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Information push method, device, server and storage medium

A technology of information push and waiting to be pushed, which is applied in the field of Internet applications and can solve problems such as the inability to maximize the push effect

Active Publication Date: 2019-11-19
BEIJING DAJIA INTERNET INFORMATION TECH CO LTD
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  • Summary
  • Abstract
  • Description
  • Claims
  • Application Information

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Problems solved by technology

[0004] However, the above-mentioned technical solution is to push according to the order of demand, which makes it impossible to maximize the push effect

Method used

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  • Information push method, device, server and storage medium
  • Information push method, device, server and storage medium
  • Information push method, device, server and storage medium

Examples

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Embodiment Construction

[0084] Reference will now be made in detail to the exemplary embodiments, examples of which are illustrated in the accompanying drawings. When the following description refers to the accompanying drawings, the same numerals in different drawings refer to the same or similar elements unless otherwise indicated. The implementations described in the following exemplary embodiments do not represent all implementations consistent with this application. Rather, they are merely examples of apparatuses and methods consistent with aspects of the present application as recited in the appended claims.

[0085] figure 1 is a flowchart of an information push method shown according to an exemplary embodiment, such as figure 1 As shown, the information push method includes the following steps:

[0086] In step S11, a score matrix and a push amount vector are established according to the information to be pushed, and the score matrix is ​​a matrix constructed of scores obtained by quantify...

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Abstract

The present application relates to an information push method, device, server and storage medium, including: establishing a score matrix and a push amount vector according to the information to be pushed, the score matrix is ​​a matrix constructed by quantifying the effect of information push; The matrix and the push amount vector establish a push calculation model; wherein, the push calculation model is a calculation model of the probability value of the push information being pushed under the constraints of the score matrix and the push amount vector; the push calculation model is used to calculate the information to be pushed push probability; push the information to be pushed according to the push probability. The information push method, device, server and storage medium obtain the push probability corresponding to the information to be pushed by establishing a push calculation model, and realize the push of the information to be pushed according to the push probability. The information push method, device, server and storage medium can obtain optimized push effect under the condition that the push demand is guaranteed to be met.

Description

technical field [0001] The present application relates to the field of Internet applications, and in particular to an information push method, device, server and storage medium. Background technique [0002] In Internet applications, information has a need for promotion, and it is often necessary to push information to designated targets such as customers. Make the information or the owner of the information get a certain amount of exposure and attention. [0003] In related technologies, the main goal is to achieve smooth push. Taking push video as an example, push video is usually a certain amount of video, and calculate the current push probability and push position according to the needs of the push amount. On the premise of ensuring the push volume, realize the smooth push of the video and complete the video push volume index. [0004] However, the above-mentioned technical solution is used to push according to the order of demand, so that the push effect cannot be ma...

Claims

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Application Information

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Patent Type & Authority Patents(China)
IPC IPC(8): H04L29/08H04L12/26
CPCH04L43/16H04L67/55
Inventor 程波波严强
Owner BEIJING DAJIA INTERNET INFORMATION TECH CO LTD
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