Browser-based user behavior tracking method and device

A browser, user technology, applied in the Internet field, which can solve problems such as difficulty in tracking

Inactive Publication Date: 2016-05-11
ALIBABA GRP HLDG LTD
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  • Summary
  • Abstract
  • Description
  • Claims
  • Application Information

AI Technical Summary

Problems solved by technology

[0004] However, when the user clears the browser cache or uses the browser's incognito mode, it is difficult to be tracked

Method used

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  • Browser-based user behavior tracking method and device
  • Browser-based user behavior tracking method and device
  • Browser-based user behavior tracking method and device

Examples

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Embodiment Construction

[0043] The present invention will be described in detail below in conjunction with specific embodiments shown in the accompanying drawings. However, these embodiments do not limit the present invention, and any structural, method, or functional changes made by those skilled in the art according to these embodiments are included in the protection scope of the present invention.

[0044] Such as figure 1 As shown, in an embodiment of the present invention, the browser-based user behavior tracking method includes:

[0045] Receive device fingerprint information uploaded by the browser.

[0046] The device is a local device of the client, which can communicate with the server through the Internet. The browsers described below all run on the client's local device. The device fingerprint information described below also refers to the device fingerprint information of the local device.

[0047] The browser refers to the software used by the user to browse the file content of the ...

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Abstract

The invention discloses a browser-based user behavior tracking method and device. The method includes the following steps that: device fingerprint information uploaded by a browser is received; and a mapping relation is established between the device fingerprint information and cookie information sent to the corresponding browser. According to the browser-based user behavior tracking method and device of the invention, the device fingerprint information of a client is acquired, and the mapping relation is established between the cookie information of the browser of the client and the device fingerprint information, and therefore, after the cookie information of the browser of the client is cleared, the behavior of the user can be tracked through recovering the mapping relation.

Description

technical field [0001] The present invention relates to the Internet field, in particular to a browser-based user behavior tracking method and device. Background technique [0002] The principle of user behavior tracking is to identify requests from the same user by collecting user or user browser and device information. The usual method is to store some information in the browser and verify this information when visiting the website. [0003] Usually, in the Internet field, the most widely used technology for user tracking is cookie, which stores a cookie information in the user's browser cache, and uploads this piece of cookie information every time the user visits the website, so as to achieve the purpose of tracking user behavior . [0004] However, when the user clears the browser cache or uses the browser's incognito mode, it is difficult to be tracked again. Contents of the invention [0005] One of the objectives of the present invention is to provide a browser-...

Claims

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Application Information

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Patent Type & Authority Applications(China)
IPC IPC(8): H04L29/08
Inventor 邵帅
Owner ALIBABA GRP HLDG LTD
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