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Plane advertisement implanting method and device

A kind of advertising implantation and flat technology, applied in the field of video processing, can solve the problems of long front-end download time, increase of network bandwidth, affecting the success rate of delivery, etc., to achieve the effect of improving the success rate of delivery, reducing the amount of information, and saving network bandwidth

Active Publication Date: 2021-06-25
HUNAN HAPPLY SUNSHINE INTERACTIVE ENTERTAINMENT MEDIA CO LTD
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AI Technical Summary

Problems solved by technology

[0003]However, this method has the problem of delivering a large number of creative layers, which will lead to increased network bandwidth and long front-end download time, which will affect the success rate of delivery

Method used

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  • Plane advertisement implanting method and device
  • Plane advertisement implanting method and device
  • Plane advertisement implanting method and device

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Embodiment Construction

[0066] The following will clearly and completely describe the technical solutions in the embodiments of the application with reference to the drawings in the embodiments of the application. Apparently, the described embodiments are only some of the embodiments of the application, not all of them. Based on the embodiments in this application, all other embodiments obtained by persons of ordinary skill in the art without making creative efforts belong to the scope of protection of this application.

[0067] In order to make the above objects, features and advantages of the present invention more comprehensible, the present invention will be further described in detail below in conjunction with the accompanying drawings and specific embodiments.

[0068] refer to figure 1 , is a flow chart of a method for inserting a print advertisement provided in Embodiment 1 of the present application. The method can be applied to a server. The method may include but is not limited to the foll...

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Abstract

The invention provides a print advertisement implanting method and device, and the method comprises the steps: enabling a server to obtain a key frame in a video clip where an advertisement can be implanted, determining an area where the advertisement can be implanted in the key frame, and determining a transformation matrix between each common frame and the key frame in the video clip where the advertisement can be implanted; and sending the material layer of the key frame and the transformation matrix between each common frame and the key frame to the player; compared with a mode of issuing information such as the material layer of each frame and the like to the player, the method reduces the amount of issued information, saves the network bandwidth, and improves the release success rate.

Description

technical field [0001] The present application relates to the technical field of video processing, in particular to a method and device for embedding a print advertisement. Background technique [0002] At present, the methods of advertisement delivery mainly include embedding advertisements in videos, etc. Among them, the implantation of advertisements in the video generally means that the server sends to the front-end the creative layer of each frame in the video clip, the time of rendering the layer, and the position of the rendering layer, and the front-end according to the creative layer of each frame, rendering The timing of the layer and the location of the rendering layer, inserting advertisements into each frame. [0003] However, this method has the problem of delivering a large number of creative layers, which will increase the network bandwidth, and the front-end download time will be long, which will affect the success rate of delivery. Contents of the invent...

Claims

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Application Information

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Patent Type & Authority Applications(China)
IPC IPC(8): H04N21/44H04N21/81
CPCH04N21/44016H04N21/812
Inventor 宋施恩杨杰胡玮罗思伟金义彬
Owner HUNAN HAPPLY SUNSHINE INTERACTIVE ENTERTAINMENT MEDIA CO LTD
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