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Online shopping system for stimulating consumption through advertising and method thereof

An online shopping system and online shopping technology, applied in marketing and other directions, can solve problems such as user neglect, advertisement boredom, and lack of users, and achieve the effect of increasing exposure and increasing click-through rate.

Inactive Publication Date: 2014-06-11
CROSS MEDIA
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  • Summary
  • Abstract
  • Description
  • Claims
  • Application Information

AI Technical Summary

Problems solved by technology

[0004] However, the astonishing advertising traffic often does not get the participation of users, and users tend to ignore or even get bored with the advertisements
The advertising information presented in the above-mentioned way, the final actual participation in the advertising benefits is often not as good as expected, not only the APP developers cannot obtain a lot of income from the advertising, but also the advertisers cannot get good results

Method used

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  • Online shopping system for stimulating consumption through advertising and method thereof
  • Online shopping system for stimulating consumption through advertising and method thereof
  • Online shopping system for stimulating consumption through advertising and method thereof

Examples

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Embodiment Construction

[0080] A preferred embodiment of the present invention will be described in detail below in conjunction with the drawings.

[0081] See first figure 1 , is a system block diagram of the first preferred embodiment of the present invention. The present invention mainly operates an electronic device by a user 1, such as a mobile device 2 such as a smart phone or a tablet computer, or a computer device 3 such as a desktop computer or a notebook computer, and the electronic device is executing an application program ( Application, App) or when a web page is opened, it can receive and display an advertisement message 4 from the network. In this embodiment, the advertisement information 4 may be presented on the electronic device in the form of dynamic pictures, static pictures, text, or audio-visual streaming media files, etc., but not limited thereto.

[0082] In this embodiment, the advertisement information 4 mainly includes a hyperlink of a website, when the user 1 triggers th...

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PUM

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Abstract

Disclosed are an online shopping system for stimulating consumption through advertising and a method of the online shopping system. The method includes the steps that an advertising message is provided and displayed on an electronic device of a user, wherein the electronic device will be guided to have access to a specific shopping website when the advertising message is triggered; when the user shops at the shopping website, the shopping website judges whether it is through triggering of the advertising message that the electronic device has access to the shopping website or not; if yes, particular gifts are offered to the user when the commodities purchased by the user are processed through the shopping website. In this way, by the integration of physical sales and virtual sales, the mode of improving the sales volume through particular gifts in traditional physical channel activities is converted into the mode of improving the actual sales volume of electronic commerce through above-the-line advertising.

Description

technical field [0001] The present invention relates to an online shopping system and its method, in particular to an online shopping system and its method for increasing user's consumption desire through advertisements and gifts. Background technique [0002] Recently, various electronic devices are prevalent, especially electronic devices such as mobile phones, tablet computers or notebook computers, which have become popular around the lives of the general public. Moreover, due to the popularization of the Internet, many business operators are more accustomed to transmitting various advertising information to these electronic devices for display through the Internet, in order to increase the exposure rate of advertisements, and hope that these advertisements will bring about product sales. . [0003] For example, the use of many websites is free at present, but these websites publish one or more specific advertising information in the form of text or pictures, so as to c...

Claims

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Application Information

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IPC IPC(8): G06Q30/02
Inventor 林昌翰
Owner CROSS MEDIA
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