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Information recommendation method and device
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An information recommendation, user technology, applied in the information field
Inactive Publication Date: 2017-08-01
CHINA MOBILEHANGZHOUINFORMATION TECH CO LTD +1
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[0009] In view of this, the embodiments of the present invention expect to provide an information recommendation method and device, which at least partially solve the problems of information recommendation in the prior art
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Embodiment 1
[0054] Such as figure 1 As shown, this embodiment provides an information recommendation method, the method comprising:
[0055] Step S110: Record the historical operation behavior of the user;
[0056] Step S120: Generate a content preference tag according to the historical operation behavior;
[0057] Step S130: According to the content preference tag, determine the neighboring users who meet the preset similarity condition with the target user;
[0058] Step S140: Obtain historical operation behavior data of the neighboring users;
[0059] Step S150: According to the historical operation behavior data of the nearby users, recommend information to the target user.
[0060] The information recommendation method described in this embodiment may be applied to various information recommendation servers. For example, network information stored in the network such as product recommendation information, downloaded applications (Application, App), searched videos, pictures, down...
Embodiment 2
[0095] Such as Figure 4 As shown, this embodiment provides an information recommendation device, which includes:
[0096] A recording unit 110, configured to record the historical operation behavior of the user;
[0097] A generating unit 120, configured to generate a content preference tag according to the historical operation behavior;
[0098] The first determining unit 130 is configured to determine, according to the content preference tag, a neighboring user who satisfies a preset similarity condition with the target user;
[0099] An acquisition unit 140, configured to acquire historical operation behavior data of the neighboring users;
[0100] The recommending unit 150 is configured to recommend information to the target user according to the historical operation behavior data of the nearby users.
[0101] The information recommendation device described in this embodiment may be a device applied to various information recommendation servers or information recommend...
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Abstract
The embodiment of the invention provides an information recommendation method and device. The method comprises the steps that historical operation behaviors of users are recorded; content preference tags are generated according to the historical operation behaviors; a neighbor user meeting a preset similarity condition with a target user is determined according to the content preference tags; historical operation behavior data of the neighbor user is acquired; and information recommendation is made to the target user according to the historical operation behavior data of the neighbor user.
Description
technical field [0001] The present invention relates to the field of information technology, in particular to an information recommendation method and device. Background technique [0002] In today's society, network information is vast, and search engines are one of the important means for users to find their favorite information, but the premise of search engines is that users know what he / she needs. If even users themselves don't know what they can get or want When it comes to getting something, search engines are powerless. Therefore, intelligent recommendation algorithms and systems are introduced to help users find the personalized content they need / like through recommendation methods. The current recommendation algorithms include content-based recommendation algorithms, collaborative filtering recommendation algorithms and hybrid recommendation algorithms. [0003] The main idea of a content-based recommendation system is to construct user content preference docum...
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