitoring;

[0041] Figure 3 Optimize action graphs for problem classification;

[0042] Figure 4 A schematic diagram of the composition of a virtual gift-giving device provided in Example 2 of the present invention. DETAILED DESCRIPTION

[0043] The technical solution of the present invention is further described below in conjunction with the accompanying drawings and embodiments.

[0044] Embodiment 1:

[0045] See also Figure 1 As shown, the virtual gift giving method provided in this embodiment mainly includes the following steps:

[0046] 101. Displaying an operation interface, wherein the display operation interface provides multiple types of virtual gifts;

[0047] 102. When the display operation interface receives a virtual gift giving instruction, the virtual gift is sent to the recipient's device;

[0048] 103. Display real-time feedback information on whether the recipient's device has received the virtual gift.

[0049] Therefore, this method applies virtual reality to the field of gift giving, realizes the integration of real environment and virtual gifts, and provides a real, interactive and personalized gift giving experience. Compared with traditional gift giving methods, it has more convenience, variety of choices, interactivity and environmental protection, and greatly improves the efficiency of gift giving.

[0050] Optionally, in order to avoid the problem of difficulty in gift selection and waste of time, multiple modules are set in the display operation interface, including:

[0051] Category filtering: filter by gift category, scene, style, theme and other options.

[0052] Tag search: Provides gift tags and virtual gift tags, including birthdays, holidays, anniversaries, target groups, style energy, colors, etc. Gift givers can quickly search for suitable gifts based on tags;

[0053] Gift symbolism: Each gift shows the meaning and symbolism of the gift, helping the gift giver to better understand the gift and choose a gift that can better express their feelings.

[0054] Price Range: Provide options in different price ranges so that gift givers can filter according to their budget.

[0055] Through such a design, gift givers can quickly select virtual gifts suitable for recipients according to the preferences and interests of recipients based on the system's preset categories, labels, gift symbols, meanings, etc. In addition, a virtual gift library can be established to design virtual gifts that meet the audience group and establish a rich and diverse virtual gift library by analyzing user population characteristics, gift giving preferences, consumption habits and other data.

[0056] After selecting the virtual gifts of the recipient, the virtual gifts can be purchased through WeChat payment and sent to the recipient through WeChat; in addition, the gift giver can also make a gift cover according to personal preferences, upload photos, write blessings, and sign, and send them to the recipient's device through WeChat together with the virtual gifts. In this way, after the gift is given, the recipient can see the blessings customized exclusively by the gift giver when opening the virtual gift, adding the intimacy of the gift and deepening the communication of friendship. In other words, this method provides a convenient and fast gift giving method, which can send gifts instantly, solves the problem of relying on production time and transportation time and not being able to express feelings in time. Users can buy virtual gifts at any time and any place without considering physical transportation and delivery issues. Based on the virtual gift sales and experience of WeChat applet, the gift giver can give it to the recipient in time after purchase, and the recipient can view it in WeChat applet by clicking, without waiting time, without jumping, and viewing in real time; based on the virtual gift sales and experience of WeChat applet, the gift giver can give it to the recipient in time after purchase, and the recipient can view it in WeChat applet by clicking. There is no waiting time, no need to jump, and real-time viewing; based on the virtual gift sales and experience of WeChat applet, the gift giver can give it to the recipient in time after purchase, and the recipient can view it in WeChat applet by clicking. No waiting time, no need to jump, real-time viewing; the recipient and the gift giver are not restricted by time, place and other physical restrictions, and can enjoy the fun brought by the gifts anytime, anywhere. The recipient and the gift giver are not restricted by time, place and other physical restrictions, and can enjoy the fun brought by the gifts anytime, anywhere.

[0057] When the recipient's device receives the gift acceptance control command, the recipient's device displays the virtual gift through AR technology. That is, the recipient can see the virtual gift through AR technology and interact with the gift to enhance the experience; AR technology allows the recipient to see the virtual gift and interact with the gift to enhance the experience, and can interact through gestures, vision, etc., for example, the recipient can drag or zoom in on the virtual gift to view the gift details. The recipient can take photos, record videos, etc., and spread them on social platforms, and can share and spread them in different spaces and times. Users can interact and communicate on social media, which increases the scope of dissemination and influence of gifts. By using AR technology to enhance the interactivity and realism of gifts, the experience of gift recipients is improved. For example, setting light and shadow effects for each virtual gift separately allows the recipient to see effects close to the real world, and at the same time, with animations, background sounds, etc., the recipient can feel the atmosphere of blessing.

[0058] On the gift giver / recipient's user device, there is also a gift giving / receiving interface, where the gift giver can see the gift status in real time, such as pending gift giving, gift successful, and the gift recipient can see the gift successful, expired, etc. Real-time synchronous interaction improves the efficiency of gift giving

[0059] In addition, in order to solve the problem that operators cannot know the actual user usage, and thus cannot optimize gift styles and recommendations in a timely manner, nor can they optimize model adaptation and AR functions, during the gift-giving interaction process, real-time records of gift sales, usage records and other data are collected in real time, including user purchases, user usage, AR interactions and other data, including error data during the AR experience, and the analysis results are fed back to operators so that they can optimize gift styles, model adaptation, AR functions, etc. in a timely manner. Specifically, Figure 2-3 The error data during the AR experience is obtained in the following way:

[0060] Track errors in the overall process, record the errors captured in each link, store error logs, and obtain error data during the AR experience.

[0061] When error data is obtained during the AR experience, it is processed according to the severity, including:

[0062] Emergency level, the handling method is: send information to designated technicians for timely resolution;

[0063] For more serious cases, the following methods are used to handle the situation: Send the information to the designated operation and maintenance group for queue processing;

[0064] For general level, the processing method is: according to the statistics of the error reports of the day, the processing is scheduled according to the frequency and time;

[0065] After the graded processing, error statistics are generated, including daily, weekly, and monthly reports, and regular review;

[0066] Analyze the root causes of the problems based on the error statistics and optimize them by category, including:

[0067] Caused by user operations, optimization measures: simplify user operations, add front-end page prompts, and set up a robot to automatically answer common questions;

[0068] The test is not covered. Optimization measures: Feed the error content back to the test case library to gradually expand the coverage;

[0069] The hardware device is not supported. Optimization measures: The market average device support rate is used as the benchmark. If it is lower than the benchmark, it means that the underlying AR capabilities need to be replaced.

[0070] In this way, by analyzing the data of the gift-giving interaction process, on the one hand, we can provide data support for subsequent gift customization, and on the other hand, we can optimize according to the situation of AR operation of user devices to improve the actual user value of AR gifts.

[0071] In summary, the virtual gift giving method provided in this embodiment solves the problems existing in the traditional gift giving method and has the following advantages:

[0072] Personalization: Gift givers can quickly select virtual gifts suitable for recipients according to the preferences and interests of the recipients, based on the system's preset categories, labels, gift symbols, and meanings. Gift givers can customize their personal words of blessing, gift covers, etc. to express their intentions. AR gifts that combine a sense of technology and art can highlight the gift giver's unique taste and personal style. It solves people's needs for intimacy and personalization of gifts.

[0073] Real-time: It provides a convenient and fast way to give gifts. Gifts can be sent immediately, solving the problem of relying on production time and transportation time and not being able to express feelings in time.

[0074] Interactivity: The recipient can see the virtual gift through AR technology and interact with the gift to enhance the experience. By using AR technology to enhance the interactivity and realism of the gift, the experience of the gift recipient is improved.

[0075] Real-time tracking of gift giving status: The gift giving and receiving information can be tracked in real time, solving the problem that the gift giver cannot interact with the gift receiver synchronously and perceive the accurate gift status.

[0076] Data statistics: It can automatically collect statistics on gift sales, usage records and other data, solving the problem that operators cannot know the actual user usage, and thus cannot optimize gift styles and make accurate recommendations in a timely manner, nor can they optimize model adaptation and AR functions.

[0077] Embodiment 2:

[0078] See also Figure 4 As shown, the virtual gift giving device provided in this embodiment includes a processor 41, a memory 42, and a computer program 43 stored in the memory 42 and executable on the processor 41, such as a virtual gift giving program. When the processor 41 executes the computer program 43, the steps of the above embodiment 1 are implemented, such as Figure 1 Steps shown.

[0079] Exemplarily, the computer program 43 may be divided into one or more modules / units, which are stored in the memory 42 and executed by the processor 41 to implement the present invention. The one or more modules / units may be a series of computer program instruction segments capable of implementing specific functions, which are used to describe the execution process of the computer program 43 in the virtual gift-giving device.

[0080] The processor 41 may be a central processing unit (CPU), or other general-purpose processors, digital signal processors (DSP), application-specific integrated circuits (ASIC), field programmable gate arrays (FPGA), or other programmable logic devices, discrete gate or transistor logic devices, discrete hardware components, etc. A general-purpose processor may be a microprocessor or any conventional processor, etc.

[0081] The memory 42 may be an internal storage unit of the virtual gift-giving device, such as a hard disk or memory of the virtual gift-giving device. The memory 42 may also be an external storage device of the virtual gift-giving device, such as a plug-in hard disk, a smart memory card (SmartMedia Card, SMC), a secure digital (Secure Digital, SD) card, a flash card (Flash Card), etc. equipped on the virtual gift-giving device. Furthermore, the memory 42 may also include both an internal storage unit of the virtual gift-giving device and an external storage device. The memory 42 is used to store the computer program and other programs and data required by the virtual gift-giving device. The memory 42 may also be used to temporarily store data that has been output or is to be output.

[0082] Embodiment 3:

[0083] This embodiment provides a computer-readable storage medium, which stores a computer program. When the computer program is executed by a processor, the steps of the method described in Embodiment 1 are implemented.

[0084] The computer-readable medium shown can be any device that can contain, store, communicate, propagate or transmit a program for use with an instruction execution system, device or apparatus or in conjunction with these instruction execution systems, devices or apparatuses. More specific examples of computer-readable media (a non-exhaustive list) include the following: an electrical connection portion with one or more wirings (electronic devices), a portable computer disk box (magnetic device), a random access memory (RAM), a read-only memory (ROM), an erasable and editable read-only memory (EPROM or flash memory), a fiber optic device, and a portable compact disk read-only memory (CDROM). In addition, the computer-readable medium can even be paper or other suitable media on which the program can be printed, such as by optically scanning the paper or other medium, then editing, interpreting or processing in other suitable ways as necessary to obtain the program electronically, and then storing it in a computer memory.

[0085] The above embodiments are only for illustrating the technical concept and features of the present invention, and their purpose is to enable ordinary technicians in the field to understand the content of the present invention and implement it accordingly, and they cannot be used to limit the protection scope of the present invention. Any equivalent changes or modifications made based on the essence of the content of the present invention should be included in the protection scope of the present invention.

Claims

1. A virtual gift giving method, It is characterized in that The method comprises: A display operation interface, wherein the display operation interface provides multiple types of virtual gifts; When the display operation interface receives a virtual gift giving instruction, the virtual gift is sent to the recipient's device; Displays real-time feedback information on whether the recipient's device has received the virtual gift.

2. The virtual gift giving method according to claim 1, It is characterized in that The display operation interface provides multiple types of virtual gifts including: Category screening: filter by virtual gift category, scene, style, and theme options; Tag search: Provides virtual gift tags, including birthdays, holidays, anniversaries, target groups, style energy, and colors; Gift symbolism: Each virtual gift displays its meaning and symbolism; Price Range: Provides options for virtual gifts in different price ranges.

3. The virtual gift giving method according to claim 2, It is characterized in that After selecting the recipient's virtual gift, the gift giver creates a gift cover based on personal preferences, uploads photos, writes a blessing message, and signs, which are then sent to the recipient's device along with the virtual gift.

4. The virtual gift giving method according to claim 1, It is characterized in that When the recipient's device receives a gift acceptance control command, the recipient's device displays the virtual gift through AR technology.

5. The virtual gift giving method according to claim 4, It is characterized in that When the recipient's device displays the virtual gift, the recipient's device also accepts interactive commands to interact with the virtual gift.

6. The virtual gift giving method according to claim 5, It is characterized in that The delivery command includes dragging or enlarging the virtual gift, taking a photo, or recording a video.

7. The virtual gift giving method according to claim 1, It is characterized in that Also includes: Collect user data in real time, including user purchases, user usage, AR interactions, and error data during the AR experience.

8. The virtual gift giving method according to claim 1 or 2, It is characterized in that The error data in the AR experience process is obtained by: tracking points in the overall process, recording the errors captured in each link, storing the error log, and obtaining the error data in the AR experience process; When error data is received during the AR experience, it is processed according to severity, including: Emergency level, the handling method is: send information to designated technicians for timely resolution; For more serious cases, the following methods are used to handle the situation: Send the information to the designated operation and maintenance group for queue processing; For the general level, the processing method is: according to the statistics of the error reports on the day, the processing is scheduled according to the frequency and time; After the graded processing, error statistics are generated, including daily, weekly, and monthly reports, and regular review; Analyze the root causes of the problems based on the error statistics and optimize them by category, including: Caused by user operations, optimization measures: simplify user operations, add front-end page prompts, and set up a robot to automatically answer common questions; The test is not covered. Optimization measures: Feed the error content back to the test case library to gradually expand the coverage; The hardware device is not supported. Optimization measures: The market average device support rate is used as the benchmark. If it is lower than the benchmark, it means that the underlying AR capabilities need to be replaced.

9. A virtual gift giving device, comprising a memory, a processor, and a computer program stored in the memory and executable on the processor, It is characterized in that When the processor executes the computer program, the steps of the method according to any one of claims 1 to 8 are implemented.

10. A computer-readable storage medium storing a computer program. It is characterized in that When the computer program is executed by a processor, the steps of the method according to any one of claims 1 to 8 are implemented.