Information recommendation method and device, terminal equipment and storage medium

Abstract

The invention is suitable for the technical field of artificial intelligence, and provides an information recommendation method and device, terminal equipment and a storage medium, and the method comprises the steps: obtaining the reading amounts of different new information in a cold start candidate pool, so as to replace the obtaining of exposure data and click data of the new information; therefore, cold start of information recommendation does not need to be implemented based on a front-end burying point, new information of a new project at the initial start stage or a new enterprise at the initial business creation stage can be effectively recommended to a user, the high-quality information exposure rate of the new project or the new enterprise is guaranteed, the accuracy of information recommendation is improved, and if the reading amount of the new information is larger, the user experience is improved. The higher the popularity of the corresponding new information is, the higher the probability that the user is interested in the new information is, so that the probability that the new information with higher popularity is extracted is improved by calculating the extractionprobability of the corresponding new information according to the reading amount and extracting the new information in the cold start candidate pool according to the extraction probability. In addition, the invention also relates to a blockchain technology.

Description

technical field [0001] The present application relates to the field of artificial intelligence, and in particular to an information recommendation method, device, terminal equipment and storage medium. Background technique [0002] Cold start is a common solution in information recommendation. Its purpose, as the name suggests, is to solve the problem of how to complete information recommendation when there is a lack of data. The cold start plan includes two plans for new users and new information. For new information, a common practice is to provide a certain amount of exposure support for the information, and at the same time obtain information real-time exposure and click data and calculate the click rate of the information. If the new information The higher the information click rate, the more support will be given, so that new information can be exposed faster. [0003] In the cold start process of the existing information recommendation, it is necessary to be able to ...

AI Technical Summary

Problems solved by technology

[0004] In view of this, the embodiment of the present application provides an information recommendation method, device, terminal device, and storage medium to solve the problem of high-quality new projects or new enterprises caused by the lack of embedded point support in the information recommendation process of the prior art. The problem of insufficient exposure of information

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