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Method for improving advertisement memory rate

A technology of advertising and memory, which is applied in marketing and other directions, can solve problems such as low memory rate, and achieve the effect of improving reach rate, broad application space and application value

Inactive Publication Date: 2012-10-24
青岛印象派信息技术有限公司
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  • Summary
  • Abstract
  • Description
  • Claims
  • Application Information

AI Technical Summary

Problems solved by technology

[0005] The invention discloses a method for improving the advertisement memory rate aiming at the deficiencies existing in the existing computer network advertisement technology and the problem of low memory rate

Method used

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  • Method for improving advertisement memory rate
  • Method for improving advertisement memory rate

Examples

Experimental program
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Effect test

Embodiment 1

[0024] The present invention is used for the registration function. On the registration page, at the display position of the existing verification code, the verification code is combined with the advertisement, and the original generated numbers, letters, and pictures of the combination of numbers and letters are replaced with advertisement pictures. The verification code that needs to be input is displayed in , such as "3aOiu", or other forms of verification codes such as "text", "advertising words" and other forms. When the user enters the verification code, he watches and pays attention to the advertisement.

Embodiment 2

[0026] The present invention is used on the registration page to keep the original verification code unchanged, and the present invention is used around the verification code to display advertisement information around the verification code. The number of advertisements to be displayed can be set according to the actual situation, such as on the left side of the verification code, Advertisements are placed in appropriate positions on the right, top, and bottom. When the user enters the verification code information, he will pay attention to the advertisement information around the verification code, and the advertisement will be transmitted to the user, which greatly improves the memory rate of the advertisement.

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Abstract

The invention discloses a method for improving advertisement memory rate. The method is characterized in that advertisements are set up in verification codes, in verification code areas and on the periphery of the verification codes so that the advertisements are transmitted to users simultaneously when the users input basic information and the verification codes, strong attention and memory characteristics brought by must input characteristics of the verification codes are given play to to the maximum extent, and memory rate of the users and advertisement arrival rate are improved. Contents and forms of the advertisements set up in verification codes, in verification code areas and on the periphery of the verification codes are not limited. When the users log in, register, post messages and execute pages with the verification code function, advertisement information is displayed in verification codes, in verification code areas and on the periphery of the verification codes, the advertisement information arrives at the users while the users input the verification codes, and therefore memory rate and attention rate of the advertisements are greatly improved, and the method has wide application space and application value.

Description

technical field [0001] The invention relates to a method for improving the advertisement memory rate, and relates to computer network media technology, network advertisement and network application technology. Background technique [0002] With the rapid development of the Internet, network technology is gradually becoming the first media, and its advantages have surpassed the traditional four major media (newspapers, magazines, television, radio) advertising. The display forms of online advertisements are diversified, and the advertisement content can be changed in time according to the needs of customers, etc., which are favored by advertisers. While users are enjoying network services, advertisers hope that their advertisement information can reach users. Web page information and advertisements are almost submerged in a large amount of information, and it is difficult for advertisements to be noticed by users, so that the advertisements placed by advertisers cannot achiev...

Claims

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Application Information

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IPC IPC(8): G06Q30/02
Inventor 段红祥姜春燕王艺强胡书铭徐飞赵飞特木勒宋飞姜宗序舒川楠段春锋
Owner 青岛印象派信息技术有限公司
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