Information processing method and device, electronic equipment and storage medium

Abstract

The invention relates to an information processing method and device, electronic equipment and a storage medium, and belongs to the technical field of financial science and technology and information technology industries. The method comprises the following steps: receiving an account cancellation request, and determining service data of a first client based on the account cancellation request; reading configuration data of the plurality of candidate application programs from a cache of the server; identifying whether the service data conforms to a retention rule corresponding to the candidate application program or not, and determining the candidate application program corresponding to the retention rule conforming to the service data as a target application program; identifying whether the first client meets a use condition corresponding to the target application program or not; and in response to the condition that the first client meets the use condition corresponding to the target application program, generating page jump information of the target application program based on the identifier of the handling page of the preferential service corresponding to the target application program, and sending the page jump information to the first client to instruct to jump to the handling page of the preferential service, the discount business handling efficiency can be improved.

Description

Technical Field

[0001] The present disclosure relates to the fields of financial technology and information technology industry technology, and in particular to an information processing method, device, electronic device, computer-readable storage medium and computer program product. Background Art

[0002] At present, customer churn is an important factor affecting the sustainable development of enterprises. In order to avoid customer churn, retention strategies can be used to retain existing customers of enterprises. However, the information processing methods in related technologies have the problems of low efficiency and low success rate in customer retention. Summary of the invention

[0003] The present disclosure provides an information processing method, device, electronic device, computer-readable storage medium, and computer program product to at least solve the problems of low customer retention efficiency and low success rate in related technologies. The technical solution of the present disclosure is as follows:

[0004] According to a first aspect of an embodiment of the present disclosure, there is provided an information processing method, applicable to a server, the method comprising: receiving an account cancellation request sent by a first client, and determining the business data of the first client based on the account cancellation request; reading configuration data of a plurality of candidate applications from the cache of the server, wherein the candidate applications are applications pre-developed for customer retention, and the configuration data include retention rules, usage conditions, and identifiers of processing pages for preferential services; identifying whether the business data complies with the retention rules corresponding to the candidate applications, and determining the candidate applications corresponding to the retention rules complied with by the business data as target applications; identifying whether the first client satisfies the usage conditions corresponding to the target application; in response to satisfying the usage conditions corresponding to the target application, based on the identifier of the processing page for the preferential service corresponding to the target application, generating page jump information of the target application, and sending the page jump information to the first client, wherein the page jump information is used to indicate a jump to the processing page for the preferential service corresponding to the target application.

[0005] According to a second aspect of an embodiment of the present disclosure, another information processing method is provided, applicable to a first client, the method comprising: sending an account cancellation request to a server; receiving page jump information of a target application sent by the server, wherein the business data of the first client complies with a retention rule corresponding to the target application, and the page jump information of the target application is generated based on an identifier of a processing page for a preferential service corresponding to the target application; based on the page jump information, rendering a target page component, wherein the target page component is a page component of an account cancellation page; in response to detecting a setting operation for the target page component on the account cancellation page, jumping from the account cancellation page to a processing page for the preferential service corresponding to the target application.

[0006] According to a third aspect of an embodiment of the present disclosure, there is provided an information processing device, which is applicable to a server, and the device comprises: a receiving module, configured to receive an account cancellation request sent by a first client, and determine the business data of the first client based on the account cancellation request; a reading module, configured to read configuration data of a plurality of candidate applications from a cache of the server, wherein the candidate applications are applications pre-developed for customer retention, and the configuration data include retention rules, usage conditions, and identifiers of a processing page for preferential services; a first identification module, configured to identify whether the business data complies with the retention rules corresponding to the candidate applications, and determine the candidate applications corresponding to the retention rules complied with by the business data as target applications; a second identification module, configured to identify whether the first client satisfies the usage conditions corresponding to the target application; a sending module, configured to generate page jump information of the target application based on the identifier of the processing page for preferential services corresponding to the target application in response to satisfying the usage conditions corresponding to the target application, and send the page jump information to the first client, wherein the page jump information is used to indicate a jump to the processing page for preferential services corresponding to the target application.

[0007] According to a fourth aspect of an embodiment of the present disclosure, another information processing device is provided, which is applicable to a first client, and the device includes: a sending module, configured to send an account cancellation request to a server; a receiving module, configured to receive page jump information of a target application sent by the server, wherein the business data of the first client complies with the retention rule corresponding to the target application, and the page jump information of the target application is generated based on an identifier of a processing page for a preferential service corresponding to the target application; a rendering module, configured to render a target page component based on the page jump information, wherein the target page component is a page component of an account cancellation page; and a jump module, configured to jump from the account cancellation page to a processing page for a preferential service corresponding to the target application in response to detecting a setting operation for the target page component on the account cancellation page.

[0008] According to the fifth aspect of an embodiment of the present disclosure, an electronic device is provided, comprising: a processor; and a memory for storing instructions executable by the processor; wherein the processor is configured to execute the instructions to implement the information processing method as described in the first and second aspects above.

[0009] According to the sixth aspect of an embodiment of the present disclosure, a computer-readable storage medium is provided. When instructions in the computer-readable storage medium are executed by a processor of an electronic device, the electronic device can execute the information processing method described in the first and second aspects.

[0010] According to a seventh aspect of an embodiment of the present disclosure, a computer program product is provided, comprising a computer program, wherein when the computer program is executed by a processor, the information processing method as described in the first and second aspects is implemented.

[0011] The technical solution provided by the embodiments of the present disclosure brings at least the following beneficial effects: receiving an account cancellation request sent by a first client, determining the business data of the first client based on the account cancellation request, reading configuration data of multiple candidate applications from a cache of a server, wherein the cache data reading has the advantage of fast reading speed, which helps to improve the reading speed of the configuration data, thereby improving the customer retention efficiency, determining the candidate application corresponding to the retention rule that the business data complies with as the target application, that is, the target application can be screened out from multiple candidate applications in consideration of the retention rule, in response to the first client satisfying the use condition corresponding to the target application, based on the identifier of the processing page of the preferential business corresponding to the target application, generating page jump information of the target application, and sending the page jump information to the first client, that is, when the first client satisfies the use condition corresponding to the target application, continuing to execute the customer retention process of the first client, generating and sending the page jump information to the first client to instruct the first client to jump to the processing page of the preferential business, realizing fast jump of the processing page of the preferential business, helping to improve the processing efficiency of the preferential business, thereby improving the success rate of customer retention, and realizing the integration of the account cancellation business, the retention business, and the preferential business.

[0012] It is to be understood that the foregoing general description and the following detailed description are exemplary and explanatory only and are not restrictive of the present disclosure. BRIEF DESCRIPTION OF THE DRAWINGS

[0013] The drawings herein are incorporated into and constitute a part of the specification, illustrate embodiments consistent with the present disclosure, and together with the description are used to explain the principles of the present disclosure, and do not constitute improper limitations on the present disclosure.

[0014] Figure 1 It is a flowchart of the information processing method according to the first embodiment of the present disclosure.

[0015] Figure 2 It is a flowchart of an information processing method according to the second embodiment of the present disclosure.

[0016] Figure 3 It is a flowchart of an information processing method according to the third embodiment of the present disclosure.

[0017] Figure 4 It is a flowchart of an information processing method according to the fourth embodiment of the present disclosure.

[0018] Figure 5 is a block diagram of an information processing apparatus according to a first embodiment of the present disclosure.

[0019] Figure 6 is a block diagram of an information processing device according to a second embodiment of the present disclosure.

[0020] Figure 7 It is a block diagram of an electronic device according to an exemplary embodiment. DETAILED DESCRIPTION

[0021] In order to enable ordinary persons in the art to better understand the technical solutions of the present disclosure, the technical solutions in the embodiments of the present disclosure will be clearly and completely described below in conjunction with the accompanying drawings.

[0022] It should be noted that the terms "first", "second", etc. in the specification and claims of the present disclosure and the above-mentioned drawings are used to distinguish similar objects, and are not necessarily used to describe a specific order or sequence. It should be understood that the data used in this way can be interchanged where appropriate, so that the embodiments of the present disclosure described herein can be implemented in an order other than those illustrated or described herein. The embodiments described in the following exemplary embodiments do not represent all embodiments consistent with the present disclosure. Instead, they are merely examples of devices and methods consistent with some aspects of the present disclosure as detailed in the appended claims.

[0023] It should be noted that the information (including but not limited to user device information, user personal information, etc.), data (including but not limited to data used for analysis, stored data, displayed data, etc.) and signals involved in this disclosure are all authorized by the user or fully authorized by all parties, and the collection, use and processing of relevant data must comply with relevant laws, regulations and standards.

[0024] It should be noted that the acquisition, transmission, storage, use, and processing of data in the technical solution of the present disclosure are in compliance with the relevant provisions of relevant laws and regulations. In the embodiments of the present disclosure, certain software, components, models, and other existing solutions in the industry may be mentioned, and they should be regarded as exemplary. Their purpose is only to illustrate the feasibility of implementing the technical solution of the present disclosure, but it does not mean that the applicant has or will necessarily use the solution.

[0025] Figure 1 It is a flowchart of the information processing method according to the first embodiment of the present disclosure.

[0026] like Figure 1 As shown, the information processing method of the first embodiment of the present disclosure includes the following steps:

[0027] S101, receiving an account cancellation request sent by a first client, and determining service data of the first client based on the account cancellation request.

[0028] It should be noted that the execution subject of the information processing method of the present disclosure is a server, wherein the server may include a physical server, a cloud server, a server cluster, etc. For example, taking the business scenario as banking business, the server may include a bank server, and the terms such as bank server and bank system may be interchangeable. The information processing method of the embodiment of the present disclosure may be executed by the information processing device of the embodiment of the present disclosure, and the information processing device of the embodiment of the present disclosure may be configured in any server to execute the information processing method of the embodiment of the present disclosure.

[0029] It should be noted that there are no excessive restrictions on the first client. For example, taking the business scenario as banking business, the first client may include mobile banking, bank webpage, etc. There are no excessive restrictions on the business data of the client. For example, it may include the business tag of the client (such as whether it is an active client, whether it is activated, whether it handles preferential services, the type of business handled, whether it is in arrears, etc.), business level, single business data, summary business data (such as the sum, average, maximum value, etc. of multiple single business data), etc. The relevant content of the account cancellation request can be found in the following embodiments, which will not be repeated here.

[0030] In one implementation, determining the service data of the first client based on the account cancellation request includes extracting the service data of the first client from the account cancellation request.

[0031] In one implementation, determining the service data of the first client based on the account cancellation request includes extracting an identifier of the first client from the account cancellation request and reading candidate data identified by the identifier of the first client from a storage space as the service data of the first client.

[0032] In one embodiment, determining the business data of the first client based on the account cancellation request includes extracting the identifier of the first client from the account cancellation request, reading candidate data identified by the identifier of the first client from the storage space, and processing the candidate data identified by the identifier of the first client to obtain the business data of the first client. The processing may include data cleaning, data conversion, feature engineering, data aggregation (also called data summarization), data sharding, quality inspection, etc.

[0033] S102, reading configuration data of multiple candidate applications from a cache of a server, wherein the candidate applications are pre-developed applications for customer retention, and the configuration data include retention rules, usage conditions, and identification of a processing page for preferential services.

[0034] It should be noted that there are no excessive restrictions on the server cache. There are no excessive restrictions on the number of candidate applications, for example, it can be 10, and the configuration data of different candidate applications may be different. There are no excessive restrictions on the identification of the preferential service processing page, for example, it can include the URL (Uniform Resource Locator) and name of the preferential service processing page.

[0035] In one implementation, the configuration data of the candidate application also includes the identification of the candidate application, preferential service information corresponding to the candidate application (such as preferential objects, service names, effective time and expiration time, liability for breach of contract), etc.

[0036] S103, identifying whether the business data complies with a retention rule corresponding to the candidate application, and determining the candidate application corresponding to the retention rule complied with by the business data as the target application.

[0037] It should be noted that the multiple candidate applications include a target application, and the business data of the first client meets the retention rule corresponding to the target application.

[0038] In one embodiment, identifying whether the service data complies with the retention rule corresponding to the candidate application includes determining a set service tag and a set service level from the configuration data of the candidate application, determining the service tag of the first client and the service level of the first client based on the service data, and determining that the service data complies with the retention rule corresponding to the candidate application in response to the service tag of the first client being consistent with the set service tag and / or the service level of the first client reaching the set service level. Thus, when the service tag of the client is consistent with the set service tag corresponding to the candidate application and / or the service level of the client reaches the set service level corresponding to the candidate application, it can be determined that the service data complies with the retention rule corresponding to the candidate application.

[0039] It should be noted that the configuration data also includes setting a service tag and setting a service level. Different candidate applications may correspond to different service tags, and different candidate applications may correspond to different service levels. The number of set service tags and set service levels is at least one. Determining the service tag of the first client and the service level of the first client based on the service data can be achieved by using any service tag and service level generation rule in the relevant technology, and no excessive restrictions are made here.

[0040] In some examples, in response to a business tag of the first client being consistent with a set business tag and / or the business level of the first client reaching the set business level, determining that the business data complies with the retention rules corresponding to the candidate application includes determining that the business data complies with the retention rules corresponding to the candidate application in response to at least one business tag of the first client being consistent with a set business tag and / or the business level of the first client reaching the set business level.

[0041] In some examples, in response to a business tag of the first client being consistent with a set business tag and / or the business level of the first client reaching the set business level, determining that the business data complies with the retention rules corresponding to the candidate application includes determining that the business data complies with the retention rules corresponding to the candidate application in response to each business tag of the first client being consistent with the set business tag and / or the business level of the first client reaching the set business level.

[0042] In one embodiment, identifying whether business data complies with retention rules corresponding to candidate applications includes determining set single business data and set aggregate business data from configuration data of the candidate application, determining single business data of a first client and aggregate business data of the first client from the business data, and determining that the business data complies with retention rules corresponding to the candidate application in response to the single business data of the first client reaching the set single business data and / or the aggregate business data of the first client reaching the set aggregate business data.

[0043] S104, identifying whether the first client meets the usage condition corresponding to the target application.

[0044] S105, in response to the first client satisfying the usage conditions corresponding to the target application, based on the identifier of the processing page for the preferential service corresponding to the target application, generate page jump information of the target application, and send the page jump information to the first client, wherein the page jump information is used to indicate a jump to the processing page for the preferential service corresponding to the target application.

[0045] It should be noted that there are not too many restrictions on the page jump information. For example, it may include the identification of the processing page of the preferential service corresponding to the target application, the preferential service information corresponding to the target application, etc.

[0046] In one implementation, based on the identifier of the preferential service processing page corresponding to the target application, page jump information of the target application is generated, including using the identifier of the preferential service processing page corresponding to the target application as the page jump information of the target application.

[0047] In one embodiment, based on the identifier of the processing page for the preferential service corresponding to the target application, page jump information of the target application is generated, including determining the preferential service information from the configuration data of the target application, and generating the page jump information of the target application based on the identifier of the processing page for the preferential service corresponding to the target application and the preferential service information.

[0048] In one embodiment, based on the identifier of the processing page for the preferential service corresponding to the target application, page jump information of the target application is generated, including reading candidate jump information identified by the identifier of the processing page for the preferential service corresponding to the target application from the storage space as the page jump information of the target application.

[0049] In summary, according to the information processing method provided by the embodiment of the present disclosure, an account cancellation request sent by a first client is received, and the business data of the first client is determined based on the account cancellation request, and the configuration data of multiple candidate applications are read from the cache of the server. The cache data reading has the advantage of fast reading speed, which helps to improve the reading speed of the configuration data, thereby improving the customer retention efficiency. The candidate application corresponding to the retention rule that the business data complies with is determined as the target application, and the target application can be screened out from multiple candidate applications considering the retention rule. In response to the first client satisfying the usage condition corresponding to the target application, based on the identifier of the processing page of the preferential service corresponding to the target application, page jump information of the target application is generated, and the page jump information is sent to the first client. That is, when the first client satisfies the usage condition corresponding to the target application, the customer retention process of the first client is continued to be executed, and the page jump information is generated and sent to the first client to instruct the first client to jump to the processing page of the preferential service, which can realize the fast jump of the processing page of the preferential service, which helps to improve the processing efficiency of the preferential service, thereby improving the success rate of customer retention, and realizing the integration of the account cancellation service, the retention service, and the preferential service.

[0050] Figure 2 It is a flowchart of an information processing method according to the second embodiment of the present disclosure.

[0051] like Figure 2 As shown, the information processing method of the second embodiment of the present disclosure includes the following steps:

[0052] S201, receiving an account cancellation request sent by a first client, and determining service data of the first client based on the account cancellation request.

[0053] S202, reading configuration data of multiple candidate applications from a cache of a server, wherein the candidate applications are pre-developed applications for customer retention, and the configuration data include retention rules, usage conditions, and identification of a processing page for preferential services.

[0054] S203, identifying whether the business data complies with a retention rule corresponding to the candidate application, and determining the candidate application corresponding to the retention rule complied with by the business data as the target application.

[0055] For the relevant contents of steps S201 - S203 , please refer to the above embodiments and will not be described again here.

[0056] S204: Acquire usage determination data corresponding to the first client, wherein the usage determination data includes at least one of operation data of the target application, business data, and current time.

[0057] It should be noted that the operation data of the target application is not overly limited, for example, it may include the cumulative number of times the target application is used in the second time period, the cumulative running time, etc. Among them, the cumulative number of times may include the number of times the preferential services corresponding to the target application are handled in the second time period, the number of clients retained by the target application in the second time period (such as the number of clients successfully retained), etc. The second time period is not overly limited, for example, it may be from January 1 to December 31 of the same year.

[0058] S205: Based on the usage determination data, identify whether the first client satisfies a usage condition corresponding to the target application.

[0059] In the embodiments of the present disclosure, based on the usage determination data, identifying whether the first client meets the usage condition corresponding to the target application includes the following possible implementations:

[0060] Method 1: determine a first set threshold from the configuration data of the target application, determine the cumulative number of retention times of the first client in the first time period from the business data, and in response to the cumulative number of retention times being less than the first set threshold, determine that the first client meets the usage conditions corresponding to the target application.

[0061] It should be noted that, in this embodiment, the configuration data of the target application includes a first set threshold value, which refers to the maximum number of retention times of the same client in the first time period, and there is no excessive limitation on the first set threshold value, for example, it can be 3. There is no excessive limitation on the first time period, for example, it can be from January 1 to December 31 of the same year. In this embodiment, the service data includes the cumulative number of retention times of the first client in the first time period, wherein the cumulative number of retention times may include the number of preferential services corresponding to the candidate application processed by the first client in the first time period.

[0062] Therefore, it can be determined that the first client meets the usage conditions corresponding to the target application only when the cumulative number of retention times of the first client in the first time period is less than the first set threshold. That is, when the cumulative number of retention times of the first client is large, the probability of loss of the first client is large, and the first client is no longer retained, so that the cumulative number of retention times of the same client does not exceed the first set threshold, thereby avoiding invalid retention of the first client and helping to save computing resources.

[0063] Method 2: determine a second set threshold from the configuration data of the target application, determine the cumulative number of times the target application is used within a second time period from the operation data, and in response to the cumulative number of times used being less than the second set threshold, determine that the first client meets the usage condition corresponding to the target application.

[0064] It should be noted that, in this embodiment, the configuration data of the target application includes a second set threshold value, which refers to the maximum number of times the target application is used in the second time period. There is no excessive limitation on the second set threshold value, for example, it can be 100. In this embodiment, the operation data includes the cumulative number of times the target application is used in the second time period.

[0065] Therefore, it can be determined that the first client meets the usage conditions corresponding to the target application only when the cumulative number of uses of the target application within the second time period is less than the second set threshold. That is, when the cumulative number of uses of the target application is large, the first client will no longer be retained, so that the cumulative number of uses of the target application does not exceed the second set threshold, which helps to save computing resources.

[0066] Mode 3: determining a valid time period of the target application from configuration data of the target application, and determining that the first client satisfies a usage condition corresponding to the target application in response to the current moment being in the valid time period of the target application.

[0067] It should be noted that, in this embodiment, the configuration data of the target application includes the effective time period of the target application, and there is no excessive limitation on the effective time period of the target application, for example, it can be from January 1 to June 30 of the same year. For example, if the configuration data of the target application includes the effective time and the expiration time of the target application, then the effective time period of the target application is the time period between the effective time and the expiration time of the target application.

[0068] Therefore, it can be determined that the first client meets the usage conditions corresponding to the target application only when the current moment is in the valid time period of the target application. That is, when the current moment is not in the valid time period of the target application, the first client will no longer be retained. That is, the target application is only used to retain the client during the valid time period of the target application, which helps to save computing resources.

[0069] S206, in response to the first client satisfying the usage conditions corresponding to the target application, based on the identifier of the processing page for the preferential service corresponding to the target application, generate page jump information of the target application, and send the page jump information to the first client, wherein the page jump information is used to indicate a jump to the processing page for the preferential service corresponding to the target application.

[0070] For the relevant contents of step S206, please refer to the above embodiment, which will not be repeated here.

[0071] In summary, according to the information processing method provided by the embodiment of the present disclosure, the use determination data corresponding to the first client is obtained, wherein the use determination data includes at least one of the operation data of the target application, the business data, and the current time, and based on the use determination data, it is identified whether the first client meets the use condition corresponding to the target application. Thus, it is possible to identify whether the first client meets the use condition of the target application by taking into account at least one of the operation data of the target application, the business data of the first client, and the current time.

[0072] Figure 3 It is a flowchart of an information processing method according to the third embodiment of the present disclosure.

[0073] like Figure 3 As shown, the information processing method of the third embodiment of the present disclosure includes the following steps:

[0074] S301: Receive a storage request for configuration data of a candidate application sent by a second client.

[0075] S302: Extract configuration data of the candidate application from the storage request.

[0076] S303: Store the configuration data of the candidate application in the cache and database of the server respectively.

[0077] For example, taking the business scenario of banking as an example, the second client can be a client controlled by the bank staff (such as developers). For example, the bank staff can perform the first operation on the configuration data maintenance page of the second client. Accordingly, the second client can generate a storage request for the configuration data of the candidate application based on the first operation, and send the storage request to the server. Accordingly, the server can receive the storage request sent by the second client. There are no excessive restrictions on the first operation, for example, it can include input operation, click operation, drag operation, etc.

[0078] For example, configuration data A of candidate application A sent by the second client may be received. 1 To A 10storage request, and extract the configuration data A of the candidate application A from the storage request 1 To A 10 , the configuration data A of candidate application A 1 To A 10 Stored in the server's cache and database respectively.

[0079] S304: Receive a request for updating configuration data of the candidate application sent by the second client.

[0080] S305: extracting the first identifier of the configuration data to be updated and the updated configuration data of the candidate application from the update request.

[0081] S306: Update the first configuration data identified by the first identifier in the cache of the server to the updated configuration data of the candidate application.

[0082] S307: Update the second configuration data identified by the first identifier in the database to the updated configuration data of the candidate application.

[0083] It is understandable that the first configuration data and the second configuration data may be different. The generation process of the update request may refer to the generation process of the storage request in the above embodiment, and no further limitation is made here.

[0084] For example, a configuration data update request of candidate application A sent by the second client may be received, and the first identifier of the configuration data to be updated and the updated configuration data A of candidate application A may be extracted from the update request. 11 , the first configuration data B identified by the first identifier in the cache of the server 1 Update to A 11 , the second configuration data B identified by the first identifier in the database 2 Update to A 11 .

[0085] S308: Receive a query request for configuration data of a candidate application sent by a second client.

[0086] S309: extract the second identifier of the configuration data to be queried from the query request.

[0087] S310, reading third configuration data identified by the second identifier from the cache of the server, and sending the third configuration data to the second client, and / or reading fourth configuration data identified by the second identifier from the database, and sending the fourth configuration data to the second client.

[0088] It is understandable that the third configuration data and the fourth configuration data may be different. The generation process of the query request may refer to the generation process of the storage request in the above embodiment, and no further limitation is made here.

[0089] For example, a query request for configuration data of candidate application A sent by a second client may be received, a second identifier of the configuration data to be queried may be extracted from the query request, and third configuration data B identified by the second identifier may be read from the cache of the server. 3 , and sends the third configuration data B to the second client 3 , and / or, reading the fourth configuration data B identified by the second identifier from the database 4 , and sends the fourth configuration data B to the second client 4 .

[0090] In one embodiment, the method further includes, in response to the inconsistency between the third configuration data and the fourth configuration data, sending instruction information to the second client for instructing to re-store the configuration data identified by the second identifier. Thus, when the third configuration data and the fourth configuration data are inconsistent, that is, when the configuration data identified by the same identifier in the server's cache and the database are inconsistent, the second client can be instructed to re-store the configuration data identified by the second identifier, thereby ensuring the consistency of the configuration data identified by the same identifier in the server's cache and the database.

[0091] It should be noted that there are no excessive restrictions on the execution order of steps S304-S307 and steps S308-S310. For example, the execution order of steps S304-S307 is before or after the execution order of steps S308-S310, or steps S304-S307 and steps S308-S310 are executed in parallel.

[0092] In summary, according to the information processing method provided in the embodiment of the present disclosure, the configuration data of the candidate application can be stored in the cache and database of the server respectively based on a storage request, the configuration data in the cache and database of the server can be synchronously updated based on an update request, and the configuration data can be read from the cache and / or database of the server and fed back to the client based on a query request.

[0093] Based on any of the above embodiments, the method further includes sending target indication information to the first client in response to the business data not meeting the retention rules corresponding to each candidate application and / or the first client not meeting the usage conditions corresponding to the target application, wherein the target indication information is used to instruct to continue to execute the account cancellation process of the first client. Thus, when the business data of the first client does not meet the retention rules corresponding to each candidate application and / or the first client does not meet the usage conditions corresponding to the target application, the first client can be instructed to continue to execute the account cancellation process.

[0094] Figure 4 It is a flowchart of an information processing method according to the fourth embodiment of the present disclosure.

[0095] like Figure 4 As shown, the information processing method of the fourth embodiment of the present disclosure includes the following steps:

[0096] S401, sending an account cancellation request to the server.

[0097] It should be noted that the execution subject of the information processing method of the present disclosure is the first client. For example, taking the business scenario as banking business, the first client may include mobile banking, bank webpage, etc. The information processing method of the embodiment of the present disclosure can be executed by the information processing device of the embodiment of the present disclosure, and the information processing device of the embodiment of the present disclosure can be configured in any first client to execute the information processing method of the embodiment of the present disclosure.

[0098] For example, taking the business scenario of banking as an example, the user can perform the second operation on the account cancellation page of the first client. Accordingly, the first client can generate an account cancellation request based on the second operation and send the account cancellation request to the server. The second operation is not limited too much, for example, it can include input operation, click operation, drag operation, etc. For example, the second operation can include a click operation on the account cancellation icon on the account cancellation page.

[0099] S402, receiving page jump information of a target application sent by a server, wherein the business data of the first client meets the retention rule corresponding to the target application, and the page jump information of the target application is generated based on the identifier of the processing page of the preferential business corresponding to the target application.

[0100] For the relevant contents of step S402, please refer to the above embodiment, which will not be repeated here.

[0101] S403, based on the page jump information, rendering the target page component, wherein the target page component is the page component of the account cancellation page.

[0102] It should be noted that the target page component is the page component displayed on the account cancellation page, and there are no excessive restrictions on the target page component, for example, it may include pictures, texts, buttons, menu navigation, floating balls, lists, etc. Based on the page jump information, the target page component is rendered, and any page component rendering method in the relevant technology can be used to achieve it, and there are no excessive restrictions here.

[0103] In one embodiment, based on the page jump information, rendering the target page component includes determining a target attribute value of the target page component based on the page jump information, configuring the current attribute value of the target page component as the target attribute value, and rendering the target page component based on the current attribute value. Thus, the target attribute value of the target page component can be determined taking into account the page jump information to configure the current attribute value of the target page component, and the target page component can be rendered taking into account the current attribute value.

[0104] In some examples, a target attribute value of a target page component is determined based on page jump information, including determining an identifier of a processing page for a preferential service corresponding to a target application from the page jump information, obtaining a mapping relationship between the candidate page identifier and the candidate attribute value of the target page component, and obtaining a candidate attribute value having a mapping relationship with the identifier of the processing page for the preferential service corresponding to the target application as the target attribute value.

[0105] In some examples, the target attribute value of the target page component is determined based on the page jump information, including determining the preferential service name corresponding to the target application from the page jump information, and using the preferential service name corresponding to the target application as the target attribute value of the text attribute of the target page component.

[0106] S404, in response to detecting a setting operation for a target page component on the account cancellation page, jumping from the account cancellation page to a preferential service processing page corresponding to the target application.

[0107] It should be noted that there are no excessive restrictions on the setting operation, for example, it may include a click operation. Jumping from the account cancellation page to the preferential service handling page corresponding to the target application can be implemented by using any page jump method in the relevant technology, and there is no excessive restriction here.

[0108] For example, jumping from an account cancellation page to a page for handling preferential services corresponding to a target application includes determining an identifier of the page for handling preferential services corresponding to the target application from the page jump information, generating a loading request for the page for handling preferential services corresponding to the target application based on the identifier of the page for handling preferential services corresponding to the target application, sending the loading request to a server, receiving loading data of the page for handling preferential services corresponding to the target application sent by the server, and rendering the page for handling preferential services corresponding to the target application based on the loading data.

[0109] In summary, according to the information processing method provided by the embodiment of the present disclosure, a cancellation request is sent to a server, and page jump information of a target application sent by the server is received, wherein the business data of the first client meets the retention rule corresponding to the target application, and the page jump information of the target application is generated based on the identifier of the processing page of the preferential service corresponding to the target application, and based on the page jump information, the target page component is rendered, wherein the target page component is a page component of the cancellation page, and in response to detecting a setting operation for the target page component on the cancellation page, the account is jumped from the cancellation page to the processing page of the preferential service corresponding to the target application. Thus, the target page component can be rendered based on the page jump information sent by the server, and when the setting operation for the target page component is detected on the cancellation page, the account is jumped from the cancellation page to the processing page of the preferential service corresponding to the target application, and the user only needs to perform the setting operation for the target page component on the cancellation page to realize the jump to the processing page of the preferential service, which simplifies the user operation, can realize the fast jump of the processing page of the preferential service, and helps to improve the processing efficiency of the preferential service, thereby improving the success rate of customer retention, and can realize the integration of the cancellation service, retention service, and preferential service.

[0110] Based on any of the above embodiments, after sending the account cancellation request to the server in step S401, the process further includes receiving target indication information sent by the server, wherein the target indication information is used to indicate to continue to execute the account cancellation process of the first client, and continue to execute the account cancellation process of the first client. Thus, when receiving the target indication information sent by the server, the account cancellation process of the first client can be continued.

[0111] Figure 5 FIG. 1 is a block diagram of an information processing device according to a first embodiment of the present disclosure. The information processing device is applicable to a server.

[0112] like Figure 5 As shown, the information processing device 500 of the embodiment of the present disclosure includes: a receiving module 501, a reading module 502, a first identification module 503, a second identification module 504 and a sending module 505.

[0113] The receiving module 501 is configured to receive an account cancellation request sent by a first client, and determine the service data of the first client based on the account cancellation request;

[0114] The reading module 502 is configured to read configuration data of a plurality of candidate applications from the cache of the server, wherein the candidate applications are pre-developed applications for customer retention, and the configuration data include retention rules, usage conditions, and identification of a processing page for preferential services;

[0115] The first identification module 503 is configured to identify whether the business data complies with the retention rule corresponding to the candidate application, and determine the candidate application corresponding to the retention rule that the business data complies with as the target application;

[0116] The second identification module 504 is configured to identify whether the first client meets the usage condition corresponding to the target application;

[0117] The sending module 505 is configured to generate page jump information of the target application in response to the first client satisfying the usage conditions corresponding to the target application, based on the identifier of the processing page for the preferential service corresponding to the target application, and send the page jump information to the first client, wherein the page jump information is used to indicate a jump to the processing page for the preferential service corresponding to the target application.

[0118] In one embodiment of the present disclosure, the second identification module 504 is further configured to: obtain usage determination data corresponding to the first client, wherein the usage determination data includes at least one of the operation data of the target application, the business data and the current time; based on the usage determination data, identify whether the first client meets the usage conditions corresponding to the target application.

[0119] In one embodiment of the present disclosure, the second identification module 504 is further configured to: determine a first set threshold from the configuration data of the target application; determine the cumulative number of retentions of the first client within a first time period from the business data; and determine that the first client meets the usage condition corresponding to the target application in response to the cumulative number of retentions being less than the first set threshold.

[0120] In one embodiment of the present disclosure, the second identification module 504 is further configured to: determine a second set threshold from the configuration data of the target application; determine the cumulative number of times the target application is used within a second time period from the running data; and determine that the first client meets the usage condition corresponding to the target application in response to the cumulative number of times of use being less than the second set threshold.

[0121] In one embodiment of the present disclosure, the second identification module 504 is further configured to: determine the effective time period of the target application from the configuration data of the target application; and determine that the first client satisfies the usage condition corresponding to the target application in response to the current moment being in the effective time period of the target application.

[0122] In one embodiment of the present disclosure, the first identification module 503 is further configured to: determine a set service tag and a set service level from the configuration data of the candidate application; determine the service tag of the first client and the service level of the first client based on the service data; in response to the service tag of the first client being consistent with the set service tag, and / or the service level of the first client reaching the set service level, determine that the service data complies with the retention rule corresponding to the candidate application.

[0123] In one embodiment of the present disclosure, the device 500 also includes: a processing module, configured to: receive a storage request for the configuration data of the candidate application sent by the second client; extract the configuration data of the candidate application from the storage request; and store the configuration data of the candidate application in the cache and database of the server respectively.

[0124] In one embodiment of the present disclosure, after the configuration data of the candidate application is stored in the cache and database of the server respectively, the processing module is further configured to: receive an update request for the configuration data of the candidate application sent by the second client; extract a first identifier of the configuration data to be updated, and the updated configuration data of the candidate application from the update request; update the first configuration data identified by the first identifier in the cache of the server to the updated configuration data of the candidate application; and update the second configuration data identified by the first identifier in the database to the updated configuration data of the candidate application.

[0125] In one embodiment of the present disclosure, after the configuration data of the candidate application is stored in the cache and database of the server respectively, the processing module is further configured to: receive a query request for the configuration data of the candidate application sent by the second client; extract a second identifier of the configuration data to be queried from the query request; read the third configuration data identified by the second identifier from the cache of the server, and send the third configuration data to the second client; and / or read the fourth configuration data identified by the second identifier from the database, and send the fourth configuration data to the second client.

[0126] In one embodiment of the present disclosure, the sending module 505 is further configured to: in response to the business data failing to comply with the retention rules corresponding to each of the candidate applications, and / or the first client failing to meet the usage conditions corresponding to the target application, send target indication information to the first client, wherein the target indication information is used to indicate to continue executing the account cancellation process of the first client.

[0127] Regarding the device in the above embodiment, the specific manner in which each module performs operations has been described in detail in the embodiment of the method, and will not be elaborated here.

[0128] In summary, the information processing device provided by the embodiment of the present disclosure receives an account cancellation request sent by a first client, determines the business data of the first client based on the account cancellation request, reads configuration data of multiple candidate applications from the cache of the server, and the cache data reading has the advantage of fast reading speed, which helps to improve the reading speed of the configuration data, thereby improving the customer retention efficiency, and determines the candidate application corresponding to the retention rule that the business data complies with as the target application, that is, the target application can be screened out from multiple candidate applications in consideration of the retention rule, and in response to the first client satisfying the use condition corresponding to the target application, based on the identifier of the processing page of the preferential service corresponding to the target application, generates page jump information of the target application, and sends the page jump information to the first client, that is, when the first client satisfies the use condition corresponding to the target application, continues to execute the customer retention process of the first client, generates and sends the page jump information to the first client to instruct the first client to jump to the processing page of the preferential service, and can realize the fast jump of the processing page of the preferential service, which helps to improve the processing efficiency of the preferential service, thereby improving the success rate of customer retention, and can realize the integration of the account cancellation service, the retention service, and the preferential service.

[0129] Figure 6 1 is a block diagram of an information processing device according to a second embodiment of the present disclosure. The information processing device is applicable to a first client.

[0130] like Figure 6 As shown, the information processing device 600 of the embodiment of the present disclosure includes: a sending module 601, a receiving module 602, a rendering module 603 and a jumping module 604.

[0131] The sending module 601 is configured to send an account cancellation request to the server;

[0132] The receiving module 602 is configured to receive page jump information of a target application sent by the server, wherein the service data of the first client meets the retention rule corresponding to the target application, and the page jump information of the target application is generated based on the identifier of the processing page of the preferential service corresponding to the target application;

[0133] The rendering module 603 is configured to render the target page component based on the page jump information, wherein the target page component is a page component of the account cancellation page;

[0134] The jump module 604 is configured to jump from the account cancellation page to the preferential service processing page corresponding to the target application in response to detecting a setting operation for the target page component on the account cancellation page.

[0135] In one embodiment of the present disclosure, after sending the account cancellation request to the server, the receiving module 602 is further configured to: receive target indication information sent by the server, wherein the target indication information is used to indicate to continue to execute the account cancellation process of the first client; continue to execute the account cancellation process of the first client.

[0136] In one embodiment of the present disclosure, the rendering module 603 is also configured to: determine the target attribute value of the target page component based on the page jump information; configure the current attribute value of the target page component as the target attribute value; and render the target page component based on the current attribute value.

[0137] Regarding the device in the above embodiment, the specific manner in which each module performs operations has been described in detail in the embodiment of the method, and will not be elaborated here.

[0138] In summary, the information processing device provided by the embodiment of the present disclosure can render the target page component based on the page jump information sent by the server, and when a setting operation for the target page component is detected on the account cancellation page, it jumps from the account cancellation page to the processing page of the preferential service corresponding to the target application. The user only needs to perform the setting operation for the target page component on the account cancellation page to achieve the jump to the processing page of the preferential service, which simplifies the user operation and can achieve a quick jump to the processing page of the preferential service, which helps to improve the processing efficiency of the preferential service, thereby improving the success rate of customer retention, and can realize the integration of account cancellation service, retention service, and preferential service.

[0139] Figure 7 It is a block diagram of an electronic device according to an exemplary embodiment.

[0140] like Figure 7 As shown, the electronic device 700 includes:

[0141] The memory 710 and the processor 720, a bus 730 connecting different components (including the memory 710 and the processor 720), the memory 710 stores a computer program, and when the processor 720 executes the program, the information processing method described in the embodiment of the present disclosure is implemented.

[0142] Bus 730 represents one or more of several types of bus structures, including a memory bus or memory controller, a peripheral bus, an accelerated graphics port, a processor or a local bus using any of a variety of bus architectures. For example, these architectures include but are not limited to Industry Standard Architecture (ISA) bus, Micro Channel Architecture (MAC) bus, Enhanced ISA bus, Video Electronics Standards Association (VESA) local bus and Peripheral Component Interconnect (PCI) bus.

[0143] The electronic device 700 typically includes a variety of electronic device readable media. These media can be any available media that can be accessed by the electronic device 700, including volatile and non-volatile media, removable and non-removable media.

[0144] The memory 710 may also include computer system readable media in the form of volatile memory, such as random access memory (RAM) 740 and / or cache memory 750. The electronic device 700 may further include other removable / non-removable, volatile / non-volatile computer system storage media. By way of example only, the storage system 560 may be used to read and write non-removable, non-volatile magnetic media ( Figure 7 not shown, usually called a "hard drive"). Although Figure 7 Not shown, a disk drive for reading and writing to a removable non-volatile disk (e.g., a "floppy disk"), and an optical disk drive for reading and writing to a removable non-volatile optical disk (e.g., a CD-ROM, a DVD-ROM, or other optical media) may be provided. In these cases, each drive may be connected to the bus 730 via one or more data medium interfaces. The memory 710 may include at least one program product having a set (e.g., at least one) of program modules that are configured to perform the functions of the various embodiments of the present disclosure.

[0145] A program / utility 780 having a set (at least one) of program modules 770 may be stored, for example, in the memory 710, such program modules 770 including but not limited to an operating system, one or more application programs, other program modules, and program data, each of which or some combination may include an implementation of a network environment. The program modules 770 generally perform the functions and / or methods of the embodiments described in the present disclosure.

[0146] The electronic device 700 may also communicate with one or more external devices 790 (e.g., keyboard, pointing device, display 791, etc.), one or more devices that enable a user to interact with the electronic device 700, and / or any device that enables the electronic device 700 to communicate with one or more other computing devices (e.g., network card, modem, etc.). Such communication may be performed through an input / output (I / O) interface 792. Furthermore, the electronic device 700 may also communicate with one or more networks (e.g., a local area network (LAN), a wide area network (WAN), and / or a public network, such as the Internet) through a network adapter 793. Figure 7 As shown, the network adapter 793 communicates with other modules of the electronic device 700 via the bus 730. It should be understood that, although not shown in the figure, other hardware and / or software modules can be used in conjunction with the electronic device 700, including but not limited to: microcode, device drivers, redundant processing units, external disk drive arrays, RAID systems, tape drives, and data backup storage systems.

[0147] The processor 720 executes various functional applications and data processing by running the programs stored in the memory 710 .

[0148] It should be noted that the implementation process and technical principles of the electronic device of this embodiment refer to the aforementioned explanation of the information processing method of the embodiment of the present disclosure, and will not be repeated here.

[0149] In summary, the electronic device provided by the embodiment of the present disclosure can execute the information processing method as described above, receive the account cancellation request sent by the first client, and determine the business data of the first client based on the account cancellation request, read the configuration data of multiple candidate applications from the cache of the server, and the cache data reading has the advantage of fast reading speed, which helps to improve the reading speed of the configuration data, thereby improving the customer retention efficiency, and determine the candidate application corresponding to the retention rule that the business data complies with as the target application, that is, the target application can be screened out from multiple candidate applications considering the retention rule, in response to the first client meeting the use condition corresponding to the target application, based on the identifier of the processing page of the preferential service corresponding to the target application, generate page jump information of the target application, and send the page jump information to the first client, that is, when the first client meets the use condition corresponding to the target application, continue to execute the customer retention process of the first client, generate and send page jump information to the first client to instruct the first client to jump to the processing page of the preferential service, which can realize the fast jump of the processing page of the preferential service, which helps to improve the processing efficiency of the preferential service, thereby improving the success rate of customer retention, and can realize the integration of the account cancellation service, retention service, and preferential service.

[0150] In order to implement the above embodiments, the present disclosure also proposes a computer-readable storage medium.

[0151] When the instructions in the computer-readable storage medium are executed by the processor of the electronic device, the electronic device can perform the above-mentioned, or perform the above-mentioned information processing method. Optionally, the computer-readable storage medium can be a ROM, a random access memory (RAM), a CD-ROM, a magnetic tape, a floppy disk, an optical data storage device, etc.

[0152] In order to implement the above embodiments, the present disclosure further provides a computer program product, including a computer program, characterized in that when the computer program is executed by a processor, the information processing method as described above is implemented.

[0153] Those skilled in the art will readily appreciate other embodiments of the present disclosure after considering the specification and practicing the invention disclosed herein. The present disclosure is intended to cover any variations, uses or adaptations of the present disclosure that follow the general principles of the present disclosure and include common knowledge or customary techniques in the art that are not disclosed in the present disclosure. The description and examples are to be considered exemplary only, and the true scope and spirit of the present disclosure are indicated by the following claims.

[0154] It should be understood that the present disclosure is not limited to the exact structures that have been described above and shown in the drawings, and that various modifications and changes may be made without departing from the scope thereof. The scope of the present disclosure is limited only by the appended claims.

Claims

1. An information processing method, characterized in that: Applicable to a server, the method comprises: receiving an account cancellation request sent by a first client, and determining service data of the first client based on the account cancellation request; Reading configuration data of a plurality of candidate applications from the cache of the server, wherein the candidate applications are pre-developed applications for customer retention, and the configuration data include retention rules, usage conditions, and identification of a processing page for preferential services; Identify whether the business data complies with a retention rule corresponding to the candidate application, and determine the candidate application corresponding to the retention rule complied with by the business data as a target application; Identifying whether the first client satisfies a usage condition corresponding to the target application; In response to the first client satisfying the usage conditions corresponding to the target application, based on the identifier of the processing page for the preferential service corresponding to the target application, page jump information of the target application is generated, and the page jump information is sent to the first client, wherein the page jump information is used to indicate a jump to the processing page for the preferential service corresponding to the target application.

2. The method according to claim 1, characterized in that The identifying whether the first client satisfies the usage condition corresponding to the target application includes: Acquire usage determination data corresponding to the first client, wherein the usage determination data includes at least one of the operation data of the target application, the business data, and the current time; Based on the usage determination data, it is identified whether the first client satisfies a usage condition corresponding to the target application.

3. The method according to claim 2, characterized in that The identifying, based on the usage determination data, whether the first client satisfies the usage condition corresponding to the target application program includes: determining a first set threshold from configuration data of the target application; Determine the cumulative number of retention times of the first client in a first time period from the business data; In response to the accumulated retention times being less than the first set threshold, it is determined that the first client meets the usage condition corresponding to the target application.

4. The method according to claim 2, characterized in that: The identifying, based on the usage determination data, whether the first client satisfies the usage condition corresponding to the target application program includes: determining a second set threshold from configuration data of the target application; determining, from the operation data, a cumulative number of times the target application is used in a second time period; In response to the accumulated usage times being less than the second set threshold, it is determined that the first client satisfies the usage condition corresponding to the target application.

5. The method according to claim 2, characterized in that: The identifying, based on the usage determination data, whether the first client satisfies the usage condition corresponding to the target application program includes: Determining a valid time period of the target application from configuration data of the target application; In response to the current moment being within a valid time period of the target application, it is determined that the first client satisfies a usage condition corresponding to the target application.

6. The method according to claim 1, characterized in that The identifying whether the business data complies with the retention rule corresponding to the candidate application program includes: Determining a set service tag and a set service level from the configuration data of the candidate application; determining a service tag of the first client and a service level of the first client based on the service data; In response to the service tag of the first client being consistent with the set service tag and / or the service level of the first client reaching the set service level, it is determined that the service data meets the retention rule corresponding to the candidate application.

7. The method according to any one of claims 1 to 6, characterized in that The method further comprises: receiving a storage request for the configuration data of the candidate application sent by the second client; extracting configuration data of the candidate application from the storage request; The configuration data of the candidate application is stored in the cache and database of the server respectively.

8. The method according to claim 7, characterized in that After storing the configuration data of the candidate application in the cache and database of the server respectively, the method further includes: receiving a request for updating configuration data of the candidate application sent by the second client; Extracting a first identifier of the configuration data to be updated and the updated configuration data of the candidate application from the update request; Updating the first configuration data identified by the first identifier in the cache of the server to the updated configuration data of the candidate application; The second configuration data identified by the first identifier in the database is updated to the updated configuration data of the candidate application.

9. The method according to claim 7, characterized in that: After storing the configuration data of the candidate application in the cache and database of the server respectively, the method further includes: receiving a query request for configuration data of the candidate application sent by the second client; Extracting a second identifier of the configuration data to be queried from the query request; reading the third configuration data identified by the second identifier from the cache of the server, and sending the third configuration data to the second client; and / or, The fourth configuration data identified by the second identifier is read from the database, and the fourth configuration data is sent to the second client.

10. The method according to any one of claims 1 to 6, characterized in that: The method further comprises: In response to the business data not complying with the retention rules corresponding to each of the candidate applications, and / or the first client not satisfying the usage conditions corresponding to the target application, target indication information is sent to the first client, wherein the target indication information is used to instruct to continue executing the account cancellation process of the first client.

11. An information processing method, characterized in that: Applicable to a first client, the method comprises: Send an account cancellation request to the server; Receiving page jump information of a target application sent by the server, wherein the service data of the first client meets the retention rule corresponding to the target application, and the page jump information of the target application is generated based on an identifier of a processing page of a preferential service corresponding to the target application; Based on the page jump information, the target page component is rendered, wherein the target page component is a page component of the account cancellation page; In response to detecting a setting operation for the target page component on the account cancellation page, jumping from the account cancellation page to a processing page for the preferential service corresponding to the target application.

12. The method according to claim 11, characterized in that After sending the account cancellation request to the server, the method further includes: receiving target indication information sent by the server, wherein the target indication information is used to instruct to continue to execute the account cancellation process of the first client; Continue to execute the account cancellation process of the first client.

13. The method according to claim 11, characterized in that The rendering of the target page component based on the page jump information includes: Determine a target attribute value of the target page component based on the page jump information; Configure the current attribute value of the target page component as the target attribute value; The target page component is rendered based on the current attribute value.

14. An information processing device, characterized in that: Applicable to a server, the device comprises: a receiving module, configured to receive an account cancellation request sent by a first client, and determine the service data of the first client based on the account cancellation request; A reading module is configured to read configuration data of a plurality of candidate applications from the cache of the server, wherein the candidate applications are pre-developed applications for customer retention, and the configuration data includes retention rules, usage conditions, and identification of a processing page for preferential services; A first identification module is configured to identify whether the business data conforms to a retention rule corresponding to the candidate application, and determine the candidate application corresponding to the retention rule conformed to by the business data as a target application; A second identification module is configured to identify whether the first client satisfies the usage condition corresponding to the target application; The sending module is configured to generate page jump information of the target application in response to the first client satisfying the usage conditions corresponding to the target application, based on the identifier of the processing page of the preferential service corresponding to the target application, and send the page jump information to the first client, wherein the page jump information is used to indicate the jump to the processing page of the preferential service corresponding to the target application.

15. An information processing device, characterized in that: Applicable to a first client, the device comprises: A sending module, configured to send an account cancellation request to a server; a receiving module configured to receive page jump information of a target application sent by the server, wherein the service data of the first client meets the retention rule corresponding to the target application, and the page jump information of the target application is generated based on an identifier of a handling page of a preferential service corresponding to the target application; A rendering module is configured to render a target page component based on the page jump information, wherein the target page component is a page component of a cancellation page; The jump module is configured to jump from the account cancellation page to the preferential service processing page corresponding to the target application in response to detecting a setting operation for the target page component on the account cancellation page.

16. An electronic device, characterized in that: include: processor; a memory for storing instructions executable by the processor; The processor is configured to execute the instructions to implement the information processing method according to any one of claims 1 to 13.

17. A computer-readable storage medium, when instructions in the computer-readable storage medium are executed by a processor of an electronic device, the electronic device is enabled to execute the information processing method according to any one of claims 1 to 13.

18. A computer program product, comprising a computer program, characterized in that When the computer program is executed by a processor, the information processing method according to any one of claims 1 to 13 is implemented.

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