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Virtual advertisement processing method and mobile terminal

A virtual advertisement and mobile terminal technology, applied in the field of information processing, can solve the problems of less information, less attractive, single form, etc.

Inactive Publication Date: 2017-08-25
杭州乐见科技有限公司
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  • Summary
  • Abstract
  • Description
  • Claims
  • Application Information

AI Technical Summary

Problems solved by technology

[0003] However, there are still some problems in the existing advertisements: simple text and image advertisements are not attractive enough, the amount of information is too small, the form is single, the effect is poor, and the placement is not accurate enough, etc.

Method used

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  • Virtual advertisement processing method and mobile terminal
  • Virtual advertisement processing method and mobile terminal
  • Virtual advertisement processing method and mobile terminal

Examples

Experimental program
Comparison scheme
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Embodiment 1

[0053] Embodiment 1 of the present invention discloses a method for processing virtual advertisements, which is applied to mobile terminals and can be applied to AR (Augmented Reality, Augmented Reality) or VR (Virtual Reality, Virtual Reality) scenarios, such as figure 1 As shown, the method includes:

[0054] Step 101, obtaining the current location information and orientation information of the mobile terminal;

[0055] Specifically, the position of the mobile terminal can be monitored in real time, so as to obtain the current position information and orientation information of the mobile terminal in real time; the mobile terminal can be, for example, a mobile phone, a tablet computer, a wearable device, etc., where the mobile terminal is a mobile phone. For example, the location of the mobile phone can be obtained through the GPS sensor of the mobile phone device, base station positioning, etc.; as for the location information of the mobile phone, it can be obtained throug...

Embodiment 2

[0082] Embodiment 2 of the present invention also proposes a mobile terminal, such as figure 2 shown, including:

[0083] The first obtaining module 201 is used to obtain the current location information and orientation information of the mobile terminal;

[0084] The second acquiring module 202 is configured to acquire 3D virtual advertisement data matching the position information and the orientation information;

[0085] The display module 203 is configured to stereoscopically display the 3D virtual advertisement data on the camera preview interface of the mobile terminal.

[0086] In a specific example, such as image 3 As shown, the mobile terminal also includes: a third obtaining module 204, configured to: when the advertisement logo is obtained through the mobile terminal, obtain the 3D virtual advertisement data corresponding to the advertisement logo based on a preset database; wherein, the The corresponding relationship between 3D virtual advertisement data and a...

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Abstract

The invention provides a virtual advertisement processing method and a mobile terminal. The method is applied to the mobile terminal. The method comprises steps that the position information and the orientation information of the mobile terminal at present are acquired; 3D virtual advertisement data matched with the position information and the orientation information is acquired; stereoscopic display of the 3D virtual advertisement data is carried out on a camera preview interface of the mobile terminal. The method is advantaged in that advertisement information display is carried out in a 3D mode, the information content is large, attractive force is improved, multiple different modes can be realized, the effect is better compared with the prior art, and advertisement serving precision is improved through the position information and the orientation information.

Description

technical field [0001] The invention relates to the field of information processing, in particular to a method for processing virtual advertisements and a mobile terminal. Background technique [0002] In the prior art, with the development of mobile Internet technology, advertisement forms are various, but 2D video and text advertisements are still the main ones. [0003] However, there are still some problems in the existing advertisements: simple text and image advertisements have problems such as insufficient attractiveness, too little information, single form, poor effect, and inaccurate placement. Contents of the invention [0004] In view of this, the present invention proposes a method and a mobile terminal for processing virtual advertisements. [0005] Specifically, the present invention proposes the following specific embodiments: [0006] The embodiment of the present invention proposes a method for processing virtual advertisements, which is applied to a mob...

Claims

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Application Information

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IPC IPC(8): G06Q30/02G06F3/0481
Inventor 吴文东张娜黄君
Owner 杭州乐见科技有限公司
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