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Message push method and device

A message push and message technology, applied in the Internet field, can solve problems such as user interruption, poor user experience, and the inability of messages to attract users, so as to avoid excessive interruption and improve user experience.

Active Publication Date: 2016-01-20
ZHUHAI BAOQU TECH CO LTD
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  • Summary
  • Abstract
  • Description
  • Claims
  • Application Information

AI Technical Summary

Problems solved by technology

[0004] This method has certain disadvantages. If the user opens the client multiple times within a certain period of time, the messages obtained are repeated. Among these messages, some messages have already been browsed by the user, and some messages may not be what the user feels. In this way, repeated messages will cause too much disturbance to the user, and the message pushed to the user cannot attract the user's attention, and the user experience is poor

Method used

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Examples

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example 1

[0055]Example 1: The target client starts from 12:00 am every day. When the user opens the target client for the first time, the messages pushed by the target client to the user are message A, message B, message C and user D. The message A and the message C are more interested, and the browsing operation is performed on the two messages, but no operation is performed on the message B and the message D. When the user opens the target client for the second time on the same day, the target client needs to determine the message to be pushed. After excluding the message A and the message C from the message library, the target client needs to determine the message from the remaining messages, that is, the messages in the second message set. Message to be sent. It can be selected randomly or according to certain rules. The determined message to be pushed may include message B and message D, that is, the target client may determine that message B, message D, message E and message F a...

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Abstract

The embodiment of the invention discloses a message push method and device, and relates to the technical field of Internet. The message push method comprises the following steps: removing messages in a first message set from a preset message library to obtain a second message set, wherein the first message set comprises messages browsed by a user through a target client and / or messages pushed from other clients; determining a message to be pushed in the second message set; pushing the determined message to be pushed to the user. Through the adoption of the technical scheme provided by the embodiment of the invention, when determining the message to be pushed, the messages browsed by the user and the messages pushed from the other clients are not included, so that heavy interference to the user due to repeated messages can be avoided, the user focus can be effectively attracted, and the user experience is improved.

Description

technical field [0001] The present invention relates to the field of Internet technologies, and in particular, to a message push method and device. Background technique [0002] With the rapid development of Internet technology, there are more and more clients that can push messages to users, for example, news clients that can push news messages to users, shopping clients that can push commodity news to users, and so on. [0003] A message push method in the prior art is that within a certain period of time, the server pushes messages to all clients in a unified manner, and within the period of time, the messages displayed by each client to the user are the same. After the client displays the message to the user, the user may browse the messages that are of interest to the user, and may not perform any operations on the messages that are not of interest to the client. [0004] This method has certain disadvantages. The user opens the client multiple times within a certain p...

Claims

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Application Information

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Patent Type & Authority Applications(China)
IPC IPC(8): G06F17/30
CPCG06F16/9535
Inventor 李容罗璇许昆陶智飞
Owner ZHUHAI BAOQU TECH CO LTD
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