Method and device for monitoring website visitor values

A visitor, website technology, applied in the Internet field, can solve the problem of deviation between evaluation results and manual evaluation results
CN101604435AInactive Publication Date: 2009-12-16ALIBABA GRP HLDG LTD
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Patent Information

Authority / Receiving Office
CN · China
Patent Type
Applications(China)
Current Assignee / Owner
ALIBABA GRP HLDG LTD
Publication Date
2009-12-16
Estimated Expiration
Not applicable · inactive patent

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Abstract

The invention discloses a method and a device for monitoring website visitor values. The method comprises the following steps: monitoring visitor information of a website, and according to the pre-divided grades of the website visitor values, acquiring the probability of occurrence P(cj) of each grade cj in a data sample, wherein j=1,2,...,N, and N is the number of the divided grades; after acquiring the visitor information X, further acquiring the dependent probabilities P(X) and P(X|cj) of the visitor information in the data sample; and calculating P(cj|X)=(P(X|cj)P(cj) / P(X)), (j=1,2,...,N), evaluating the visitor values by using the calculation result, and monitoring and outputting the evaluating result of the visitor value in real time. Because the processing of the scheme takes historical data samples as a basis and the historical data samples can effectively reflect the rule of an artificial evaluation, by applying the scheme to evaluate the visitor value, an evaluation result almost accordant with that of the artificial evaluation can be obtained.
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Description

technical field

[0001] This application relates to Internet technology, in particular to a method and device for monitoring the value of website visitors. Background technique

[0002] At present, many enterprises use websites to display information and sell products. With the development of network technology, more interactions between websites and visitors can be achieved. For example, website owners can monitor some information of visitors through the network management system, evaluate the value of visitors based on this information, and then further perform some business actions on visitors with certain value, such as contacting them, providing them with more detailed information, etc. .

[0003] It is conceivable that for a website with a large number of visitors, if the value of each visitor is evaluated manually, the workload is heavy and the efficiency is difficult to guarantee. In order to realize the automatic evaluation of the value of website visitors, in the ...

Claims

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