Placing unobtrusive overlays in video content

A video content, obvious technology, applied in the superimposed field of inconspicuous positions, can solve the problems of not allowing, lacking automatic or interactive selection of advertising positions, etc.

Active Publication Date: 2014-12-17
ADOBE INC
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  • Summary
  • Abstract
  • Description
  • Claims
  • Application Information

AI Technical Summary

Problems solved by technology

Traditional ad serving techniques do not allow automated determination of non-obvious locations to place ads based on identifying significant objects within video content
These tec...

Method used

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  • Placing unobtrusive overlays in video content
  • Placing unobtrusive overlays in video content
  • Placing unobtrusive overlays in video content

Examples

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other Embodiment approach

[0127] Other embodiments may employ user attention models for video summarization. According to these embodiments, there are two types of video summarization: static video abstraction and dynamic video scraping. Static video abstraction attempts to obtain keyframe collections from representative video content. Dynamic video scraping seeks to find a collection of video clips (video and audio) within indoor content that represent the entire video asset (with a much smaller total frame length or duration). These embodiments use a framework for video summarization (both static and dynamic) that considers video content as containing three types of information: visual, audio, and linguistic. Different saliency maps are generated from one or more of these different sources and combined to generate an attention curve for the video content. The attention curve can be smoothed and the portion of the video asset around the local maximum can be used as a generalization.

[0128] exempl...

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PUM

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Abstract

Methods and systems for placing an overlay in video content are provided. A method receives video content and input indicating an overlay to be placed in the video. The method determines, based on overlay and video properties, locations where the overlay can be placed. The method presents suggested locations for the overlay and receives a selection of a suggested location. The overlay is placed in the selected location. A system includes memory with instructions for inserting an overlay into video content. The system receives an indication of an overlay to be placed in the video, performs attention modeling on the video to identify zones likely to be of interest to a viewer. The system presents locations within the identified zones where the overlay can be inserted and receives a selection of a location. The system inserts the overlay into the selected location and renders the video with the inserted overlay.

Description

technical field [0001] The present disclosure relates generally to computer-implemented methods and systems for placing overlays in video content, and more particularly to placing overlays in inconspicuous locations within video content. Background technique [0002] Video content may be distributed from providers as video on demand (VOD), time-shifted television, live television, media such as digital video disk (DVD), motion pictures distributed to theaters as digital video signals, and electronic content distributed to computing devices. Video content can be broadcast over the air as digital signals, transmitted via satellite, and streamed, downloaded and uploaded via communication networks such as the Internet. [0003] In view of the widespread distribution of such video content and the proliferation of viewing and playback devices used to view such video content, video content providers and distributors often employ video advertising techniques to insert advertisements...

Claims

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Application Information

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IPC IPC(8): H04N21/431H04N21/472H04N21/458
CPCH04N21/812H04N21/23H04N21/234H04N21/23412H04N21/23418H04N21/2547H04N21/4316H04N21/44H04N21/44016H04N21/85H04N21/8545
Inventor D·巴尼卡A·库库P-A·奇里塔
Owner ADOBE INC
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