The invention provides a two-dimension code advertising communication device based on a mobile communication terminal. The device comprises an automatic two-dimension code detection module, a two-dimension code recognition module, a statistic module, a data base, an advertising backstage administration module and an evaluation module, when effective two-dimension code images can be obtained in effective area of an image sensor, the automatic two-dimension code detection module can automatically detect and obtain effective information, the two-dimension code recognition module is used for recognizing the obtained images and sending the images to a information processing unit, the statistic module performs the statistic according to scanning times and residence time of a scanned advertisement, the data base is used for storing one or more combinations of a streaming media uniform resource locator (URL), commodity detailed information, commodity anti-fake information and two-dimension code characteristic parameters, the advertising backstage administration module is used for acquiring the streaming media URL of the commodity in the data base by utilizing an image recognition result and sending the streaming media URL to a data transceiver module of a server, and the evaluation module is used for awarding users who meet certain conditions. When a customer scans the two-dimension code, the advertising is triggered to be played, the operation is simple and convenient, and the advertising replacement can be easily achieved.