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Advertisement display method and device based on application and electronic device

A technology for advertising display and electronic equipment, applied in the field of communication, can solve the problems of limited display interface area, inability to meet the needs of application profitability, affecting the neatness of application display, etc., to achieve the effect of improving user experience and increasing diversity

Inactive Publication Date: 2017-03-08
BEIJING CHEETAH MOBILE TECH CO LTD
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  • Abstract
  • Description
  • Claims
  • Application Information

AI Technical Summary

Problems solved by technology

However, due to the limited area of ​​the display interface of the application, if the area of ​​the advertisement display area set in the application display interface is large, it will not only affect the cleanliness of the application display, but also affect the normal use of the application by the user. Unable to meet application profitability needs

Method used

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  • Advertisement display method and device based on application and electronic device
  • Advertisement display method and device based on application and electronic device
  • Advertisement display method and device based on application and electronic device

Examples

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Embodiment Construction

[0061] Embodiments of the present application are described in detail below, examples of which are shown in the drawings, wherein the same or similar reference numerals denote the same or similar elements or elements having the same or similar functions throughout. The embodiments described below by referring to the figures are exemplary, and are intended to explain the present application, and should not be construed as limiting the present application.

[0062] The various embodiments of the present application are mainly aimed at the prior art, where the area of ​​the advertisement area located in the display interface of the application is too small to meet the profit requirements, and when the area of ​​the advertisement display area is too large, it will affect the cleanliness of the application and the user's satisfaction. For the problem of normal use, a method that can dynamically adjust the advertisement displayed in the advertisement display area according to the user'...

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Abstract

The invention provides an advertisement display method and device based on an application and an electronic device. The method includes the steps that the touch operational attribute of a user in an advertisement display area is determined; according to the touch operational attribute, the current-displayed advertisement content in the advertisement display area is adjusted. By means of the advertisement display method and device based on the application and the electronic device, a large amount of advertisement information can be displayed through the small advertisement display area, the multiplicity of advertisement display in the application is increased, user experiences are improved, and the condition is provided for profits of the application.

Description

technical field [0001] The present application relates to the field of communication technology, and in particular to an application-based advertisement display method, device and electronic equipment. Background technique [0002] With the rapid development of communication technology and the promotion of various network applications, users can install applications they are interested in on terminal devices according to their own needs, so as to obtain information, chat, etc. [0003] At present, in order to ensure the profitability of the application, each application operator usually sets an advertisement display area in the display interface of the application to display advertisements for profit. However, due to the limited area of ​​the display interface of the application, if the area of ​​the advertisement display area set in the application display interface is large, it will not only affect the cleanliness of the application display, but also affect the normal use ...

Claims

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Application Information

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IPC IPC(8): G09F27/00G06F3/0488
CPCG09F27/00G06F3/0488G09F2027/002
Inventor 张博
Owner BEIJING CHEETAH MOBILE TECH CO LTD
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