New energy enterprise value assessment model based on analytic hierarchy process
A method of analytic hierarchy process and value evaluation, which is applied in marketing and other directions, and can solve problems such as lack of fairness and incomplete evaluation conclusions
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[0064] Below in conjunction with example the present invention is described in further detail:
[0065] Taking Z new energy company as an example, evaluate its enterprise value in 2013.
[0066] (1) Establish a value evaluation index system for Z new energy enterprises:
[0067] First, establish first-level indicators, which include: financial indicators and non-financial indicators;
[0068] Secondly, set up secondary indicators under the first-level indicators, with a total of nine second-level indicators, and four second-level indicators under financial indicators, namely: solvency, profitability, operating ability and development ability; non-financial indicators There are five secondary indicators under the indicators, namely: industry development opportunity value, product uniqueness, human resource comprehensive efficiency, corporate governance efficiency, and environmental factor comprehensive effectiveness;
[0069] Finally, continue to set up third-level indicators...
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