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Quantitative analysis method of product relevance based on Amazon platform

A technology of quantitative analysis and correlation degree, which is applied in the field of cross-border e-commerce related product analysis, can solve the problems of quantitative analysis of correlation degree of unrelated products, differentiation of complementarity and similarity of unrelated products, etc., so as to optimize operation strategy and increase product flow Effect

Active Publication Date: 2021-04-06
汇智数字科技控股(深圳)有限公司
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  • Description
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  • Application Information

AI Technical Summary

Problems solved by technology

Although this function can query related products of a certain product, it does not carry out quantitative analysis of the degree of relevance of each related product, nor does it distinguish complementary and similar related products, that is to say, sellers can only get related products through this function. , but will not know which products are complementary to your own and which are similar

Method used

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  • Quantitative analysis method of product relevance based on Amazon platform
  • Quantitative analysis method of product relevance based on Amazon platform
  • Quantitative analysis method of product relevance based on Amazon platform

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Embodiment Construction

[0049]The specific embodiments of the present invention are described below so that those skilled in the art can understand the present invention, but it should be clear that the present invention is not limited to the scope of the specific embodiments. For those of ordinary skill in the art, as long as various changes Within the spirit and scope of the present invention defined and determined by the appended claims, these changes are obvious, and all inventions and creations using the concept of the present invention are included in the protection list.

[0050] The embodiment of the present invention provides a method for quantitative analysis of product association degree based on the Amazon platform. First, multiple reverse association data links between a source ASIN and other associated ASINs are obtained through crawler technology; and then by establishing an association degree Quantitative model, which quantitatively analyzes the degree of association between the source...

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Abstract

The invention discloses a method for quantitative analysis of product association degree based on the Amazon platform, which includes obtaining the reverse data chain between the source ASIN and multiple associated ASINs through crawler technology, and calculating the proximity of the reverse data chain corresponding to the associated ASIN in a single dimension. Degree, calculates the proximity of associated ASINs in multiple dimensions, and calculates the similarity and correlation between the source ASIN and the associated ASIN. The present invention obtains multiple reverse association data links between a source ASIN and multiple other associated ASINs through crawler technology; and then quantifies the association degree between the source ASIN and multiple associated ASINs by establishing a quantitative model of association degree Analysis, which can effectively help sellers to accurately find related products, and then optimize operating strategies and increase product traffic.

Description

technical field [0001] The invention belongs to the technical field of cross-border e-commerce related product analysis, and specifically relates to a quantitative analysis method for product relatedness based on the Amazon platform. Background technique [0002] With the globalization of trade and the gradual rise of Chinese manufacturing in the world, more and more Chinese sellers have begun to enter foreign markets. As the world's largest cross-border e-commerce platform, the Amazon platform has a large amount of traffic. The market is spread all over Europe, the United States and other developed countries. There are few sellers on the platform, many buyers, and little competition. There is a huge profit margin. Therefore, more and more Chinese sellers are attracted to the platform. [0003] On the Amazon platform, if you want to operate a product well, you must understand the industry in which the product is located. Therefore, it is very necessary to find out all the p...

Claims

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Application Information

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Patent Type & Authority Patents(China)
IPC IPC(8): G06Q30/02
CPCG06Q30/0201
Inventor 姚磊王旭张猛王敏
Owner 汇智数字科技控股(深圳)有限公司
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