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Power consumer segmentation method based on multidimensional index

A customer and power technology, applied in the direction of instruments, character and pattern recognition, data processing applications, etc., can solve the problems of power customer segmentation relying on experience, etc., to achieve the effect of improving satisfaction and loyalty and reducing costs

Inactive Publication Date: 2018-03-09
ELECTRIC POWER RES INST OF STATE GRID ZHEJIANG ELECTRIC POWER COMAPNY +1
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Problems solved by technology

[0004] Purpose of the invention: To solve the problem that traditional power customer segmentation is too dependent on experience, to provide a multi-dimensional index-based power customer segmentation method

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  • Power consumer segmentation method based on multidimensional index
  • Power consumer segmentation method based on multidimensional index
  • Power consumer segmentation method based on multidimensional index

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Embodiment Construction

[0030] The implementation of the present invention will be further described below in conjunction with the accompanying drawings and examples, but the implementation and inclusion of the present invention are not limited thereto.

[0031] see figure 1 , a multi-dimensional index-based electricity customer segmentation method, including the following steps:

[0032] 1) First obtain the multi-dimensional data indicators of power customers in recent years;

[0033] 2) Preprocessing the data, including deletion of missing values ​​and outliers and data normalization;

[0034] 3) Calculate the preprocessed data using clustering algorithm, use the average silhouette coefficient to determine the number of clusters, and finally obtain the customer segmentation results.

[0035] see figure 2 , the multi-dimensional indicator data of electricity customers obtained in recent years should include: electricity consumption and average electricity price indicators in the customer value d...

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Abstract

The invention discloses a power consumer segmentation method based on multidimensional indexes; aiming at power consumers, the method creatively proposes 6 evaluation indexes under three dimensions including the client value, the client credit and the client potential, wherein the 6 evaluation indexes refer to the power consumption, the average electricity price, the default power consumption frequency, the arrearage rate, the power consumption growth rate and the install capacity; the method preprocesses the data, and uses a cluster algorithm to evaluate to obtain the optimal segment result according to an average contour coefficient. The power consumer segmentation method based on multidimensional indexes is good in segmentation effect, thus preventing troubles caused by a conventional client segmentation method developing variation marketing services for the power grid.

Description

technical field [0001] The invention relates to a method for subdividing electric power customers based on multidimensional indexes, and belongs to the field of power system analysis and calculation. technical background [0002] Customer segmentation was proposed by American scholar Wendell Smith in the mid-1950s. It refers to the classification of enterprises in a specific market competition according to factors such as customer attributes, hobbies and demands for goods, and behavioral characteristics, and targeted The provision of products, services or corresponding sales models. After subdivision, each type of customer group will have the same characteristics in a certain aspect, while different subdivided groups have obvious differences. The premise of customer segmentation is that customers have the characteristics of diversity. Only when there are differences among customers, it is necessary to classify customers. Before subdividing customers, the data and informati...

Claims

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Application Information

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Patent Type & Authority Applications(China)
IPC IPC(8): G06Q30/02G06Q50/06G06K9/62
CPCG06Q30/0201G06Q50/06G06F18/23
Inventor 张爽景伟强魏骁雄罗欣陈星莺余昆朱蕊倩孙婉胜陈博叶红豆
Owner ELECTRIC POWER RES INST OF STATE GRID ZHEJIANG ELECTRIC POWER COMAPNY
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