Cross-industry sharing marketing platform based on high and new technology industry

A high-tech, industrial technology, applied in marketing, commerce, discounts/rewards, etc., can solve problems such as difficulty in obtaining preferential information for consumers, loss of corporate consumers, etc., and achieve the goal of improving corporate communication, low cost, and enhanced communication. Effect

Inactive Publication Date: 2021-06-29
深圳市凯博百通信息技术有限公司
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  • Summary
  • Abstract
  • Description
  • Claims
  • Application Information

AI Technical Summary

Problems solved by technology

At present, most enterprises will launch a variety of preferential information such as deductions or discounts for competitive users. Due to the company's brand communication or influence restrictions, it is difficult for consumers to know these preferential information, which has caused great harm to enterprises and consumers. is a big loss

Method used

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  • Cross-industry sharing marketing platform based on high and new technology industry

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Embodiment Construction

[0015] The following will clearly and completely describe the technical solutions in the embodiments of the present invention with reference to the accompanying drawings in the embodiments of the present invention. Obviously, the described embodiments are only some, not all, embodiments of the present invention. Based on the embodiments of the present invention, all other embodiments obtained by persons of ordinary skill in the art without making creative efforts belong to the protection scope of the present invention.

[0016] Please refer to the accompanying drawings of the description, the present invention provides a technical solution: a cross-industry shared marketing platform based on high-tech industries, the method includes the following steps:

[0017] Step 1: Publish and sell products manufactured through high-tech through the official account of the enterprise;

[0018] Step 2: Use the shared marketing system to collect the QR code corresponding to the company’s of...

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Abstract

The invention discloses a cross-industry sharing marketing platform based on the high and new technology industry. The method comprises the following steps: step1, issuing and selling products produced and manufactured through a high and new technology through an enterprise official account; step 2, recording a two-dimensional code corresponding to the enterprise official account in the step 1 by using a shared marketing system, and enabling a consumer to scan the two-dimensional code and pay attention to an enterprise official account to accumulate and obtain points; step 3, formulating a point exchange mechanism; and step 4, enabling the consumer to exchange commodities or services through point consumption. According to the method, low-manual-participation intelligent marketing directly oriented to the consumer is realized by adopting a two-dimensional code mode, so that not only can the spreading force of shared marketing and the spreading force of an enterprise be improved, but also the consumers can be helped, the implementation cost is low, and the operation and maintenance management is simple.

Description

technical field [0001] The invention relates to a cross-industry shared marketing platform based on high-tech industries, which belongs to the technical field. Background technique [0002] A key criterion for evaluating a company's operation is the level of final marketing performance (including sales, market share, profit, popularity, etc.). The marketing strength of the company determines the level of the company's marketing performance. 70% of the failure is determined by the enterprise's strategic goals and marketing strategies, while 30% is determined by the enterprise's marketing mix. Marketing strategic positioning is the core of the enterprise's marketing process. [0003] The marketing model is a system in operation, not a means or method. At present, most enterprises will launch a variety of preferential information such as deductions or discounts for competitive users. Due to the company's brand communication or influence restrictions, it is difficult for consum...

Claims

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Application Information

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Patent Type & Authority Applications(China)
IPC IPC(8): G06Q30/02
CPCG06Q30/0208G06Q30/0213G06Q30/0217
Inventor 向玲玲
Owner 深圳市凯博百通信息技术有限公司
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