Computer-implemented method and computing system for providing advertisement content, and computer-implemented method and computing system for exposing advertisement content
a technology of computer implementation and content, applied in the field of computer implementation and computing system for providing advertisement content, and the application of computer implementation and computing system for exposing advertisement content, can solve the problem of not providing a specific method of efficiently providing an advertisement to viewers
Active Publication Date: 2014-07-08
NAVER CORP
View PDF2 Cites 0 Cited by
- Summary
- Abstract
- Description
- Claims
- Application Information
AI Technical Summary
Benefits of technology
The present invention provides a method and system for providing and exposing advertisement content in digital broadcast content. The method involves receiving a bid request for advertisement content, determining an exposure ranking of the advertisement content using quality information, and providing the digital broadcast content and advertisement content arranged based on the exposure ranking. The advertisement content is classified by an accounting method. The system includes a computing system for providing advertisement content and a computing system for exposing advertisement content. The technical effects include improving the effectiveness of advertisements in digital broadcast content and optimizing advertisement content exposure to viewers.
Problems solved by technology
However, a specific method of efficiently providing an advertisement to viewers has yet to be provided.
Method used
the structure of the environmentally friendly knitted fabric provided by the present invention; figure 2 Flow chart of the yarn wrapping machine for environmentally friendly knitted fabrics and storage devices; image 3 Is the parameter map of the yarn covering machine
View moreImage
Smart Image Click on the blue labels to locate them in the text.
Smart ImageViewing Examples
Examples
Experimental program
Comparison scheme
Effect test
Embodiment Construction
[0023]Reference will now be made in detail to exemplary embodiments of the present invention, examples of which are illustrated in the accompanying drawings, wherein like reference numerals refer to the like elements throughout. The exemplary embodiments are described below in order to explain the present invention by referring to the figures. A computer-implemented method of providing advertisement content may be performed by a computing system for providing advertisement content according to an embodiment of the invention. A computer-implemented method of exposing advertisement content may be performed by a computing system for exposing advertisement content according to an embodiment of the invention.
[0024]As used in this application, the terms “component” and “system” are intended to refer to a computer-related entity, either hardware, a combination of hardware and software, software, or software in execution. For example, a component can be, but is not limited to being, a proce...
the structure of the environmentally friendly knitted fabric provided by the present invention; figure 2 Flow chart of the yarn wrapping machine for environmentally friendly knitted fabrics and storage devices; image 3 Is the parameter map of the yarn covering machine
Login to View More PUM
Login to View More Abstract
A computer-implemented method and computing system for providing advertisement content and a computer-implemented method and computing system for exposing advertisement content are provided. A computer-implemented method of providing advertisement content, the method includes: receiving a bid request with respect to the advertisement content associated with digital broadcast content; determining an exposure ranking of the advertisement content using quality information of the advertisement content; and providing the digital broadcast content and the advertisement content arranged based on the exposure ranking, wherein the advertisement content is classified by an accounting method.
Description
CROSS-REFERENCE TO RELATED APPLICATION[0001]This application claims the benefit of Korean Patent Application No. 10-2008-0045450, filed on May 16, 2008, in the Korean Intellectual Property Office, the disclosure of which is incorporated herein by reference.BACKGROUND OF THE INVENTION[0002]1. Field of the Invention[0003]The present invention relates to a computer-implemented method and computing system for providing advertisement content, and a computer-implemented method and computing system for exposing advertisement content. More particularly, the present invention relates to a computer-implemented method and computing system for providing advertisement content, and a computer-implemented method and computing system for exposing advertisement content which may bid on advertisement content associated with digital broadcast content, and expose the advertisement content in an exposure region based on an accounting method of the advertisement content.[0004]2. Description of Related Ar...
Claims
the structure of the environmentally friendly knitted fabric provided by the present invention; figure 2 Flow chart of the yarn wrapping machine for environmentally friendly knitted fabrics and storage devices; image 3 Is the parameter map of the yarn covering machine
Login to View More Application Information
Patent Timeline
Login to View More Patent Type & Authority Patents(United States)
IPC IPC(8): G06Q30/00G06Q30/02G06Q30/06G06Q30/08G06Q40/00G06Q50/00H04N7/173H04N21/21H04N21/431
CPCG06Q30/02G06Q30/0201G06Q30/0212G06Q30/0283G06Q30/0601G06Q40/12H04H60/14H04H60/21
Inventor KIM, BYOUNGHAK
Owner NAVER CORP