Media content processing method and apparatus, device, readable storage medium, and product

Abstract

Embodiments of the present disclosure provide a media content processing method and apparatus, a device, a readable storage medium, and a product. The method comprises: in response to a media content generation operation triggered by a first user, acquiring media content generated by the first user and associated content corresponding to the media content; in response to a preset triggering condition being satisfied, acquiring a target interaction theme corresponding to the associated content, wherein the preset interaction theme is associated with a preset interaction operation; adding into a media content picture an interactive control corresponding to the target interaction theme so as to generate interactive media content; and publishing the interactive media content, so that, on the basis of the interactive control in the published interactive media content, a second user executes the preset interaction operation and publishes media content associated with the target interaction theme.

Description

Media content processing method, device, equipment, readable storage medium and product

[0001] This application claims priority to the Chinese invention patent application entitled “Media content processing methods, devices, equipment, readable storage media and products” filed on June 13, 2023, with application number 2023107027254. The entire contents of that application are incorporated by reference into this application. Technical Field

[0002] The embodiments of the present disclosure relate to the field of interface interaction technology, and more particularly to a media content processing method, apparatus, device, readable storage medium, and product. Background Art

[0003] When users generate media content on an Internet platform, they can add interactive controls to the media content in order to interact with more users based on the media content. The interactive controls include interactive topics or interactive users.

[0004] Summary of the Invention

[0005] The embodiments of the present disclosure provide a media content processing method, apparatus, device, readable storage medium, and product, which are used to solve the technical problem of the cumbersome operation of adding interactive controls to media content.

[0006] In a first aspect, an embodiment of the present disclosure provides a media content processing method, comprising: in response to a media content generation operation triggered by a first user, obtaining the media content generated by the first user and associated content corresponding to the media content; in response to satisfying a preset trigger condition, obtaining a target interactive theme corresponding to the associated content, wherein the target interactive theme is associated with a preset interactive operation; adding an interactive control corresponding to the target interactive theme in the media content screen to generate interactive media content; and publishing the interactive media content so that a second user performs the preset interactive operation based on the interactive control in the published interactive media content, and publishes the media content associated with the target interactive theme.

[0007] In a second aspect, an embodiment of the present disclosure provides a media content processing device, comprising: a content acquisition module, for acquiring, in response to a media content generation operation triggered by a first user, the media content generated by the first user and associated content corresponding to the media content; a theme acquisition module, for acquiring, in response to satisfying a preset trigger condition, a target interactive theme corresponding to the associated content, wherein the target interactive theme is associated with a preset interactive operation; an adding module, for adding an interactive control corresponding to the target interactive theme in the media content screen to generate interactive media content; and a publishing module, for publishing the interactive media content, so that a second user performs the preset interactive operation based on the interactive control in the published interactive media content, and publishes the media content associated with the target interactive theme.

[0008] In a third aspect, an embodiment of the present disclosure provides an electronic device, comprising: a processor and a memory; the memory stores computer-executable instructions; the processor executes the computer-executable instructions stored in the memory, so that the at least one processor executes the media content processing method described in the first aspect and various possible designs of the first aspect.

[0009] In a fourth aspect, an embodiment of the present disclosure provides a computer-readable storage medium, in which computer-executable instructions are stored. When a processor executes the computer-executable instructions, the media content processing method described in the first aspect and various possible designs of the first aspect is implemented.

[0010] In a fifth aspect, an embodiment of the present disclosure provides a computer program product, including a computer program, which, when executed by a processor, implements the media content processing method described in the first aspect and various possible designs of the first aspect. BRIEF DESCRIPTION OF THE DRAWINGS

[0011] In order to more clearly illustrate the embodiments of the present disclosure or the technical solutions in the prior art, a brief introduction will be given below to the drawings required for use in the embodiments or the description of the prior art. Obviously, the drawings described below are some embodiments of the present disclosure. For ordinary technicians in this field, other drawings can be obtained based on these drawings without paying any creative labor.

[0012] FIG1 is a flow chart of a method for processing media content according to an embodiment of the present disclosure;

[0013] FIG2 is a schematic diagram of an interface interaction provided by an embodiment of the present disclosure;

[0014] FIG3 is a flow chart of a method for processing media content according to another embodiment of the present disclosure;

[0015] FIG4 is another schematic diagram of an interface interaction provided by an embodiment of the present disclosure;

[0016] FIG5 is another schematic diagram of an interface interaction provided by an embodiment of the present disclosure;

[0017] FIG6 is another schematic diagram of an interface interaction provided by an embodiment of the present disclosure;

[0018] FIG7 is a flow chart of a method for processing media content according to another embodiment of the present disclosure;

[0019] FIG8 is a schematic diagram of a flow chart of a media content processing apparatus provided by an embodiment of the present disclosure;

[0020] FIG9 is a schematic structural diagram of an electronic device provided by an embodiment of the present disclosure. DETAILED DESCRIPTION

[0021] To make the objectives, technical solutions, and advantages of the embodiments of the present disclosure more clear, the technical solutions in the embodiments of the present disclosure will be clearly and completely described below in conjunction with the accompanying drawings. Obviously, the described embodiments are only part of the embodiments of the present disclosure, not all of the embodiments. All other embodiments obtained by ordinary technicians in this field based on the embodiments of the present disclosure without making any creative efforts shall fall within the scope of protection of the present disclosure.

[0022] In order to solve the technical problem that adding interactive controls to media content is relatively cumbersome, the present disclosure provides a media content processing method, apparatus, device, readable storage medium and product.

[0023] It should be noted that the media content processing method, apparatus, device, readable storage medium and product provided by the present disclosure can be applied in any interactive media content generation scenario.

[0024] To enable users to interact with media content, users can add interactive controls to the media content screen based on their needs to generate interactive media content. Once the interactive media content is published, other users who browse it can trigger the interactive control to execute the preset interactive operation corresponding to the interactive theme associated with the control, thereby publishing the interactive media content associated with the interactive subject.

[0025] In the related art, when generating interactive media content, users are required to edit interactive controls themselves to determine the interactive theme, display parameters, etc. corresponding to the interactive controls. This operation is often cumbersome and results in a poor user experience.

[0026] To improve the efficiency of adding interactive controls, after acquiring user-generated media content and its associated content, a check can be performed to determine whether preset trigger conditions are currently met. If so, a target interactive theme can be determined based on the associated content. Based on this target interactive theme, interactive controls associated with the target interactive theme are automatically added to the media content screen to generate interactive media content. This allows for the quick and convenient addition of interactive controls to already generated or edited media content screens, improving the efficiency of generating interactive media content and enhancing the user experience.

[0027] FIG1 is a flow chart of a media content processing method provided by an embodiment of the present disclosure. As shown in FIG1 , the method includes:

[0028] Step 101: In response to a media content generation operation triggered by a first user, obtain media content generated by the first user and associated content corresponding to the media content.

[0029] The execution subject of this embodiment is a media content processing device, which can be coupled to a terminal device, thereby generating and publishing interactive media content based on a triggering operation of a first user on the terminal device. Optionally, the media content processing device can also be coupled to a server in communication with the terminal device. This can obtain a media content processing request sent by the terminal device based on the triggering operation of the first user, and generate and publish interactive media content.

[0030] In this embodiment, the first user can generate media content and publish the media content.

[0031] Optionally, the first user can trigger a media content generation operation by triggering a preset media content generation control based on actual needs. Alternatively, the first user can trigger a media content generation operation based on the associated content of the media content posted by the second user when browsing the media content posted by the second user. For example, the media content posted by the second user is shot based on a target special effect determined by the second user, and the first user can initiate a media content generation operation based on a generation control associated with the target special effect. Alternatively, the media content posted by the second user is associated with topic content, and the first user can initiate a media content generation operation based on the topic content.

[0032] Accordingly, in response to the media content generation operation triggered by the first user, media content generated by the first user can be obtained. The media content includes, but is not limited to, video media content, audio media content, image media content, graphic and text media content, etc. The first user can generate the media content by real-time acquisition and / or by uploading, which is not limited in this disclosure.

[0033] Furthermore, the first user may also generate associated content based on the media content. For example, the associated content may be topic content associated with the media content, which may describe the media content. Alternatively, the associated content may be special effects content associated with the media content, which may be used to film the media content and / or to process the media content uploaded by the first user based on the special effects content. Alternatively, the associated content may be voting stickers associated with the media content, which may be used to vote.

[0034] Step 102: In response to a preset trigger condition being met, a target interactive topic corresponding to the associated content is obtained, where the target interactive topic is associated with a preset interactive operation.

[0035] In this embodiment, after obtaining the media content and associated content generated by the first user, it can be determined whether a preset trigger condition is met. The trigger condition can be set by the first user based on actual needs or can be a system default. For example, the trigger condition can be that the associated content corresponds to a preset interactive theme, or the trigger condition can be manually triggered by the user, or the trigger condition can be that the associated content includes specific text content, etc.

[0036] Furthermore, if the preset trigger condition is currently met, a target interactive topic corresponding to the associated content can be obtained. The target interactive topic is associated with a preset interactive action. For example, the target interactive topic may be "What to eat for dinner today," and the corresponding preset interactive action may be uploading media content containing dinner and publishing the media content.

[0037] Step 103: Add an interactive control corresponding to the target interactive theme to the media content screen to generate interactive media content.

[0038] In this embodiment, after obtaining a target interactive theme based on the associated content, an interactive control corresponding to the target interactive theme can be added to the media content screen to generate interactive media content. The interactive control can have a visual effect, such as a sticker, and the target interactive theme can be displayed in the interactive control.

[0039] Optionally, display parameters of the interactive control may be preset, wherein the display parameters include but are not limited to one or more of the font corresponding to the target interactive theme, the display position of the interactive control, and the display size.

[0040] Based on the above display parameters, after obtaining the target interactive theme according to the associated content, interactive controls matching the display parameters can be added to the media content screen directly according to the display parameters.

[0041] Step 104: Publish the interactive media content, so that the second user performs the preset interactive operation based on the interactive control in the published interactive media content, and publishes media content associated with the target interactive theme.

[0042] In this embodiment, after the interactive media content is generated, the interactive media content may be published.

[0043] Optionally, a publishing control may be provided in the display interface, and the first user may trigger the publishing control to implement a publishing operation on the interactive media content.

[0044] After the interactive media content is published, the second user can browse the interactive media content during media content browsing and perform interactive operations based on the interactive controls in the interactive media content. The second user can use the interactive controls to perform preset interactive operations associated with the target interactive theme and publish the media content associated with the target interactive theme.

[0045] Continuing with the above example, after browsing the interactive media content with the target interactive theme of "What to eat for dinner today", the second user can trigger the interactive control in the interactive media content screen to upload media content containing dinner, thereby generating and publishing media content associated with "What to eat for dinner today".

[0046] The media content processing method provided in this embodiment obtains media content generated by a first user and associated content corresponding to the media content. When a preset trigger condition is currently met, the method obtains a target interactive theme corresponding to the associated content and adds interactive controls associated with the target interactive theme to the media content screen to generate interactive media content. This allows for the quick and convenient addition of interactive controls to media content, eliminating the need for the user to manually add interactive controls, thereby improving the efficiency of generating interactive media content and enhancing the user experience.

[0047] Optionally, based on any of the above embodiments, the associated content includes special effect content. The acquiring of the media content generated by the first user includes acquiring content collected or uploaded by the first user through a media content acquisition page.

[0048] In this embodiment, the associated content may be special effect content.

[0049] Optionally, the media content generated by the first user includes obtaining content collected by the first user through a media content collection page. The media content collection page may be pre-configured with a collection control. After the first user selects special effect content, in response to the first user triggering the collection control, a media content collection operation may be performed based on the special effect content. Alternatively, after the first user completes the content collection operation, when determining the special effect content, image processing may be performed on the content currently collected by the first user based on the special effect content to obtain the media content.

[0050] Alternatively, the media content generated by the first user includes obtaining content uploaded by the first user via a media content collection page. The media content collection page may have a preset upload control, and the first user may trigger the upload control to select content from a preset storage path for upload. After the first user selects special effect content, image processing may be performed on the content uploaded by the first user based on the special effect content to obtain media content.

[0051] Further, based on any of the above embodiments, in response to satisfying a preset trigger condition, obtaining a target interactive topic corresponding to the associated content includes:

[0052] Determine whether the special effect content is associated with a preset interactive theme.

[0053] If so, the preset interactive theme is determined as the target interactive theme corresponding to the associated content, so as to add an interactive control corresponding to the target interactive theme in the media content screen.

[0054] In this embodiment, some special effect contents may be pre-associated with preset interactive themes. For example, the target interactive theme associated with the special effect applied to a pet may be "show off your pets."

[0055] To achieve automatic addition of interactive controls, after the first user selects special effect content, it can be determined whether the special effect content is associated with a preset interactive theme. If so, the preset interactive theme can be determined as the target interactive theme corresponding to the associated content, so that the interactive control corresponding to the target interactive theme is added to the media content screen.

[0056] Continuing with the above example, if the special effect content currently selected by the first user is a special effect applied to a pet, an interactive control with the interactive theme of "Show off your pet" can be added to the media content screen generated by the first user.

[0057] FIG2 is a schematic diagram of the interface interaction provided by an embodiment of the present disclosure. As shown in FIG2 , a media content editing page 21 may display media content 22 and a special effects list 23, and a plurality of special effects content 24 may be displayed in the special effects list 23. In response to a triggering operation of a first user on any special effects content 24, when the special effects content 24 triggered by the first user is associated with a preset interactive theme, the preset interactive theme 24 may be determined as the target interactive theme corresponding to the associated content. The target interactive theme is applied, and an interactive control 25 associated with the target interactive theme is displayed in the screen of the media content 22, wherein the target interactive theme is displayed on the interactive control 25.

[0058] The media content processing method provided in this embodiment automatically adds interactive controls to the media content screen after a first user generates media content and special effect content, when it is detected that the special effect content is associated with a preset interactive theme, thereby automatically implementing the operation of adding interactive controls and improving the efficiency of generating interactive media content.

[0059] FIG3 is a flow chart of a media content processing method provided by another embodiment of the present disclosure. Based on any of the above embodiments, as shown in FIG3 , the associated content includes topic content. Step 101 includes:

[0060] Step 301: In response to a media content generation operation triggered by a first user, media content generated by the first user by triggering a preset acquisition control in a media content acquisition page is acquired.

[0061] Step 302: Display a preset media content publishing page, wherein the media content publishing page includes a preset topic control, and the publishing page is used to edit the publishing information of the media content.

[0062] Step 303: Obtain at least one topic content generated by the first user based on the topic control, and display the at least one topic content in the media content publishing page.

[0063] In this embodiment, after generating the media content, the first user can generate at least one topic content based on the media content to describe the media content. Accordingly, the associated content can be at least one topic content associated with the media content.

[0064] Optionally, in response to a media content generation operation triggered by a first user, media content generated by the first user by triggering a preset acquisition control on a media content acquisition page may be acquired. The acquisition control includes an acquisition control. The first user can acquire media content in real time using the acquisition control. Alternatively, the acquisition control includes an upload control, and the first user can upload media content from a preset storage path using the upload control.

[0065] After the acquisition of the media content is completed, a preset media content publishing page may be displayed. The media content publishing page is used to edit the publishing information of the media content. The publishing information includes but is not limited to the cover, topic content, title content, etc. of the media content to be published.

[0066] Optionally, the media content publishing page may include a preset topic control, and in response to a triggering operation of the topic control by the first user, at least one topic content may be generated.

[0067] For example, the preset topic control may include multiple candidate topic controls. When a user clicks a candidate topic control, the clicked topic is populated in the text input area of ​​the publishing page and marked with a topic identifier, such as "#". The candidate topic control may include topic text associated with the media content. In response to the first user triggering an operation on at least one candidate topic control, at least one topic content may be generated.

[0068] Exemplarily, the preset topic control may include a topic generation control. After the first user clicks the topic generation control, a topic identifier, such as "#," may be displayed on the display interface. The first user may then enter topic text after the "#" as needed to obtain the topic content. In response to at least one triggering operation by the first user based on the topic generation control, at least one topic content may be generated.

[0069] Furthermore, after acquiring at least one topic content generated by the first user, in order to enable the first user to view the at least one topic content currently generated more intuitively, the at least one topic content may be displayed in the media content publishing page.

[0070] The media content processing method provided in this embodiment can describe the media content based on the at least one topic content by respectively obtaining the media content generated by the first user and at least one topic content, so that the first user can describe the media content more intuitively.

[0071] Further, based on any of the above embodiments, step 102 includes:

[0072] A preset interactive theme generation control is displayed in the media content publishing page, and the interactive theme generation control is used to add an interactive control corresponding to the target interactive theme in the media content screen based on the at least one topic content.

[0073] In response to the first user's triggering operation on the interactive topic generation control, a target interactive topic corresponding to the topic content is obtained.

[0074] In this embodiment, the media content publishing page may include a preset interactive theme generation control, which is used to add an interactive control corresponding to a target interactive theme in the media content screen based on at least one topic content.

[0075] Optionally, the interactive theme generation control can be an adjustable switch. When the switch is on, the interactive control corresponding to the target interactive theme can be added to the media content screen based on at least one topic content. When the switch is off, the interactive control corresponding to the target interactive theme will not be added to the media content screen based on at least one topic content.

[0076] As an practicable approach, the interactive theme generation control may be a control that resides on the media content publishing page. Alternatively, the interactive theme generation control may be a control that is displayed on the media content publishing page when a preset display condition is met.

[0077] Furthermore, after the preset interactive theme generation control is displayed in the media content publishing page, if a trigger operation of the interactive theme generation control by the first user is detected, it can be determined that the preset trigger condition is currently met, and the target interactive theme corresponding to the topic content is obtained.

[0078] Further, based on any of the above embodiments, step 103 includes:

[0079] In response to the triggering operation of the interactive theme generation control by the first user, an interactive control corresponding to the target interactive theme is added to the media content screen based on the at least one topic content to generate interactive media content.

[0080] In this embodiment, after a preset interactive theme generation control is displayed on a media content publishing page, in response to a first user triggering the interactive theme generation control, a target interactive theme can be determined based on at least one topic content. An interactive control corresponding to the target interactive theme is then added to the media content screen to generate interactive media content.

[0081] Figure 4 is another interface interaction diagram provided by an embodiment of the present disclosure. As shown in Figure 4, at least one topic content 42 generated by a first user can be displayed in the input area of ​​the media content publishing page 41, and the media content publishing page 41 also displays a preset interactive theme generation control 43. In response to the first user's triggering operation on the interactive theme generation control 43, a target interactive theme can be determined based on the at least one topic content 42, and an interactive control associated with the target interactive theme can be added to the media content screen. In addition, the media content publishing page 41 also includes a preset preview control 44. In response to the first user's triggering operation on the preview control 44, a preview content 45 can be displayed, wherein the preview content 45 includes media content 46 and an interactive control 47 associated with the target interactive theme displayed in the screen of the media content 46, wherein the target interactive theme is displayed in the interactive control 47.

[0082] The media content processing method provided in this embodiment displays a preset interactive theme generation control on a media content publishing page, enabling a first user to trigger the interactive theme generation control, determine a target interactive theme based on at least one topic content, and add an interactive control associated with the target interactive theme to the screen within the media content. This allows interactive controls to be automatically added to edited media content on the publishing page, eliminating the need for the user to return to the editing page to edit the media content screen. Furthermore, the added interactive controls can be made more consistent with the topic content generated by the first user, thereby improving the user experience.

[0083] Furthermore, based on any of the above embodiments, after the first user performs a triggering operation on the interactive theme generation control, the method further includes:

[0084] In response to a return operation triggered by the first user on the publishing page, the process jumps to the image editing page.

[0085] The interactive media content of the interactive control is displayed and hidden on the image editing page.

[0086] In this embodiment, after a first user creates media content, an image editing page may be displayed, where the user can edit the media content. Optionally, the user can adjust the color information of the media content, perform clipping operations on the media content, add text or voice to the media content image, and so on. After completing the media content editing operations, the user can access the media content publishing page to edit the published information.

[0087] Optionally, after the first user triggers the interactive theme generation control in the media content publishing page and adds the interactive control in the media content screen, the first user can also return to the image editing page to edit the media content.

[0088] The first user can implement the return operation by triggering a preset gesture on the media content publishing page. Alternatively, a return control can be preset in the media content publishing page, and the first user can implement the return operation by triggering the return control.

[0089] Furthermore, in response to a return operation triggered by the first user on the publishing page, the user may be redirected to an image editing page. In this image editing page, in order to enable the first user to perform media content editing operations more intuitively and avoid the interactive controls from obscuring the media content, the interactive media content with hidden interactive controls may be displayed on the image editing page.

[0090] FIG5 is another schematic diagram of an interface interaction provided by an embodiment of the present disclosure. As shown in FIG5 , a media content publishing page 51 also includes a preset return control 52. When a first user triggers an interactive theme generation control 53 on the media content publishing page 51, the interactive control can be added to the media content screen. In response to the first user's return operation generated by the triggering operation on the return control 52, the user can jump to the image editing page 54, where the image editing page 54 can display the existing media content 55, but the interactive control is not displayed on the screen of the media content 55.

[0091] The media content processing method provided in this embodiment, after adding an interactive control to the media content screen, hides and displays the interactive control in the image editing page in response to a return operation triggered by the first user, that is, saves the effect of the media content completed by the user after editing on the editing page.

[0092] Furthermore, based on any of the above embodiments, the displaying of a preset interactive theme generation control in the media content editing page includes:

[0093] After detecting that the first user generates at least one topic content based on the topic control, a preset interactive theme generation control is displayed in the media content editing page.

[0094] In this embodiment, the interactive theme generation control may be a control that is displayed on the media content publishing page when a preset display condition is met.

[0095] Optionally, it is possible to detect in real time whether the first user has generated at least one topic content based on the topic control. If so, a preset interactive topic generation control may be displayed in the media content editing page. Otherwise, the interactive topic generation control may not be displayed.

[0096] As an implementable approach, after the interactive theme generation control is displayed on the media content publishing page, the interactive theme generation control will no longer disappear during the editing process of the published information.

[0097] The media content processing method provided in this embodiment displays a preset interactive theme generation control in the media content editing page after detecting that the first user has generated at least one topic content based on the topic control. This enables the first user to quickly add interactive controls associated with at least one topic content in the media content screen through the interactive theme generation control after generating at least one topic content, so that the interactive controls added in the media content screen are more in line with the topic content generated by the first user, thereby improving the user experience.

[0098] Further, based on any of the above embodiments, in response to the first user triggering the interactive topic generation control, determining the target interactive topic corresponding to the topic content includes:

[0099] In response to the first user's triggering operation on the interactive theme generation control, a target topic content is determined in the at least one topic content.

[0100] Determine a target interactive topic corresponding to the target topic content.

[0101] In this embodiment, after generating at least one topic content, in response to the first user triggering the interactive topic generation control, a target topic content can be determined from the at least one topic content. For example, the first topic content can be determined as the target topic content. Alternatively, the topic content in the middle can be determined as the target topic content. Alternatively, the topic content with the longest text content can be determined as the target topic content. This disclosure does not impose any restrictions on this.

[0102] Furthermore, after the target topic content is determined, a target interactive theme may be determined based on the target topic content.

[0103] As an implementable approach, an interactive topic that is consistent with the text content of the target topic content can be identified in a preset interactive topic dataset and determined as the target interactive topic. Alternatively, an interactive topic with the highest text content similarity to the target topic content can be identified in a preset interactive topic dataset and determined as the target interactive topic. Alternatively, the text content of the target topic content can be directly determined as the target interactive topic, and the present disclosure does not impose any restrictions on this.

[0104] The media content processing method provided in this embodiment determines the target topic content in at least one topic content and determines the target interactive topic corresponding to the target topic content in response to the triggering operation of the first user on the interactive topic generation control, so that the interactive controls added to the media content screen can be more in line with the topic content generated by the first user, thereby improving the user experience.

[0105] Further, based on any of the above embodiments, after responding to the triggering operation of the interactive theme generation control by the first user, the method further includes:

[0106] The first display parameter corresponding to the target topic content is switched to distinguish the target topic content from other topic contents.

[0107] The first display parameter includes at least one of a color parameter, a font parameter, and a font size parameter.

[0108] In this embodiment, after detecting the first user's triggering operation on the interactive theme generation control, in order to enable the first user to more intuitively determine the target topic content associated with the target interactive theme, the first display parameter corresponding to the target topic content can be switched to distinguish the target topic content from other topic contents.

[0109] The first display parameter includes at least one of a color parameter, a font parameter, and a font size parameter.

[0110] For example, before the first user triggers the interactive topic generation control, each topic content can be displayed in blue font. In response to the first user triggering the interactive topic generation control, the target topic content can be displayed in orange font to distinguish the target topic content from other topic content.

[0111] FIG6 is another interface interaction diagram provided by an embodiment of the present disclosure. As shown in FIG6 , in a media content publishing page 61, at least one topic content 62 can be displayed with a preset first display parameter. In response to a first user triggering an interactive theme generation control 63, the first display parameter corresponding to a target topic content 64 can be switched to distinguish the target topic content 64 from other topic content. The target topic content can be the first topic content among the at least one topic content 62, and the first display parameter can be the display size corresponding to the topic content.

[0112] The media content processing method provided in this embodiment switches the first display parameter corresponding to the target topic content in response to the first user's triggering operation on the interactive theme generation control, thereby distinguishing the target topic content from other topic contents, making it easier for the first user to intuitively determine the target topic content associated with the target interactive theme.

[0113] Furthermore, based on any of the above embodiments, determining a target interactive topic corresponding to the topic content includes:

[0114] It is determined whether there is an interactive topic matching the text content in the topic content in a preset interactive topic data set.

[0115] If yes, the interactive topic is determined as the target interactive topic. And / or

[0116] If not, a target interactive topic is created based on the text content.

[0117] In this embodiment, an interactive topic dataset may be pre-set, which may store interactive topics that have been historically published and used on the platform. When determining a target interactive topic based on at least one topic content, it may be determined whether there is an interactive topic in the pre-set interactive topic dataset that matches the text content in the topic content. If so, the interactive topic is determined as the target interactive topic.

[0118] Optionally, an interactive topic in the interactive topic data set whose text content similarity with the topic content exceeds a preset threshold can be determined as a target interactive topic. Alternatively, an interactive topic in the interactive topic data set whose text content similarity with the topic content is the highest can be determined as a target interactive topic. Alternatively, an interactive topic in the interactive topic data set whose text content similarity with the topic content exceeds a preset threshold and has the largest number of historical interactions can be determined as a target interactive topic. The present disclosure does not impose any restrictions on the determination of the target interactive topic.

[0119] Optionally, if it is detected that there is no interactive topic matching the text content in the topic content in the interactive topic dataset, a target interactive topic may be created based on the text content associated with the topic content.

[0120] The media content processing method provided in this embodiment determines the interactive theme as the target interactive theme when there is an interactive theme matching the text content in the topic content in the preset interactive theme data set, and creates the target interactive theme based on the text content when there is no interactive theme matching the text content in the topic content in the preset interactive theme data set, thereby enabling the addition operation of interactive controls based on any topic content added by the first user.

[0121] FIG7 is a flow chart of a media content processing method provided by another embodiment of the present disclosure. Based on any of the above embodiments, as shown in FIG7 , after step 103, the method further includes:

[0122] Step 701: In response to a preview operation on the interactive media content triggered by the first user, a preset preview page is displayed.

[0123] Step 702: Display the media content in the preview page, and display the interactive control in a preset display area of ​​the media content, wherein the interactive control includes the target interactive theme.

[0124] In this embodiment, after completing the editing operation on the publishing information in the media content publishing page, the first user may also preview the currently generated media content, publishing information, and interactive controls.

[0125] Optionally, the media content publishing page may include a preset preview control, and the first user may implement a preview operation by triggering the preview control.

[0126] Furthermore, in response to a preview operation triggered by the first user for the interactive media content, a preset preview page may be displayed, the media content may be displayed on the preview page, and an interactive control including a target interactive theme may be displayed in a preset display area of ​​the media content.

[0127] Furthermore, based on any of the above embodiments, after step 702, the following steps may be further included:

[0128] In response to the editing operation triggered by the first user on the interactive control, the editing content determined by the first user is obtained.

[0129] An editing operation is performed on the interactive control based on the editing content.

[0130] In this embodiment, in order to make the interactive controls in the media content more in line with the personalized needs of the first user, the first user may also perform editing operations on the interactive controls.

[0131] Optionally, in response to an edit operation triggered by the first user on an interactive control, edit content determined by the first user is obtained. The first user may trigger the interactive control. In response to the triggering operation, an edit page may be displayed, and the first user may generate edit content within the edit page. Alternatively, the preview page may include a preset edit control, and the first user may trigger the edit control. In response to the triggering operation, an edit page may be displayed, and the first user may generate edit content within the edit page.

[0132] The editing content includes but is not limited to the font parameters of the target interactive theme, the display position, display size, transparency, etc. of the interactive controls.

[0133] Furthermore, after the editing content generated by the first user is acquired, an editing operation may be performed on the interactive control based on the editing content.

[0134] The media content processing method provided in this embodiment displays a preset preview page in response to a preview operation triggered by a first user for interactive media content, allowing the first user to more intuitively view the currently generated interactive media content within the preview page. Furthermore, the first user can adjust the interactive controls within the preview page based on actual needs, making the generated interactive media content more personalized to the first user and enhancing the user experience.

[0135] FIG8 is a flow chart of a media content processing device provided by an embodiment of the present disclosure. As shown in FIG8 , the device includes: a content acquisition module 81, a theme acquisition module 82, an adding module 83, and a publishing module 84. The content acquisition module 81 is used to obtain the media content generated by the first user and the associated content corresponding to the media content in response to a media content generation operation triggered by the first user. The theme acquisition module 82 is used to obtain the target interactive theme corresponding to the associated content in response to meeting a preset trigger condition, and the target interactive theme is associated with a preset interactive operation. The adding module 83 is used to add an interactive control corresponding to the target interactive theme in the media content screen to generate interactive media content. The publishing module 84 is used to publish the interactive media content so that the second user can perform the preset interactive operation based on the interactive control in the published interactive media content and publish the media content associated with the target interactive theme.

[0136] Furthermore, based on any of the above embodiments, the associated content includes special effect content. The acquiring of the media content generated by the first user includes acquiring content collected or uploaded by the first user through a media content acquisition page.

[0137] Furthermore, based on any of the above embodiments, the theme acquisition module 82 is configured to: determine whether the special effect content is associated with a preset interactive theme. If so, determine the preset interactive theme as the target interactive theme corresponding to the associated content, and add an interactive control corresponding to the target interactive theme in the media content screen.

[0138] Furthermore, based on any of the above embodiments, the associated content includes topic content. The content acquisition module is configured to: in response to a media content generation operation triggered by a first user, acquire the media content generated by the first user by triggering a preset acquisition control in a media content acquisition page. Display a preset media content publishing page, wherein the media content publishing page includes a preset topic control, and the publishing page is used to edit the publishing information of the media content. Acquire at least one topic content generated by the first user based on the topic control, and display the at least one topic content in the media content publishing page.

[0139] Furthermore, based on any of the above embodiments, the theme acquisition module 82 is configured to: display a preset interactive theme generation control on the media content publishing page, wherein the interactive theme generation control is configured to add an interactive control corresponding to the target interactive theme in the media content screen based on the at least one topic content. In response to the first user triggering the interactive theme generation control, a target interactive theme corresponding to the topic content is acquired.

[0140] Furthermore, based on any of the above embodiments, the adding module is used to: in response to the first user's triggering operation on the interactive theme generation control, add the interactive control corresponding to the target interactive theme in the media content screen based on the at least one topic content to generate interactive media content.

[0141] Furthermore, based on any of the above embodiments, the apparatus further comprises: a jump module for jumping to the image editing page in response to a return operation triggered by the first user on the publishing page; and a hiding module for displaying and hiding the interactive media content of the interactive control on the image editing page.

[0142] Further, based on any of the above embodiments, the topic acquisition module 82 is used to: display a preset interactive topic generation control in the media content editing page after detecting that the first user generates at least one topic content based on the topic control.

[0143] Further, based on any of the above embodiments, the topic acquisition module 82 is used to: determine the target topic content in the at least one topic content in response to the triggering operation of the interactive topic generation control by the first user.

[0144] Determine a target interactive topic corresponding to the target topic content.

[0145] Furthermore, based on any of the above embodiments, the topic acquisition module 82 is configured to switch a first display parameter corresponding to the target topic content to distinguish the target topic content from other topic contents, wherein the first display parameter includes at least one of a color parameter, a font parameter, and a font size parameter.

[0146] Furthermore, based on any of the above embodiments, the topic acquisition module 82 is configured to: determine whether there is an interactive topic matching the text content in the topic content in a preset interactive topic dataset; if so, determine the interactive topic as the target interactive topic; and / or if not, create a target interactive topic based on the text content.

[0147] Furthermore, based on any of the above embodiments, the apparatus further includes: a display module configured to display a preset preview page in response to a preview operation triggered by the first user for the interactive media content; and a processing module configured to display the media content on the preview page, with the interactive control displayed in a preset display area of ​​the media content, the interactive control including the target interactive theme.

[0148] Furthermore, based on any of the above embodiments, the apparatus further includes: a content acquisition module configured to acquire editing content determined by the first user in response to an editing operation triggered by the first user on the interactive control; and an editing module configured to perform an editing operation on the interactive control based on the editing content.

[0149] The device provided in this embodiment can be used to execute the technical solution of the above method embodiment. Its implementation principle and technical effects are similar and will not be described in detail in this embodiment.

[0150] In order to implement the above embodiment, an embodiment of the present disclosure further provides an electronic device, including: a processor and a memory.

[0151] The memory stores computer-executable instructions.

[0152] The processor executes the computer-executable instructions stored in the memory, so that the processor executes the media content processing method as described in any of the above embodiments.

[0153] FIG9 is a schematic diagram of the structure of an electronic device provided by an embodiment of the present disclosure. As shown in FIG9 , the electronic device 900 can be a terminal device or a server. The terminal device can include, but is not limited to, mobile terminals such as mobile phones, laptop computers, digital broadcast receivers, personal digital assistants (PDAs), tablet computers (Portable Android Devices, PADs), portable multimedia players (PMPs), vehicle-mounted terminals (such as vehicle-mounted navigation terminals), and fixed terminals such as digital TVs and desktop computers. The electronic device shown in FIG9 is merely an example and should not limit the functions and scope of use of the embodiments of the present disclosure.

[0154] As shown in Figure 9, the electronic device 900 may include a processing device (e.g., a central processing unit, a graphics processing unit, etc.) 901, which can perform various appropriate actions and processes according to a program stored in a read-only memory (ROM) 902 or a program loaded from a storage device 908 into a random access memory (RAM) 903. Various programs and data required for the operation of the electronic device 900 are also stored in the RAM 903. The processing device 901, the ROM 902, and the RAM 903 are connected to each other via a bus 904. An input / output (I / O) interface 905 is also connected to the bus 904.

[0155] Typically, the following devices may be connected to the I / O interface 905: an input device 906 including, for example, a touch screen, a touchpad, a keyboard, a mouse, a camera, a microphone, an accelerometer, a gyroscope, etc.; an output device 907 including, for example, a liquid crystal display (LCD), a speaker, a vibrator, etc.; a storage device 908 including, for example, a magnetic tape, a hard disk, etc.; and a communication device 909. The communication device 909 may allow the electronic device 900 to communicate with other devices wirelessly or by wire to exchange data. Although FIG9 shows an electronic device 900 with various devices, it should be understood that it is not required to implement or have all of the devices shown. More or fewer devices may be implemented or have alternatively.

[0156] In particular, according to an embodiment of the present disclosure, the process described above with reference to the flowchart can be implemented as a computer software program. For example, an embodiment of the present disclosure includes a computer program product, which includes a computer program carried on a computer-readable medium, and the computer program includes program code for executing the method shown in the flowchart. In such an embodiment, the computer program can be downloaded and installed from the network via the communication device 909, or installed from the storage device 908, or installed from the ROM 902. When the computer program is executed by the processing device 901, the above-mentioned functions defined in the method of the embodiment of the present disclosure are performed.

[0157] It should be noted that the computer-readable medium mentioned above in the present disclosure may be a computer-readable signal medium or a computer-readable storage medium, or any combination of the two. A computer-readable storage medium may be, for example, but not limited to, an electrical, magnetic, optical, electromagnetic, infrared, or semiconductor system, device, or component, or any combination of the above. More specific examples of computer-readable storage media may include, but are not limited to: an electrical connection with one or more wires, a portable computer disk, a hard disk, a random access memory (RAM), a read-only memory (ROM), an erasable programmable read-only memory (EPROM or flash memory), an optical fiber, a portable compact disk read-only memory (CD-ROM), an optical storage device, a magnetic storage device, or any suitable combination of the above. In the present disclosure, a computer-readable storage medium may be any tangible medium that contains or stores a program that can be used by or in conjunction with an instruction execution system, device, or component. In the present disclosure, a computer-readable signal medium may include a data signal propagated in baseband or as part of a carrier wave, which carries computer-readable program code. Such a propagated data signal may take a variety of forms, including but not limited to electromagnetic signals, optical signals, or any suitable combination of the above. A computer-readable signal medium may also be any computer-readable medium other than a computer-readable storage medium that can transmit, propagate, or transport a program for use by or in conjunction with an instruction execution system, apparatus, or device. The program code contained on the computer-readable medium may be transmitted using any suitable medium, including but not limited to wires, optical cables, RF (radio frequency), etc., or any suitable combination thereof.

[0158] In order to implement the above embodiments, the embodiments of the present disclosure further provide a computer-readable storage medium, in which computer-executable instructions are stored. When a processor executes the computer-executable instructions, the media content processing method as described in any of the above embodiments is implemented.

[0159] In order to implement the above embodiments, the embodiments of the present disclosure further provide a computer program product, including a computer program. When the computer program is executed by a processor, the method for processing media content as described in any of the above embodiments is implemented.

[0160] The computer-readable medium may be included in the electronic device, or may exist independently without being incorporated into the electronic device.

[0161] The computer-readable medium carries one or more programs. When the one or more programs are executed by the electronic device, the electronic device executes the method shown in the above embodiment.

[0162] Computer program code for performing the operations of the present disclosure may be written in one or more programming languages, or a combination thereof, including object-oriented programming languages ​​such as Java, Smalltalk, C++, and conventional procedural programming languages ​​such as "C" or similar programming languages. The program code may be executed entirely on the user's computer, partially on the user's computer, as a stand-alone software package, partially on the user's computer and partially on a remote computer, or entirely on a remote computer or server. In cases involving a remote computer, the remote computer may be connected to the user's computer through any type of network, including a Local Area Network (LAN) or a Wide Area Network (WAN), or may be connected to an external computer (e.g., via the Internet using an Internet Service Provider).

[0163] The flowcharts and block diagrams in the accompanying drawings illustrate the possible implementation architecture, functions and operations of the systems, methods and computer program products according to various embodiments of the present disclosure. In this regard, each box in the flowchart or block diagram can represent a module, program segment, or a part of code, and the module, program segment, or a part of code contains one or more executable instructions for realizing the specified logical function. It should also be noted that in some alternative implementations, the functions marked in the box can also occur in a different order than that marked in the accompanying drawings. For example, two boxes represented in succession can actually be executed substantially in parallel, and they can sometimes be executed in the opposite order, depending on the functions involved. It should also be noted that each box in the block diagram and / or flowchart, and the combination of the boxes in the block diagram and / or flowchart, can be implemented with a dedicated hardware-based system that performs the specified function or operation, or can be implemented with a combination of dedicated hardware and computer instructions.

[0164] The units involved in the embodiments described in this disclosure may be implemented in software or hardware. In some cases, the name of a unit does not limit the unit itself. For example, the first acquisition unit may also be described as a "unit for acquiring at least two Internet Protocol addresses."

[0165] The functions described above herein may be performed, at least in part, by one or more hardware logic components. For example, and without limitation, exemplary types of hardware logic components that may be used include: field programmable gate arrays (FPGAs), application specific integrated circuits (ASICs), application specific standard products (ASSPs), systems on chip (SOCs), complex programmable logic devices (CPLDs), and the like.

[0166] In the context of the present disclosure, a machine-readable medium can be a tangible medium that can contain or store a program for use by or in conjunction with an instruction execution system, device or equipment. A machine-readable medium can be a machine-readable signal medium or a machine-readable storage medium. A machine-readable medium can include, but is not limited to, an electronic, magnetic, optical, electromagnetic, infrared, or semiconductor system, device or equipment, or any suitable combination of the foregoing. A more specific example of a machine-readable storage medium can include an electrical connection based on one or more lines, a portable computer disk, a hard disk, a random access memory (RAM), a read-only memory (ROM), an erasable programmable read-only memory (EPROM or flash memory), an optical fiber, a portable compact disk read-only memory (CD-ROM), an optical storage device, a magnetic storage device, or any suitable combination of the foregoing.

[0167] In a first aspect, according to one or more embodiments of the present disclosure, a method for processing media content is provided, including:

[0168] In response to a media content generation operation triggered by a first user, acquiring media content generated by the first user and associated content corresponding to the media content;

[0169] In response to a preset trigger condition being met, determining a target interactive topic corresponding to the associated content, wherein the target interactive topic is associated with a preset interactive operation;

[0170] Adding an interactive control corresponding to the target interactive theme in the media content screen to generate interactive media content;

[0171] The interactive media content is published, so that the second user performs the preset interactive operation based on the interactive control in the published interactive media content, and publishes the media content associated with the target interactive theme.

[0172] According to one or more embodiments of the present disclosure, the associated content includes special effect content; and acquiring the media content generated by the first user includes acquiring content collected or uploaded by the first user through a media content collection page.

[0173] According to one or more embodiments of the present disclosure, in response to satisfying a preset trigger condition, determining a target interactive topic corresponding to the associated content includes:

[0174] Determining whether the special effect content is associated with a preset interactive theme;

[0175] If so, the preset interactive theme is determined as the target interactive theme corresponding to the associated content, so as to add an interactive control corresponding to the target interactive theme in the media content screen.

[0176] According to one or more embodiments of the present disclosure, the associated content includes topic content;

[0177] The acquiring, in response to a media content generation operation triggered by a first user, media content generated by the first user and associated content corresponding to the media content, includes:

[0178] In response to a media content generation operation triggered by a first user, acquiring media content generated by the first user by triggering an acquisition control preset in a media content acquisition page;

[0179] Displaying a preset media content publishing page, wherein the media content publishing page includes a preset topic control, and the publishing page is used to edit the publishing information of the media content;

[0180] At least one topic content generated by the first user based on the topic control is obtained, and the at least one topic content is displayed in the media content publishing page.

[0181] According to one or more embodiments of the present disclosure, in response to satisfying a preset trigger condition, determining a target interactive topic corresponding to the associated content includes:

[0182] Displaying a preset interactive theme generation control in the media content publishing page, the interactive theme generation control is used to add an interactive control corresponding to the target interactive theme in the media content screen based on the at least one topic content;

[0183] In response to the first user's triggering operation on the interactive topic generation control, a target interactive topic corresponding to the topic content is determined.

[0184] According to one or more embodiments of the present disclosure, adding an interactive control corresponding to the target interactive theme to the media content screen to generate interactive media content includes:

[0185] In response to the triggering operation of the interactive theme generation control by the first user, an interactive control corresponding to the target interactive theme is added to the media content screen based on the at least one topic content to generate interactive media content.

[0186] According to one or more embodiments of the present disclosure, after the first user performs a triggering operation on the interactive theme generation control, the method further includes:

[0187] In response to a return operation triggered by the first user on the publishing page, jumping to the image editing page;

[0188] The interactive media content of the interactive control is displayed and hidden on the image editing page.

[0189] According to one or more embodiments of the present disclosure, displaying a preset interactive theme generation control in the media content editing page includes:

[0190] After detecting that the first user generates at least one topic content based on the topic control, a preset interactive theme generation control is displayed in the media content editing page.

[0191] According to one or more embodiments of the present disclosure, in response to the first user triggering the interactive topic generation control, determining a target interactive topic corresponding to the topic content includes:

[0192] In response to a triggering operation of the interactive theme generation control by the first user, determining a target topic content from the at least one topic content;

[0193] Determine a target interactive topic corresponding to the target topic content.

[0194] According to one or more embodiments of the present disclosure, after the first user triggers the interactive theme generation control, the method further includes:

[0195] Switching the first display parameter corresponding to the target topic content to distinguish the target topic content from other topic contents;

[0196] The first display parameter includes at least one of a color parameter, a font parameter, and a font size parameter.

[0197] According to one or more embodiments of the present disclosure, determining a target interactive topic corresponding to the topic content includes:

[0198] Determining whether there is an interactive topic matching the text content in the topic content in a preset interactive topic data set;

[0199] If yes, then determining the interactive topic as the target interactive topic; and / or

[0200] If not, a target interactive topic is created based on the text content.

[0201] According to one or more embodiments of the present disclosure, after adding an interactive control corresponding to the target interactive theme to the media content screen to generate interactive media content, the method further includes:

[0202] In response to a preview operation on the interactive media content triggered by the first user, displaying a preset preview page;

[0203] The media content is displayed on the preview page, and the preset display area of ​​the media content displays the interactive control, which includes the target interactive theme.

[0204] According to one or more embodiments of the present disclosure, after displaying the interactive control in a preset display area according to a preset second display parameter, the method further includes:

[0205] In response to an editing operation triggered by the first user on the interactive control, acquiring editing content determined by the first user;

[0206] An editing operation is performed on the interactive control based on the editing content.

[0207] In a second aspect, according to one or more embodiments of the present disclosure, a media content processing apparatus is provided, including:

[0208] a content acquisition module, configured to, in response to a media content generation operation triggered by a first user, acquire media content generated by the first user and associated content corresponding to the media content;

[0209] A theme acquisition module, configured to determine a target interactive theme corresponding to the associated content in response to a preset trigger condition being met, wherein the target interactive theme is associated with a preset interactive operation;

[0210] An adding module, configured to add an interactive control corresponding to the target interactive theme in the media content screen to generate interactive media content;

[0211] The publishing module is configured to publish the interactive media content, so that the second user can perform the preset interactive operation based on the interactive control in the published interactive media content, and publish the media content associated with the target interactive theme.

[0212] According to one or more embodiments of the present disclosure, the associated content includes special effect content; and acquiring the media content generated by the first user includes acquiring content collected or uploaded by the first user through a media content collection page.

[0213] According to one or more embodiments of the present disclosure, the theme acquisition module is used to:

[0214] Determining whether the special effect content is associated with a preset interactive theme;

[0215] If so, the preset interactive theme is determined as the target interactive theme corresponding to the associated content, so as to add an interactive control corresponding to the target interactive theme in the media content screen.

[0216] According to one or more embodiments of the present disclosure, the associated content includes topic content;

[0217] The content acquisition module is used to:

[0218] In response to a media content generation operation triggered by a first user, acquiring media content generated by the first user by triggering an acquisition control preset in a media content acquisition page;

[0219] Displaying a preset media content publishing page, wherein the media content publishing page includes a preset topic control, and the publishing page is used to edit the publishing information of the media content;

[0220] At least one topic content generated by the first user based on the topic control is obtained, and the at least one topic content is displayed in the media content publishing page.

[0221] According to one or more embodiments of the present disclosure, the theme acquisition module is configured to:

[0222] Displaying a preset interactive theme generation control in the media content publishing page, the interactive theme generation control is used to add an interactive control corresponding to the target interactive theme in the media content screen based on the at least one topic content;

[0223] In response to the first user's triggering operation on the interactive topic generation control, a target interactive topic corresponding to the topic content is determined.

[0224] According to one or more embodiments of the present disclosure, the adding module is configured to:

[0225] In response to the triggering operation of the interactive theme generation control by the first user, an interactive control corresponding to the target interactive theme is added to the media content screen based on the at least one topic content to generate interactive media content.

[0226] According to one or more embodiments of the present disclosure, the apparatus further includes:

[0227] A jump module, configured to jump to an image editing page in response to a return operation triggered by the first user on the publishing page;

[0228] A hiding module is used to display and hide the interactive media content of the interactive control on the image editing page.

[0229] According to one or more embodiments of the present disclosure, the theme acquisition module is configured to:

[0230] After detecting that the first user generates at least one topic content based on the topic control, a preset interactive theme generation control is displayed in the media content editing page.

[0231] According to one or more embodiments of the present disclosure, the theme acquisition module is configured to:

[0232] In response to a triggering operation of the interactive theme generation control by the first user, determining a target topic content from the at least one topic content;

[0233] Determine a target interactive topic corresponding to the target topic content.

[0234] According to one or more embodiments of the present disclosure, the theme acquisition module is configured to:

[0235] Switching the first display parameter corresponding to the target topic content to distinguish the target topic content from other topic contents;

[0236] The first display parameter includes at least one of a color parameter, a font parameter, and a font size parameter.

[0237] According to one or more embodiments of the present disclosure, the determining module is configured to:

[0238] Determining whether there is an interactive topic matching the text content in the topic content in a preset interactive topic data set;

[0239] If yes, then determining the interactive topic as the target interactive topic; and / or

[0240] If not, a target interactive topic is created based on the text content.

[0241] According to one or more embodiments of the present disclosure, the apparatus further includes:

[0242] a display module, configured to display a preset preview page in response to a preview operation on the interactive media content triggered by the first user;

[0243] A processing module is configured to display the media content in the preview page, wherein a preset display area of ​​the media content displays the interactive control, and the interactive control includes the target interactive theme.

[0244] According to one or more embodiments of the present disclosure, the apparatus further includes:

[0245] a content acquisition module, configured to acquire editing content determined by the first user in response to an editing operation triggered by the first user on the interactive control;

[0246] An editing module is used to perform editing operations on the interactive control based on the editing content.

[0247] In a third aspect, according to one or more embodiments of the present disclosure, there is provided an electronic device, comprising: at least one processor and a memory;

[0248] The memory stores computer-executable instructions;

[0249] The at least one processor executes the computer-executable instructions stored in the memory, so that the at least one processor performs the media content processing method as described in the first aspect and various possible designs of the first aspect.

[0250] In a fourth aspect, according to one or more embodiments of the present disclosure, a computer-readable storage medium is provided, in which computer-executable instructions are stored. When a processor executes the computer-executable instructions, the media content processing method described in the first aspect and various possible designs of the first aspect is implemented.

[0251] In a fifth aspect, according to one or more embodiments of the present disclosure, a computer program product is provided, including a computer program, which, when executed by a processor, implements the media content processing method described in the first aspect and various possible designs of the first aspect.

[0252] The above description is merely a preferred embodiment of the present disclosure and an illustration of the technical principles employed. Those skilled in the art should understand that the scope of disclosure involved in the present disclosure is not limited to the technical solutions formed by the specific combination of the above-mentioned technical features, but also includes other technical solutions formed by any combination of the above-mentioned technical features or their equivalents without departing from the above-mentioned disclosed concepts. For example, a technical solution formed by replacing the above-mentioned features with (but not limited to) technical features with similar functions disclosed in this disclosure.

[0253] In addition, although each operation is described in a specific order, this should not be understood as requiring these operations to be performed in the specific order shown or in a sequential order. Under certain circumstances, multitasking and parallel processing may be advantageous. Similarly, although some specific implementation details have been included in the above discussion, these should not be interpreted as limiting the scope of the present disclosure. Some features described in the context of a separate embodiment can also be implemented in a single embodiment in combination. On the contrary, the various features described in the context of a single embodiment can also be implemented in multiple embodiments individually or in any suitable sub-combination mode.

[0254] Although the subject matter has been described in language specific to structural features and / or methodological logical acts, it should be understood that the subject matter defined in the appended claims is not necessarily limited to the specific features or acts described above. Rather, the specific features and acts described above are merely example forms of implementing the claims.

Claims

1. A media content processing method, comprising: In response to a media content generation operation triggered by a first user, acquiring media content generated by the first user and associated content corresponding to the media content; In response to satisfying a preset trigger condition, obtaining a target interactive topic corresponding to the associated content, wherein the target interactive topic is associated with a preset interactive operation; Adding an interactive control corresponding to the target interactive theme in the media content screen to generate interactive media content; The interactive media content is published so that the second user performs the preset interactive operation based on the interactive control in the published interactive media content, and publishes the media content associated with the target interactive theme.

2. The method according to claim 1, wherein the associated content includes special effect content; and the acquiring of the media content generated by the first user includes acquiring content collected or uploaded by the first user through a media content collection page.

3. The method according to claim 2, wherein in response to satisfying a preset trigger condition, obtaining a target interactive topic corresponding to the associated content comprises: Determining whether the special effect content is associated with a preset interactive theme; If so, the preset interactive theme is determined as the target interactive theme corresponding to the associated content, so as to add an interactive control corresponding to the target interactive theme in the media content screen.

4. The method according to claim 1, wherein the associated content includes topic content; The step of obtaining, in response to a media content generation operation triggered by a first user, media content generated by the first user and associated content corresponding to the media content includes: In response to a media content generation operation triggered by a first user, acquiring media content generated by the first user by triggering an acquisition control preset in a media content acquisition page; Displaying a preset media content publishing page, wherein the media content publishing page includes a preset topic control, and the publishing page is used to edit the publishing information of the media content; At least one topic content generated by the first user based on the topic control is obtained, and the at least one topic content is displayed in the media content publishing page.

5. The method according to claim 4, wherein in response to satisfying a preset trigger condition, obtaining a target interactive topic corresponding to the associated content comprises: Displaying a preset interactive theme generation control in the media content publishing page, the interactive theme generation control is used to add an interactive control corresponding to the target interactive theme in the media content screen based on the at least one topic content; In response to the first user's triggering operation on the interactive topic generation control, a target interactive topic corresponding to the topic content is obtained.

6. The method according to claim 5, wherein adding an interactive control corresponding to the target interactive theme in the media content screen to generate interactive media content comprises: In response to the triggering operation of the first user on the interactive theme generation control, an interactive control corresponding to the target interactive theme is added to the media content screen based on the at least one topic content to generate interactive media content.

7. The method according to claim 5, wherein after the first user performs a trigger operation on the interactive theme generation control, the method further comprises: In response to a return operation triggered by the first user on the publishing page, jumping to an image editing page; The interactive media content of the interactive control is displayed and hidden on the image editing page.

8. The method according to claim 5, wherein displaying a preset interactive theme generation control in the media content editing page comprises: After detecting that the first user generates at least one topic content based on the topic control, a preset interactive theme generation control is displayed in the media content editing page.

9. The method according to claim 5, wherein the step of obtaining a target interactive topic corresponding to the topic content in response to the triggering operation of the first user on the interactive topic generation control comprises: In response to the triggering operation of the interactive theme generation control by the first user, obtaining target topic content from the at least one topic content; Obtain a target interactive topic corresponding to the target topic content.

10. The method according to claim 9, wherein after the first user triggers the interactive theme generation control, the method further comprises: Switching the first display parameter corresponding to the target topic content to distinguish the target topic content from other topic contents; The first display parameter includes at least one of a color parameter, a font parameter, and a font size parameter.

11. The method according to claim 5, wherein the step of obtaining a target interactive topic corresponding to the topic content comprises: Determining whether there is an interactive topic matching the text content in the topic content in a preset interactive topic data set; If yes, determining the interactive topic as the target interactive topic; and / or If not, a target interactive topic is created based on the text content.

12. The method according to any one of claims 1 to 11, wherein after adding an interactive control corresponding to the target interactive theme in the media content screen to generate interactive media content, the method further comprises: In response to a preview operation triggered by the first user for the interactive media content, displaying a preset preview page; The media content is displayed in the preview page, and the interactive control is displayed in a preset display area of ​​the media content screen, wherein the interactive control includes the target interactive theme.

13. The method according to claim 12, wherein after displaying the interactive control in the preset display area according to the preset second display parameter, the method further comprises: In response to an editing operation triggered by the first user on the interactive control, acquiring editing content determined by the first user; An editing operation is performed on the interactive control based on the editing content.

14. A media content processing device, comprising: A content acquisition module, configured to, in response to a media content generation operation triggered by a first user, acquire media content generated by the first user and associated content corresponding to the media content; A theme acquisition module, configured to acquire a target interactive theme corresponding to the associated content in response to satisfying a preset trigger condition, wherein the target interactive theme is associated with a preset interactive operation; An adding module, used for adding an interactive control corresponding to the target interactive theme in the media content screen to generate interactive media content; A publishing module is used to publish the interactive media content so that the second user can perform the preset interactive operation based on the interactive control in the published interactive media content and publish the media content associated with the target interactive theme.

15. The device according to claim 14, wherein the associated content includes special effect content; and the content acquisition module is further used to acquire content collected or uploaded by the first user through a media content collection page.

16. The device according to claim 15, wherein the theme acquisition module is further used for: Determining whether the special effect content is associated with a preset interactive theme; If so, the preset interactive theme is determined as the target interactive theme corresponding to the associated content, so as to add an interactive control corresponding to the target interactive theme in the media content screen.

17. The device according to claim 14, wherein the associated content includes topic content; and the content acquisition module is further used for: In response to a media content generation operation triggered by a first user, acquiring media content generated by the first user by triggering an acquisition control preset in a media content acquisition page; Displays the preset media content publishing page, where: The media content publishing page includes a preset topic control, and the publishing page is used to edit the publishing information of the media content; At least one topic content generated by the first user based on the topic control is obtained, and the at least one topic content is displayed in the media content publishing page.

18. An electronic device, comprising: Processor and memory; The memory stores computer-executable instructions; The processor executes the computer-executable instructions stored in the memory, so that the processor executes the media content processing method according to any one of claims 1 to 13.

19. A computer-readable storage medium, wherein the computer-readable storage medium stores computer-executable instructions, and when a processor executes the computer-executable instructions, the media content processing method according to any one of claims 1 to 13 is implemented.

20. A computer program product comprising a computer program, characterized in that When the computer program is executed by a processor, the method for processing media content according to any one of claims 1 to 13 is implemented.

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