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Method for spreading advertisement by mobile telephone and mobile telephone

A mobile phone and advertising technology, applied in the field of advertising dissemination, can solve the problems of cumbersomeness, reduction of available resources in the memory of mobile phones, affecting the normal work or life of mobile phone users, etc.

Inactive Publication Date: 2007-10-31
官国锋
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  • Summary
  • Abstract
  • Description
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  • Application Information

AI Technical Summary

Problems solved by technology

[0004] The above various forms of advertising data will cause the continuous reduction of available resources in the memory of the mobile phone, requiring the mobile phone user to manually clear it, which is very cumbersome
[0005] In addition, in the existing advertising methods, advertisements are sent at any time, which affects the normal work or life of mobile phone users

Method used

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  • Method for spreading advertisement by mobile telephone and mobile telephone
  • Method for spreading advertisement by mobile telephone and mobile telephone
  • Method for spreading advertisement by mobile telephone and mobile telephone

Examples

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Embodiment Construction

[0034] The invention mainly relates to how to display the advertisement when the mobile phone calls.

[0035] Figure 1 describes the system organization structure when the server group communicates with the mobile phone client through the Internet WAN, and Figure 2 describes the system organization structure when the server group communicates with the mobile phone client through the mobile operator's internal LAN.

[0036] The current mobile phone incoming call process is that after the mobile phone receives the call signal sent by the mobile network, it shakes hands with the mobile network to establish a channel, sends out a Ring back tone, and the local machine rings. Or after receiving a short message, the relevant information of the new incoming short message will be displayed after the relevant program is passed.

[0037] What the present invention aims to achieve is to display (or play) static picture advertisements or dynamic multimedia advertisements while the mobile l...

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Abstract

A method and mobile telephone of spreading advertisement via mobile telephone, advertisement display module is set in the mobile telephone; when mobile telephone receives incoming telegram signal, generates incoming telegram affair informing message based on incoming telegram number information; the advertisement display module captures the incoming telegram affair informing message and picks message needed to generate menu of incoming telegram display and set ringing and play advertisement; user selects to get phone, close the advertisement display when call ends. Because the display of advertisement is only during there is calling or new short message, normal work and life of user can not be affected. Advertisement data displayed is obtained from advertisement server, not occupy memory resource of mobile phone at all.

Description

technical field [0001] The invention relates to the dissemination of advertisements, in particular to the dissemination of advertisements using mobile phones as media. Background technique [0002] At present, on the mobile phone platform, the initial form of advertising service is mainly text information carried by short message (SMS). This kind of short message advertisement is both monotonous and the publicity effect is very limited. [0003] With the development of mobile phone data services, multimedia advertising services by means of technologies such as multimedia messaging (MMS) and WAP push (WAP PUSH) have emerged as the times require. [0004] The above various forms of advertisement data will cause the continuous reduction of available resources of the memory of the mobile phone, requiring the mobile phone user to manually clear it, which is very cumbersome. [0005] In addition, in the existing advertising method, the advertisement is sent at any time, which af...

Claims

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Application Information

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IPC IPC(8): H04Q7/22H04M1/247H04W4/00H04M1/57H04M1/72484
Inventor 官国锋张震王华东程宏国
Owner 官国锋
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