Method and device for controlling media browsing times

Abstract

The invention discloses a media browse time control method and device, which are applied to a media source server. The method comprises the following steps: receiving a browse request of a certain media source sent by a user, wherein the browse request carries the cookie of a user terminal; extracting a first browse time of the media resource actually browsed by the user from the cookie, and looking up a second browse time of the media resource actually browsed by the user recorded in the media resource server; and updating the browse time of the media resource actually browsed by the user to a third browse time according to the first browse time and the second browse time. Through adoption of the method and device, the dependence of a conventional method on the cookie can be eliminated; the browse time of the media resources browsed by the user is determined accurately; and the waste of the media sources is avoided.

Description

technical field [0001] The invention relates to the field of multimedia applications, in particular to a method and device for controlling the number of media browsing times. Background technique [0002] In the field of multimedia applications, when the same network user accesses the same media resource, the number of visits is often limited, which is currently referred to in the industry as the control of the number of views of media resources. The purpose of this approach is to avoid unnecessary delivery of media resources , save the amount of media resources, and improve the effect of media resources as much as possible in the limited amount of investment. For example, in an advertising campaign, the number of times the same user browses the same advertisement will not be allowed to exceed a certain upper limit of the number of visits, otherwise the advertising effect will be reduced. In addition, in the field of mobile devices, the number of times the application recom...

AI Technical Summary

Problems solved by technology

[0004] However, the disadvantage of the existing method is that it is extremely dependent on cookies, and in today's network environment, many external factors can cause the loss or distortion of cookies. For example, users can manually clear cookies in the browser at the terminal, multimedia The request for resources does not come directly from the user, which leads to the inability to read and write the number of views of the cookie, the instability of the transmission medium of the multimedia resource, so that the information of the number of views cannot be written back to the cookie, etc., and the existing control method of the number of views cannot obtain the number of views from the cookie. When the number of times information, or the cookie on the client side is not obtained at all, the accuracy of the number of browsing times control cannot be guaranteed, resulting in media resources that exceed the predetermined upper limit, but still play to the user, resulting in poor delivery of media resources, and media resources. waste of delivery

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