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Two-dimension code advertising communication device and method based on mobile communication terminal

A mobile communication terminal and two-dimensional code technology, which is applied in the field of mobile communication and two-dimensional code applications, can solve the problems of high cost in the media industry, limited communication users, and poor pertinence, so as to stimulate purchase intentions, accurate communication, and The effect of promoting enterprise sales

Inactive Publication Date: 2013-03-13
辜进荣
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  • Summary
  • Abstract
  • Description
  • Claims
  • Application Information

AI Technical Summary

Problems solved by technology

[0007] In order to achieve the above goals, especially the existing media industry has the shortcomings of high cost, poor pertinence, single content, and limited users

Method used

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  • Two-dimension code advertising communication device and method based on mobile communication terminal
  • Two-dimension code advertising communication device and method based on mobile communication terminal

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Embodiment Construction

[0040] In order to make the object, technical solution and advantages of the present invention clearer, the embodiments of the present invention will be further described in detail below in conjunction with the accompanying drawings.

[0041] With reference to Fig. 1, the two-dimension code advertisement dissemination device based on mobile communication terminal of the present invention comprises: mobile communication terminal interface module 103, it sends image recognition result and mobile communication terminal user information to mobile communication terminal data transceiving module 104 or receives mobile communication terminal The streaming media URL sent by the communication terminal data transceiver module 104, and extract the streaming media video according to the streaming media URL;

[0042] Mobile communication terminal data transceiving module 104, it receives the information that mobile communication terminal interface module 103 sends, and sends to server end d...

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Abstract

The invention provides a two-dimension code advertising communication device based on a mobile communication terminal. The device comprises an automatic two-dimension code detection module, a two-dimension code recognition module, a statistic module, a data base, an advertising backstage administration module and an evaluation module, when effective two-dimension code images can be obtained in effective area of an image sensor, the automatic two-dimension code detection module can automatically detect and obtain effective information, the two-dimension code recognition module is used for recognizing the obtained images and sending the images to a information processing unit, the statistic module performs the statistic according to scanning times and residence time of a scanned advertisement, the data base is used for storing one or more combinations of a streaming media uniform resource locator (URL), commodity detailed information, commodity anti-fake information and two-dimension code characteristic parameters, the advertising backstage administration module is used for acquiring the streaming media URL of the commodity in the data base by utilizing an image recognition result and sending the streaming media URL to a data transceiver module of a server, and the evaluation module is used for awarding users who meet certain conditions. When a customer scans the two-dimension code, the advertising is triggered to be played, the operation is simple and convenient, and the advertising replacement can be easily achieved.

Description

technical field [0001] The invention belongs to the technical field of mobile communication and two-dimensional code application, more specifically, it is a two-dimensional code advertisement dissemination device and method based on a mobile communication terminal. Background technique [0002] With the advancement of society and technology, communication technology and application methods are more and more adapted to the needs of users. Mobile phones and tablet computers have entered all aspects of life, especially with the advancement and application of broadband networks and broadband, smart phones and tablet computers Computers have become the most commonly used network terminal equipment, and the network provides more and more services. For example, in addition to common search services and entertainment content, it can provide more practical e-commerce activities and content. In addition, consumers are purely consumer users, while merchants are purely merchants and can...

Claims

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Application Information

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IPC IPC(8): G06Q30/02G06K7/10H04W4/12
Inventor 辜进荣
Owner 辜进荣
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