Method, device and system for displaying advertisements

A technology of advertising and archives, applied in the network field, can solve problems such as lack of fun, lack of promotion of target audience social interaction, low popularity of advertisements, etc.

Pending Publication Date: 2019-10-18
深圳凯茜微想科技有限公司
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  • Summary
  • Abstract
  • Description
  • Claims
  • Application Information

AI Technical Summary

Problems solved by technology

[0004] In traditional technology, sharing advertisements in instant messaging or network applications is to send advertisements directly to the target audience. The display of advertisements does not promote the social interaction of target audiences, lacks interest, and the popularity of advertisements is not high.

Method used

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  • Method, device and system for displaying advertisements
  • Method, device and system for displaying advertisements
  • Method, device and system for displaying advertisements

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Embodiment Construction

[0063] In order to make the object, technical solution and advantages of the present invention clearer, the present invention will be further described in detail below in conjunction with the accompanying drawings and embodiments. It should be understood that the specific embodiments described here are only used to explain the present invention, not to limit the present invention.

[0064] Social platform: used to help users establish social connections and realize communication between users, including instant messaging, SNS (Social Networking Services, social networking services) and other social networking sites or social networking applications.

[0065] Instant messaging: (Instant Messaging, referred to as IM) is a terminal service that allows two or more people to use the network to transmit text messages, files, voice and video in real time.

[0066] Information: Refers to the objects transmitted and processed by audio, news, and communication systems, and generally ref...

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PUM

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Abstract

The invention discloses a method, a device and a system for displaying advertisements, and the method comprises the steps: receiving one or more advertisement file transmission requests which compriseone or more to-be-transmitted advertisement files and one or more target objects transmitted by the one or more advertisement files; obtaining one or more target objects sent by the interaction information, and when it is detected that there is interaction information to be sent to one or more target objects sent by the one or more advertisement files, pushing the one or more advertisement filesand the interaction information to the one or more or all target objects sent by the interaction information in response to the one or more advertisement file sending requests. According to the method, the device and the system for displaying the advertisements, high interest is realized in receiving and sending of the advertisement files, the social activity of a network platform is improved, theadvertisements become popular due to the fact that social contact of the target clients is promoted, and rejection of the target clients to the advertisements is avoided.

Description

technical field [0001] The invention relates to the field of network technology, in particular to a method, device and system for displaying advertisements. [0002] technical background [0003] Advertisement means to advertise widely. Advertisement is a means of publicity that transmits information to the public openly and widely through a certain form of media for a specific need. Advertisements include non-economic advertisements and economic advertisements. Non-economic advertisements refer to advertisements that are not for profit, such as various announcements, announcements, and statements of government administrative departments, social institutions, and even individuals. The main purpose is to promote; economic advertisements are also called Commercial advertisement refers to the advertisement for the purpose of profit. It is usually an important means of communicating information between commodity producers, operators and consumers, or an important form for enterp...

Claims

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Application Information

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IPC IPC(8): H04L12/58H04L29/08G06Q30/02
CPCH04L51/04H04L51/10H04L67/146G06Q30/0241G06Q30/0257H04L67/55
Inventor 王洁琳
Owner 深圳凯茜微想科技有限公司
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