Distance-based information transmission method, device, computer equipment and storage medium

Abstract

The present application discloses a distance-based information sending method, device, computer equipment, and storage medium. The method includes: acquiring a target mobile phone number, and acquiring characteristic information of a user related to the target mobile phone number; The mobile phone number is mapped to a specified vector in a high-dimensional virtual space; multiple temporary vectors are selected from multiple standard high-dimensional vectors; multiple first distances are calculated, wherein the first distance is the specified vector and the specified vector The distance between the temporary vectors; if a plurality of the first distances are unevenly smaller than the preset distance threshold, then according to the corresponding relationship between the first distance-temporary vector-information sending strategy, the designated value corresponding to the first distance with the largest value is obtained An information sending strategy, and sending information to the target mobile phone number according to the specified information sending strategy. In this way, information can be sent in a targeted manner, and the cost of sending information can be reduced under the premise of ensuring the delivery rate.

Description

technical field [0001] The present application relates to the field of computers, and in particular, to a distance-based information sending method, apparatus, computer equipment and storage medium. Background technique [0002] Information is sent to the terminal, generally in two forms: APP push message and send short message. Among them, the APP push message can send relevant activities, product recommendations, and user rights-related information to users. At present, APP push messages are transmitted through the Internet network, and the cost is low. The cost of a push message is about 1% of that of a short message. Therefore, it is generally chosen to use APP push messages to reach users. However, there is also a problem with APP push messages. , the delivery rate is low, only about 50%-60%, so if you need a message with a high delivery rate to the user, generally choose to deliver it through SMS, but the cost is higher. Both of these two message sending schemes have...

AI Technical Summary

Problems solved by technology

At present, APP push messages use the Internet network for transmission, and the cost is relatively low. The cost of a push message is about one percent of that of a text message. Therefore, APP push messages are generally used to reach users, but there is still a problem with APP push messages. , the delivery rate is low, only about 50%-60%, so if you need a message with a high delivery rate to the user, you generally choose to deliver it by SMS, but the cost is higher

Both of these two message sending schemes have deficiencies, and the traditional technology cannot balance the delivery rate and cost, resulting in technical problems such as insufficient information delivery in a timely manner or excessive SMS sending and high cost

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