75 results about "Video advertising" patented technology

A method is described including the steps of collecting from third parties prerecorded video advertising segments directed to products and / or services for sale to consumers; overlaying additional information related to the products or services onto the video advertising; introducing the resulting video advertising with overlays into infomercial programming to substantially fill a programming day; committing the programming to a schedule; providing the programming schedule to a programming guide service to include entries of the schedule into the guide for the consumers; and distributing the programming.

The present invention relates to novel combinations of apparatus and methods useful for remotely displaying and distributing video advertising and emergency information via a satellite or other wireless system. Specifically, the present invention provides a satellite system to display and distribute video advertisements and emergency information to remote locations. The present invention further relates to a method for selecting advertising and emergency information to display on the satellite system. The present invention also relates to a system for displaying such information on shopping carts.

A theft deterrent system and method at a product display area. In a preferred embodiment, the system displays video of customers on a public view monitor (PVM) located near the product display area in response to detecting customer interactions with the products in the product display area. The system also provides target advertising via audio messages and video messages displayed on the PVM in response to detecting the interactions. The system enhances customer shopping experience by providing welcoming messages as the customers approach the product display area while also deterring would-be thieves, and provides upsell capability by sending audio and video advertising messages for related products to the PVM in response to product retrieval attempts such as “reach-ins” or selection of the products.

A system provides a user with free Internet network access, in which an access control system sends video advertising files to a user who gains access to the Internet through a network connection that includes a viewer program that operates independently of the user's browser and e-mail programs. The viewer receives ads from the access control system and manages an ad pool that collects multiple video advertising files. Video advertising files are downloaded when the user is not actively using the bandwidth of the Internet connection to download Internet content of the user's choosing. The viewer program periodically opens a viewer window, which opens on top of any other open windows, and in which a video ad from the ad pool is displayed. When one or more video ads are finished, the viewer window is hidden or made an inactive window for a quiet interval. At the conclusion of the quiet interval, the viewer window is activated and the next ad in the ad pool is displayed. The viewer program cycles through existing ads in the ad pool until a new ad is received from the access server. The viewer program manages the ad pool such that the oldest ad is discarded when a new ad is received, and such that each ad is displayed or viewed in order of download for the average time it takes to download an ad in the ad pool. This ensures that ad viewing can continuously cycle through the ad pool with the minimum of repetition, and with no interruption to the user's Internet experience.

The invention disclosed in a video program announcements online advertising methods, the establishment of a network of at least advertising database, which may include text ads, pictures, advertising, animation ads, video advertising and other types of advertising, while the establishment of a video database, in which the text of each video pieces of at least insert a timestamp advertising, and advertising time-stamp distribution for each corresponding online advertising links, when video players, the process of broadcast advertising reached a timestamp, the network will link ads to be inserted into the current players in the video. This invention through technical means, will be broadcast online advertising embedded in the video program content, and through classified ads and directional manner, effectively reduce the audience the network advertisement on the interference, and maximize increased online advertising results.

A method of advertising during sequences of video images includes alerting a viewer of available video advertising content associated with an object displayed in a sequence of video images. A viewer selection of the object is received during the sequence of video images responsive to alerting the viewer, and an end of the sequence of video images is detected. The video advertising content is displayed responsive to receiving the viewer selection and after the end of the sequence of video images such that viewing of the sequence of video images is not interrupted. Related devices and computer program products are also discussed.

A video advertising insertion system is comprised of a processing system, interface, and video advertising. The video advertising insertion system receives a video stream carrying selected video content from a video-on-demand system. The video advertising insertion system selects and inserts video advertising into the video stream. The video advertising insertion system transfers the video stream carrying both the selected video content and the selected video advertising for display to a target viewer.

The invention is a process which enables presentation of a first content at an event on a display means while concurrently dubbing a second content into a video airing of said display means. Thus onsite observers at the event see said first content on the said display means while concurrent observers of the event on television see the said second content which appears to be part of the actual onsite scenery. Steps in the process included first; providing a means for identifying a real world area to be defined as an engrained field, then creating the ingrained field within a first video stream, providing a second video stream (or image), and of injecting said second video stream or image into the ingrained field of the first video stream and thereby producing a third video stream. These steps can be done automatically and nearly concurrently in real-time for live broadcasting of sporting events for example. In a preferred embodiment, the invention can be used to provide segmented advertisements that appear to be at live events.

A method and system for preparing a video advertising insertion clip that utilizes an existing video presentation that currently features and / or will feature virtual product placement. The advertising insertion clip is obtained with minimal additional production resources and overhead in conjunction with a virtual product placement process. By the use of scripts, metadata, and / or equivalent machine-readable instructions or commands, the process can be configured to automatically generate insertion clips for video presentations that are repurposed and / or to be repurposed.

Described are computer-based methods and apparatuses, including computer program products, for defining video advertising channels. A set of requirements is received for an advertising channel. A training set of video content is identified based on the set of requirements. A set of baseline categorizations is received that includes, for each video in the training set of video content, a categorization for each requirement from the set of requirements. A set of experiments is calculated based on the training set of video content and the set of baseline categorizations to determine video content for the advertising channel.

The present invention is directed to the systems, computer program products, methods and devices that encourage users of applications for mobile devices to watch and / or to share videos. In some embodiments, users are provided with the opportunity to purchase goods or services in exchange for having viewed a video within the context of an application. These users may also be provided with the opportunity to purchase goods or services in exchange for sharing the videos through social media. Alternatively od additionally, they may be presented with opportunities for reengaging applications that they previously used but for which they have decreased the frequency with which they use those applications or have ceased using those applications.

Embodiments of the invention disclose a video advertisement interactive playing method and a video advertisement interactive playing device. The method comprises the steps as follows: getting interaction information input by a user via an interaction window, wherein the interaction window includes a vision input window and a voice input window; and skipping video advertisement playing or shortening the time of video advertisement playing or replacing the current video advertisement according to the interaction information. According to the method provided by the invention, an interaction mode is used, so users can input specified interaction information to skip an advertisement, shorten the time of advertisement playing or replace an advertisement. Compared with pure video playing, advertisements can leave a deeper impression on users, the need of users to watch a feature film quickly is satisfied, and a better video advertising effect is achieved.

A method and system for publishing video ads on Web pages, comprising providing a publisher interface for interactively specifying a video ad by a publisher wherein a video ad comprises one or more media clips and, optionally, one or more interactive controls, generating by the publisher interface a playlist that specifies the video ad wherein said playlist includes references to said one or more media clips and said optional interactive controls, storing by the publisher interface the playlist in a storage system, downloading the playlist from the storage system to a smart media player capable of processing said playlist, in response to a user request, and playing the video ad by the smart media player.

A mobile video advertisement delivery system comprising: a vehicle locator system, a video advertisement storage system, a processor communicating with the vehicle locator system for determining a suitable time or place to display an advertisement, and a display communicating with the processor for displaying the advertisement at the suitable time or place. Preferably, the vehicle locator system includes a GPS system Preferably, the advertisement is stored at a location away from the vehicle and delivered via wireless or the advertisement may be stored on a storage medium, such as a hard disk, in the vehicle. Preferably, the system further includes a video surveillance system. Using the system, video advertisements maybe displayed on a public transportation vehicle, such as a bus, as the vehicle approaches an advertiser location.

A wireless apparatus is described for receiving and playing stored continuous play content having a temporal flow. At least one segment of the continuous play content is associated with a link to promotional and / or other expansion content. The player is capable of playing at least one segment with temporal flow, determining whether a content expansion is desired, linking to and playing the expansion, if desired, or linking to and playing a continuing segment if the expansion is not desired. An additional link from the expansion to the continuing segment of the first segment is included such that the continuing segment is played after the expansion has been played.

A computer-driven apparatus coupled to a network receives data from metadata sources and consumers' display devices. From the sources, the apparatus collects metadata concerning characteristics of a given item of host video and a proposed class of advertisements for web delivery proximate or embedded in the given item. The apparatus continually monitors actual delivery of the given item by receiving transmissions from consumers' display devices. The apparatus develops initial forecasting inputs based on historical data from similar host videos, and then adjusts the forecasting inputs based on the actual deliveries. These forecasting inputs are used to compute an interim supply of advertising opportunities associated with the given item, which is reduced by relevant factors to provide a net available supply forecast. The apparatus provides a human-readable display of information including the net available supply forecast.

The invention relates to a method and system for providing advertising to the taxis through radio network. It comprises: grouping the taxis participating the network; the audio and video advertising program to be released is coded into stream media program and is allocated to the taxi group; editing program menu for each taxi group; after framing, using sliding window and multipath multi session approach to send down the program file to the relevant taxi group through internet or mobile communication network; the taxi receives and saves the advertising, and the price-marking weigher controls the play of program; when there is customer on the taxi, the advertising programs is played according to the program menu; when there is no customer on the taxi, the play of advertising program is ended.

A system for and method of enhancing video advertising with interactive content in accordance with exemplary embodiments may include receiving non-interactive video advertisement data and advertisement order data associated with the non-interactive video advertisement data, generating interactive content data associated with the non-interactive video advertisement data, embedding, in the non-interactive video advertisement data, the interactive content data, and transmitting, to an ad server component of an ad system, the non-interactive video advertisement data and the embedded interactive content data for transmission to one or more end user devices.

The invention provides a stream forwarding method, device, server and system for video advertising insertion. The method includes the steps that a video server obtains a play list, wherein the play list comprises feature film information and advertisement information played at different time periods; according to the play list, a feature film TS stream or an advertisement TS stream, a PAT table, a PMT table and PID information of the feature film TS stream or the advertisement TS stream are sequentially obtained; first permutation is carried out on the PAT table, the PMT table and the PID information of the feature film TS stream and / or the advertisement stream, and by means of first permutation, the PAT table, the PMT table and the PID information of the feature film TS stream are the same as those of the advertisement TS stream; the feature film TS stream or the advertisement TS stream after first permutation is sent to an IPQAM. By means of the stream forwarding method, device, server and system, the blurred screen phenomenon occurring when a feature film and advertisement are switched during video advertising insertion is eliminated.

The invention provides a method for embedding and playing an electronic map in a video advertising system and a video player for realizing the method, and aims at a defect in the prior art that a video advertisement is irrelevant to an electronic map on the Internet. The method comprises the steps as follows: an electronic map call unit is additionally arranged in an external call module, wherein a map representation navigation module which is connected with the electronic map call unit of the external call module is additionally arranged in the video player at the same time, the external call module calls electronic map data in a map server via the electronic map call unit and transmits the data to the map representation navigation module to perform dynamic loading, so that the video player can call and play the electronic map in the process of playing a video advertisement or after playing, thereby providing convenience for traffic query to arrive at the positions of sale or service sites for the advertised product and remarkably improving the advertising effect of the played video advertisement at the same time.

The invention discloses a feedback method of a launching effect of a unidirectional video advertising, which comprises the following steps of: S101, configuring an image collecting terminal and an information analyzing and transmitting device on a video playing terminal of launching the advertising; configuring a judging server in a central machinery room of an advertising operator; S102, continuously obtaining advertising audience image information from the image collecting terminal by the information analyzing and transmitting device; analyzing characteristic information of advertising audience and information of interesting degree according to the contents of the video advertising; S103, transmitting analyzing result data in step b to the judging server by the information analyzing and transmitting device; and S104, generating judging reports in accordance with each advertising launching effect according to a set template by the judging server. According to the invention, the information of the interesting degree of the advertising audience for the advertising is extracted by obtaining the image information of video advertising audience; human factors are eliminated; the application range is wide; and the system enables users to select any playing content.

A system for and method of enhancing video advertising with interactive content in accordance with exemplary embodiments may include receiving non-interactive video advertisement data and advertisement order data associated with the non-interactive video advertisement data, generating interactive content data associated with the non-interactive video advertisement data, embedding, in the non-interactive video advertisement data, the interactive content data, and transmitting, to an ad server component of an ad system, the non-interactive video advertisement data and the embedded interactive content data for transmission to one or more end user devices.

A method for registering a media for configurable advertising is described herein. Advertising policies from a publisher of the media may be received at a video advertising platform. A request from the publisher to register the media for advertising may be received at a video advertising platform. The request may have media metadata. A media manifest may be generated at the video advertising platform. The media manifest may be based on the media metadata and the advertising policies. The media manifest may be configured to be received by a media player. The media player may play the media with one or more advertisements as specified by the media manifest.

A method and system for providing highly targeted advertising to remotely located viewers. The viewers are matched to an identifiable receiver on the system and, based on user preferences for products and services developed and stored on each user, targeted advertising for products and services each said user is likely to want, is substituted for the broadcaster advertising and communicated to the individual receivers matched with the user.

A method for making telephone calls whereby advertisers sponsor free calling minutes to telephone customers. In addition, the platform is useful for placing targeted advertising. To this end, advertisers are allowed to insert audio, text and video advertising in an active telephone connection, typically at the beginning of a circuit connection, and a statistical method is exploited to accurately identify and target customers with advertisements based on profiles and past calling activities. In addition, a mathematic modeling system provides a guide to a delivery pattern so that advertiser sponsorship benefits the most customers and permits low cost advertisement placement directed to specific customers and telephone systems.

The present invention discloses a video-telephone system. Compared with the conventional video-telephone system, the video-telephone system disclosed by the invention, not only includes a video terminal, a bearing network and a communication server, but also includes a video processing device and a preset video media library. The communication server also controls all video stream transmitted from terminals to forward through the video processing device, except conventional authentication and call routing. The preset video media library records a variety of video media. The video processing device principally obtains a preset video media from the video media library, and then overlaps with media received from a video terminal, and then transmits out the video after processing. The present invention also discloses a operation mode of the video-telephone, when a video terminal initiates a video call, the communication server use signalling control to transmit video media of both sides of the communication to the video processing device for forwarding, the video processing device overlaps a preset media stream of the video media library onto each video media stream, and then forwards to the remote side of the communication. The present invention enables the video-telephone system to have a video advertising spreading function, which is propitious to commercialization applications.