Water ecological space tourism development potential evaluation method

Abstract

The invention discloses a water ecological space tourism development potential evaluation method, which comprises the following steps of (1) analyzing key factors influencing tourism resource development potential, and constructing a hierarchical multi-level evaluation index system on the basis, (2) formulating a grading grade standard of evaluation indexes, and calculating the weight of each evaluation index by using an analytic hierarchy process, and (3) determining an evaluation sample matrix and an evaluation grey class according to a grey evaluation process, obtaining a grey evaluation weight vector, calculating tourism resource development potential comprehensive evaluation values of each evaluation object, and sorting the tourism resource development potential comprehensive evaluation values. The water ecological space tourism development potential evaluation methodis innovative in theevaluation method of tourism resources development potential, the grey theory and the analytic hierarchy process are combined, the grey evaluation process is beneficial to solving the problem that information is incomplete and inaccurate in evaluation of the analytic hierarchy process, the evaluation result is more objective and credible, and therefore the method achieves more scientific guiding significance for the tourism development practice.

Description

technical field [0001] The invention relates to the technical field of evaluation methods for tourism development potential, in particular to an evaluation method for tourism development potential of water planting ecological space. Background technique [0002] Since the 1970s, my country's tourism resource evaluation research has made great progress in aesthetic evaluation and technical evaluation; in terms of practical operation, the national standard "Tourism Resource Classification, Investigation and Evaluation" (GB / T18972-2003) The promulgation and implementation provide norms and guidance for the evaluation of tourism resources, and become the main evaluation method in tourism planning. Since its evaluation mainly revolves around the noumenal value of tourism resources, sometimes it is difficult to develop competitive tourism products for tourism resources with high endowment. In some regions with disadvantaged traditional tourism resources, although the existence and...

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Problems solved by technology

[0003] In China, the content of research on the development potential of tourism resources is mainly to explore the evaluation index system. Bao Jigang and Chu Yifang have done some fruitful work successively, and most of the subsequent related research is follow-up (Table 1); The evaluation method is relatively simple, mainly using the analytic hierarchy process for quantitative evaluation

Although the analytic hierarchy process is more systematic in identifying problems, there are two obvious deficiencies: (1) when using expert consultation, it is easy to lose part of the evaluation information due to failure to satisfy the transitive axiom, resulting in incomplete evaluation information; ( 2) The evaluation of the development potential of tourism resources is based on the evaluator's personal preference, cultural background, experience experience and cognitive ability. It is difficult to rule out the deviation caused by many human factors, resulting in inaccurate evaluation information

At present, the multi-level gray evaluation method has not been used in the evaluation of the development potential of tourism resources