Method and device for pushing business objects

A business object and word segmentation technology, applied in the fields of instruments, computing, electrical and digital data processing, etc., can solve the problems of low keyword coverage, waste of traffic, etc., and achieve the effects of simplicity, improved utilization, and reduced use costs.

Inactive Publication Date: 2017-01-18
ALIBABA GRP HLDG LTD
View PDF4 Cites 8 Cited by
  • Summary
  • Abstract
  • Description
  • Claims
  • Application Information

AI Technical Summary

Problems solved by technology

Specifically, the current push method requires users to select keywords in advance, but these keywords are obtained from historical search logs, and it is impossible to predict words that may appear in the future, resulting in low coverage of keywords, and a lot of traffic is not available. There is no corresponding information, which makes this part of the traffic a waste

Method used

the structure of the environmentally friendly knitted fabric provided by the present invention; figure 2 Flow chart of the yarn wrapping machine for environmentally friendly knitted fabrics and storage devices; image 3 Is the parameter map of the yarn covering machine
View more

Image

Smart Image Click on the blue labels to locate them in the text.
Viewing Examples
Smart Image
  • Method and device for pushing business objects
  • Method and device for pushing business objects

Examples

Experimental program
Comparison scheme
Effect test

Embodiment Construction

[0061] In order to make the above objects, features and advantages of the present application more obvious and comprehensible, the present application will be further described in detail below in conjunction with the accompanying drawings and specific implementation methods.

[0062] refer to figure 1 , which shows a flow chart of the steps of an embodiment of a method for pushing a business object of the present application, the method 100 may specifically include the following steps:

[0063] Step 101, when a keyword is received, perform word segmentation processing on the keyword to obtain one or more first word segmentation;

[0064]Usually, a user can load a page (such as a page of an e-commerce website, a page of a search engine, etc.) through a client (such as a browser, etc.), and enter a keyword (query) in the page. " and other controls, then the client can submit a search request to the network platform (server or server cluster), and the keyword (query) can be incl...

the structure of the environmentally friendly knitted fabric provided by the present invention; figure 2 Flow chart of the yarn wrapping machine for environmentally friendly knitted fabrics and storage devices; image 3 Is the parameter map of the yarn covering machine
Login to view more

PUM

No PUM Login to view more

Abstract

One embodiment of the application provides a method and device for pushing business objects. The method comprises following steps: when keywords are received, the keywords are partitioned to obtain one or more first partitioned words; business objects matched with the first partitioned words are searched in a preset index file; candidate business objects which are correlative to the keywords are selected from the business objects; target business objects which satisfy a preset quality condition are selected from the candidate business objects; the target business objects are pushed. The embodiment of the application realizes automatic pushing of business objects so that there is no need for users to execute operations such as selecting keywords, optimizing or ranking, which greatly increases the simplicity of operation and reduces use cost; therefore, push can be carried out in long tail flow and the utilization of long tail flow is increased.

Description

technical field [0001] The present application relates to the technical field of computer processing, in particular to a method for pushing business objects and a device for pushing business objects. Background technique [0002] With the rapid development of network technology, various network platforms integrate the product information of many users, which is convenient for each website to communicate with other users through the network platform. [0003] In order to allow more front-end users to obtain their product information, back-end users usually have two ways, one is through natural search; the other is through competitive promotion. [0004] The first method is more competitive and the optimization period is longer. Therefore, many back-end users will choose the second, faster method. This promotion method is also called keyword promotion, that is, back-end users need to pre-select keywords , match the product information to the keyword. If the front-end user sea...

Claims

the structure of the environmentally friendly knitted fabric provided by the present invention; figure 2 Flow chart of the yarn wrapping machine for environmentally friendly knitted fabrics and storage devices; image 3 Is the parameter map of the yarn covering machine
Login to view more

Application Information

Patent Timeline
no application Login to view more
IPC IPC(8): G06F17/30
CPCG06F16/9535
Inventor 王涛黄鹏林锋
Owner ALIBABA GRP HLDG LTD
Who we serve
  • R&D Engineer
  • R&D Manager
  • IP Professional
Why Eureka
  • Industry Leading Data Capabilities
  • Powerful AI technology
  • Patent DNA Extraction
Social media
Try Eureka
PatSnap group products

Browse by: Latest US Patents, China's latest patents, Technical Efficacy Thesaurus, Application Domain, Technology Topic.

© 2024 PatSnap. All rights reserved.Legal|Privacy policy|Modern Slavery Act Transparency Statement|Sitemap