A/B test-based experimental scheme configuration method, device and equipment

A configuration method and B-test technology, applied in the computer field, can solve problems such as the inability to guarantee the consistency of a single display interaction, the low efficiency of manual methods, and the inability to guarantee development efficiency and development stability, so as to ensure development efficiency and development stability , improve configuration efficiency, and realize the effect of automation

Active Publication Date: 2019-06-28
GUANGZHOU HUADUO NETWORK TECH
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Problems solved by technology

[0003] In the existing technology, in the process of program configuration based on A / B testing, obtaining the unique identifier of the experiment and branching the product logic needs to be done manually. This manual method is inefficient and cannot guarantee development efficiency and development stability. , and cannot guarantee the interaction consistency of a single impression

Method used

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  • A/B test-based experimental scheme configuration method, device and equipment
  • A/B test-based experimental scheme configuration method, device and equipment
  • A/B test-based experimental scheme configuration method, device and equipment

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Embodiment Construction

[0042] In order to enable those skilled in the art to better understand the technical solutions in this specification, the technical solutions in the embodiments of this specification will be clearly and completely described below in conjunction with the drawings in the embodiments of this specification. Obviously, the described The embodiments are only some of the embodiments of the present application, but not all of them. Based on the embodiments of this specification, all other embodiments obtained by persons of ordinary skill in the art without creative efforts shall fall within the scope of protection of this application.

[0043] A / B testing is actually comparing two or more versions of a specific thing. It is essentially an experiment in which multiple versions are randomly presented to users and analyzed using statistical tools to determine which version is better. achieve target needs. Based on the above idea, it is used for APP version and / or webpage version update...

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Abstract

The invention discloses an A/B test-based experimental scheme configuration method, device and equipment, and belongs to the field of computers. The method comprises: acquring a data request, whereinthe data request is used for requesting configuration of an experiment scheme; Obtaining experimental information based on user information contained in the data request, the user information contained in the data request being information carried by the data request, and the experimental information comprising an experiment and an identifier for experimental screening; Screening the experiments according to the identifiers for experimental screening to obtain experimental schemes configured by the data request; And executing the configured experiment scheme based on the experiment scheme configured by the data request. According to the method provided by the embodiment of the invention, the configuration efficiency can be improved, the development efficiency and the development stabilityare ensured, the interaction consistency is realized, and the scheme configuration automation is realized.

Description

technical field [0001] This specification relates to the field of computers, and in particular to a scheme configuration method, device and equipment based on A / B testing. Background technique [0002] A / B testing as a product optimization method can be used to increase conversion rate, registration rate, product conversion and other indicators. The scheme configuration of the webpage based on the A / B test is to obtain the experimental configuration scheme through the unique identifier of each experiment. Specifically, after the client obtains the experimental scheme identifier corresponding to the unique identifier of the experiment through the network request server, the product logic is branched Select, so as to realize the scheme configuration suitable for the user's network request. [0003] In the existing technology, in the process of program configuration based on A / B testing, obtaining the unique identifier of the experiment and branching the product logic needs to...

Claims

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Application Information

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Patent Type & Authority Applications(China)
IPC IPC(8): G06F11/36
Inventor 郑永欣
Owner GUANGZHOU HUADUO NETWORK TECH
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