Propaganda and display mechanism for advertisement design finished products
By adjusting the angle of the finished advertising design using a camera and fixing it with spring clamps, the problems of inconvenient disassembly and assembly and specification adaptability of traditional display devices are solved, achieving flexible installation and stable display effects.
Patent Information
- Authority / Receiving Office
- CN · China
- Patent Type
- Utility models(China)
- Current Assignee / Owner
- HANGZHOU PINFAN ADVERTISING CO LTD
- Filing Date
- 2025-05-12
- Publication Date
- 2026-05-05
AI Technical Summary
Traditional advertising design display devices are fixed and inconvenient to disassemble and reassemble, and cannot be adjusted according to specifications, which affects their practicality.
The device uses a camera to detect pedestrian traffic, adjusts the angle of the advertising design through the meshing of a worm gear and worm, and uses springs and clamping between the top frame and the base frame for fixation. Combined with an adjustable extension rod and lighting ring, the device can be flexibly installed and stably displayed.
It improves the practicality and stability of the display device, enhances the promotional effect of the advertising design, prevents tipping, and ensures a well-lit display environment.
Smart Images

Figure CN224203817U_ABST
Abstract
Description
Technical Field
[0001] This utility model relates to the field of advertising design technology, specifically to a promotional and display organization for finished advertising designs. Background Technology
[0002] Advertising design is characterized by its use of elements such as images, text, color, layout, and graphics to express advertising, combined with the characteristics of advertising media, and employing relevant design software on a computer to create a two-dimensional art design activity or process to achieve the purpose and intent of the advertisement. The finished product of an advertising design needs to be displayed using display devices. Traditional display devices are mostly fixed in place, making them inconvenient to disassemble and adjust according to the specifications of the finished advertising design, thus affecting their practicality. Therefore, we propose a promotional display mechanism for finished advertising designs. Utility Model Content
[0003] The technical problem to be solved by this utility model is to overcome the existing defects and provide a display mechanism for finished advertising designs. The device uses a detection camera to detect the flow of people, while the meshing of the worm gear and worm can rotate the installed finished advertising designs to a suitable angle for easy viewing. The extension and contraction of the springs allows the top frame and the bottom frame to cooperate to clamp and fix finished advertising designs of different specifications, thereby improving the practicality of the device and effectively solving the problems in the background technology.
[0004] To achieve the above objectives, this utility model provides the following technical solution: a promotional display mechanism for finished advertising designs, comprising a base plate and support columns;
[0005] Base plate: A rotating seat is rotatably mounted in the center of the top surface. The top surface of the rotating seat has a slot. The bottom surface of the support column has a plug. The plug is inserted into the slot on the top surface of the rotating seat. The outer side of the support column has evenly spaced mounting grooves. The mounting grooves are inserted into the mounting frame. The outer end of the mounting frame is fixedly connected to the inner side of the fixed seat. The bottom end of the outer side of the fixed seat has a base frame. The bottom surface of the base plate has an adjustment unit. The inside of the fixed seat has a fixing unit.
[0006] It also includes a controller, which is located on the front side of the top surface of the base plate, and the input terminal of the controller is electrically connected to the output terminal of an external power supply.
[0007] Insert the insert block into the slot on the top surface of the rotating base to install the support column. Depending on the display requirements, insert the mounting bracket into the mounting slot to install the appropriate number of advertising design products to improve the effect of the publicity and display.
[0008] Furthermore, the adjustment unit includes a worm gear, a worm, a frame, a motor, a detection camera, and a frame. The frame is fixed in a groove on the bottom surface of the base plate. A motor is fixed to the front side of the frame, and the output shaft of the motor is connected to the front end of the worm. The worm gear is fixed to the bottom surface of the rotating seat and meshes with the worm. There are two frames, which are respectively fixed to the top of the front and rear sides of the support column. A detection camera is placed inside the frame. The input terminals of the motor and the detection camera are electrically connected to the output terminal of the controller. The detection camera can detect the flow of people and start the motor according to the amount of people to make the worm and the worm gear mesh to adjust the orientation angle of the advertising design product, thereby improving the advertising display effect.
[0009] Furthermore, the fixing unit includes a top frame, a sliding rod, a spring, an adjusting plate, and an adjusting groove. The adjusting groove is formed inside the fixing base, and the adjusting plate is slidably installed inside the adjusting groove. The spring is fixed to the top surface inside the adjusting groove, and the bottom end of the spring is installed and connected to the top surface of the adjusting plate. Sliding rods are fixed to both the front and rear sides of the adjusting plate. The sliding rods are slidably connected to the sliding grooves on the sides of the fixing base, and the top end of the sliding rods is connected to one side of the bottom surface of the top frame. The extension of the spring causes the adjusting plate to slide inside the adjusting groove, thereby enabling the top frame to cooperate with the base frame to clamp and fix advertising design products of different specifications, thereby improving the practicality of the device.
[0010] Furthermore, it also includes a fixed shaft, an extended outer rod, and an extended inner rod. There are four extended outer rods, which are installed in pairs inside the placement slots on the front and rear sides of the bottom of the base plate. The fixed shaft on the top surface of the extended outer rod is rotatably installed with the shaft hole on the surface of the base plate. The extended inner rod is slidably installed inside the extended outer rod. The angle of the extended outer rod is adjusted by rotating the fixed shaft. This can effectively improve the stability of the base plate and prevent it from tipping over when placed outdoors.
[0011] Furthermore, it also includes fixing bolts, anti-detachment plates, and locking bolts. The fixing bolts are rotatably installed with the through holes in the middle of the anti-detachment plates, and the fixing bolts are threadedly installed with the screw holes on the top surface of the support column. The locking bolts are threadedly installed through the through holes on the side of the rotating seat and the screw holes on the side of the insert block. The installed anti-detachment plates, together with the locking bolts, facilitate quick assembly and disassembly of the device for easy transportation and use.
[0012] Furthermore, it also includes a lamp holder and an illumination ring. There are four lamp holders, which are evenly fixed to the top surface of the base plate with the support as the center. An illumination ring is snapped into the inside of the lamp holder. The input end of the illumination ring is electrically connected to the output end of the controller. The illumination ring inside the lamp holder can illuminate the surface of the finished advertising design, thereby preventing people from being affected by dim light when viewing it.
[0013] Compared with the prior art, the beneficial effects of this utility model are: the publicity and display organization of this advertising design product has the following advantages:
[0014] 1. The camera can detect the flow of people. Based on the flow of people, the motor is activated to engage the worm gear and worm wheel to adjust the orientation angle of the advertising design, thereby improving the effect of the publicity and display.
[0015] 2. By inserting the mounting bracket into the mounting slot to install an appropriate number of advertising design products, the spring extends and the adjusting plate slides inside the adjusting slot, thereby allowing the top frame to cooperate with the bottom frame to clamp and fix advertising design products of different specifications, thus improving the practicality of the device.
[0016] 3. The angle of the extended outer rod is adjusted by rotating the fixed shaft, which can effectively improve the stability of the base plate and prevent it from tipping over when placed outdoors. The lighting ring inside the lamp holder can illuminate the surface of the finished advertising design, thus preventing people from being affected by dim lighting when viewing it. Attached Figure Description
[0017] Figure 1 This is a schematic diagram of the structure of this utility model;
[0018] Figure 2 This is a schematic diagram of the adjustment unit structure of this utility model;
[0019] Figure 3 This utility model Figure 1 A magnified schematic diagram of the structure at point A in the middle.
[0020] In the diagram: 1. Base plate, 2. Adjustment unit, 21. Worm gear, 22. Worm, 23. Frame, 24. Motor, 25. Detection camera, 26. Frame, 3. Fixing unit, 31. Top frame, 32. Slide rod, 33. Spring, 34. Adjustment plate, 35. Adjustment groove, 4. Rotary seat, 5. Support column, 6. Insert block, 7. Mounting groove, 8. Mounting bracket, 9. Fixing seat, 10. Base frame, 11. Fixing shaft, 12. Extension outer rod, 13. Extension inner rod, 14. Fixing bolt, 15. Anti-detachment plate, 16. Locking bolt, 17. Lamp holder, 18. Lighting ring, 19. Controller. Detailed Implementation
[0021] The technical solutions of the present utility model will be clearly and completely described below with reference to the accompanying drawings of the embodiments. Obviously, the described embodiments are only some embodiments of the present utility model, and not all embodiments. Based on the embodiments of the present utility model, all other embodiments obtained by those of ordinary skill in the art without creative effort are within the protection scope of the present utility model.
[0022] Please see Figure 1-3This embodiment provides a technical solution: a promotional display mechanism for finished advertising designs, including a base plate 1 and support columns 5;
[0023] Base plate 1: A rotating seat 4 is rotatably mounted in the center of the top surface. The top surface of the rotating seat 4 has a slot. The bottom surface of the support column 5 has a plug 6, which is inserted into the slot on the top surface of the rotating seat 4. The outer side of the support column 5 has evenly spaced mounting grooves 7, which are inserted into the mounting bracket 8. The outer end of the mounting bracket 8 is fixedly connected to the inner side of the fixed seat 9. The bottom end of the outer side of the fixed seat 9 has a base frame 10. The bottom surface of the base plate 1 has an adjustment unit 2, which includes a worm gear 21, a worm 22, and a frame. The system comprises a frame 23, a motor 24, a detection camera 25, and a frame 26. The frame 23 is fixed in a groove on the bottom surface of the base plate 1. The motor 24 is fixed to the front side of the frame 23, and the output shaft of the motor 24 is connected to the front end of the worm gear 22. The worm wheel 21 is fixed to the bottom surface of the rotating seat 4 and meshes with the worm gear 22. There are two frames 26, which are fixed to the top of the front and rear sides of the support column 5 respectively. The detection camera 25 is placed inside the frame 26. The input ends of the motor 24 and the detection camera 25 are electrically connected for control. At the output end of device 19, the detection camera 25 can detect the flow of people. Based on the flow of people, the motor 24 is activated to engage the worm gear 22 and the worm wheel 21 to adjust the orientation angle of the advertising design product, thereby improving the advertising display effect. The fixed base 9 is equipped with a fixed unit 3, which includes a top frame 31, a slide rod 32, a spring 33, an adjusting plate 34 and an adjusting groove 35. The adjusting groove 35 is opened inside the fixed base 9. The adjusting plate 34 is slidably installed inside the adjusting groove 35. The spring 33 is fixed to the top surface inside the adjusting groove 35. The bottom end of the spring 33 is installed and connected to the top surface of the adjusting plate 34. The slide rod 32 is fixed on both the front and rear sides of the adjusting plate 34. The slide rod 32 is slidably connected to the sliding groove on the side of the fixed base 9. The top end of the slide rod 32 is connected to one side of the bottom surface of the top frame 31. The spring 33 extends to make the adjusting plate 34 slide inside the adjusting groove 35, so that the top frame 31 cooperates with the base frame 10 to clamp and fix the advertising design products of different specifications, thereby improving the practicality of the device.
[0024] The system also includes a controller 19, located on the front side of the top surface of the base plate 1. The input terminal of the controller 19 is electrically connected to the output terminal of an external power supply. A plug 6 is inserted into a slot on the top surface of the rotating seat 4 to install the support column 5. Depending on the display requirements, a mounting bracket 8 is inserted into the mounting slot 7 to install an appropriate number of advertising design products, thereby improving the advertising display effect. The system also includes a fixed shaft 11, an extended outer rod 12, and an extended inner rod 13. Four extended outer rods 12 are installed in pairs inside the placement slots on the front and rear sides of the bottom surface of the base plate 1. The fixed shaft 11 on the top surface of the extended outer rod 12 is rotatably installed with the shaft hole on the surface of the base plate 1. The extended inner rod 13 is slidably installed inside the extended outer rod 12. The fixed shaft 11 is rotated to adjust the angle of the extended outer rod 12, which effectively improves the stability of the base plate 1 and prevents outdoor placement issues. To address the issue of tipping, the device also includes a fixing bolt 14, an anti-detachment plate 15, and a locking bolt 16. The fixing bolt 14 is rotatably installed in the through hole in the middle of the anti-detachment plate 15, and the fixing bolt 14 is threadedly installed in the screw hole on the top surface of the support column 5. The locking bolt 16 passes through the through hole on the side of the rotating seat 4 and is threadedly installed in the screw hole on the side of the insert block 6. The installed anti-detachment plate 15, together with the locking bolt 16, facilitates quick assembly and disassembly of the device for easy transportation and use. The device also includes a lamp holder 17 and an illumination ring 18. There are four lamp holders 17, which are evenly fixed to the top surface of the base plate 1 with the support column 5 as the center. The illumination ring 18 is snapped into the inside of the lamp holder 17. The input end of the illumination ring 18 is electrically connected to the output end of the controller 19. The illumination ring 18 inside the lamp holder 17 can illuminate the surface of the finished advertising design, thereby preventing people from being affected by dim lighting when viewing it.
[0025] The working principle of the advertising design display mechanism provided by this utility model is as follows: First, place the base plate 1 on the ground. Rotate the fixed shaft 11 to adjust the angle of the extended outer rod 12. This can effectively improve the stability of the base plate 1 and prevent it from tipping over when placed outdoors. Insert the insert block 6 on the bottom surface of the support column 5 into the slot on the top surface of the rotating seat 4. At the same time, insert the mounting bracket 8 into the mounting groove 7 to install the fixed seat 9. Rotate the fixing bolt 14 to fix the anti-detachment plate 15. This facilitates quick and easy assembly and disassembly of the device. Then, insert the advertising design product into the base frame. Inside the base frame 10, the spring 33 extends to allow the adjusting plate 34 to slide within the adjusting groove 35, thereby enabling the top frame 31 to work with the base frame 10 to clamp and fix advertising design products of different specifications, thus improving the practicality of the device. The detection camera 25 can detect the flow of people and, based on the amount of people, activate the motor 24 to engage the worm gear 22 with the worm wheel 21 to adjust the orientation angle of the advertising design products, thereby improving the effect of the publicity and display. The lighting ring 18 inside the light frame 17 can illuminate the surface of the advertising design products, thus preventing people from being affected by dim lighting when viewing them.
[0026] It is worth noting that the controller 19 disclosed in the above embodiments is model KV-8000, while the motor 24 can be freely configured according to the actual application scenario. It is recommended to use a motor of model SC-25GA300, and the detection camera 25 can be a pedestrian detection camera of model JD-2330-V1. The controller 19 controls the operation of the motor 24, the detection camera 25, and the lighting ring 18 using methods commonly used in the prior art.
[0027] The above description is merely an embodiment of this utility model and does not limit the patent scope of this utility model. Any equivalent structural or procedural transformations made based on the content of this utility model specification and drawings, or direct or indirect applications in other related technical fields, are similarly included within the patent protection scope of this utility model.
Claims
1. A promotional and display agency for finished advertising designs, characterized in that: Includes base plate (1) and support column (5); Base plate (1): A rotating seat (4) is rotatably installed in the middle of the top surface. The top surface of the rotating seat (4) is provided with a slot. The bottom surface of the support column (5) is provided with a plug (6). The plug (6) is inserted into the slot on the top surface of the rotating seat (4). The outer side of the support column (5) is evenly provided with an installation groove (7). The installation groove (7) is inserted into the mounting frame (8). The outer end of the mounting frame (8) is fixedly connected to the inner side of the fixed seat (9). The bottom end of the outer side of the fixed seat (9) is provided with a base frame (10). The bottom surface of the base plate (1) is provided with an adjustment unit (2). The inside of the fixed seat (9) is provided with a fixing unit (3). It also includes a controller (19), which is located on the front side of the top surface of the base plate (1), and the input terminal of the controller (19) is electrically connected to the output terminal of an external power supply.
2. The advertising design product display agency according to claim 1, characterized in that: The adjustment unit (2) includes a worm gear (21), a worm (22), a frame (23), a motor (24), a detection camera (25), and a frame (26). The frame (23) is fixed in a groove on the bottom surface of the base plate (1). The motor (24) is fixed on the front side of the frame (23). The output shaft of the motor (24) is connected to the front end of the worm (22). The worm gear (21) is fixed on the bottom surface of the rotating seat (4). The worm gear (21) meshes with the worm (22). There are two frames (26), which are fixed on the top of the front and rear sides of the support column (5). The detection camera (25) is placed inside the frame (26). The input ends of the motor (24) and the detection camera (25) are electrically connected to the output end of the controller (19).
3. The advertising design product display agency according to claim 1, characterized in that: The fixing unit (3) includes a top frame (31), a slide rod (32), a spring (33), an adjusting plate (34), and an adjusting groove (35). The adjusting groove (35) is opened inside the fixing seat (9). The adjusting plate (34) is slidably installed inside the adjusting groove (35). The spring (33) is fixed on the top surface inside the adjusting groove (35). The bottom end of the spring (33) is installed and connected to the top surface of the adjusting plate (34). The front and rear sides of the adjusting plate (34) are fixed with slide rods (32). The slide rods (32) are slidably connected to the sliding grooves on the side of the fixing seat (9). The top end of the slide rods (32) is connected to one side of the bottom surface of the top frame (31).
4. The advertising design product display agency according to claim 1, characterized in that: It also includes a fixed shaft (11), an extended outer rod (12), and an extended inner rod (13). There are four extended outer rods (12), which are installed in pairs in the placement grooves on the front and back sides of the bottom of the base plate (1). The fixed shaft (11) on the top surface of the extended outer rod (12) is rotatably installed with the shaft hole on the surface of the base plate (1). The extended inner rod (13) is slidably installed inside the extended outer rod (12).
5. The advertising design product display agency according to claim 1, characterized in that: It also includes a fixing bolt (14), an anti-detachment plate (15) and a locking bolt (16). The fixing bolt (14) is rotatably installed with the through hole in the middle of the anti-detachment plate (15). The fixing bolt (14) is threadedly installed with the screw hole on the top surface of the support (5). The locking bolt (16) passes through the through hole on the side of the rotating seat (4) and is threadedly installed with the screw hole on the side of the insert (6).
6. The advertising design product display agency according to claim 1, characterized in that: It also includes a lamp holder (17) and a lighting ring (18). There are four lamp holders (17) and they are evenly fixed on the top surface of the base plate (1) with the support column (5) as the center. The lighting ring (18) is installed inside the lamp holder (17). The input end of the lighting ring (18) is electrically connected to the output end of the controller (19).