Recommendation method and device of media content, storage medium, and electronic device

A media content and content technology, applied in the Internet field, can solve problems such as unproposed solutions, user push content, inaccurate keyword positioning, etc., and achieve the effect of accurate content recommendation

Pending Publication Date: 2018-11-16
TENCENT TECH (SHENZHEN) CO LTD
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  • Abstract
  • Description
  • Claims
  • Application Information

AI Technical Summary

Problems solved by technology

[0004] However, due to inaccurate positioning of keywords and other reasons, it is not possible to accurately push content for users, because the content recommended for users does not meet their preferences, resulting in a low click-through rate for users on the recommended content
[0005] For the above problems, no effective solution has been proposed

Method used

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  • Recommendation method and device of media content, storage medium, and electronic device
  • Recommendation method and device of media content, storage medium, and electronic device
  • Recommendation method and device of media content, storage medium, and electronic device

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Embodiment Construction

[0026] In order to enable those skilled in the art to better understand the solutions of the present invention, the following will clearly and completely describe the technical solutions in the embodiments of the present invention in conjunction with the drawings in the embodiments of the present invention. Obviously, the described embodiments are only It is an embodiment of a part of the present invention, but not all embodiments. Based on the embodiments of the present invention, all other embodiments obtained by persons of ordinary skill in the art without making creative efforts shall fall within the protection scope of the present invention.

[0027] It should be noted that the terms "first" and "second" in the description and claims of the present invention and the above drawings are used to distinguish similar objects, but not necessarily used to describe a specific sequence or sequence. It is to be understood that the data so used are interchangeable under appropriate ...

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Abstract

The invention discloses a recommendation method and device of media content, a storage medium, and an electronic device. The method comprises the following steps: acquiring a recommendation request, wherein the recommendation request is used for requesting to recommend media content to the target object; acquiring a subject word from the word of the first content in response to the recommendationrequest, wherein the first similarity of the word vector of the subject word and the semantic vector of the first content is greater than or equal to the second similarity, the semantic vector of thefirst content is determined according to the word vector of each keyword in multiple keywords and the weight of each keyword, multiple keywords are the keywords in the words of the first content; selecting the second content matched with the subject word from candidate media content, and recommending the second content to the target object. The technical problem that the recommended media contentis low in accuracy rate in the related technology is solved.

Description

technical field [0001] The present invention relates to the Internet field, in particular to a method and device for recommending media content, a storage medium, and an electronic device. Background technique [0002] With the rapid development of social media, people receive and process a large amount of information from the physical world and the information world every moment. However, the large amount of information, complex structure, and many meaningless information make it impossible for people to process and process every piece of received information and identify the valuable part of it. Therefore, how to obtain useful information from text is the key to realize fast and accurate processing of information. [0003] In the real world, keywords are the most intuitive representation of useful information, so how to obtain keywords that people pay attention to from texts has become an urgent problem to be solved. Obtaining the keywords that people care about from the...

Claims

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Application Information

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Patent Type & Authority Applications(China)
IPC IPC(8): G06F17/30G06F17/27
CPCG06F40/284G06F40/30
Inventor 郑茂颜景善
Owner TENCENT TECH (SHENZHEN) CO LTD
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