Information display method and device, equipment, storage medium and product

Abstract

The invention provides an information display method and device, equipment, a storage medium and a product, and relates to the technical field of computers. The method comprises the steps that a preset page of live broadcast of a preset account main body is displayed, the live broadcast is associated with a preset object set, and the preset page comprises a live broadcast page and / or a live broadcast preview page; main body information of a target preset main body is displayed in the preset page, the target preset main body is a preset main body in a preset main body set corresponding to the preset account main body, and the target preset main body is used for providing delivery service of preset objects in the preset object set. Through adoption of the technical scheme, the main body information is displayed more intuitively, the operation path for checking the main body information is reduced, and the convenience of checking the main body information by a user watching live broadcast is improved.

Description

Technical Field

[0001] The embodiments of the present disclosure relate to the field of computer technology, and in particular, to information display methods, devices, equipment, storage media and products. Background Art

[0002] With the rapid development of information technology and the popularization of mobile Internet, users can obtain a variety of resources through various Internet-related functions. For example, through online shopping functions, they can obtain various items, services and virtual resources, etc., which provides many conveniences for users' lives and work.

[0003] Currently, resource providers, such as merchants or brands, can introduce the resources they provide to users through live broadcasts. Users can make online payments during the live broadcast and obtain resources through the delivery service provided by the resource provider. However, the display scheme of live broadcast related information on the user side is still insufficient and needs to be improved. Summary of the invention

[0004] The embodiments of the present disclosure provide information display methods, devices, equipment, storage media and products, which can optimize existing information display solutions for live broadcasts.

[0005] In a first aspect, the present disclosure provides an information display method, including:

[0006] Displaying a preset page for live broadcast of a preset account subject, wherein the live broadcast is associated with a preset object set, and the preset page includes a live broadcast page and / or a live broadcast preview page;

[0007] The subject information of the target preset subject is displayed in the preset page, wherein the target preset subject is a preset subject in the preset subject set corresponding to the preset account subject, and the target preset subject is used to provide a delivery service for the preset object in the preset object set.

[0008] In a second aspect, the present disclosure also provides an information display device, including:

[0009] A preset page display module, used to display a preset page of a live broadcast of a preset account subject, wherein the live broadcast is associated with a preset object set, and the preset page includes a live broadcast page and / or a live broadcast preview page;

[0010] A subject information display module is used to display the subject information of the target preset subject in the preset page, wherein the target preset subject is a preset subject in the preset subject set corresponding to the preset account subject, and the target preset subject is used to provide a delivery service for the preset object in the preset object set.

[0011] In a third aspect, an embodiment of the present disclosure further provides an electronic device, the electronic device comprising:

[0012] one or more processors;

[0013] a storage device for storing one or more programs,

[0014] When the one or more programs are executed by the one or more processors, the one or more processors implement the information display method provided by the embodiment of the present disclosure.

[0015] In a fourth aspect, an embodiment of the present disclosure further provides a storage medium comprising computer executable instructions, which, when executed by a computer processor, are used to execute the information display method provided by the embodiment of the present disclosure.

[0016] In a fifth aspect, an embodiment of the present disclosure further provides a computer program product, including a computer program, which, when executed by a processor, implements the information display method provided by the embodiment of the present disclosure.

[0017] The information display scheme provided by the disclosed embodiment displays a preset page of a live broadcast associated with a preset object set of a preset account subject, the preset page includes a live broadcast page and / or a live broadcast preview page, and the subject information of the target preset subject is displayed in the preset page. The target preset subject is a preset subject in the preset subject set corresponding to the preset account subject, and the target preset subject is used to provide a delivery service for the preset object in the preset object set. By adopting the above technical scheme, when displaying the live broadcast page and / or the live broadcast preview page of the live broadcast of the preset account subject, the subject information of the target preset subject in the preset subject set corresponding to the preset account subject that provides the delivery service for the preset object is displayed, so that the display of the subject information is more intuitive, the operation path for viewing the subject information is reduced, the convenience of viewing the subject information by users watching the live broadcast is improved, and the user experience is improved. BRIEF DESCRIPTION OF THE DRAWINGS

[0018] The above and other features, advantages and aspects of the embodiments of the present disclosure will become more apparent with reference to the following detailed description in conjunction with the accompanying drawings. Throughout the accompanying drawings, the same or similar reference numerals represent the same or similar elements. It should be understood that the drawings are schematic and the originals and elements are not necessarily drawn to scale.

[0019] Figure 1 A flowchart of an information display method provided by an embodiment of the present disclosure;

[0020] Figure 2 A schematic diagram of an interface interaction provided by an embodiment of the present disclosure;

[0021] Figure 3A flowchart of another information display method provided by an embodiment of the present disclosure;

[0022] Figure 4 Another interface interaction diagram provided by an embodiment of the present disclosure;

[0023] Figure 5 A schematic diagram of the structure of an information display device provided by an embodiment of the present disclosure;

[0024] Figure 6 A schematic diagram of the structure of an electronic device provided by an embodiment of the present disclosure. DETAILED DESCRIPTION

[0025] Embodiments of the present disclosure will be described in more detail below with reference to the accompanying drawings. Although certain embodiments of the present disclosure are shown in the accompanying drawings, it should be understood that the present disclosure can be implemented in various forms and should not be construed as being limited to the embodiments described herein, which are instead provided for a more thorough and complete understanding of the present disclosure. It should be understood that the drawings and embodiments of the present disclosure are only for exemplary purposes and are not intended to limit the scope of protection of the present disclosure.

[0026] It should be understood that the various steps described in the method embodiments of the present disclosure may be performed in different orders and / or in parallel. In addition, the method embodiments may include additional steps and / or omit the steps shown. The scope of the present disclosure is not limited in this respect.

[0027] The term "including" and its variations used herein are open inclusions, i.e., "including but not limited to". The term "based on" means "based at least in part on". The term "one embodiment" means "at least one embodiment"; the term "another embodiment" means "at least one additional embodiment"; the term "some embodiments" means "at least some embodiments". The relevant definitions of other terms will be given in the following description.

[0028] It should be noted that the concepts such as "first" and "second" mentioned in the present disclosure are only used to distinguish different devices, modules or units, and are not used to limit the order or interdependence of the functions performed by these devices, modules or units.

[0029] It should be noted that the modifications of "one" and "plurality" mentioned in the present disclosure are illustrative rather than restrictive, and those skilled in the art should understand that unless otherwise clearly indicated in the context, it should be understood as "one or more".

[0030] The names of the messages or information exchanged between multiple devices in the embodiments of the present disclosure are only used for illustrative purposes and are not used to limit the scope of these messages or information.

[0031] It is understandable that before using the technical solutions disclosed in the embodiments of the present disclosure, the types, scope of use, usage scenarios, etc. of the personal information involved in the present disclosure should be informed to the user and the user's authorization should be obtained in an appropriate manner in accordance with relevant laws and regulations.

[0032] For example, in response to receiving an active request from a user, a prompt message is sent to the user to clearly prompt the user that the operation requested to be performed will require obtaining and using the user's personal information. Thus, the user can autonomously choose whether to provide personal information to software or hardware such as an electronic device, application, server, or storage medium that performs the operation of the technical solution of the present disclosure according to the prompt message.

[0033] As an optional but non-limiting implementation, in response to receiving an active request from the user, the prompt information may be sent to the user in the form of a pop-up window, in which the prompt information may be presented in text form. In addition, the pop-up window may also carry a selection control for the user to choose "agree" or "disagree" to provide personal information to the electronic device.

[0034] It is understandable that the above notification and the process of obtaining user authorization are merely illustrative and do not constitute a limitation on the implementation of the present disclosure. Other methods that meet the relevant laws and regulations may also be applied to the implementation of the present disclosure.

[0035] It is understandable that the data involved in this technical solution (including but not limited to the data itself, the acquisition or use of the data) shall comply with the requirements of relevant laws, regulations and relevant provisions.

[0036] Figure 1 A flow chart of an information display method provided in an embodiment of the present disclosure is applicable to a situation where page information of a live broadcast of multiple preset account entities that can provide object delivery services is displayed. The method can be executed by an information display device, which can be implemented in the form of software and / or hardware. Optionally, it can be implemented by an electronic device, which can be a mobile terminal such as a mobile phone, a smart watch, a tablet computer, and a personal digital assistant, or a device such as a personal computer (PC).

[0037] like Figure 1 As shown, the method includes:

[0038] Step 101: Display a preset page for live broadcast of a preset account subject, wherein the live broadcast is associated with a preset object set, and the preset page includes a live broadcast page and / or a live broadcast preview page.

[0039] Exemplarily, the page in the embodiment of the present disclosure may be an application page or a web page corresponding to a preset client, and is not specifically limited. The preset client is a client running in an electronic device, and may be a preset application or a web client.

[0040] In the disclosed embodiment, the preset account subject may be the subject of the live broadcast account to which the live broadcast belongs. The preset account subject may provide preset objects. The preset objects may include resources such as commodities, articles or services. The preset account subject may be a resource provider, such as a merchant or a brand, such as a chain supermarket or a coffee brand. After the live broadcast account of the preset account subject starts broadcasting, the live broadcast service end may push the live broadcast to the preset client used by the user watching the live broadcast. The live broadcast page in the preset client may display the live broadcast screen corresponding to the live broadcast, and the live broadcast preview page may display the live broadcast preview screen corresponding to the live broadcast. Then, the user may watch the live broadcast content through the page in the preset client, such as viewing the live broadcast screen through the live broadcast page, or viewing the live broadcast preview screen through the live broadcast preview page. The preset page includes a live broadcast page and / or a live broadcast preview page.

[0041] Exemplarily, during the live broadcast process, the live broadcast account of the preset account subject can explain the preset object provided by the preset account subject, that is, the live broadcast can include the live broadcast screen of the anchor explaining the preset object, and the preset object set associated with the live broadcast can include the preset objects involved in this live broadcast, such as one or more preset objects that have been explained, are being explained, and are to be explained. Exemplarily, the preset object set can be displayed in the object information display page of the live broadcast in the form of an object information set. For example, a preset control is displayed in the live broadcast page, such as a shopping cart icon. In response to the trigger operation for the preset control, the object information display page is displayed, and the object information set is displayed in the object information display page. The object information set includes the object information of the preset objects in the preset object set. Among them, the object information may include the object attribute information and / or image resource information of the preset object, and may also include other information related to the preset object. The object attribute information may include, for example, object identification (such as product name, etc.), object category label (such as fresh vegetables or seasonal fruits, etc.), object acquisition cost (such as product price), object inventory (such as whether there is stock or remaining quantity, etc.), object characteristics (such as product selling points), brand, model, material or composition, etc. Image resource information may include information of resources such as images and / or videos associated with a preset object, such as a product schematic (specifically, a product photo) or a product explanation video (specifically, a live broadcast playback video of the product), etc. The specific display method of each object information in the object information set is not limited, and can be displayed in the form of a list or matrix, for example, it can be a product list.

[0042] Step 102: Display the subject information of the target preset subject in the preset page, wherein the target preset subject is a preset subject in the preset subject set corresponding to the preset account subject, and the target preset subject is used to provide a delivery service for the preset object in the preset object set.

[0043] Exemplarily, the preset account subject corresponds to one or more subjects that can independently provide delivery services for preset objects, which are recorded as preset subjects. Multiple preset subjects can constitute a preset subject set corresponding to the preset account subject. The preset subject can be, for example, a store of a merchant, such as a specific physical supermarket store in a chain supermarket. The preset subject can deliver the preset object to the user's designated location (which can be recorded as the target delivery address) through the delivery service. The delivery service can have a preset timeliness requirement, such as an instant delivery service. The instant delivery service can be understood as a service for delivering preset objects to users within a short time (such as 1 hour or half a day, etc.) in response to the user's service request. It should be noted that the above short time can include immediate delivery or delivery within the scheduled time. Since the instant delivery service has high requirements for delivery timeliness, it is generally necessary to select a preset subject (recorded as a target preset subject) that matches the current user from the preset subject set to provide the current user with a delivery service, that is, the target preset subject can be specifically used to provide the current user with a delivery service for the preset object in the preset object set. The target preset subject can be determined by the live broadcast service end in a preset manner and recommended to the user. The user can choose to accept the recommendation or switch the target preset subject. Among them, the preset method is not specifically limited. For example, it can be determined based on the distance between the location of the preset client used by the current user and the location of each preset entity, the distance between the target delivery address set by the current user and the location of each preset entity, and at least one of the business data of the preset entity. The business data may, for example, include at least one of the object inventory of the preset object to be delivered, the sales volume of the preset object to be delivered, the rating level of the preset entity, and the delivery cost (such as delivery time, delivery fee or transportation capacity, etc.).

[0044] In the related art, relevant information of the store that delivers the specific goods is usually displayed on pages such as the product list page or the order page. Therefore, when the user views the live broadcast page and the live broadcast preview page, they cannot know in advance which store will fulfill the order and deliver the goods. They need to enter the product list page or the order page manually. The operation path for viewing the store information is long and the page interaction efficiency is low. If the user does not know how to view the store information, the store information cannot be obtained without entering the product list page or the order page. They may need to try multiple operations to obtain the store information, which is inefficient.

[0045] In the disclosed embodiment, the subject information of the target preset subject is displayed in the live page and / or the live preview page, wherein the subject information may include point of interest (POI) information, and may also include delivery information (such as delivery distance or estimated delivery time, etc.), etc. The POI information may include at least one of the subject identification (such as store name) and geographic location information (such as store address). As a result, when watching the live content in the live broadcast through the preset page, the user can conveniently and intuitively view the relevant information of the entity that may provide delivery services for themselves, reduce operations, improve page interaction efficiency, know in advance where to go for offline viewing or after-sales, and also improve the efficiency of obtaining the preset object.

[0046] Optionally, if the subject information of the target preset subject is displayed in both the live broadcast page and the live broadcast preview page, the type of the displayed subject information may be different, and may be respectively recorded as first-category subject information and second-category subject information. For example, the first-category subject information is the subject identification, and the second-category subject information is the geographic location information.

[0047] The information display method provided by the disclosed embodiment displays a preset page of a live broadcast associated with a preset object set of a preset account subject, the preset page includes a live broadcast page and / or a live broadcast preview page, and the subject information of the target preset subject is displayed in the preset page, the target preset subject is a preset subject in the preset subject set corresponding to the preset account subject, and the target preset subject is used to provide a delivery service for the preset object in the preset object set. By adopting the above technical solution, when displaying the live broadcast page and / or the live broadcast preview page of the live broadcast of the preset account subject, the subject information of the target preset subject in the preset subject set corresponding to the preset account subject that provides the delivery service for the preset object is displayed, so that the display of the subject information is more intuitive, the operation path for viewing the subject information is reduced, the convenience of viewing the subject information by users watching the live broadcast is improved, and the user experience is improved.

[0048] In some embodiments, the preset page includes a live page; wherein, displaying the subject information of the target preset subject in the preset page includes: displaying a preset component in the live page; and displaying the subject information of the target preset subject in the preset component. Thus, the subject information of the target preset subject can be displayed in the form of a component, making the display of the subject information more prominent, thereby improving the efficiency of locating and viewing the subject information.

[0049] Exemplarily, the preset component can be a resident component in the live page or a component with a display time limit, and the display style of the preset component is not limited. If it is a resident component, it can be displayed in the associated position of the account logo of the preset account body, such as fixedly displayed in the adjacent position of the account avatar and / or account name. If it is a component with a display time limit, it can be displayed in a specified position in the live page, such as the upper right corner or the right edge of the page, etc., and can stop displaying after a specified display time or stop displaying in response to the user's closing display operation.

[0050] In some embodiments, the preset component is included in the live message set of the live page. Thus, the preset component can be a component in the form of a message, which is included in the live message set as a live message, which can further improve the location efficiency and viewing efficiency of the subject information.

[0051] Exemplarily, live broadcast messages may include interactive messages related to live broadcast, such as comment messages or order messages, etc. Comment messages may include comment messages posted by audience users, and may also include comment messages posted by live broadcast users. In the live broadcast page, the live broadcast messages are generally displayed in a streaming manner according to the release time or generation time. The collection of live broadcast messages displayed in the live broadcast page is recorded as a live broadcast message collection. The preset component may specifically be a live broadcast message automatically released by the live broadcast account of the preset account subject as the publisher.

[0052] In some embodiments, displaying a live broadcast page of a preset account subject includes: in response to a trigger operation on the entrance of the live broadcast page of the preset account subject, displaying the live broadcast page of the preset account subject; wherein, displaying a preset component in the live broadcast page includes: displaying a live broadcast message collection in a preset area in the live broadcast page; and displaying the preset component as a new live broadcast message in the live broadcast message collection. Thus, after the user enters the live broadcast page by triggering the entrance of the live broadcast page, the preset component can be quickly viewed in the live broadcast message collection displayed in the preset area, thereby obtaining the subject information of the target preset subject more timely and conveniently, watching the live broadcast content with the subject information known, and improving the efficiency of obtaining the live broadcast content.

[0053] Exemplarily, the entrance to the live page can be displayed in a live preview page, an information search result display page, or a media content display page (such as a page for displaying media work streams published by different users and pushed to the current user). The display form of the entrance is not limited, and can specifically be a preview screen of the live broadcast, a text prompt control for entering the live broadcast, or a subject identifier (such as an avatar) of a preset account subject. The triggering operation for the entrance can be, for example, a click operation. The preset area can be an area in the live page for displaying live messages, such as the lower left corner of the page. Exemplarily, a new live message can appear and be displayed from the bottom of the preset area.

[0054] Figure 2 A schematic diagram of an interface interaction provided by an embodiment of the present disclosure is shown in FIG. Figure 2 As shown, in response to the trigger operation of the entrance 201 of the live broadcast page of the preset account subject (the subject of the XX Supermarket 24-hour live broadcast account), the live broadcast page 202 of the preset account subject is displayed, and the live broadcast message collection (all live broadcast messages are not shown in the figure) is displayed in the preset area 203 in the live broadcast page 202, and the preset component 204 is displayed as a new live broadcast message in the live broadcast message collection, such as displayed at the bottom of the preset area 203, and the subject information of the target preset subject is displayed in the preset component 204. The subject information may include, for example, the store address "No. x, x Road, x District, x City" in the figure, and the preset component 204 may also display positioning icons and "offline store" copywriting and other information.

[0055] In some embodiments, after displaying the preset component as a new live message in the live message collection, it also includes: in response to adding a new live message to the live message collection, moving the preset component in the preset direction in the preset area to display it; in response to the preset component moving to the target position in the preset area, keeping the preset component displayed at the target position for at least a preset time. Therefore, as a kind of live message, the preset component can be similar to the display logic of other live messages. After a new live message appears, it can be moved for display, but after moving to the target position, it can be displayed for at least a preset time, so as to avoid too many new live messages in a short period of time, which will cause the display time of the preset component to be too short, thereby making it difficult for users to accurately obtain the main information, or they need to manually slide the live message to view the main information, thereby improving the accuracy and convenience of obtaining the main information.

[0056] Exemplarily, after displaying the preset component, if there is no newly added live message, the preset component can remain statically displayed. If a new live message is added, the preset component can be moved and displayed in a preset direction (such as the direction in which the preset component points to the top of the preset area) until it moves to the target position. The target position can be set according to actual needs, for example, it can be the center position or the top position of the preset area. The preset component is kept displayed at the target position for at least a preset time, and the preset time can be set according to actual needs, such as 5 seconds. Exemplarily, if the preset component is moved to the target position in the preset area, and the display time does not reach the preset time, that is, the timing starts when the preset component moves to the target position, and the cumulative display time is less than the preset time, if a new live message is added to the live message set and the preset area is already filled with live messages, the preset component continues to be displayed at the target position, and the oldest live message in the preset area is moved out of the preset area.

[0057] For example, Figure 2 As shown, after the preset component 204 is displayed as a new live message in the live message collection, the live message posted by user A and the live message posted by user B are added in sequence, and the preset component 204 moves upward until the target position 205 (such as the top of the preset area 203). At this time, the preset area 203 is already filled with live messages. If the preset component 204 is displayed at the target position 205 for less than 5 seconds (the preset duration), and a live message posted by user C is added, the preset component 204 is kept displayed at the target position 205, the live message posted by user A is moved out of the preset area 203, and the live message posted by user C is displayed.

[0058] In some embodiments, after the preset component is displayed at the target position for the preset time, the method further includes: in response to adding a new live message to the live message set, the preset component is continuously moved from the target position to the preset direction. In this way, the display of the preset component can be controlled more flexibly, and the utilization rate of the display space of the preset area can be improved.

[0059] As in the above example, assuming that when a live broadcast message released by user C is added, the preset component has been displayed at the target position for more than 5 seconds, the preset component can be moved upward from the target position, such as moving out of the preset area, so as to display the live broadcast message released by user A, the live broadcast message released by user B, and the live broadcast message released by user C in the preset area from top to bottom.

[0060] In some embodiments, the method further includes: displaying the live text information in the preset component, wherein the content of the text information is pre-set by the anchor side corresponding to the preset account body. Thus, the live text information and the subject information of the target preset subject are simultaneously displayed in the preset component, so as to realize component reuse, reduce component development costs, and improve user information acquisition efficiency.

[0061] For example, the live broadcast copy information can be information in the form of copy for introducing or describing the live broadcast content. Before the broadcast, it can be set by the anchor corresponding to the preset account subject, so that the audience can more conveniently understand the characteristics of the live broadcast content and other related information. Optionally, the relative display position of the copy information and the subject information in the preset component is not limited, for example, the subject information is displayed below the copy information.

[0062] In some embodiments, after displaying the subject information of the target preset subject in the preset component, it also includes: in response to the triggering operation on the preset component, displaying the target page, wherein the target page is located on the upper layer of the live page and the size of the target page is smaller than the size of the live page; and displaying the associated information of the preset account subject in the target page. Thus, the relevant information of the preset account subject can be conveniently viewed by triggering the preset component, thereby improving the interaction efficiency.

[0063] Exemplarily, the associated information of the preset account subject may include, for example, the account identification, number of followers, account level, number of fans, account description, and interactive controls of the preset account subject. The interactive controls may include, for example, follow controls.

[0064] In some embodiments, the preset page includes a live preview page; wherein, displaying the subject information of the target preset subject in the preset page includes: displaying the subject information of the target preset subject at a preset position in the live preview page, wherein the preset position is associated with the account identification display position of the preset account subject. Thus, before entering the live page, the subject information of the target preset subject can be quickly viewed in advance, thereby improving the efficiency of information acquisition and the efficiency of entering the live page.

[0065] Optionally, the account identification of the preset account subject may be displayed in the live preview page, and the preset position may be an adjacent position to the display position of the account identification of the preset account subject, such as below or to the right. Optionally, the preset position may also be an account identification display position, that is, the account identification of the preset account subject originally displayed is replaced with the subject information of the target preset subject. For example, before applying the solution of the embodiment of the present disclosure, the account identification of the live broadcast account, such as the live broadcast account name, is displayed at the bottom of the live preview page. After applying the solution of the embodiment of the present disclosure, for the live preview page of the preset account subject live broadcast, the subject information of the target preset subject is displayed at the bottom, such as the subject name of the target preset subject, such as XX Supermarket x Road Store, etc.

[0066] Figure 3 This is a flow chart of another information display method provided by an embodiment of the present disclosure. The embodiment of the present disclosure is optimized based on each optional solution in the above embodiment. Specifically, the method includes the following steps:

[0067] Step 301: Display a live preview page of the live broadcast of the preset account subject.

[0068] Step 302: Display the entrance of the live broadcast page in the live broadcast preview page, and display the subject information of the target preset subject at a preset position of the live broadcast preview page.

[0069] Among them, the live broadcast is associated with a preset object set, the target preset subject is a preset subject in the preset subject set corresponding to the preset account subject, and the target preset subject is used to provide delivery services for the preset objects in the preset object set to the current user.

[0070] Figure 4 Another interface interaction diagram provided by the embodiment of the present disclosure is shown in FIG. Figure 4 As shown, the entrance 402 of the live broadcast page is displayed in the live broadcast preview page 401, and the first type of subject information 403 of the target preset subject is displayed at the preset position of the live broadcast preview page 401. For example, the preset account subject is the subject of the "XX Supermarket 24-hour delivery" account, and the first type of subject information 403 is the subject name of the target preset subject, "XX Supermarket x Road Store", where the preset position is the account identification display position.

[0071] Step 303: In response to the triggering operation on the entrance of the live broadcast page of the preset account subject, the live broadcast page of the preset account subject is displayed.

[0072] like Figure 4 As shown, after the user clicks on the entrance 402 of the live broadcast page, the live broadcast page 404 of the preset account entity is displayed.

[0073] Step 304: display the live broadcast message collection in the preset area of ​​the live broadcast page, display the preset component as a new live broadcast message in the live broadcast message collection, and display the live broadcast copy information and the subject information of the target preset subject in the preset component.

[0074] like Figure 4 As shown, after entering the live page 404, the live message set is displayed in the preset area 405 in the live page 404, and the preset component 406 is displayed as a new live message in the live message set, and the live copy information 407 and the second type of subject information 408 of the target preset subject are displayed in the preset component 406, which can be geographic location information, specifically "No. x, Road x, District x, City x" in the figure. Optionally, the second type of subject information can also include delivery information.

[0075] For example, the host side can set whether to display the preset component and the display content in the preset component through the host side device before the broadcast starts. For example, the enable switch corresponding to the preset component is displayed on the live broadcast setting page of the host side. If the switch is turned on, the preset component is displayed on the live broadcast page after the broadcast starts. When the enable switch is turned on, the first setting area and the second setting area can be displayed on the live broadcast setting page. Among them, the first setting area is used to set whether to display the copy information in the preset component or set the specific content of the copy information. For example, the copy information recommended by the system is displayed in the first setting area. If the anchor is satisfied with the default copy information, there is no need to modify it. Otherwise, the anchor can edit the copy independently to obtain the copy information for display in the preset component; the second setting area is used to set whether to display the main information in the preset component. For example, the second setting area includes a display switch. If the display switch is on, the main information is displayed in the preset component when the preset component is displayed. If the display switch is on, the main information is not displayed in the preset component when the preset component is displayed, such as only displaying the copy information. Optionally, if the display switch is triggered, the main information display setting page is displayed, and a preset rendering is displayed in the main information display setting page. The preset rendering is used to display the effect when the preset component is displayed on the audience user side.

[0076] Step 305: In response to adding a new live broadcast message to the live broadcast message set, a preset component is displayed by moving in a preset direction in a preset area.

[0077] like Figure 4 As shown, if a new message is added, the preset component 406 is moved upward in the preset area 405 for display.

[0078] Step 306: In response to the preset component moving to the target position in the preset area, keep displaying the preset component at the target position for at least a preset time period.

[0079] Step 307: In response to the triggering operation on the preset component, the target page is displayed, and the associated information of the preset account subject is displayed on the target page.

[0080] Among them, the target page is located at the upper layer of the live broadcast page, and the size of the target page is smaller than the size of the live broadcast page.

[0081] like Figure 4 As shown, after the user clicks on the preset component 406, the target page 409 is displayed on the upper layer of the live broadcast page 404, and the related information of XX Supermarket Hourly Delivery is displayed in the target page 409, such as the account ID, the number of followers, the account description and the follow-up control, etc., so that the user can quickly understand the relevant information of the preset account subject.

[0082] The information display method provided by the disclosed embodiment displays the subject information of the target preset subject in the live broadcast preview page before entering the live broadcast page, thereby improving the efficiency of information acquisition and the efficiency of entering the live broadcast page. After entering the live broadcast page, a preset component displaying the live broadcast copy information and the subject information of the target preset subject is displayed as a new live broadcast message in a preset area, and the preset component is displayed at the target position for at least a preset time, so that the user can accurately obtain the subject information of the target preset subject, and can conveniently view the relevant information of the preset account subject by triggering the preset component, thereby improving the interaction efficiency. In addition, the type of the subject information of the target preset subject displayed in the live broadcast page and the live broadcast preview page can be different, so that the user can quickly and comprehensively understand the relevant information of different dimensions of the target preset subject, thereby further improving the efficiency of information acquisition.

[0083] Figure 5 A schematic diagram of the structure of an information display device provided by an embodiment of the present disclosure is shown in FIG. Figure 5 As shown, the device comprises:

[0084] A preset page display module 501 is used to display a preset page of a live broadcast of a preset account subject, wherein the live broadcast is associated with a preset object set, and the preset page includes a live broadcast page and / or a live broadcast preview page;

[0085] The subject information display module 502 is used to display the subject information of the target preset subject in the preset page, wherein the target preset subject is a preset subject in the preset subject set corresponding to the preset account subject, and the target preset subject is used to provide delivery services for preset objects in the preset object set.

[0086] The information display device provided by the disclosed embodiment displays a preset page of a live broadcast associated with a preset object set of a preset account subject, the preset page includes a live broadcast page and / or a live broadcast preview page, and the subject information of the target preset subject is displayed in the preset page. The target preset subject is a preset subject in the preset subject set corresponding to the preset account subject, and the target preset subject is used to provide a delivery service for the preset object in the preset object set. By adopting the above technical solution, when displaying the live broadcast page and / or the live broadcast preview page of the live broadcast of the preset account subject, the subject information of the target preset subject in the preset subject set corresponding to the preset account subject that provides the delivery service for the preset object is displayed, so that the display of the subject information is more intuitive, the operation path for viewing the subject information is reduced, the convenience of viewing the subject information by users watching the live broadcast is improved, and the user experience is improved.

[0087] Optionally, the preset page includes a live broadcast page; wherein the subject information display module includes:

[0088] A preset component display unit, used to display preset components in the live broadcast page;

[0089] The first subject information display unit is used to display the subject information of the target preset subject in the preset component.

[0090] Optionally, the preset component is included in the live broadcast message set of the live broadcast page.

[0091] Optionally, the preset page display module is used to: in response to a trigger operation on the entrance of the live broadcast page of the preset account subject, display the live broadcast page of the preset account subject;

[0092] Among them, the preset component display unit includes:

[0093] A message set display subunit, used to display a live message set in a preset area of ​​the live page;

[0094] The message display subunit is used to display the preset component as a new live message in the live message set.

[0095] Optionally, the device further comprises:

[0096] A component moving display module, configured to, after displaying the preset component as a new live message in the live message set, move and display the preset component in a preset direction in the preset area in response to adding a new live message to the live message set;

[0097] The component holding display module is used for keeping the preset component displayed at the target position for at least a preset time period in response to the preset component moving to the target position in the preset area.

[0098] Optionally, the device further comprises:

[0099] The component moving module is used to maintain the preset component at the target position for the preset time period, and also includes: in response to adding a new live message to the live message set, continuing to move the preset component from the target position to the preset direction.

[0100] Optionally, the device further comprises:

[0101] The copy information display module is used to display the copy information of the live broadcast in the preset component, wherein the content of the copy information is pre-set by the anchor side corresponding to the preset account body.

[0102] Optionally, the device further comprises:

[0103] A target page display module, configured to display a target page in response to a trigger operation on the preset component after displaying the subject information of the target preset subject in the preset component, wherein the target page is located on an upper layer of the live page and the size of the target page is smaller than the size of the live page;

[0104] The associated information display module is used to display the associated information of the preset account subject in the target page.

[0105] Optionally, the preset page includes a live preview page;

[0106] Wherein, the subject information display module includes:

[0107] The second subject information display unit is used to display the subject information of the target preset subject at a preset position in the live preview page, wherein the preset position is associated with the account identification display position of the preset account subject.

[0108] The information display device provided in the embodiments of the present disclosure can execute the information display method provided in any embodiment of the present disclosure, and has the corresponding functional modules and beneficial effects of the execution method.

[0109] It is worth noting that the various units and modules included in the above-mentioned device are only divided according to functional logic, but are not limited to the above-mentioned division, as long as the corresponding functions can be achieved; in addition, the specific names of the functional units are only for the convenience of distinguishing each other, and are not used to limit the protection scope of the embodiments of the present disclosure.

[0110] Figure 6 This is a schematic diagram of the structure of an electronic device provided by an embodiment of the present disclosure. Figure 6 , which shows an electronic device (eg, Figure 6 The terminal device in the embodiment of the present disclosure may include but is not limited to mobile terminals such as mobile phones, notebook computers, digital broadcast receivers, PDAs (personal digital assistants), PADs (tablet computers), PMPs (portable multimedia players), vehicle-mounted terminals (such as vehicle-mounted navigation terminals), etc., and fixed terminals such as digital TVs, desktop computers, etc. Figure 6 The electronic device shown is only an example and should not bring any limitation to the functions and scope of use of the embodiments of the present disclosure.

[0111] like Figure 6As shown, the electronic device 600 may include a processing device (e.g., a central processing unit, a graphics processing unit, etc.) 601, which can perform various appropriate actions and processes according to a program stored in a read-only memory (ROM) 602 or a program loaded from a storage device 608 into a random access memory (RAM) 603. In the RAM 603, various programs and data required for the operation of the electronic device 600 are also stored. The processing device 601, the ROM 602, and the RAM 603 are connected to each other via a bus 604. An edit / output (I / O) interface 605 is also connected to the bus 604.

[0112] Typically, the following devices may be connected to the I / O interface 605: an input device 606 including, for example, a touch screen, a touch pad, a keyboard, a mouse, a camera, a microphone, an accelerometer, a gyroscope, etc.; an output device 607 including, for example, a liquid crystal display (LCD), a speaker, a vibrator, etc.; a storage device 608 including, for example, a magnetic tape, a hard disk, etc.; and a communication device 609. The communication device 609 may allow the electronic device 600 to communicate with other devices wirelessly or by wire to exchange data. Although Figure 6 The electronic device 600 is shown with various devices, but it should be understood that it is not required to implement or possess all the devices shown. More or fewer devices may be implemented or possessed instead.

[0113] In particular, according to an embodiment of the present disclosure, the process described above with reference to the flowchart can be implemented as a computer software program. For example, an embodiment of the present disclosure includes a computer program product, which includes a computer program carried on a non-transitory computer-readable medium, and the computer program contains program code for executing the method shown in the flowchart. In such an embodiment, the computer program can be downloaded and installed from a network through a communication device 609, or installed from a storage device 608, or installed from a ROM 602. When the computer program is executed by the processing device 601, the above-mentioned functions defined in the method of the embodiment of the present disclosure are executed.

[0114] The names of the messages or information exchanged between multiple devices in the embodiments of the present disclosure are only used for illustrative purposes and are not used to limit the scope of these messages or information.

[0115] The electronic device provided by the embodiment of the present disclosure and the information display method provided by the above embodiment belong to the same inventive concept. The technical details not fully described in this embodiment can be referred to the above embodiment, and this embodiment has the same beneficial effects as the above embodiment.

[0116] An embodiment of the present disclosure provides a computer storage medium on which a computer program is stored. When the program is executed by a processor, the information display method provided by the above embodiment is implemented.

[0117] The embodiments of the present disclosure provide a computer program product, including a computer program, which, when executed by a processor, implements the information display method provided in the above embodiments.

[0118] It should be noted that the computer-readable medium disclosed above may be a computer-readable signal medium or a computer-readable storage medium or any combination of the above two. The computer-readable storage medium may be, for example, but not limited to, an electrical, magnetic, optical, electromagnetic, infrared, or semiconductor system, device or device, or any combination of the above. More specific examples of computer-readable storage media may include, but are not limited to: an electrical connection with one or more wires, a portable computer disk, a hard disk, a random access memory (RAM), a read-only memory (ROM), an erasable programmable read-only memory (EPROM or flash memory), an optical fiber, a portable compact disk read-only memory (CD-ROM), an optical storage device, a magnetic storage device, or any suitable combination of the above. In the present disclosure, a computer-readable storage medium may be any tangible medium containing or storing a program that may be used by or in combination with an instruction execution system, device or device. In the present disclosure, a computer-readable signal medium may include a data signal propagated in a baseband or as part of a carrier wave, in which a computer-readable program code is carried. This propagated data signal may take a variety of forms, including but not limited to an electromagnetic signal, an optical signal, or any suitable combination of the above. The computer readable signal medium may also be any computer readable medium other than a computer readable storage medium, which may send, propagate or transmit a program for use by or in conjunction with an instruction execution system, apparatus or device. The program code contained on the computer readable medium may be transmitted using any suitable medium, including but not limited to: wires, optical cables, RF (radio frequency), etc., or any suitable combination of the above.

[0119] The computer-readable medium may be included in the electronic device, or may exist independently without being incorporated into the electronic device.

[0120] The above-mentioned computer-readable medium carries one or more programs. When the above-mentioned one or more programs are executed by the electronic device, the electronic device: displays a preset page for the live broadcast of a preset account subject, wherein the live broadcast is associated with a preset object set, and the preset page includes a live broadcast page and / or a live broadcast preview page; displays the subject information of the target preset subject in the preset page, wherein the target preset subject is a preset subject in the preset subject set corresponding to the preset account subject, and the target preset subject is used to provide a delivery service for the preset object in the preset object set.

[0121] Computer program code for performing the operations of the present disclosure may be written in one or more programming languages ​​or a combination thereof, including, but not limited to, object-oriented programming languages, such as Java, Smalltalk, C++, and conventional procedural programming languages, such as "C" or similar programming languages. The program code may be executed entirely on the user's computer, partially on the user's computer, as a separate software package, partially on the user's computer and partially on a remote computer, or entirely on a remote computer or server. In cases involving a remote computer, the remote computer may be connected to the user's computer through any type of network, including a local area network (LAN) or a wide area network (WAN), or may be connected to an external computer (e.g., through the Internet using an Internet service provider).

[0122] The flow chart and block diagram in the accompanying drawings illustrate the possible architecture, function and operation of the system, method and computer program product according to various embodiments of the present disclosure. In this regard, each square box in the flow chart or block diagram can represent a module, a program segment or a part of a code, and the module, the program segment or a part of the code contains one or more executable instructions for realizing the specified logical function. It should also be noted that in some implementations as replacements, the functions marked in the square box can also occur in a sequence different from that marked in the accompanying drawings. For example, two square boxes represented in succession can actually be executed substantially in parallel, and they can sometimes be executed in the opposite order, depending on the functions involved. It should also be noted that each square box in the block diagram and / or flow chart, and the combination of the square boxes in the block diagram and / or flow chart can be implemented with a dedicated hardware-based system that performs a specified function or operation, or can be implemented with a combination of dedicated hardware and computer instructions.

[0123] The units involved in the embodiments described in the present disclosure may be implemented by software or hardware. The name of a module does not limit the module itself in some cases. For example, a preset page display module may also be described as a "module for displaying a preset page of a live broadcast of a preset account subject".

[0124] The functions described above herein may be performed at least in part by one or more hardware logic components. For example, without limitation, exemplary types of hardware logic components that may be used include: field programmable gate arrays (FPGAs), application specific integrated circuits (ASICs), application specific standard products (ASSPs), systems on chips (SOCs), complex programmable logic devices (CPLDs), and the like.

[0125] In the context of the present disclosure, a machine-readable medium may be a tangible medium that may contain or store a program for use by or in conjunction with an instruction execution system, device, or equipment. A machine-readable medium may be a machine-readable signal medium or a machine-readable storage medium. A machine-readable medium may include, but is not limited to, an electronic, magnetic, optical, electromagnetic, infrared, or semiconductor system, device, or equipment, or any suitable combination of the foregoing. A more specific example of a machine-readable storage medium may include an electrical connection based on one or more lines, a portable computer disk, a hard disk, a random access memory (RAM), a read-only memory (ROM), an erasable programmable read-only memory (EPROM or flash memory), an optical fiber, a portable compact disk read-only memory (CD-ROM), an optical storage device, a magnetic storage device, or any suitable combination of the foregoing.

[0126] According to one or more embodiments of the present disclosure, there is provided an information display method, including:

[0127] Displaying a preset page for live broadcast of a preset account subject, wherein the live broadcast is associated with a preset object set, and the preset page includes a live broadcast page and / or a live broadcast preview page;

[0128] The subject information of the target preset subject is displayed in the preset page, wherein the target preset subject is a preset subject in the preset subject set corresponding to the preset account subject, and the target preset subject is used to provide a delivery service for the preset object in the preset object set.

[0129] According to one or more embodiments of the present disclosure, the preset page includes a live broadcast page;

[0130] The displaying of the subject information of the target preset subject in the preset page includes:

[0131] Displaying a preset component in the live broadcast page;

[0132] The subject information of the target preset subject is displayed in the preset component.

[0133] According to one or more embodiments of the present disclosure, the preset component is included in the live broadcast message set of the live broadcast page.

[0134] According to one or more embodiments of the present disclosure, a live broadcast page for displaying a live broadcast of a preset account subject includes:

[0135] In response to a trigger operation on an entry of a live broadcast page of a preset account subject, displaying the live broadcast page of the preset account subject;

[0136] Among them, the preset components are displayed in the live broadcast page, including:

[0137] Displaying a live broadcast message collection in a preset area on the live broadcast page;

[0138] The preset component is displayed as a new live message in the live message set.

[0139] According to one or more embodiments of the present disclosure, after presenting the preset component as a new live message in the live message set, the method further includes:

[0140] In response to adding a new live broadcast message to the live broadcast message set, moving the preset component in the preset area in a preset direction to display the preset component;

[0141] In response to the preset component moving to a target position in the preset area, the preset component is kept displayed at the target position for at least a preset time period.

[0142] According to one or more embodiments of the present disclosure, after the preset component is displayed at the target position for the preset time period, the method further includes:

[0143] In response to adding a new live broadcast message to the live broadcast message set, the preset component continues to be moved from the target position to the preset direction.

[0144] According to one or more embodiments of the present disclosure, the present invention further includes:

[0145] The live broadcast copy information is displayed in the preset component, wherein the content of the copy information is pre-set by the anchor side corresponding to the preset account body.

[0146] According to one or more embodiments of the present disclosure, after displaying the subject information of the target preset subject in the preset component, the method further includes:

[0147] In response to a trigger operation on the preset component, a target page is displayed, wherein the target page is located on a layer above the live page, and a size of the target page is smaller than a size of the live page;

[0148] The associated information of the preset account subject is displayed in the target page.

[0149] According to one or more embodiments of the present disclosure, the preset page includes a live preview page;

[0150] The displaying of the subject information of the target preset subject in the preset page includes:

[0151] The subject information of the target preset subject is displayed at a preset position in the live preview page, wherein the preset position is associated with the account identification display position of the preset account subject.

[0152] According to one or more embodiments of the present disclosure, there is provided an information display device, comprising:

[0153] A preset page display module, used to display a preset page of a live broadcast of a preset account subject, wherein the live broadcast is associated with a preset object set, and the preset page includes a live broadcast page and / or a live broadcast preview page;

[0154] A subject information display module is used to display the subject information of the target preset subject in the preset page, wherein the target preset subject is a preset subject in the preset subject set corresponding to the preset account subject, and the target preset subject is used to provide a delivery service for the preset object in the preset object set.

[0155] The above description is only a preferred embodiment of the present disclosure and an explanation of the technical principles used. Those skilled in the art should understand that the scope of disclosure involved in the present disclosure is not limited to the technical solutions formed by a specific combination of the above technical features, but should also cover other technical solutions formed by any combination of the above technical features or their equivalent features without departing from the above disclosed concept. For example, the above features are replaced with the technical features with similar functions disclosed in the present disclosure (but not limited to) by each other to form a technical solution.

[0156] In addition, although each operation is described in a specific order, this should not be understood as requiring these operations to be performed in the specific order shown or in a sequential order. Under certain circumstances, multitasking and parallel processing may be advantageous. Similarly, although some specific implementation details are included in the above discussion, these should not be interpreted as limiting the scope of the present disclosure. Some features described in the context of a separate embodiment can also be implemented in a single embodiment in combination. On the contrary, the various features described in the context of a single embodiment can also be implemented in multiple embodiments individually or in any suitable sub-combination mode.

[0157] Although the subject matter has been described in language specific to structural features and / or methodological logical actions, it should be understood that the subject matter defined in the appended claims is not necessarily limited to the specific features or actions described above. On the contrary, the specific features and actions described above are merely example forms of implementing the claims.

Claims

1. An information display method, characterized in that: include: Displaying a preset page for live broadcast of a preset account subject, wherein the live broadcast is associated with a preset object set, and the preset page includes a live broadcast page and / or a live broadcast preview page; The subject information of the target preset subject is displayed in the preset page, wherein the target preset subject is a preset subject in the preset subject set corresponding to the preset account subject, and the target preset subject is used to provide a delivery service for the preset object in the preset object set.

2. The method according to claim 1, characterized in that The preset page includes a live broadcast page; The displaying of the subject information of the target preset subject in the preset page includes: Displaying a preset component in the live broadcast page; The subject information of the target preset subject is displayed in the preset component.

3. The method according to claim 2, characterized in that The preset component is included in the live broadcast message set of the live broadcast page.

4. The method according to claim 2, characterized in that: The live broadcast page that displays the live broadcast of the preset account subject includes: In response to a trigger operation on an entry of a live broadcast page of a preset account subject, displaying the live broadcast page of the preset account subject; Among them, the preset components are displayed in the live broadcast page, including: Displaying a live broadcast message collection in a preset area on the live broadcast page; The preset component is displayed as a new live broadcast message in the live broadcast message set.

5. The method according to claim 4, characterized in that After presenting the preset component as a new live message in the live message set, the method further includes: In response to adding a new live broadcast message to the live broadcast message set, moving the preset component in the preset area in a preset direction to display the preset component; In response to the preset component moving to a target position in the preset area, the preset component is kept displayed at the target position for at least a preset time period.

6. The method according to claim 5, characterized in that After the preset component is displayed at the target position for the preset time period, the method further includes: In response to adding a new live broadcast message to the live broadcast message set, the preset component continues to be moved from the target position toward the preset direction.

7. The method according to claim 2, characterized in that Also includes: The live broadcast copy information is displayed in the preset component, wherein the content of the copy information is pre-set by the anchor side corresponding to the preset account body.

8. The method according to claim 2, characterized in that: After displaying the subject information of the target preset subject in the preset component, the method further includes: In response to a trigger operation on the preset component, a target page is displayed, wherein the target page is located on a layer above the live page, and a size of the target page is smaller than a size of the live page; The associated information of the preset account subject is displayed in the target page.

9. The method according to claim 1, characterized in that: The preset page includes a live preview page; The displaying of the subject information of the target preset subject in the preset page includes: The subject information of the target preset subject is displayed at a preset position in the live preview page, wherein the preset position is associated with the account identification display position of the preset account subject.

10. An information display device, characterized in that: include: A preset page display module, used to display a preset page of a live broadcast of a preset account subject, wherein the live broadcast is associated with a preset object set, and the preset page includes a live broadcast page and / or a live broadcast preview page; A subject information display module is used to display the subject information of the target preset subject in the preset page, wherein the target preset subject is a preset subject in the preset subject set corresponding to the preset account subject, and the target preset subject is used to provide a delivery service for the preset object in the preset object set.

11. An electronic device, characterized in that: The electronic device comprises: one or more processors; a storage device for storing one or more programs, When the one or more programs are executed by the one or more processors, the one or more processors implement the information display method as described in any one of claims 1-9.

12. A storage medium containing computer executable instructions, characterized in that: When the computer executable instructions are executed by a computer processor, they are used to perform the information display method as described in any one of claims 1 to 9.

13. A computer program product, characterized in that It comprises a computer program, which, when executed by a processor, implements the information display method as described in any one of claims 1 to 9.

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