User behavior statistical method and device and terminal equipment

A statistical method and behavioral technology, applied in the field of big data, can solve problems such as not being able to respond to changes in user preferences in a timely manner

Active Publication Date: 2018-05-22
WUHAN DOUYU NETWORK TECH CO LTD
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  • Summary
  • Abstract
  • Description
  • Claims
  • Application Information

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Problems solved by technology

However, since the statistical mode collects user behavior data for a period of time, if the user's preference changes in a short period of time, the statistical mode will not be able to reflect the change in user preference in a timely manner.

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  • User behavior statistical method and device and terminal equipment
  • User behavior statistical method and device and terminal equipment
  • User behavior statistical method and device and terminal equipment

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Embodiment Construction

[0018] The following will clearly and completely describe the technical solutions in the embodiments of the present invention with reference to the accompanying drawings in the embodiments of the present invention. Obviously, the described embodiments are only some, not all, embodiments of the present invention. The components of the embodiments of the invention generally described and illustrated in the figures herein may be arranged and designed in a variety of different configurations. Accordingly, the following detailed description of the embodiments of the invention provided in the accompanying drawings is not intended to limit the scope of the claimed invention, but merely represents selected embodiments of the invention. Based on the embodiments of the present invention, all other embodiments obtained by those skilled in the art without making creative efforts belong to the protection scope of the present invention.

[0019] It should be noted that like numerals and let...

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Abstract

The invention relates to the technical field of big data, and in particular to a user behavior statistical method and device and terminal equipment. The user behavior statistical method comprises thefollowing steps of: carrying out statistic on behavior data of a user; filtering behavior data which does not satisfy a preset condition in the behavior data so as to obtain target behavior data; calculating a plurality of index weights according to the target behavior data; and then calculating an interest preference weight of the user according to the plurality of index weights and determining an interest preference of the user. According to the method, the interest preference of the user is calculated according to the behavior time of the user in a period of time, so that the interest preference change of the user can be better reflected, and personalized recommendation can be carried out on the user according to the current interest preference of the user, thereby improving the user experience.

Description

technical field [0001] The present invention relates to the technical field of big data, in particular, to a statistical method, device and terminal equipment of user behavior. Background technique [0002] With the development of the Internet, various applications need to rely on big data. After analyzing the big data, it will be more conducive to the development of applications according to the needs of users. At present, when analyzing the user preference of an application program, the statistical mode is often used, specifically, the frequency of users accessing specific functions of the application program is counted by accumulative means, and the frequency of access to a certain function of the application program is high. If it indicates that the user prefers this function, the application will make recommendations according to the user's preference to improve the user experience. However, since the statistical mode collects user behavior data over a period of time, ...

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Application Information

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Patent Type & Authority Applications(China)
IPC IPC(8): G06F17/30
CPCG06F16/9535G06F16/958
Inventor 李龙华陈少杰张文明
Owner WUHAN DOUYU NETWORK TECH CO LTD
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