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TV station online advertizing platform

A technology of advertising placement and advertising line, applied in advertising, commerce, instruments, etc., can solve problems such as difficulty and difficulty

Inactive Publication Date: 2016-09-28
GUANGDONG UNIV OF TECH
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  • Summary
  • Abstract
  • Description
  • Claims
  • Application Information

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Problems solved by technology

And for companies trying to promote their products or publicize their image by sponsoring programs, it is even more difficult to find producers and investment projects for their favorite programs.

Method used

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  • TV station online advertizing platform

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Embodiment Construction

[0012] The technical solutions claimed in the present invention will be further described in detail in conjunction with the accompanying drawings and specific embodiments.

[0013] See attached figure 1 As shown, a TV station advertisement online delivery platform in this embodiment includes: an advertisement classification module, an investor selection module, a dialogue module and a transaction module.

[0014] Wherein the advertisement classification module includes a short video delivery module and an alternative advertisement delivery module, the short video delivery module is used to provide investor users with information on each channel advertisement blank period and its charging standard, and also has the function of receiving investor users The function of placing advertisement requests in the corresponding time period. In this embodiment, in order to prevent the behavior of maliciously brushing advertisements, only the same investor user is allowed to place three ad...

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Abstract

The present invention discloses a TV station online advertizing platform including a short video advertizing module, an alternative advertizing module and an investor selecting module that are respectively set for investor users, media users and producer users, users can issue related information based on their identity or actively search partners, and the needs of the investors, media, and producers can be integrated and a mutual benefit effect is achieved.

Description

technical field [0001] The invention relates to the technical field of online platforms, in particular to an online advertisement delivery platform for TV stations. Background technique [0002] As society progresses, emerging industries flourish. Advertising is an important means to publicize the characteristics of the enterprise. In the advertising market, TV media occupies a major proportion and influences the overall advertising trend. Therefore, advertising to TV stations has become an important means for medium and large investors to seek development. [0003] Since investors have limited access to TV station information, for companies intending to place short video advertisements, they cannot find the right person in charge of TV media in a short period of time and select the appropriate channel and corresponding time slot. However, for companies trying to promote their products or publicize their image by sponsoring programs, it is even more difficult to find produc...

Claims

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Application Information

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Patent Type & Authority Applications(China)
IPC IPC(8): G06Q30/02
CPCG06Q30/0272G06Q30/0241G06Q30/0273
Inventor 李伟昌廖锡博刘立程陈健江孙城翠
Owner GUANGDONG UNIV OF TECH
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