Information recommendation method and device, electronic equipment, storage medium and program product

By carrying the operation information of the target account in the client's business request and using the target operation set for recommendation during the information recommendation request, the operation set delay problem is solved, and the efficiency and effect of information recommendation is improved.

CN119484461APending Publication Date: 2025-02-18FACE CUTE CO LTD
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Patent Information

Application Number
CN202411481974.6
Authority / Receiving Office
CN · China
Patent Type
Applications(China)
Current Assignee / Owner
Filing Date
2024-10-22
Publication Date
2025-02-18

AI Technical Summary

Technical Problem

The operation sets obtained in the prior art have high delays, resulting in poor results in information recommendation.

Method used

Each time the client sends a service request, the operation information of the target account between the current service request and the previous service request is carried, and when the information recommendation request is requested, information recommendation is performed based on the target operation set containing at least part of the operation information.

Benefits of technology

On the premise of reducing the delay in obtaining operation information, the packet volume and transmission time of information recommendation requests are reduced, and the order of supported reporting operation information is increased.

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Abstract

The embodiment of the invention provides an information recommendation method and device, electronic equipment, a storage medium and a program product. The method comprises the steps that a current operation set carried in a current service request to be processed is acquired, the current service request is sent by a target client, and a target account is logged in the target client; and in response to the fact that the current service request is an information recommendation request, determining recommendation information corresponding to the current service request according to a target operation set of the target account, and sending the recommendation information to the target client, the target operation set comprises at least part of current operation information in the current operation set. According to the embodiment of the invention, by utilizing the technical scheme, the volume of the information recommendation request packet can be reduced on the premise of reducing the acquisition delay of the operation information, and the transmission time consumption of the information recommendation request is reduced.
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Description

Technical Field

[0001] The embodiments of the present disclosure relate to the field of computer technology, and in particular, to an information recommendation method, device, electronic device, storage medium, and program product. Background Art

[0002] At present, in some applications, the operation set of the account logged in by the application can be obtained, and the recommendation model can be trained based on the operation set of the account, and the recommendation model can be used to recommend information. However, the operation set obtained in the related technology has a high delay, resulting in poor recommendation effect of the recommended information. Summary of the invention

[0003] Embodiments of the present disclosure provide an information recommendation method, device, electronic device, storage medium, and program product to reduce the delay of an acquired operation set.

[0004] In a first aspect, an embodiment of the present disclosure provides an information recommendation method, including:

[0005] Acquire a current operation set carried in a current service request to be processed, where the current service request is sent by a target client, where a target account is logged in to the target client, and where the current operation set includes at least part of current operation information of the target account between two adjacent service requests sent by the target client, where the two adjacent service requests include the current service request and a previous service request of the current service request;

[0006] In response to the current business request being an information recommendation request, determining recommendation information corresponding to the current business request according to the target operation set of the target account, and sending the recommendation information to the target client, wherein the target operation set includes at least part of the current operation information in the current operation set.

[0007] In a second aspect, the present disclosure also provides an information recommendation device, including:

[0008] a set acquisition module, configured to acquire a current operation set carried in a current service request to be processed, wherein the current service request is sent by a target client, the target client is logged in by a target account, and the current operation set includes at least part of current operation information of the target account between two adjacent service requests sent by the target client, the two adjacent service requests including the current service request and a previous service request of the current service request;

[0009] An information recommendation module is used to respond to the current business request as an information recommendation request, determine the recommended information corresponding to the current business request according to the target operation set of the target account, and send the recommended information to the target client, wherein the target operation set includes at least part of the current operation information in the current operation set.

[0010] In a third aspect, an embodiment of the present disclosure further provides an electronic device, including:

[0011] one or more processors;

[0012] a memory for storing one or more programs,

[0013] When the one or more programs are executed by the one or more processors, the one or more processors implement the information recommendation method as described in the embodiment of the present disclosure.

[0014] In a fourth aspect, an embodiment of the present disclosure further provides a computer-readable storage medium on which a computer program is stored, and when the program is executed by a processor, the information recommendation method as described in the embodiment of the present disclosure is implemented.

[0015] In a fifth aspect, the embodiments of the present disclosure further provide a computer program product. When the computer program product is executed by a computer, the computer implements the information recommendation method as described in the embodiments of the present disclosure.

[0016] The information recommendation method, device, electronic device, storage medium and program product provided by the embodiments of the present disclosure obtain the current operation set carried in the current business request to be processed, the current business request is sent by the target client, the target client has a target account logged in, and the current operation set contains at least part of the current operation information of the target account between the current business request sent by the target client and the previous business request of the current business request; in response to the current business request being an information recommendation request, the recommended information corresponding to the current business request is determined according to the target operation set of the target account, and the recommended information is sent to the target client, wherein the target operation set contains at least part of the current operation information in the current operation set. The embodiments of the present disclosure utilize the above technical solution to carry the operation information between the business request of the target account and the previous business request in each business request sent by the client, and when the business request is an information recommendation request, information recommendation is performed based on the target operation set including at least part of the operation information carried in the business request, which can reduce the package size of the information recommendation request under the premise of reducing the delay in obtaining the operation information, reduce the transmission time of the information recommendation request, and increase the magnitude of the supported reported operation information. BRIEF DESCRIPTION OF THE DRAWINGS

[0017] The above and other features, advantages and aspects of the embodiments of the present disclosure will become more apparent with reference to the following detailed description in conjunction with the accompanying drawings. Throughout the accompanying drawings, the same or similar reference numerals represent the same or similar elements. It should be understood that the drawings are schematic and the originals and elements are not necessarily drawn to scale.

[0018] Figure 1 A flowchart of an information recommendation method provided by an embodiment of the present disclosure;

[0019] Figure 2 A schematic diagram of a reporting process of operation information in a related technology;

[0020] Figure 3 A schematic diagram of reporting operation information in an information recommendation request;

[0021] Figure 4 A flowchart of another information recommendation method provided by an embodiment of the present disclosure;

[0022] Figure 5 A schematic diagram of an optional information recommendation process provided by an embodiment of the present disclosure;

[0023] Figure 6 A structural block diagram of an information recommendation device provided by an embodiment of the present disclosure;

[0024] Figure 7 A schematic diagram of the structure of an electronic device provided in an embodiment of the present disclosure. DETAILED DESCRIPTION

[0025] Embodiments of the present disclosure will be described in more detail below with reference to the accompanying drawings. Although certain embodiments of the present disclosure are shown in the accompanying drawings, it should be understood that the present disclosure can be implemented in various forms and should not be construed as being limited to the embodiments described herein, which are instead provided for a more thorough and complete understanding of the present disclosure. It should be understood that the drawings and embodiments of the present disclosure are only for exemplary purposes and are not intended to limit the scope of protection of the present disclosure.

[0026] It should be understood that the various steps described in the method embodiments of the present disclosure may be performed in different orders and / or in parallel. In addition, the method embodiments may include additional steps and / or omit the steps shown. The scope of the present disclosure is not limited in this respect.

[0027] The term "including" and its variations used herein are open inclusions, i.e., "including but not limited to". The term "based on" means "based at least in part on". The term "one embodiment" means "at least one embodiment"; the term "another embodiment" means "at least one additional embodiment"; the term "some embodiments" means "at least some embodiments". The relevant definitions of other terms will be given in the following description.

[0028] It should be noted that the concepts such as "first" and "second" mentioned in the present disclosure are only used to distinguish different devices, modules or units, and are not used to limit the order or interdependence of the functions performed by these devices, modules or units.

[0029] It should be noted that the modifications of "one" and "plurality" mentioned in the present disclosure are illustrative rather than restrictive, and those skilled in the art should understand that unless otherwise clearly indicated in the context, it should be understood as "one or more".

[0030] The names of the messages or information exchanged between multiple devices in the embodiments of the present disclosure are only used for illustrative purposes and are not used to limit the scope of these messages or information.

[0031] It is understandable that the data involved in this technical solution (including but not limited to the data itself, the acquisition or use of the data) shall comply with the requirements of relevant laws, regulations and relevant provisions.

[0032] Figure 1 A flowchart of an information recommendation method provided by an embodiment of the present disclosure. The method can be executed by an information recommendation device, wherein the device can be implemented by software and / or hardware and can be configured in an electronic device, typically, in a computer. The information recommendation method provided by an embodiment of the present disclosure is applicable to a scenario in which information is recommended based on an operation set carried in a service request.

[0033] Figure 2 A schematic diagram of a reporting process of operation information in a related technology is shown in FIG. Figure 2 As shown in the figure, the traditional AppLog tracking reporting method has a long reporting interval and the recommendation model needs to be retrained after reporting before the reported operation information can be applied to the information recommendation. The link delay from reporting the operation set to making information recommendations based on the reported operation set is high. It is difficult to report important operation sets in real time, especially for high-value operation sets such as likes, forwarding and / or negative feedback, which cannot be uploaded and applied to information recommendations in time. The overall effectiveness delay can reach 3 minutes to 60 minutes or even higher, resulting in the account's recent interaction characteristics cannot be quickly reflected in the current recommendation information.

[0034] In some applications, such as Figure 3As shown in the figure, the account's recent key operation set can be carried in the recommendation request and transparently transmitted to the recommendation model, thereby achieving rapid feedback from the recommendation model. However, a large amount of account behavior information carried in the recommendation request package will significantly increase the size of the recommendation request package and increase the request transmission time. This situation will reduce the success rate of the recommendation request on the one hand, and on the other hand, it will also restrict the magnitude of the operation information reported in real time.

[0035] In view of this, an embodiment of the present disclosure provides an information recommendation method, which carries a set of operations between the business request sent this time and the business request sent last time in each business request sent by the client. This can reduce the package size of the recommendation request and the transmission time of the recommendation request while reducing the delay in obtaining the operation information, thereby increasing the level of operation information supported for reporting.

[0036] like Figure 1 As shown, the information recommendation method provided in this embodiment may include:

[0037] S101. Obtain a current operation set carried in a current business request to be processed, where the current business request is sent by a target client, where a target account is logged in to the target client, and where the current operation set includes at least part of current operation information of the target account between two adjacent business requests sent by the target client, where the two adjacent business requests include the current business request and a previous business request of the current business request.

[0038] Among them, the current business request can be a business request currently to be processed. The current business request can be any request sent by the client to the server (i.e., the service end), which can be an information recommendation request or a non-information recommendation request. The target client can be understood as the client that sends this current business request. The target account can be understood as the account logged in by the target client when sending the current business request. Exemplarily, in addition to carrying the current operation set, the current business request can further carry the client identifier of the target client and / or the account identifier of the target account. The previous business request can be understood as a business request sent by the target client after logging into the target account and before sending the current business request, which is adjacent to the current business request. Taking the current business request as the Nth (N is a positive integer) business request sent by the target client to the server based on the target account as an example, the previous business request can be the N-1th business request sent by the target client to the server based on the target account, which can be an information recommendation request or a non-information recommendation request.

[0039] The current operation set can be understood as the operation set carried in the current service request. The current operation set can contain at least part of the operation information of the target account between the target client sending the current service request and the previous service request sending the current service request. For example, this at least part of the operation information can be a set of operation information of the preset operation of the target account between the current service request and the previous service request. This preset operation can be understood as an operation performed by the user on the target client side and associated with information recommendation. Taking the media content display scenario as an example, this preset operation can include, for example, display operations, attention operations, like operations, comment operations, collection operations and / or negative feedback operations corresponding to the media content, and the operation set can be the display duration of the media content corresponding to the display operation, the display completion of the media content corresponding to the display operation, the time point corresponding to the attention operation, like operation, comment operation, collection operation and / or negative feedback operation, etc. The current operation information can be understood as the operation information contained in the current operation set, which can be the operation information of the target account between the current service request and the previous service request.

[0040] Specifically, when the target client sends the current service request to the server, the target account can carry the current operation set of the target account between the last service request and the current service request in the service request. Accordingly, the server can receive the current service request sent by the target client, parse the current service request, and obtain the current operation set of the target account carried in the current service request.

[0041] S102. In response to the current business request being an information recommendation request, determine recommendation information corresponding to the current business request according to a target operation set of the target account, and send the recommendation information to the target client, wherein the target operation set includes at least part of the current operation information in the current operation set.

[0042] The information recommendation request may be used to request the server to recommend information, such as requesting the server to return recommended information. The recommended information may be information recommended by the server to the target client for display to the target client. Taking the media content display scenario as an example, the recommended information may be recommended media content information. The recommended media content information may be information about the media content recommended to the target client, such as identification information, introduction information, and / or at least part of the content information of the recommended media content.

[0043] The target operation set can be understood as the operation set based on which information is recommended based on the current business request, which can be a set of operation information of the target account in one or more business scenarios. The target operation set at least includes at least part of the current operation information carried in the current business request. In addition, the target operation set can also include at least part of the historical operation information carried in one or more historical business requests sent by the target client. At this time, optionally, the target operation set also includes at least part of the historical operation information of the target account, and the at least part of the historical operation information is sent by the target client in the historical business request, and the historical business request includes the previous business request. This historical business request can be understood as the business request sent by the target client based on the target account before sending the current business request, and this historical business request can include but is not limited to the previous business request of the current business request. This historical operation set can be understood as the operation set carried in the historical business request. The historical operation information can be understood as the operation information carried in the historical operation set, which can be the operation information of the preset operation of the target account before the target client sends the previous business request.

[0044] Exemplarily, it is possible to determine whether the current business request is an information recommendation request for information recommendation, and if the current business request is an information recommendation request, obtain a target operation set for the target account that includes at least part of the current operation information in the current operation set, obtain recommendation information corresponding to the current business request based on this target operation set, and send this recommendation information to the target client.

[0045] Taking the media content display scenario as an example, the recommendation information may be the recommended media content information of the recommended media content. When the current service request is an information recommendation request, media content recommendation may be performed based on the target operation set of the target account, the recommended media content to be recommended to the target account may be determined, the media content information of the recommended media content may be obtained as the recommendation information, and the recommendation information may be sent to the target client so that the target client may perform information display based on the recommendation information, such as displaying the recommendation information or displaying the media content corresponding to the recommendation information.

[0046] In addition, when the current service request is not an information recommendation request, the target information requested by the current service request can be obtained, and the target information can be sent to the target client. At this time, the information recommendation method can also include: in response to the current service request not being an information recommendation request, obtaining the target information corresponding to the current service request, and sending the target information to the target client, wherein the target information is non-recommended information. The target information can be the service information requested by the current service request when the current service request is not an information recommendation request.

[0047] In some embodiments, after obtaining the current operation set carried in the current business request, regardless of whether the current business request is an information recommendation request, each current operation information contained in the current operation set can be saved, so as to facilitate subsequent responses to the current business request and / or business requests received after the current business request, obtain at least part of the current operation information in the current operation set as the operation information in the target operation set, and obtain the recommended information of the target account based on the operation information in the target operation set. At this time, optionally, after obtaining the current operation set carried in the current business request to be processed, it also includes: storing each current operation information contained in the current operation set.

[0048] The storage location and / or storage form of the current operation information can be flexibly set as needed. Exemplarily, the current operation information can be stored in a local cache or database; and / or, after the current operation set is acquired, each current operation information in the current operation set can be stored without performing aggregation processing on the current operation information, or the current operation information can be aggregated and the aggregated current operation information can be stored, such as aggregating each operation information contained in the target operation set including at least part of the current operation information, and storing the aggregated operation information.

[0049] The information recommendation method provided in this embodiment obtains the current operation set carried in the current business request to be processed, the current business request is sent by the target client, the target client has a target account logged in, and the current operation set contains at least part of the current operation information of the target account between the current business request sent by the target client and the previous business request of the current business request; in response to the current business request being an information recommendation request, the recommended information corresponding to the current business request is determined according to the target operation set of the target account, and the recommended information is sent to the target client, wherein the target operation set contains at least part of the current operation information in the current operation set. This embodiment utilizes the above technical solution, carries the operation information of the target account between the current business request and the previous business request in each business request sent by the client, and when the business request is an information recommendation request, performs information recommendation based on the target operation set including at least part of the operation information carried in the business request, which can reduce the package size of the information recommendation request and reduce the transmission time of the information recommendation request on the premise of reducing the acquisition delay of the operation information, and improve the magnitude of the supported reported operation information.

[0050] Figure 4A flow chart of another information recommendation method provided for an embodiment of the present disclosure. The scheme in this embodiment can be combined with one or more optional schemes in the above-mentioned embodiments. Optionally, the recommendation information includes recommended media content information, and the determination of the recommendation information corresponding to the current business request based on the target operation set of the target account includes: determining at least one media content corresponding to each operation information in the target operation set and the latest operation time of each of the media content; selecting the target media content whose latest operation time meets the preset conditions from the at least one media content, and obtaining the media content operation information corresponding to the target media content from the target operation set; determining the recommended media content information corresponding to the current business request based on the media content operation information.

[0051] Correspondingly, such as Figure 4 As shown, the information recommendation method provided in this embodiment may include:

[0052] S201. Obtain a current operation set carried in a current business request to be processed, where the current business request is sent by a target client, where a target account is logged in to the target client, and where the current operation set includes at least part of current operation information of the target account between two adjacent business requests sent by the target client, where the two adjacent business requests include the current business request and a previous business request of the current business request.

[0053] S202. In response to the current business request being an information recommendation request, determine at least one media content corresponding to each operation information in the target operation set and the latest operation time of each of the media contents, wherein the target operation set includes at least part of the current operation information in the current operation set.

[0054] Among them, the media content corresponding to the operation information can be understood as the media content targeted by the operation corresponding to this operation information. The latest operation time of a certain media content can be the operation time when the target account last operated on this media content before sending the current business request, that is, the time when the user on the target client side last performed an operation (such as a preset operation) on this media content before sending the current business request. It can be understood that when the target operation set contains the operation information of the target account for the same media content in multiple business scenarios, the latest operation time of this media content can be the operation time when the target account last operated on this media content in these multiple business scenarios, thereby finally determining a latest operation time of this media content; it can also be the operation time when the target account last operated on this media content in each business scenario in these multiple business scenarios, thereby finally determining multiple latest operation times of this media content, and different latest operation times correspond to different business scenarios. The following is an example for explanation.

[0055] Exemplarily, when the current service request is an information recommendation request, the target operation set of the target account can be obtained, such as obtaining the operation information of the target account within the most recent preset time length to constitute the target operation set of this time; after obtaining the target operation set, the media content targeted by each operation information in the target operation set and the latest operation time of the target account for each media content can be further determined. For example, when the client sends a service request carrying an operation set, this service request can further carry the media content identifier of the media content targeted by each operation information in the operation set and the operation time corresponding to each operation information. Thus, after obtaining the target operation set, the media content corresponding to each operation information can be determined according to the media content identifier of the media content targeted by each operation information in the target operation set, and the latest operation time of each media content can be determined based on the operation time corresponding to each operation information. The length of this most recent preset time is not limited, such as the most recent preset time length can be set to the most recent 30 minutes or the most recent 1 hour, etc.

[0056] S203: Select target media content whose latest operation time meets a preset condition from the at least one media content, and obtain media content operation information corresponding to the target media content from the target operation set.

[0057] The target media content may be a media content whose latest operation time satisfies a preset condition. The preset condition may be flexibly set as needed, such as the preset condition may be set to be in the first M of the order when the latest operation time is sorted from back to front. M is a positive integer, and its specific value is not limited, such as M may be set to 10, 15 or 20. The media content operation information may be operation information included in the target operation set and associated with the determined target media content.

[0058] Specifically, after determining the media content corresponding to each operation information in the target operation set, the target media content whose latest operation time meets the preset conditions can be selected from the media content corresponding to each operation information. For example, the media content corresponding to each operation information can be sorted in order from back to front according to the latest operation time, and the first M media content in this sorting can be obtained as the target media content; and further, the interaction information performed on the determined target media content can be obtained from the target media content set as the media content operation information corresponding to the target media content.

[0059] S204: Determine recommended media content information corresponding to the current service request according to the media content operation information, and send the recommended media content information to the target client.

[0060] In this embodiment, after determining the media content operation information corresponding to the target media content, media content recommendations can be made to the target account based on the media content operation information, such as determining the media content recommendation features of the target account based on the media content operation information, obtaining media content that matches the media content recommendation features as the recommended media content this time, obtaining recommended media content information of the recommended media content, and sending the recommended media content information to the target client.

[0061] In some embodiments, the recommended media content information can be determined based on a pre-trained recommendation model to further improve the recommendation effect of the media content. For example, after obtaining the media content operation information of the target media content, the media content operation information can be input into the pre-trained target recommendation model, and the target recommendation model determines the recommended media content information corresponding to the current business request of the target account based on the media content operation information, and sends the recommended media content information output by the target recommendation model to the target client. At this time, optionally, determining the recommended media content information corresponding to the current business request based on the media content operation information includes: inputting the media content operation information into the pre-trained target recommendation model, and obtaining the media content information output by the target recommendation model as the recommended media content information corresponding to the current business request.

[0062] The target recommendation model may be a recommendation model for information recommendation. The recommendation models used in different business scenarios may be the same or different. Optionally, the target recommendation model corresponds to the current business scenario to which the current business request belongs, wherein different business scenarios have different recommendation models to further improve the accuracy of the determined recommended information. Here, the current business scenario may be the business scenario to which the current business request belongs.

[0063] In some implementations, after the media content operation information of the target media content is obtained, the obtained media content operation information may not be aggregated, and the obtained media content operation information may be directly input into the target recommendation model.

[0064] In other embodiments, after the media content operation information of the target media content is obtained, the obtained media content operation information can be aggregated, such as aggregating the media content operation information according to the dimension of the business scenario to obtain the aggregated media content operation information of each target media content in each business scenario, and inputting the aggregated media content operation information into the target recommendation model for information recommendation, so as to further improve the information recommendation speed of the target recommendation model. At this time, optionally, after the media content operation information corresponding to the target media content is obtained from the target operation set, it also includes: aggregating the media content operation information of each target media content according to the dimension of the business scenario to obtain the aggregated media content operation information of each target media content in each business scenario; the inputting of the media content operation information into the pre-trained target recommendation model includes: inputting the aggregated media content operation information into the pre-trained target recommendation model.

[0065] Figure 5 An optional information recommendation process diagram provided by the embodiment of the present disclosure is as follows: Figure 5 As shown, in an optional implementation manner, the process of performing information recommendation using the information recommendation method provided by the embodiment of the present disclosure can be described as follows:

[0066] When the client sends a service request, the service request carries key operation information of the client's logged-in account from the end of the last request to the initiation of the current service request (i.e., the operation information of the preset operation). After receiving the service request, the server determines whether the service request is a service request that requires information recommendation, that is, determines whether the service request is an information recommendation request. If the service request is a service request that does not require information recommendation, the operation information carried in the service request is recorded in the cache; if the service request is a service request that requires information recommendation, the cached operation information within the most recent preset time length is read, the operation information carried in this service request and the operation information read from the cache are aggregated, the aggregated operation information is written in the cache, and the aggregated operation information is sent to the recommendation model to obtain the immediate recommendation result (i.e., recommendation information) generated by the recommendation model.

[0067] In the above implementation, considering that operation information exceeding the most recent preset time length can participate in the real-time model training through the traditional AppLog tracking reporting method to take effect on the recommendation model, the aggregated operation information can be timely, and operation information exceeding the above-mentioned most recent preset time length does not need to be aggregated. For example, operation information exceeding the above-mentioned most recent preset time length can be deleted from the cache.

[0068] When aggregating operation information, for example, operations of the same work (such as media content) in the same business scenario can be aggregated. Specifically, for non-accumulative operations (such as like operations, follow operations, etc.) of the same work in the same business scenario, if they occur repeatedly, the most recent time point can be used as the latest operation time of this operation; for accumulative operations (such as stay time, etc.) of the same work in the same business scenario, if they occur repeatedly, they can be accumulated; for metered operations (such as completion percentage, etc.) of the same work in the same business scenario, if they occur repeatedly, the maximum value can be taken.

[0069] The information recommendation method provided in this embodiment can not only reduce the package size of the information recommendation request, but also improve the scalability of real-time operation reporting by disassembling user operation information into the package body of each business request and carrying it to the server, and caching and aggregating it as needed on the server.

[0070] Figure 6 This is a structural block diagram of an information recommendation device provided by an embodiment of the present disclosure. The device can be implemented by software and / or hardware, and can be configured in an electronic device, typically, in a computer, and can perform information recommendation based on an operation set carried in a service request by executing an information recommendation method. Figure 6As shown, the information recommendation device provided in this embodiment may include: a collection acquisition module 601 and an information recommendation module 602, wherein:

[0071] A set acquisition module 601 is used to acquire a current operation set carried in a current business request to be processed, wherein the current business request is sent by a target client, the target client is logged in to a target account, and the current operation set includes at least part of current operation information of the target account between two adjacent business requests sent by the target client, wherein the two adjacent business requests include the current business request and a previous business request of the current business request;

[0072] The information recommendation module 602 is used to respond to the current business request being an information recommendation request, determine the recommended information corresponding to the current business request according to the target operation set of the target account, and send the recommended information to the target client, wherein the target operation set includes at least part of the current operation information in the current operation set.

[0073] The information recommendation device provided in this embodiment obtains the current operation set carried in the current business request to be processed through the set acquisition module, the current business request is sent by the target client, the target client has a target account logged in, and the current operation set contains at least part of the current operation information of the target account between the current business request sent by the target client and the previous business request of the current business request; the information recommendation module responds to the current business request as an information recommendation request, determines the recommended information corresponding to the current business request according to the target operation set of the target account, and sends the recommended information to the target client, wherein the target operation set contains at least part of the current operation information in the current operation set. This embodiment uses the above technical solution to carry the operation information of the target account between the current business request and the previous business request in each business request sent by the client, and when the business request is an information recommendation request, information recommendation is performed based on the target operation set including at least part of the operation information carried in the business request, which can reduce the size of the information recommendation request package under the premise of reducing the acquisition delay of the operation information, reduce the transmission time of the information recommendation request, and increase the magnitude of the supported reported operation information.

[0074] Optionally, the recommended information includes recommended media content information, and the information recommendation module 602 includes: a media content determination unit, used to determine at least one media content corresponding to each operation information in the target operation set and the latest operation time of each of the media content; a media content selection unit, used to select target media content whose latest operation time meets a preset condition from the at least one media content, and obtain media content operation information corresponding to the target media content from the target operation set; an information determination unit, used to determine the recommended media content information corresponding to the current business request based on the media content operation information.

[0075] Optionally, the information determination unit is specifically used to: input the media content operation information into a pre-trained target recommendation model, and obtain the media content information output by the target recommendation model as the recommended media content information corresponding to the current service request.

[0076] Furthermore, the information recommendation device may also include: an information aggregation module, which is used to aggregate the media content operation information of each target media content according to the dimension of the business scenario after obtaining the media content operation information corresponding to the target media content from the target operation set, so as to obtain the aggregated media content operation information of each target media content in each business scenario; the information determination unit is specifically used to: input the aggregated media content operation information into the pre-trained target recommendation model.

[0077] Optionally, the target recommendation model corresponds to a current business scenario to which the current business request belongs, wherein different business scenarios have different recommendation models.

[0078] Furthermore, the information recommendation device may also include: an information acquisition module, which is used to obtain target information corresponding to the current business request in response to the current business request not being an information recommendation request, and send the target information to the target client, wherein the target information is non-recommended information.

[0079] Optionally, the target operation set also includes at least part of the historical operation information of the target account, and the at least part of the historical operation information is sent by the target client in a historical service request, and the historical service request includes the previous service request.

[0080] Furthermore, the information recommendation device may further include: an information storage module, configured to store each current operation information contained in the current operation set after the current operation set carried in the current service request to be processed is obtained.

[0081] The information recommendation device provided in the embodiment of the present disclosure can execute the information recommendation method provided in any embodiment of the present disclosure, and has the corresponding functional modules and beneficial effects of executing the information recommendation method. For technical details not described in detail in this embodiment, please refer to the information recommendation method provided in any embodiment of the present disclosure.

[0082] Reference below Figure 7 , which shows a schematic diagram of the structure of an electronic device (e.g., a server) 700 suitable for implementing the embodiments of the present disclosure. The terminal device in the embodiments of the present disclosure may include, but is not limited to, mobile terminals such as mobile phones, notebook computers, digital broadcast receivers, PDAs (personal digital assistants), PADs (tablet computers), PMPs (portable multimedia players), vehicle-mounted terminals (e.g., vehicle-mounted navigation terminals), etc., and fixed terminals such as digital TVs, desktop computers, etc. Figure 7 The electronic device shown is only an example and should not bring any limitation to the functions and scope of use of the embodiments of the present disclosure.

[0083] like Figure 7 As shown, the electronic device 700 may include a processing device (e.g., a central processing unit, a graphics processing unit, etc.) 701, which can perform various appropriate actions and processes according to a program stored in a read-only memory (ROM) 702 or a program loaded from a storage device 708 into a random access memory (RAM) 703. In the RAM 703, various programs and data required for the operation of the electronic device 700 are also stored. The processing device 701, the ROM 702, and the RAM 703 are connected to each other via a bus 704. An input / output (I / O) interface 705 is also connected to the bus 704.

[0084] Typically, the following devices may be connected to the I / O interface 705: an input device 706 including, for example, a touch screen, a touch pad, a keyboard, a mouse, a camera, a microphone, an accelerometer, a gyroscope, etc.; an output device 707 including, for example, a liquid crystal display (LCD), a speaker, a vibrator, etc.; a storage device 708 including, for example, a magnetic tape, a hard disk, etc.; and a communication device 709. The communication device 709 may allow the electronic device 700 to communicate with other devices wirelessly or by wire to exchange data. Although Figure 7 The electronic device 700 is shown with various devices, but it should be understood that it is not required to implement or possess all the devices shown. More or fewer devices may be implemented or possessed instead.

[0085] In particular, according to an embodiment of the present disclosure, the process described above with reference to the flowchart can be implemented as a computer software program. For example, an embodiment of the present disclosure includes a computer program product, which includes a computer program carried on a non-transitory computer-readable medium, and the computer program contains program code for executing the method shown in the flowchart. In such an embodiment, the computer program can be downloaded and installed from a network through a communication device 709, or installed from a storage device 708, or installed from a ROM 702. When the computer program is executed by the processing device 701, the above-mentioned functions defined in the method of the embodiment of the present disclosure are executed.

[0086] It should be noted that the computer-readable medium disclosed above may be a computer-readable signal medium or a computer-readable storage medium or any combination of the above two. The computer-readable storage medium may be, for example, but not limited to, an electrical, magnetic, optical, electromagnetic, infrared, or semiconductor system, device or device, or any combination of the above. More specific examples of computer-readable storage media may include, but are not limited to: an electrical connection with one or more wires, a portable computer disk, a hard disk, a random access memory (RAM), a read-only memory (ROM), an erasable programmable read-only memory (EPROM or flash memory), an optical fiber, a portable compact disk read-only memory (CD-ROM), an optical storage device, a magnetic storage device, or any suitable combination of the above. In the present disclosure, a computer-readable storage medium may be any tangible medium containing or storing a program that may be used by or in combination with an instruction execution system, device or device. In the present disclosure, a computer-readable signal medium may include a data signal propagated in a baseband or as part of a carrier wave, in which a computer-readable program code is carried. This propagated data signal may take a variety of forms, including but not limited to an electromagnetic signal, an optical signal, or any suitable combination of the above. The computer readable signal medium may also be any computer readable medium other than a computer readable storage medium, which may send, propagate or transmit a program for use by or in conjunction with an instruction execution system, apparatus or device. The program code contained on the computer readable medium may be transmitted using any suitable medium, including but not limited to: wires, optical cables, RF (radio frequency), etc., or any suitable combination of the above.

[0087] In some embodiments, the client and the server may communicate using any currently known or future developed network protocol such as HTTP (HyperText Transfer Protocol), and may be interconnected with any form or medium of digital data communication (e.g., a communication network). Examples of communication networks include a local area network ("LAN"), a wide area network ("WAN"), an internet (e.g., the Internet), and a peer-to-peer network (e.g., an ad hoc peer-to-peer network), as well as any currently known or future developed network.

[0088] The computer-readable medium may be included in the electronic device, or may exist independently without being incorporated into the electronic device.

[0089] The computer-readable medium carries one or more programs. When the one or more programs are executed by the electronic device, the electronic device: obtains a current operation set carried in a current business request to be processed, the current business request is sent by a target client, the target client is logged in to a target account, and the current operation set contains at least part of the current operation information between two adjacent business requests sent by the target account on the target client, the two adjacent business requests include the current business request and the previous business request of the current business request; in response to the current business request being an information recommendation request, determines recommended information corresponding to the current business request according to the target operation set of the target account, and sends the recommended information to the target client, the target operation set contains at least part of the current operation information in the current operation set.

[0090] Computer program code for performing the operations of the present disclosure may be written in one or more programming languages ​​or a combination thereof, including, but not limited to, object-oriented programming languages, such as Java, Smalltalk, C++, and conventional procedural programming languages, such as "C" or similar programming languages. The program code may be executed entirely on the user's computer, partially on the user's computer, as a separate software package, partially on the user's computer and partially on a remote computer, or entirely on a remote computer or server. In cases involving a remote computer, the remote computer may be connected to the user's computer through any type of network, including a local area network (LAN) or a wide area network (WAN), or may be connected to an external computer (e.g., through the Internet using an Internet service provider).

[0091] The flow chart and block diagram in the accompanying drawings illustrate the possible architecture, function and operation of the system, method and computer program product according to various embodiments of the present disclosure. In this regard, each square box in the flow chart or block diagram can represent a module, a program segment or a part of a code, and the module, the program segment or a part of the code contains one or more executable instructions for realizing the specified logical function. It should also be noted that in some implementations as replacements, the functions marked in the square box can also occur in a sequence different from that marked in the accompanying drawings. For example, two square boxes represented in succession can actually be executed substantially in parallel, and they can sometimes be executed in the opposite order, depending on the functions involved. It should also be noted that each square box in the block diagram and / or flow chart, and the combination of the square boxes in the block diagram and / or flow chart can be implemented with a dedicated hardware-based system that performs a specified function or operation, or can be implemented with a combination of dedicated hardware and computer instructions.

[0092] The units involved in the embodiments described in the present disclosure may be implemented by software or hardware, wherein the name of a module does not, in some cases, constitute a limitation on the unit itself.

[0093] The functions described above herein may be performed at least in part by one or more hardware logic components. For example, without limitation, exemplary types of hardware logic components that may be used include: field programmable gate arrays (FPGAs), application specific integrated circuits (ASICs), application specific standard products (ASSPs), systems on chips (SOCs), complex programmable logic devices (CPLDs), and the like.

[0094] In the context of the present disclosure, a machine-readable medium may be a tangible medium that may contain or store a program for use by or in conjunction with an instruction execution system, device, or equipment. A machine-readable medium may be a machine-readable signal medium or a machine-readable storage medium. A machine-readable medium may include, but is not limited to, an electronic, magnetic, optical, electromagnetic, infrared, or semiconductor system, device, or equipment, or any suitable combination of the foregoing. A more specific example of a machine-readable storage medium may include an electrical connection based on one or more lines, a portable computer disk, a hard disk, a random access memory (RAM), a read-only memory (ROM), an erasable programmable read-only memory (EPROM or flash memory), an optical fiber, a portable compact disk read-only memory (CD-ROM), an optical storage device, a magnetic storage device, or any suitable combination of the foregoing.

[0095] According to one or more embodiments of the present disclosure, Example 1 provides an information recommendation method, including:

[0096] Acquire a current operation set carried in a current service request to be processed, where the current service request is sent by a target client, where a target account is logged in to the target client, and where the current operation set includes at least part of current operation information of the target account between two adjacent service requests sent by the target client, where the two adjacent service requests include the current service request and a previous service request of the current service request;

[0097] In response to the current business request being an information recommendation request, determining recommendation information corresponding to the current business request according to the target operation set of the target account, and sending the recommendation information to the target client, wherein the target operation set includes at least part of the current operation information in the current operation set.

[0098] According to one or more embodiments of the present disclosure, Example 2 is a method according to Example 1, wherein the recommendation information includes recommended media content information, and the determining the recommendation information corresponding to the current service request according to the target operation set of the target account includes:

[0099] Determine at least one media content corresponding to each operation information in the target operation set and the latest operation time of each of the media content;

[0100] Selecting target media content whose latest operation time meets a preset condition from the at least one media content, and acquiring media content operation information corresponding to the target media content from the target operation set;

[0101] Determine recommended media content information corresponding to the current service request according to the media content operation information.

[0102] According to one or more embodiments of the present disclosure, Example 3 is the method according to Example 2, wherein determining the recommended media content information corresponding to the current service request according to the media content operation information includes:

[0103] The media content operation information is input into a pre-trained target recommendation model, and the media content information output by the target recommendation model is obtained as the recommended media content information corresponding to the current service request.

[0104] According to one or more embodiments of the present disclosure, Example 4 is the method according to Example 3, after acquiring the media content operation information corresponding to the target media content from the target operation set, further comprising:

[0105] Aggregate the media content operation information of each target media content according to the dimension of the business scenario to obtain aggregated media content operation information of each target media content in each business scenario;

[0106] The step of inputting the media content operation information into a pre-trained target recommendation model includes:

[0107] The aggregated media content operation information is input into a pre-trained target recommendation model.

[0108] According to one or more embodiments of the present disclosure, Example 5 is based on the method described in Example 3, wherein the target recommendation model corresponds to the current business scenario to which the current business request belongs, wherein different business scenarios have different recommendation models.

[0109] According to one or more embodiments of the present disclosure, Example 6 is the method according to Example 1, further comprising:

[0110] In response to the current service request not being an information recommendation request, target information corresponding to the current service request is acquired, and the target information is sent to the target client, where the target information is non-recommended information.

[0111] According to one or more embodiments of the present disclosure, Example 7 is a method according to any one of Examples 1-6, characterized in that the target operation set also includes at least part of the historical operation information of the target account, and the at least part of the historical operation information is sent by the target client in a historical business request, and the historical business request includes the previous business request.

[0112] According to one or more embodiments of the present disclosure, Example 8 is a method according to any one of Examples 1-6, and further includes, after obtaining the current operation set carried in the current service request to be processed:

[0113] The current operation information contained in the current operation set is stored.

[0114] According to one or more embodiments of the present disclosure, Example 9 provides an information recommendation device, including:

[0115] a set acquisition module, configured to acquire a current operation set carried in a current service request to be processed, wherein the current service request is sent by a target client, the target client is logged in by a target account, and the current operation set includes at least part of current operation information of the target account between two adjacent service requests sent by the target client, the two adjacent service requests including the current service request and a previous service request of the current service request;

[0116] An information recommendation module is used to respond to the current business request as an information recommendation request, determine the recommended information corresponding to the current business request according to the target operation set of the target account, and send the recommended information to the target client, wherein the target operation set includes at least part of the current operation information in the current operation set.

[0117] According to one or more embodiments of the present disclosure, Example 10 provides an electronic device, including:

[0118] one or more processors;

[0119] a memory for storing one or more programs,

[0120] When the one or more programs are executed by the one or more processors, the one or more processors implement the information recommendation method as described in any one of Examples 1-8.

[0121] According to one or more embodiments of the present disclosure, Example 11 provides a computer-readable storage medium having a computer program stored thereon, which, when executed by a processor, implements the information recommendation method as described in any one of Examples 1-8.

[0122] According to one or more embodiments of the present disclosure, Example 12 provides a computer program product. When the computer program product is executed by a computer, the computer implements the information recommendation method as described in any one of Examples 1-8.

[0123] The above description is only a preferred embodiment of the present disclosure and an explanation of the technical principles used. Those skilled in the art should understand that the scope of disclosure involved in the present disclosure is not limited to the technical solutions formed by a specific combination of the above technical features, but should also cover other technical solutions formed by any combination of the above technical features or their equivalent features without departing from the above disclosed concept. For example, the above features are replaced with the technical features with similar functions disclosed in the present disclosure (but not limited to) by each other to form a technical solution.

[0124] In addition, although each operation is described in a specific order, this should not be understood as requiring these operations to be performed in the specific order shown or in a sequential order. Under certain circumstances, multitasking and parallel processing may be advantageous. Similarly, although some specific implementation details are included in the above discussion, these should not be interpreted as limiting the scope of the present disclosure. Some features described in the context of a separate embodiment can also be implemented in a single embodiment in combination. On the contrary, the various features described in the context of a single embodiment can also be implemented in multiple embodiments individually or in any suitable sub-combination mode.

[0125] Although the subject matter has been described in language specific to structural features and / or methodological logical actions, it should be understood that the subject matter defined in the appended claims is not necessarily limited to the specific features or actions described above. On the contrary, the specific features and actions described above are merely example forms of implementing the claims.

Claims

1. An information recommendation method, characterized in that: include: Acquire a current operation set carried in a current service request to be processed, where the current service request is sent by a target client, where a target account is logged in to the target client, and where the current operation set includes at least part of current operation information of the target account between two adjacent service requests sent by the target client, where the two adjacent service requests include the current service request and a previous service request of the current service request; In response to the current business request being an information recommendation request, determining recommendation information corresponding to the current business request according to the target operation set of the target account, and sending the recommendation information to the target client, wherein the target operation set includes at least part of the current operation information in the current operation set.

2. The method according to claim 1, characterized in that The recommendation information includes recommended media content information, and the determining the recommendation information corresponding to the current service request according to the target operation set of the target account includes: Determine at least one media content corresponding to each operation information in the target operation set and the latest operation time of each of the media content; Selecting target media content whose latest operation time meets a preset condition from the at least one media content, and acquiring media content operation information corresponding to the target media content from the target operation set; Determine recommended media content information corresponding to the current service request according to the media content operation information.

3. The method according to claim 2, characterized in that The determining, according to the media content operation information, the recommended media content information corresponding to the current service request includes: The media content operation information is input into a pre-trained target recommendation model, and the media content information output by the target recommendation model is obtained as the recommended media content information corresponding to the current service request.

4. The method according to claim 3, characterized in that: After acquiring the media content operation information corresponding to the target media content from the target operation set, the method further includes: Aggregate the media content operation information of each target media content according to the dimension of the business scenario to obtain aggregated media content operation information of each target media content in each business scenario; The step of inputting the media content operation information into a pre-trained target recommendation model includes: The aggregated media content operation information is input into a pre-trained target recommendation model.

5. The method according to claim 3, characterized in that: The target recommendation model corresponds to the current business scenario to which the current business request belongs, wherein different business scenarios have different recommendation models.

6. The method according to claim 1, characterized in that Also includes: In response to the current service request not being an information recommendation request, target information corresponding to the current service request is acquired, and the target information is sent to the target client, where the target information is non-recommended information.

7. The method according to any one of claims 1 to 6, characterized in that: The target operation set also includes at least part of the historical operation information of the target account, and the at least part of the historical operation information is sent by the target client in a historical service request, and the historical service request includes the previous service request.

8. The method according to any one of claims 1 to 6, characterized in that: After obtaining the current operation set carried in the current service request to be processed, the method further includes: The current operation information contained in the current operation set is stored.

9. An information recommendation device, characterized in that: include: a set acquisition module, configured to acquire a current operation set carried in a current service request to be processed, wherein the current service request is sent by a target client, the target client is logged in by a target account, and the current operation set includes at least part of current operation information of the target account between two adjacent service requests sent by the target client, the two adjacent service requests including the current service request and a previous service request of the current service request; An information recommendation module is used to respond to the current business request being an information recommendation request, determine the recommended information corresponding to the current business request according to the target operation set of the target account, and send the recommended information to the target client, wherein the target operation set includes at least part of the current operation information in the current operation set.

10. An electronic device, characterized in that: include: at least one processor; as well as a memory communicatively connected to the at least one processor; wherein, The memory stores a computer program executable by the at least one processor, and the computer program is executed by the at least one processor so that the at least one processor can perform the information recommendation method according to any one of claims 1 to 8.

11. A computer-readable storage medium, characterized in that: The computer-readable storage medium stores computer instructions, and the computer instructions are used to enable a processor to implement the information recommendation method according to any one of claims 1 to 8 when executed.

12. A computer program product, characterized in that The computer program product comprises a computer program, and when the computer program is executed by a processor, the information recommendation method according to any one of claims 1 to 8 is implemented.