Intelligent electronic display handle advertising system for subway and bus

Abstract

The invention discloses an intelligent electronic display handle advertising system for a subway and a bus. The intelligent electronic display handle advertising system comprises a handle advertisingterminal, a cloud server and a wireless base station; the handle advertising terminal is hung on a pulling rod of a transportation vehicle; the cloud server provides an online operating platform and abackstage running operation part for advertisement putting; the wireless base station serves as communication transferring equipment of the cloud server and the handle advertising terminal; the handle advertising terminal comprises a central controller and further comprises an electronic display module, a storage module, a battery module and a wireless communication module which are connected with the central controller; and advertisement information is transmitted wirelessly to the wireless communication module and stored in the storage module. The handle advertising system is based on cloudservice and a wireless networking technology, thus automation and electronization in the advertisement delivery and playback processes are achieved, the efficiency is improved, and the labor cost issaved; and interaction between the handle advertisement and passengers is achieved, and the advertisement communication effect is improved.

Description

technical field [0001] The invention relates to an advertisement system, more specifically, the invention relates to an intelligent electronic display handle advertisement system for subways and buses. Background technique [0002] The handle advertisement is installed on the pull rods of subways, buses and other means of transportation. As an outdoor advertisement with the closest distance to passengers and the longest contact time, it was loved by the majority of passengers because of its novel form and convenience at the beginning of its birth. However, due to the influence of media materials and space environment, this advertising method has gradually exposed its many shortcomings: the large-scale advertising prints and injection molded handles that are replaced each time will eventually become waste products and be wasted; each advertising content needs to be replaced at night. After the traffic stoppage, it takes a lot of manpower to replace it manually; every time the...

AI Technical Summary

Problems solved by technology

[0004] In view of the problems existing in the background technology, the object of the present invention is to provide an intelligent electronic display handle advertisement system for subways and buses, which can solve the problem of material waste caused by frequent replacement of traditional paper and plastic billboards in handle advertisements. The problems caused by high cost and environmental protection; solve the problems of low efficiency, high error rate, and increasing labor costs in the replacement of handle advertisements; solve the problem that traditional handle advertisements cannot transmit more advertising information due to paper media within a fixed period; solve The content of traditional handle advertisements is dull and boring, and the advertising transmission effect is not good.

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