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Data estimation method and device

A data estimation and data technology, applied in database models, relational databases, electrical digital data processing, etc., can solve problems such as parameter estimation deviations and inaccurate predictions of user future behaviors

Pending Publication Date: 2021-02-19
BEIJING DAJIA INTERNET INFORMATION TECH CO LTD
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  • Abstract
  • Description
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  • Application Information

AI Technical Summary

Problems solved by technology

[0005] The present disclosure provides a data estimation method and device to at least solve the problem that the regression analysis method in the related art may cause deviations in parameter estimation due to endogenous problems, which in turn leads to inaccurate predictions of user future behaviors

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  • Data estimation method and device
  • Data estimation method and device

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Embodiment Construction

[0095] In order to enable ordinary persons in the art to better understand the technical solutions of the present disclosure, the technical solutions in the embodiments of the present disclosure will be clearly and completely described below in conjunction with the accompanying drawings.

[0096] It should be noted that the terms "first" and "second" in the specification and claims of the present disclosure and the above drawings are used to distinguish similar objects, but not necessarily used to describe a specific sequence or sequence. It is to be understood that the data so used are interchangeable under appropriate circumstances such that the embodiments of the disclosure described herein can be practiced in sequences other than those illustrated or described herein. The implementations described in the following exemplary examples do not represent all implementations consistent with the present disclosure. Rather, they are merely examples of apparatuses and methods consi...

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Abstract

The invention relates to a data estimation method and device. The method comprises steps of obtaining user historical behavior data and historical user portrait data in a first historical time period,and determining first preprocessing data; obtaining user target behavior data in a second historical time period; based on the historical user portrait data, decentralizing the first sub-behavior data, the second sub-behavior data, the target behavior data and the first preprocessing data to obtain third sub-behavior data, fourth sub-behavior data, target behavior processing data and second preprocessing data; regressing the second preprocessed data and the third sub-behavior data to obtain a third sub-behavior data estimated value; performing regression on the third sub-behavior data estimated value, the fourth sub-behavior data and the target behavior processing data to obtain estimated parameters; and obtaining current behavior data and current user portrait data of the user at the current moment, and estimating future behavior data of the user based on the estimation parameters. The method is advantaged in that an endogeny problem can be solved, and the future behavior data of theuser can be accurately estimated.

Description

technical field [0001] The present disclosure relates to the technical field of computer processing, in particular to a data estimation method and device. Background technique [0002] At present, many business scenarios need to analyze user behavior data. For example, in the video field such as short video and live broadcast, it is possible to analyze and solve practical problems by obtaining massive user behavior data. As a common analysis model, regression model is often used to study factors The relationship between variables and independent variables. Regression can help explore the correlation between variables and obtain quantitative analysis results. For example, as live broadcast e-commerce gradually enters everyone's life, in order to analyze the impact of users' purchase behavior in e-commerce live broadcast rooms on their future reward behavior Influence, usually the user's purchase amount in the live broadcast room is used as the independent variable, and the u...

Claims

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Application Information

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Patent Type & Authority Applications(China)
IPC IPC(8): G06F16/2458G06F16/28
CPCG06F16/285G06F16/2462G06F16/2471
Inventor 翟思楠金雅然
Owner BEIJING DAJIA INTERNET INFORMATION TECH CO LTD
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