Method and system for playing advertisements corresponding to articles in videos

A technology for advertising playback and advertising, used in advertising, instruments and other directions

Active Publication Date: 2013-05-01
天津智融创新科技发展有限公司
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  • Summary
  • Abstract
  • Description
  • Claims
  • Application Information

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Problems solved by technology

[0003] Aiming at the shortcomings of traditional advertisement players, the presen...

Method used

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  • Method and system for playing advertisements corresponding to articles in videos
  • Method and system for playing advertisements corresponding to articles in videos

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Experimental program
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Embodiment 1

[0035] It should be noted that "system" here means a processing system composed of two or more devices.

[0036] Such as figure 1 As shown, according to the video corresponding article picture advertisement playing method of the present invention, comprises the following preferred steps:

[0037] A. Load image ad resources from the ad server;

[0038] B. Load the configuration file of the image advertisement and encapsulate it into the image advertisement value object;

[0039] C. Match the current playing time of the player with the appearance time of the image advertisement in the image advertisement value object, and display the image advertisement according to the matching result;

[0040] D. Start the monitoring, and start the corresponding function according to the monitoring result.

[0041] Before the above step A, you should first analyze the relevant parameters in the player configuration file to determine whether to enable the loading video corresponding item pic...

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Abstract

The invention provides a method and a system for playing advertisements corresponding to articles in videos specific to the defects of the conventional advertisement player. According to the playing method and the system, advertisements corresponding to articles in videos can be provided according to video playing contents, and the occurrence time of the advertisements can be controlled accurately. The method for playing the advertisements corresponding to the articles in the videos comprises the following step of: A, loading advertisement resources from an advertisement server; B, loading configuration files of the advertisements, and encapsulating into an advertisement value object; C, matching the current paying time of the player with the advertisement occurrence time in the advertisement value object, and displaying the advertisements according to a matching result; and D, starting monitoring, and starting a corresponding function according to a monitoring result. The system for playing the advertisements corresponding to the articles in the videos comprises an advertisement resource loading module, an advertisement value object generating module, an advertisement generating module, an advertisement rolling timer, a monitoring module and the like.

Description

technical field [0001] The invention belongs to the field of advertisement playing, and relates to a method and a system for playing an advertisement of a video corresponding item. Background technique [0002] When a web player plays a video, advertisements are provided near the player. However, the advertisements provided near the player are generally irrelevant to the video content. This method of pushing advertisements does not achieve significant results, and there is a problem of low efficiency in pushing advertisements. . Contents of the invention [0003] Aiming at the shortcomings of traditional advertisement players, the present invention provides a method and system for playing advertisements of video-corresponding items. The playing method and system can provide advertisements corresponding to items in the video according to the playing content of the video, and can accurately control the appearance timing of the advertisements. [0004] According to the ...

Claims

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Application Information

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IPC IPC(8): G09F27/00
Inventor 王连财
Owner 天津智融创新科技发展有限公司
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