Intelligent new retail system for traffic decentralization and traffic revenue sharing
By introducing a smart new retail system with decentralization of traffic and profit sharing in the SaaS system, traffic sharing and collaboration between merchants is realized, the problems of high traffic and costs of offline physical stores are solved, and the traffic turnover rate between merchants is improved and return on investment.
Patent Information
- Application Number
- CN202411117490.3
- Authority / Receiving Office
- CN · China
- Patent Type
- Applications(China)
- Current Assignee / Owner
- Filing Date
- 2024-08-15
- Publication Date
- 2024-12-31
AI Technical Summary
In the existing SaaS system, merchants are isolated and cannot be shared and collaborated, resulting in low traffic, low conversion and high cost in offline physical stores.
A smart new retail system with decentralization of traffic and revenue sharing was designed. The front-end routing module realizes the unity of front-end portals of all merchants, the merchant collaboration module realizes traffic sharing and collaboration among merchants, the automatic deployment module realizes rapid mall deployment, and the traffic entrance module Provides multi-traffic entrances, and the unmanned service module realizes unmanned self-service shopping, combining smart tag machines, smart WiFi and smart charging devices.
It realizes traffic sharing and collaboration among merchants, reduces the difficulty and cost of traffic acquisition, improves traffic turnover and return on investment among merchants, solves the problems of difficulty and expensive traffic, and reduces service costs and marginal costs.
Smart Images

Figure CN119228475A_ABST
Abstract
Description
Technical Field
[0001] The present invention relates to the fields of e-commerce technology and SaaS technology, and in particular to a smart new retail system for traffic decentralization and traffic revenue sharing. Background Art
[0002] E-commerce SaaS refers to software services provided to the e-commerce industry through the Internet. SaaS, or "software as a service", is a software system based on the Internet that provides information services for enterprises and stores. Suppliers deploy application software on their own servers, and customers can customize and use these services according to actual needs. In the field of e-commerce, the SaaS system provides e-commerce merchants with various software support and supporting services related to business operations.
[0003] With the continuous innovation of cloud computing, network and other technologies, the SaaS industry has developed rapidly. Many companies have undergone digital transformation and have flocked to the SaaS industry. SaaS providers build all the network infrastructure and software and hardware operating platforms required for enterprise informatization, and are responsible for providing a series of services such as all pre-implementation and post-maintenance. Enterprises can use information systems through the Internet without purchasing software and hardware, building computer rooms, or recruiting IT personnel. SaaS is divided into vertical SaaS and general SaaS. E-commerce SaaS includes both vertical SaaS and general SaaS. It mainly provides information services and supporting value-added services for enterprises and offline physical merchants based on the Internet in the e-commerce industry.
[0004] In the existing technology, SaaS customers are isolated and each uses their own independent mini-program or APP. Although the backend may be the same, the front-end brand and entrance are independent. Users cannot be shared or collaborated between different customers, and they are completely isolated from each other.
[0005] Under the current circumstances where offline physical operations are difficult, if individual businesses continue to operate on their own, although it may be helpful to customers in terms of marketing, empowerment, and digitalization, the overall help is limited and restricted by customers. At the same time, customers' return on investment is very low and their satisfaction is not high. The most critical thing is that it is impossible to fundamentally solve the pain points of offline physical stores, such as low traffic, low conversion, and high costs. Summary of the invention
[0006] In view of this, in order to solve the problems existing in the technical background, the present invention proposes a smart new retail system for traffic decentralization and traffic revenue sharing. The specific technical solution is as follows:
[0007] A smart new retail system with traffic decentralization and traffic revenue sharing, including a terminal, which is connected to the SaaS platform through a front-end routing module and a login module in sequence. The terminal includes a mobile terminal, a PC terminal, a smart label machine, a mobile cash register, a smart barcode scanner, and a smart access control. It also includes a merchant collaboration module, an automatic deployment module, an unmanned service module, and a traffic entry module connected to the SaaS platform;
[0008] The front-end routing module is designed to unify the front-end entrances of all merchants, share the same applet or App, and create conditions for subsequent merchant collaboration, multiple traffic entrances, automatic deployment, and unmanned services. Only when all modules work together can the platform value and traffic value be better utilized. When a user visits, the merchant ID is obtained from the front-end access URL and stored locally. At the same time, the merchant ID is written into the interface information for distinguishing different merchants in subsequent processes, thereby unifying the front-end entrances of all merchants. At the same time, the back-end can also respond to and process access requests from different merchants based on the merchant ID passed in by the front-end. The specific implementation process is as follows:
[0009] Furthermore, the front-end routing module includes user access through the front-end, and the access methods include but are not limited to scanning code access, sharing access, PC access, direct access by mini-programs or Apps, etc., wherein the code in the scanning code access includes but is not limited to merchant mall code, access control code, traffic entry code, etc. The traffic entry code includes but is not limited to the drainage code of offline traffic merchants, and can also be a sharing code of distribution users, or a promotion code of a promotion channel, etc. After entering the platform through the front-end access, first obtain and parse the accessed URL to see if there is a merchant identifier in the parameters. The merchant identifier is passed in through the parameters in the URL. If there is a merchant identifier, save the merchant identifier locally and write the merchant identifier into the interface information for use in subsequent processes. If there is no merchant identifier in the accessed URL parameters, obtain the merchant identifier directly from the local. If it is successfully obtained, save the merchant identifier locally and write the merchant identifier into the interface information for use in subsequent processes; if it fails to be obtained successfully, set the merchant identifier to the default value, save the merchant identifier locally, and write the merchant identifier into the interface information for use in subsequent processes.
[0010] Furthermore, the merchant collaboration module is mainly to achieve effective collaboration between merchants on the platform, solve the problem of merchant isolation, and achieve merchant collaboration, which is conducive to mutual assistance among merchants, making merchants a community of interests, allowing traffic to flow between merchants, and creating greater value for merchants. Merchant collaboration and page DIY can add merchant collaboration entrances to the page to achieve traffic sharing, traffic exchange and traffic realization between merchants. Through the collaborative entrance, with traffic as the carrier, it can help merchants solve various problems, such as: mall drainage, store exposure, agency sales, distribution, traffic realization, inventory clearance, merchant alliance, etc., which can reduce the difficulty of traffic acquisition and traffic costs. The specific implementation process is as follows: configure various pages for merchants through page DIY, and add merchant collaboration entrances to the page. Merchants can configure whether to participate in collaboration and which collaborations to participate in as needed, such as: product participation in collaboration, mall participation in collaboration, coupon collaboration, etc. When users access the platform through the front-end, after the front-end routing, the mall page is obtained and presented, the user can use the merchant collaboration entrance in the page to achieve traffic sharing, traffic exchange and traffic realization between merchants. If the merchant does not participate in the collaboration, the collaboration entrance will not be displayed on the page. If the merchant participates in the collaboration, the collaboration entrance will be displayed on the page. Users can click on the collaboration content to enter the corresponding collaboration function page to realize the corresponding collaboration function.
[0011] Further, the automatic deployment module mainly realizes the rapid automatic deployment of the merchant mall, reduces the service cost and marginal cost, and realizes rapid scale. The entire automatic deployment process mainly involves the automatic generation of merchant pages, automatic configuration of merchant data, automatic configuration of platform public data, automatic configuration of general data, etc. The detailed process is as follows: configure various types of page template data in advance for acquisition during automatic deployment. For example: home page, bottom navigation of home page, personal center page, function page, etc., different types of merchant page templates are different, especially the home page, the richer the page template, the more conducive to automatic deployment, configure the platform public data template in advance for acquisition during automatic deployment, configure the general data template in advance for acquisition during automatic deployment, collect merchant data through the mobile terminal or through the background and store it, obtain the pre-configured page template data, platform public data, general data, etc. according to certain rules, such as: different merchant types, obtain the corresponding type of page template and the corresponding type of general data, store all the relevant data obtained and store it, and when storing, all data are all with merchant identification. When a user accesses a merchant's mall through the front end, the page data, platform public data, and general data corresponding to the merchant's logo stored in the database can be obtained through routing, and then the obtained merchant page can be presented on the user's terminal side through certain parsing rules.
[0012] Furthermore, the traffic entry module is mainly used to realize multiple traffic entrances on the platform, which is mainly used for offline promotion by promoters. By providing merchants with exclusive traffic entry codes and posting them in conspicuous places in the merchants' stores for users to scan and use, it is realized that when there are more merchants, there are more traffic entry codes. When the merchant traffic is larger, the traffic of the traffic entry code is larger, the traffic of the platform is larger, the efficiency of the collaboration between merchants is higher, and the value created for merchants is greater. At the same time, smart WiFi devices can also be used to provide merchants with high-quality and low-cost traffic services and portable installation of the network, replacing the broadband services of the three major operators. While enjoying store services, if necessary, users can also use smart charging devices to charge their mobile phones to solve the problem of insufficient mobile phone power when going out. The core key of this module lies in label device access, smart printing of traffic entry codes, smart WiFi, and smart charging. The specific implementation process is as follows: First, connect the smart label machine to the system through the mobile terminal. When the promoter is promoting on the ground, he will collect service information based on the service content that the merchant can provide, such as free WiFi and smart charging. If the service is not provided, no information needs to be collected. When generating the traffic entry code, only the merchant logo is written. Only the source of traffic is recorded, and no functional service is provided. The merchant logo is written into the traffic entry code and a merchant-exclusive traffic entry code is generated. The label machine is notified to print the traffic entry code according to certain rules, such as hotels can print in batches by room number, restaurants can print in batches by table number, and ordinary merchants can print on demand, etc. The collected service information is written into the platform database, and the generated traffic entry code is stored on the platform server. The printed traffic entry code can be posted at the corresponding location of the store. When a user scans the code, the source of traffic can be recorded. If the merchant provides services, users can also enjoy the corresponding services.
[0013] Furthermore, the unmanned service module is mainly to realize unmanned self-service shopping, provide merchants with time convenience, solve the problem of merchants' freedom to watch the store, and reduce costs and increase efficiency. This is an intelligent system combining software and hardware. The main software and hardware involved are: access code, access control device, power box, magnetic lock, door closer, barcode scanner, intelligent control device, intelligent camera, anti-theft device, access control system, etc. Some hardware is optional, such as: barcode scanner, intelligent control device, intelligent camera, anti-theft device, and merchants can purchase on demand. The core of this module lies in the implementation of access control device, access control system, anti-theft device, intelligent camera, and intelligent control device. The implementation details of the combination of software and hardware are not reflected in this patent. The specific implementation process is as follows: each access control device is equipped with an exclusive QR code. Merchants can print this code and paste it in a conspicuous place at the door of the store for users to scan the code to access the store. Users use WeChat to scan the code to open the door, scan the code to open the door through the platform, or the merchant remotely opens the door, etc. Which users have the right to open the door, and the merchant can set it as needed. You can grant permissions to all users, so that all users can scan the code to open the door by themselves; you can also grant permissions to only some users, such as granting permissions to members only, so that only members can scan the code to open the door, and non-members cannot scan the code to enter; you can also grant permissions only to merchants themselves, and use it as a smart key, such as: in stores with higher product prices, for the sake of product safety, only merchants themselves are granted permissions. If other people want to enter the store, they can only open the door remotely through the merchant, so that the merchant can judge whether to open the door for the user to enter the store according to the situation. After receiving the user's code scanning request, the merchant ID, access control ID, operation instructions and other necessary information are obtained through the front-end routing and transmitted. When the access control system receives the access request, it makes a judgment based on the merchant ID, access control ID, and operation instructions transmitted through the transmission, and at the same time combines the access permission data and door opening time period data configured in the access control control system to judge whether the user has access permission and whether the current time is within the door opening time period of the access control. If all conditions are met, an operation instruction is sent to the access control hardware, and the code scanning and door opening are successful. If you purchase a smart control device, you can set the on and off times of the device intelligently according to the door opening time period to control the power supply or lights, etc. For example, control the lights to automatically turn on at 6 pm and turn off at 11 pm. After successfully scanning the code to open the door, the user can enter the store, purchase goods as needed, and directly use the platform to scan the barcode on the product and pay to complete self-service shopping.If the merchant has purchased a barcode scanner, you can also use the barcode scanner to scan and pay to complete self-service shopping. If the merchant has installed an anti-theft device, when the user completes self-service shopping and passes through the anti-theft device to prepare to go out, the anti-theft device will detect whether all the goods purchased by the user have been paid for. If they have been paid, the user can open the door and leave the store; if the anti-theft device finds that the user has unpaid goods, it will prompt, and notify the merchant and the user of the abnormality, and the door opening status of the access control will be locked, and the door cannot be opened to leave. If you need to purchase unpaid goods, you can scan the code to purchase them. If you do not want to purchase unpaid goods, you can put them back to the original place or the product recycling place. Only when there are no unpaid goods, the abnormality is resolved and you can open the door and leave normally.
[0014] The above technical solution has the following beneficial effects:
[0015] In the present invention, all merchants share and exchange traffic, allowing them to collaborate with each other, and they are no longer isolated individuals. Merchants no longer need to pay attention to traffic, and can do some appropriate marketing planning. Merchants only need to concentrate on providing good services, which can effectively increase sales, comprehensively consider customers, and increase customers' shopping experience. The front-end routing module unifies the front-end entrances of all merchants and shares the same mini-program or App, which solves the problems of merchant isolation and front-end independence, and creates conditions for subsequent merchant collaboration. In addition, the unification of front-end brands is more conducive to brand building; the merchant collaboration module prevents merchants from being isolated individuals. Merchants can share, exchange, and monetize traffic, etc., which improves traffic effectiveness, reduces traffic costs, and effectively improves traffic turnover among merchants. All participants can benefit from the platform's traffic, solving the problems of difficulty in obtaining traffic and high traffic costs; multiple traffic entrances allow the platform to obtain traffic anytime and anywhere, allowing users to access traffic at any time. Scanning the code to access the platform anytime and anywhere greatly improves the exposure and traffic of merchants, and is also conducive to the rapid establishment of brands, which once again reduces the difficulty of obtaining traffic and reduces the cost of traffic. The platform has traffic value, and merchants can share and exchange traffic. Merchants no longer need to pay attention to traffic, nor do they need to spend time learning to use software. Merchants only need to concentrate on providing services, allowing professionals to do professional things, which is more conducive to the success of merchants; unmanned service provides merchants with time convenience, solves the problem of freedom to watch the store, and can also reduce costs and increase efficiency; automatic deployment greatly improves service efficiency, reduces marginal costs, and is conducive to the rapid scale development of the platform. At the same time, because the service cost is greatly reduced, the platform can spend more time and energy to help merchants succeed, improve merchants' return on investment, and improve merchant satisfaction, which can effectively solve the problem of difficult SaaS renewal. BRIEF DESCRIPTION OF THE DRAWINGS
[0016] Figure 1 This is a schematic diagram of the overall module structure of a smart new retail system for traffic decentralization and traffic revenue sharing of the present invention.
[0017] Figure 2 A schematic diagram of the structure of a front-end routing module of a smart new retail system for traffic decentralization and traffic revenue sharing of the present invention;
[0018] Figure 3 A schematic diagram of the structure of a merchant collaboration module of a smart new retail system for traffic decentralization and traffic revenue sharing of the present invention;
[0019] Figure 4 This is a schematic diagram of the automatic deployment module structure of a smart new retail system for traffic decentralization and traffic revenue sharing of the present invention;
[0020] Figure 5 A schematic diagram of the structure of a traffic entry module of a smart new retail system for traffic decentralization and traffic revenue sharing of the present invention;
[0021] Figure 6 This is a schematic diagram of the structure of an unmanned service module of a smart new retail system with decentralized traffic and shared traffic revenue of the present invention. DETAILED DESCRIPTION
[0022] The following will be combined with the drawings in the embodiments of the present invention to clearly and completely describe the technical solutions in the embodiments of the present invention. Obviously, the described embodiments are only part of the embodiments of the present invention, not all of the embodiments. Based on the embodiments of the present invention, all other embodiments obtained by ordinary technicians in this field without creative work are within the scope of protection of the present invention.
[0023] A smart new retail system with traffic decentralization and traffic revenue sharing, including a terminal, which is connected to the SaaS platform through a front-end routing module and a login module in sequence. The terminal includes a mobile terminal, a PC terminal, a smart label machine, a mobile cash register, a smart barcode scanner, and a smart access control. It also includes a merchant collaboration module, an automatic deployment module, an unmanned service module, and a traffic entry module connected to the SaaS platform;
[0024] The front-end routing module is designed to unify the front-end entrances of all merchants, share the same applet or App, and create conditions for subsequent merchant collaboration, multiple traffic entrances, automatic deployment, and unmanned services. Only when all modules work together can the platform value and traffic value be better utilized. When a user visits, the merchant ID is obtained from the front-end access URL and stored locally. At the same time, the merchant ID is written into the interface information for distinguishing different merchants in subsequent processes, thereby unifying the front-end entrances of all merchants. At the same time, the back-end can also respond to and process access requests from different merchants based on the merchant ID passed in by the front-end. The specific implementation process is as follows:
[0025] The front-end routing module includes user access through the front-end, and the access methods include but are not limited to scanning code access, sharing access, PC access, mini-program or App direct access, etc., wherein the code in the scanning code access includes but is not limited to the merchant mall code, access code, traffic entry code, etc. The traffic entry code is not limited to the drainage code of the offline traffic merchant, and it can also be the sharing code of the distribution user, and it can also be the promotion code of the promotion channel, etc. After entering the platform through the front-end access, first obtain and parse the accessed URL to see whether there is a merchant identifier in the parameter. The merchant identifier is passed in through the parameters in the URL. If there is a merchant identifier, save the merchant identifier locally and write the merchant identifier into the interface information for use in subsequent processes. If there is no merchant identifier in the accessed URL parameters, directly obtain the merchant identifier from the local. If it is successfully obtained, save the merchant identifier locally and write the merchant identifier into the interface information for use in subsequent processes; if it fails to be successfully obtained, set the merchant identifier to the default value, save the merchant identifier locally, and write the merchant identifier into the interface information for use in subsequent processes.
[0026] The merchant collaboration module is mainly to achieve effective collaboration between merchants on the platform, solve the problem of merchant isolation, and achieve merchant collaboration, which helps merchants help each other and create greater value for merchants. Merchant collaboration and page DIY can add merchant collaboration entrances to the page to achieve traffic sharing, traffic exchange and traffic realization between merchants. Through the collaborative entrance, with traffic as the carrier, it can help merchants solve various problems, such as: mall drainage, store exposure, agency sales, distribution, traffic realization, inventory clearance, merchant alliance, etc., which can reduce the difficulty and cost of traffic acquisition. The specific implementation process is as follows: configure various pages for merchants through page DIY, and add merchant collaboration entrances to the page. Merchants can configure whether to participate in collaboration and which collaborations to participate in as needed, such as: product participation in collaboration, mall participation in collaboration, coupon collaboration, etc. When users access the platform through the front-end, after the front-end routing, the mall page is obtained and presented, the user can use the merchant collaboration entrance in the page to achieve traffic sharing, traffic exchange and traffic realization between merchants. If the merchant does not participate in the collaboration, the collaboration entrance will not be displayed on the page. If the merchant participates in the collaboration, the collaboration entrance will be displayed on the page. Users can click on the collaboration content to enter the corresponding collaboration function page to realize the corresponding collaboration function.
[0027] The automatic deployment module mainly realizes the rapid automatic deployment of the merchant mall, reduces service costs and marginal costs, and achieves rapid scale. The entire automatic deployment process mainly involves automatic generation of merchant pages, automatic configuration of merchant data, automatic configuration of platform public data, automatic configuration of general data, etc. The detailed process is as follows: configure various types of page template data in advance for acquisition during automatic deployment. For example: home page, bottom navigation of home page, personal center page, function page, etc., different types of merchant page templates are different, especially home page, the richer the page template, the more conducive to automatic deployment, configure the platform public data template in advance for acquisition during automatic deployment, configure the general data template in advance for acquisition during automatic deployment, collect merchant data through mobile terminal or through background and store, obtain the pre-configured page template data, platform public data, general data, etc. according to certain rules, such as: different merchant types, obtain the corresponding type of page template and the corresponding type of general data, store all the relevant data obtained and store, and when storing, all data are all with merchant identification. When a user accesses a merchant's mall through the front end, the page data, platform public data, and general data corresponding to the merchant's logo stored in the database can be obtained through routing, and then the obtained merchant page can be presented on the user's terminal side through certain parsing rules.
[0028] Furthermore, the traffic entry module is mainly used to realize multiple traffic entrances on the platform, which is mainly used for offline promotion by promoters. By providing merchants with exclusive traffic entry codes and posting them in conspicuous places in the merchants' stores for users to scan and use, it is realized that when there are more merchants, there are more traffic entry codes. When the merchant traffic is larger, the traffic of the traffic entry code is larger, the traffic of the platform is larger, the efficiency of the collaboration between merchants is higher, and the value created for merchants is greater. At the same time, smart WiFi devices can also be used to provide merchants with high-quality and low-cost traffic services and portable installation of the network, replacing the broadband services of the three major operators. While enjoying store services, if necessary, users can also use smart charging devices to charge their mobile phones to solve the problem of insufficient mobile phone power when going out. The core key of this module lies in label device access, smart printing of traffic entry codes, smart WiFi, and smart charging. The specific implementation process is as follows: First, connect the smart label machine to the system through the mobile terminal. When the promoter is promoting on the ground, he will collect service information based on the service content that the merchant can provide, such as free WiFi and smart charging. If the service is not provided, no information needs to be collected. When generating the traffic entry code, only the merchant logo is written. Only the source of traffic is recorded, and no functional service is provided. The merchant logo is written into the traffic entry code and a merchant-exclusive traffic entry code is generated. The label machine is notified to print the traffic entry code according to certain rules, such as hotels can print in batches by room number, restaurants can print in batches by table number, and ordinary merchants can print on demand, etc. The collected service information is written into the platform database, and the generated traffic entry code is stored on the platform server. The printed traffic entry code can be posted at the corresponding location of the store. When a user scans the code, the source of traffic can be recorded. If the merchant provides services, users can also enjoy the corresponding services.
[0029] The unmanned service module is mainly to realize unmanned self-service shopping, provide time convenience for merchants, solve the problem of merchants' freedom to watch the store, and reduce costs and increase efficiency. This is an intelligent system combining software and hardware. The main software and hardware involved are: access code, access control device, power box, magnetic lock, door closer, barcode scanner, intelligent control device, intelligent camera, anti-theft device, access control system, etc. Some hardware is optional, such as: barcode scanner, intelligent control device, intelligent camera, anti-theft device, and merchants can purchase on demand. The core of this module lies in the implementation of access control device, access control system, anti-theft device, intelligent camera, and intelligent control device. The implementation details of the combination of software and hardware are not reflected in this patent. The specific implementation process is as follows: each access control device is equipped with an exclusive QR code. Merchants can print this code and paste it in a conspicuous place at the door of the store for users to scan the code to access the store. Users use WeChat to scan the code to open the door, scan the code to open the door through the platform, or the merchant remotely opens the door, etc. Which users have the right to open the door, and the merchant can set it as needed. You can grant permissions to all users, so that all users can scan the code to open the door by themselves; you can also grant permissions to only some users, such as granting permissions to members only, so that only members can scan the code to open the door, and non-members cannot scan the code to enter; you can also grant permissions only to merchants themselves, and use it as a smart key, such as: in stores with higher product prices, for the sake of product safety, only merchants themselves are granted permissions. If other people want to enter the store, they can only open the door remotely through the merchant, so that the merchant can judge whether to open the door for the user to enter the store according to the situation. After receiving the user's code scanning request, the merchant ID, access control ID, operation instructions and other necessary information are obtained through the front-end routing and transmitted. When the access control system receives the access request, it makes a judgment based on the merchant ID, access control ID, and operation instructions transmitted through the transmission, and at the same time combines the access permission data and door opening time period data configured in the access control control system to judge whether the user has access permission and whether the current time is within the door opening time period of the access control. If all conditions are met, an operation instruction is sent to the access control hardware, and the code scanning and door opening are successful. If you purchase a smart control device, you can set the on and off times of the device intelligently according to the door opening time period to control the power supply or lights, etc. For example, control the lights to automatically turn on at 6 pm and turn off at 11 pm. After successfully scanning the code to open the door, the user can enter the store, purchase goods as needed, and directly use the platform to scan the barcode on the product and pay to complete self-service shopping.If the merchant has purchased a barcode scanner, you can also use the barcode scanner to scan and pay to complete self-service shopping. If the merchant has installed an anti-theft device, when the user completes self-service shopping and passes through the anti-theft device to prepare to go out, the anti-theft device will detect whether all the goods purchased by the user have been paid for. If they have been paid, the user can open the door and leave the store; if the anti-theft device finds that the user has unpaid goods, it will prompt, and notify the merchant and the user of the abnormality, and the door opening status of the access control will be locked, and the door cannot be opened to leave. If you need to purchase unpaid goods, you can scan the code to purchase them. If you do not want to purchase unpaid goods, you can put them back to the original place or the product recycling place. Only when there are no unpaid goods, the abnormality is resolved and you can open the door and leave normally.
[0030] The merchant collaboration module in the present invention is a pre-configured module, and merchants need to build merchant DIY pages before officially going online. Through the page DIY function, the front-end presentation page is configured for the merchant, such as: home page, navigation at the bottom of the home page, personal center page, product details page, function page, etc. In addition to the common page DIY function, the key improvement of this patent is to add a merchant collaboration function to realize the addition of a collaboration entrance to the page that requires merchant collaboration, and realize traffic sharing, traffic exchange, and traffic realization among merchants. The merchant collaboration of this patent is realized through the background configuration of the DIY function, and then the front-end parsing and presentation. Of course, there is another way, not through the DIY module, but directly do the merchant collaboration configuration, and then attach the merchant collaboration configuration to the page according to certain rules when the front-end page is parsed and presented. The specific merchant collaboration configuration process will be described in detail later.
[0031] The automatic deployment module is also a pre-configuration module. Merchants must complete the automatic deployment configuration before the official launch, and preset the necessary data for assisting the normal operation of merchants in advance, such as: page template data, merchant data configuration, platform public data configuration, general data configuration, etc. Through the automatic deployment module, all configuration data before the official launch is automatically deployed for merchants, which can be directly used commercially by merchants. There is one place in the automatic deployment module that needs to be emphasized: the front-end entry configuration, that is, the mini-program information configuration or App information configuration, is used to determine whether the merchant uses the same mini-program or App, or different mini-programs or Apps. If the configured mini-program information or App information is the same, then all such merchants are on the same mini-program or App platform. If the mini-program information or App information is different, it means that such merchants use independent mini-programs or Apps. This patent supports both situations, but the platform prefers that all merchants use the same mini-program or App, which is more conducive to collaboration between merchants and can better help merchants succeed. The implementation process of this module will be described in detail later.
[0032] Users access the following through the front end:
[0033] Enter directly from the mini program or App. If the user enters directly from the mini program or App, there is no merchant ID in the address. At this time, the front-end routing module will obtain the merchant ID of the user's most recently visited locally. If it exists, the user will directly enter the merchant mall. If the merchant ID does not exist locally, the user will enter the platform's default entrance.
[0034] Enter through PC, obtain the relevant data of the corresponding merchant through routing resolution according to the merchant ID in the address, return the data to the front end and enter the corresponding merchant mall page or backend management page.
[0035] Enter through the sharing link. According to the merchant ID in the address, through routing analysis, you will automatically enter the corresponding sharing function page of the corresponding merchant. The specific page depends on the sharing category. It can be the merchant mall homepage, the merchant distribution promotion page, or the merchant's product page, etc.
[0036] Scan the code to enter. The QR code of the merchant is scanned. Because the QR code of the mall comes with the merchant's logo, it can directly enter the corresponding page of the merchant through routing analysis. The access control code is scanned. The access control code is generated by the unmanned service module. The access control code comes with the merchant logo, access control logo, operation instructions, etc. Through routing analysis, it enters the merchant's scan code to open the door page, and through the subsequent analysis module, the access control logo and operation instructions are analyzed, and the corresponding operation instructions are executed to the corresponding access control of the corresponding merchant, and then the merchant collaboration is realized. The flow entry code is scanned. The flow entry code is generated by the flow entry module. The flow entry code comes with the merchant logo. After the corresponding function is realized through routing analysis, the corresponding page of the merchant is entered. If it is a traffic merchant, after realizing the corresponding function, the merchant collaboration is realized. The code of the smart device is scanned. Smart devices mainly include: access control, label machine, mobile cashier, barcode scanner, camera, smart control, smart WiFi, anti-theft device, smart charging, etc. After successful operation, the corresponding content will be automatically presented and the merchant collaboration will be realized.
[0037] After the user accesses the front-end in the front-end routing module, he will first enter the front-end routing module, parse the merchant ID, and write the merchant ID into the interface so that the subsequent process can obtain the merchant ID to distinguish different merchants.
[0038] The login module, some functions and pages related to user data, need to obtain the user's relevant data for presentation. At this time, the user's login status and whether the login ID is still valid will be checked first. If the user is not logged in or the user's login ID has expired, the user will be prompted to log in on the front end. If it is a new user, it will also prompt to obtain and save key information such as the user's nickname and avatar.
[0039] The back-end routing and parsing module obtains the merchant identification and other key interface information through the back-end routing and parsing module, jumps to the corresponding function page of the corresponding merchant, and calls the corresponding function interface to implement the corresponding function.
[0040] The backend processing module, after executing the corresponding functions through the parsing module, enters the processing module to further implement specific functions. It is a general term for processing logic and does not refer to a specific function. The processing module is an arbitrarily expandable module that can implement corresponding functions according to system needs, such as: merchant collaborative processing, traffic exchange, traffic sharing, traffic revenue algorithm, automatic deployment, access control system, etc.
[0041] The key point of the present invention is to enable all merchants to share the same mini program or App, so as to prepare for collaboration and traffic sharing among merchants. All merchants share the same mini program or App and unify the front-end entrance, but each merchant has its own independent mall, but the entrance address is different. Therefore, when accessing the platform from different addresses, you can first obtain the merchant identification and interface information through the front-end routing, and write the merchant identification into the interface information, so that when the background processes the interface, it can distinguish different merchants and different interfaces through the merchant identification. This not only unifies the external entrance, but also effectively distinguishes different merchants within the platform. Of course, the platform also supports merchants to retain their own brands and not use a unified mini program or App. The system does not need to be changed, and it only needs to be configured as independent brand information when configuring the mini program or App information. The existing technology is that different merchants use different mini programs or Apps, and the merchants are isolated. There is no front-end routing, and it is impossible to achieve collaboration and traffic sharing among merchants.
[0042] Merchant collaboration allows merchants to no longer be isolated individuals. Merchant collaboration can achieve traffic sharing, traffic exchange, and traffic monetization. Mutual help between merchants can effectively reduce the difficulty and cost of traffic acquisition. Through collaborative entry, using traffic as a carrier, merchants can be helped to solve various problems, such as: mall traffic diversion, store exposure, agency sales, distribution, traffic monetization, inventory clearance, merchant alliances, etc., which is more conducive to the success of merchants.
[0043] Multiple traffic entrances not only realize the diversification and ubiquity of traffic entrances, but also realize effective collaboration and traffic sharing among merchants. Traffic is no longer monopolized by the platform, but all merchants and participants have their own traffic attributes, thus breaking the traffic monopoly.
[0044] Each merchant has its own independent mall entrance and mall QR code. Users can enter by scanning the mall code or through a link shared by others. After successful entry, the corresponding content will be presented and traffic sharing will be realized.
[0045] If the merchant has purchased a smart access control system, each access control system corresponds to a QR code. Users can open the door by scanning the access control code. If they are administrators, they can also open the door remotely in the mini program or App. After the door is successfully opened, the corresponding content will be automatically presented and traffic sharing will be realized, such as: the merchant's own mall, other merchants' malls, designated pages, etc.
[0046] Traffic entry codes are usually posted in conspicuous places in stores with large traffic, such as restaurants, entertainment venues, training venues, hotels, promotion experts, etc., and provide certain functions for consumers to scan the code (such as scanning the code to automatically connect to WiFi, scanning the code to receive coupons, scanning the code to order food, scanning the code to book a room, etc.). After successfully scanning the code, you can enjoy the functions and realize traffic sharing.
[0047] The smart devices in the smart device entrance mainly include: access control, label machine, mobile cashier, barcode scanner, camera, smart control, smart WiFi, anti-theft device, smart charging, etc. After successful operation, the corresponding content will be automatically presented and traffic sharing will be realized
[0048] Traffic revenue sharing: Through traffic sharing and traffic revenue sharing, traffic costs can be effectively reduced and traffic turnover rate can be improved.
[0049] Mall QR code, smart access control code, traffic entry code, etc. Merchants can use various codes to achieve traffic sharing or traffic exchange, that is, they can generate traffic or consume traffic. Different merchants can share and exchange traffic, and share traffic revenue at the same time, so that effective collaboration between different merchants can be achieved from the page, and merchants are no longer isolated individuals
[0050] Unmanned service: Unmanned self-service is realized, which provides time convenience for merchants, and can also reduce costs and increase efficiency. Smart access control combined with SaaS mall can realize unmanned service. Post the access control QR code in a conspicuous place at the entrance of the merchant's store. Users can open the door by scanning the code through WeChat or through the platform or the store manager remotely. After entering the store, users can scan the barcode on the product to shop and pay, completing self-service shopping. You can also go to the cashier to scan the code and pay after all the products are selected, and complete self-service shopping. Of course, if you want to prevent the theft of goods, the store can install anti-theft detection equipment. When unpaid goods pass through the anti-theft equipment, the platform will notify the user and the merchant in real time, and the access control is locked at this time, and the door cannot be opened to leave, thereby ensuring the safety of the goods.
[0051] Automatic deployment: quickly build a mall for merchants to prepare for large-scale development, which not only reduces marginal costs but also improves efficiency. In order to improve the efficiency of mall construction, the mall construction is divided into several parts: page template data, merchant data, platform public data, and general data; page template data refers to various page templates, such as: home page, home page bottom navigation, personal center page, function page, etc. Different types of merchant page templates are different, especially the home page. The richer the page templates, the more conducive to automatic deployment; merchant data is unique to the merchant and can be provided online by the merchant; the platform public data system is automatically configured and no processing is required; general data is configured according to industry experience or platform big data, and merchants can use the default data or modify it as needed.
[0052] In the present invention, all merchants share and exchange traffic, so that merchants can collaborate with each other and are no longer isolated individuals. Merchants no longer need to focus on traffic, but only need to make appropriate marketing plans. Merchants only need to concentrate on providing good services, which can effectively increase sales, comprehensively consider customers, and enhance customers' shopping experience.
[0053] The basic principles and main features of the present invention are described above. Those skilled in the art should understand that the present invention is not limited to the above embodiments. The above embodiments and descriptions are only for illustrating the principles of the present invention. Without departing from the spirit and scope of the present invention, the present invention may have various changes and improvements, which shall fall within the scope of the present invention to be protected. The scope of protection of the invention shall be defined by the attached claims and their equivalents.
Claims
1. A smart new retail system with traffic decentralization and traffic revenue sharing, characterized by: It includes a terminal, which is connected to the SaaS platform through a front-end routing module and a login module in sequence. The terminal includes a mobile terminal, a PC terminal, a smart label machine, a mobile cash register, a smart barcode scanner, and a smart access control. It also includes a merchant collaboration module, an automatic deployment module, an unmanned service module, and a traffic entry module connected to the SaaS platform; The front-end routing module is designed to unify the front-end entrances of all merchants, share the same mini-program or App, and create conditions for subsequent merchant collaboration, multiple traffic entrances, automatic deployment, and unmanned services. Only when all modules work together can the platform value and traffic value be better utilized. When a user visits, the merchant ID is obtained from the front-end access URL and stored locally. At the same time, the merchant ID is written into the interface information for distinguishing different merchants in subsequent processes, thereby achieving the unification of the front-end entrances of all merchants. At the same time, the back-end can also respond to and process access requests from different merchants based on the merchant ID passed in by the front-end.
2. According to claim 1, a smart new retail system for traffic decentralization and traffic revenue sharing is characterized in that: The front-end routing module includes user access through the front-end, and the access methods include but are not limited to scanning code access, sharing access, PC access, mini-program or App direct access, etc., wherein the code in the scanning code access includes but is not limited to the merchant mall code, access control code, traffic entry code, etc. The traffic entry code is not limited to the drainage code of the offline traffic merchant, and it can also be the sharing code of the distribution user, and it can also be the promotion code of the promotion channel, etc. After entering the platform through the front-end access, first obtain and parse the accessed URL to see if there is a merchant identifier in the parameters. The merchant identifier is passed in through the parameters in the URL. If there is a merchant identifier, save the merchant identifier locally and write the merchant identifier into the interface information for use in subsequent processes. If there is no merchant identifier in the accessed URL parameters, directly obtain the merchant identifier from the local. If successfully obtained, save the merchant identifier locally and write the merchant identifier into the interface information for use in subsequent processes; If the acquisition fails, the merchant ID is set to the default value, and the merchant ID is saved locally, and the merchant ID is written into the interface information for use in subsequent processes.
3. According to claim 1, a smart new retail system for traffic decentralization and traffic revenue sharing is characterized in that: The merchant collaboration module is mainly to achieve effective collaboration between merchants on the platform, solve the problem of merchant isolation, and achieve merchant collaboration, which helps merchants to help each other, build merchants into a community of interests, and let traffic flow between merchants to create greater value for merchants. Merchant collaboration and page DIY can add merchant collaboration entrances to the page to achieve traffic sharing, traffic exchange and traffic realization between merchants. Through the collaborative entrance, with traffic as the carrier, it can help merchants solve various problems, such as: mall drainage, store exposure, agency sales, distribution, traffic realization, inventory clearance, merchant alliance, etc., which can reduce the difficulty of traffic acquisition and traffic costs. The specific implementation process is as follows: configure various pages for merchants through page DIY, and add merchant collaboration entrances to the page. Merchants can configure whether to participate in collaboration and which collaborations to participate in as needed, such as: product participation in collaboration, mall participation in collaboration, coupon collaboration, etc. When users access the platform through the front-end, after the front-end routing, the mall page is obtained and presented, the user can use the merchant collaboration entrance in the page to achieve traffic sharing, traffic exchange and traffic realization between merchants. If the merchant does not participate in the collaboration, the collaboration entrance will not be presented on the page. If the merchant participates in the collaboration, the collaboration entrance will be presented on the page. Users can click on the collaboration content to enter the corresponding collaboration function page, thereby realizing the corresponding collaboration function.
4. According to claim 1, a smart new retail system for traffic decentralization and traffic revenue sharing is characterized in that: The automatic deployment module mainly realizes the rapid automatic deployment of the merchant mall, reduces service costs and marginal costs, and achieves rapid scale. The entire automatic deployment process mainly involves automatic generation of merchant pages, automatic configuration of merchant data, automatic configuration of platform public data, automatic configuration of general data, etc. The detailed process is as follows: configure various types of page template data in advance for acquisition during automatic deployment. For example: home page, bottom navigation of home page, personal center page, function page, etc., different types of merchant page templates are different, especially home page, the richer the page template, the more conducive to automatic deployment, configure the platform public data template in advance for acquisition during automatic deployment, configure the general data template in advance for acquisition during automatic deployment, collect merchant data through mobile terminal or through background and store, obtain the pre-configured page template data, platform public data, general data, etc. according to certain rules, such as: different merchant types, obtain the corresponding type of page template and the corresponding type of general data, store all the relevant data obtained and store, and when storing, all data are all with merchant identification. When a user visits a merchant's mall through the front end, the page data, platform public data, and general data corresponding to the merchant's logo stored in the database can be obtained through routing, and then through certain parsing rules, the obtained merchant page can be presented on the user terminal side.
5. According to claim 1, a smart new retail system for traffic decentralization and traffic revenue sharing is characterized in that: The traffic entry module is mainly used to realize multiple traffic entrances on the platform, and is mainly used for offline promotion by promoters. By providing merchants with exclusive traffic entry codes and posting them in conspicuous places in the merchant stores for users to scan and use, it is realized that when there are more merchants, there are more traffic entry codes. When the merchant traffic is larger, the traffic of the traffic entry code is larger, the traffic of the platform is larger, the efficiency of the collaboration between merchants is higher, and the value created for merchants is greater. At the same time, smart WiFi devices can also be used to provide merchants with high-quality and low-cost traffic services and portable installation of the network, replacing the broadband services of the three major operators. While enjoying store services, if necessary, users can also use smart charging devices to charge their mobile phones to solve the problem of insufficient mobile phone power when going out. The core key of this module lies in label device access, smart printing of traffic entry codes, smart WiFi, and smart charging. The specific implementation process is as follows: First, connect the smart label machine to the system through the mobile terminal. When the promoter promotes the service content that the merchant can provide, collect service information, such as free WiFi and smart charging. If no service is provided, no collection is required. When generating the traffic entry code, only the merchant logo is written. Only the traffic source is recorded, and no functional service is provided. The merchant logo is written into the traffic entry code and a merchant-exclusive traffic entry code is generated, and the label machine is notified to print the traffic entry code according to certain rules, such as: hotels can print in batches by room number, restaurants can print in batches by table number, and ordinary merchants can print on demand, etc. The collected service information is written into the platform database, and the generated traffic entry code is stored on the platform server. The printed traffic entry code can be posted at the corresponding location of the store. When a user scans the code, the traffic source can be recorded. If the merchant provides services, users can also enjoy the corresponding services.
6. According to claim 1, a smart new retail system for traffic decentralization and traffic revenue sharing is characterized in that: The unmanned service module is mainly to realize unmanned self-service shopping, provide time convenience for merchants, solve the problem of merchants' freedom to watch the store, and reduce costs and increase efficiency. This is an intelligent system combining software and hardware. The main software and hardware involved are: access code, access control device, power box, magnetic lock, door closer, barcode scanner, intelligent control device, intelligent camera, anti-theft device, access control system, etc. Some hardware is optional, such as: barcode scanner, intelligent control device, intelligent camera, anti-theft device, and merchants can purchase on demand. The core of this module lies in the implementation of access control device, access control system, anti-theft device, intelligent camera, and intelligent control device. The implementation details of the combination of software and hardware are not reflected in this patent. The specific implementation process is as follows: each access control device is equipped with an exclusive QR code. Merchants can print this code and paste it in a conspicuous place at the door of the store for users to scan the code to access the store. Users use WeChat to scan the code to open the door, scan the code to open the door through the platform, or the merchant remotely opens the door, etc. Which users have the right to open the door, and the merchant can set it as needed. You can grant permissions to all users, so that all users can scan the code to open the door by themselves; you can also grant permissions to only some users, such as only members, so that only members can scan the code to open the door, and non-members cannot scan the code to enter; You can also only give permission to the merchant himself and use it as a smart key. For example, in stores with higher product prices, for the sake of product safety, only the merchant himself is given permission. If other people want to enter the store, they can only open the door remotely through the merchant. In this way, the merchant can judge whether to open the door for the user to enter the store according to the situation. After receiving the user's code scanning request, the merchant identification, access control identification, operation instructions and other necessary information are obtained through the front-end routing and transmitted transparently. When the access control system receives the access request, it makes a judgment based on the transmitted merchant identification, access control identification, and operation instructions. At the same time, it combines the access permission data and door opening time period data configured in the access control control system to judge whether the user has access permission and whether he is currently in the door opening time period of the access control. If all conditions are met, the operation instruction is sent to the access control hardware, and the code scanning is successful. If you purchase an intelligent control device, you can combine the door opening time to intelligently set the device's on / off time to control power or lighting, such as controlling the light to automatically turn on at 6 p.m. and automatically turn off at 11 p.m. After successfully scanning the code to open the door, the user enters the store and purchases goods on demand. You can directly use the platform to scan the barcode on the goods and pay to complete self-service shopping. If the merchant has purchased a barcode scanner, you can also use the barcode scanner to scan and pay to complete self-service shopping. If the merchant has installed an anti-theft device, when the user completes self-service shopping and passes the anti-theft device to prepare to go out, the anti-theft device will detect whether all the goods purchased by the user have been paid. If they have been paid, the user can open the door and leave the store; if the anti-theft device finds that the user has unpaid goods, it will prompt, and notify the merchant and the user of the abnormality, and the door opening state of the access control will be locked, and the door cannot be opened to leave. If you need to purchase unpaid goods, you can scan the code to purchase. If you do not want to purchase unpaid goods, you can put them back to the original place or the goods recycling place. Only when there are no unpaid goods, the abnormality is resolved and you can open the door normally to leave.
