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Internet access behavior recording method and apparatus, and user terminal

A user terminal and recording method technology, applied in the field of user interest portraits, can solve problems such as inability to reflect, data transmission and data analysis interference, inaccurate user portraits, etc., and achieve the effect of accurate user portraits

Active Publication Date: 2018-07-13
ALIBABA (CHINA) CO LTD
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  • Summary
  • Abstract
  • Description
  • Claims
  • Application Information

AI Technical Summary

Problems solved by technology

In the existing online behavior recording method, the data generated by the user's online behavior is collected indiscriminately, including useless behavior data that cannot reflect the user's real habits or hobbies (such as unintentionally clicked pages). The received data is redundant, causing great interference to data transmission and data analysis, resulting in inaccurate user portraits

Method used

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  • Internet access behavior recording method and apparatus, and user terminal
  • Internet access behavior recording method and apparatus, and user terminal
  • Internet access behavior recording method and apparatus, and user terminal

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Embodiment Construction

[0038] In order to make the purpose, technical solutions and advantages of the embodiments of the present invention clearer, the technical solutions in the embodiments of the present invention will be clearly and completely described below in conjunction with the drawings in the embodiments of the present invention. Obviously, the described embodiments It is a part of embodiments of the present invention, but not all embodiments. The components of the embodiments of the invention generally described and illustrated in the figures herein may be arranged and designed in a variety of different configurations.

[0039] Accordingly, the following detailed description of the embodiments of the invention provided in the accompanying drawings is not intended to limit the scope of the claimed invention, but merely represents selected embodiments of the invention. Based on the embodiments of the present invention, all other embodiments obtained by persons of ordinary skill in the art wi...

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Abstract

The invention provides an internet access behavior recording method and apparatus, and a user terminal. The method comprises the steps of detecting whether a website is a predefined vertical website or not when the website is opened in a browser, wherein the vertical website is a website providing specific field information or related services; when the website opened in the browser is the vertical website, searching for an identification rule matched with the vertical website in identification rules pre-stored in the user terminal; according to the identification rule, identifying and recording data generated by operation behaviors of a user in the vertical website, and according to the data generated by the operation behaviors and user identity information of the user terminal, generating an internet access behavior recording file in a preset format; and sending the internet access behavior recording file to a server for performing user portrait drawing. The data capable of accurately reflecting real interests and hobbies or behavior habits of the user can be collected, so that the user can be subjected to accurate user portrait drawing.

Description

technical field [0001] The present invention relates to the technical field of user interest portraits, in particular to a method, device and user terminal for recording online behaviors. Background technique [0002] User portrait technology is a technology that abstracts a tagged user model through the user's social attributes, actions, or hobbies. In user portrait technology, online behavior can effectively reflect user's habits or hobbies, and the collection of online behavior is a crucial part of user portrait. In the existing online behavior recording method, the data generated by the user's online behavior is collected indiscriminately, including useless behavior data that cannot reflect the user's real habits or hobbies (such as unintentionally clicked pages). The received data is redundant, causing great interference to data transmission and data analysis, resulting in inaccurate user portraits. Contents of the invention [0003] In order to overcome the above-m...

Claims

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Application Information

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Patent Type & Authority Applications(China)
IPC IPC(8): G06F17/30
CPCG06F16/9535G06Q30/00G06F16/00
Inventor 吴伟勇
Owner ALIBABA (CHINA) CO LTD
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