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Method and device for embedding plane pattern advertisement in video screen

A technology of graphic patterns and advertisements, which is applied in the field of technical video processing, can solve problems such as implanting graphic pattern advertisements, and achieve the effect of ensuring visual experience

Active Publication Date: 2019-04-12
BEIJING QIYI CENTURY SCI & TECH CO LTD
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  • Summary
  • Abstract
  • Description
  • Claims
  • Application Information

AI Technical Summary

Problems solved by technology

[0003] In some cases, there is no need to insert flat pattern advertisements during the video shooting process, but in the subsequent video distribution process, there will be a need to insert some flat pattern advertisements, that is, there are video screens The demand for embedding graphic advertising in

Method used

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  • Method and device for embedding plane pattern advertisement in video screen
  • Method and device for embedding plane pattern advertisement in video screen
  • Method and device for embedding plane pattern advertisement in video screen

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Embodiment Construction

[0036] The following will clearly and completely describe the technical solutions in the embodiments of the present invention with reference to the accompanying drawings in the embodiments of the present invention. Obviously, the described embodiments are only some, not all, embodiments of the present invention. Based on the embodiments of the present invention, all other embodiments obtained by persons of ordinary skill in the art without making creative efforts belong to the protection scope of the present invention.

[0037] In order to embed a two-dimensional pattern advertisement in a video frame of a captured video under the premise of ensuring the user's visual experience, an embodiment of the present invention provides a method and device for embedding a two-dimensional pattern advertisement in a video frame.

[0038] The following firstly introduces a method for embedding a plane pattern advertisement in a video picture provided by an embodiment of the present inventio...

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Abstract

The embodiment of the invention provides a method and device for implanting planar pattern advertisements into a video frame. The method comprises the steps that coordinates of first pixel points in target images, comprising a plane object, of a target video are determined, and the first pixel points in the target images can locate a region, into which the planar pattern advertisements are to be implanted, on the plane object; coordinates of second pixel points in an advertisement image are determined, the second pixel points can locate a region where the planar pattern advertisements are located, the number of the first pixel points in each frame of target images is the same as that of the second pixel points, and the first pixel points in each frame correspond to the second pixel points one to one; the coordinates of the first pixel points and the coordinates of the second pixel points in the target images are utilized for calculating a perspective change matrix of each frame of target images; the perspective change matrixes and the advertisement image are utilized for carrying out perspective change processing on the pixel points in the region, into which the planar pattern advertisements are to be implanted, in each frame of target images. According to the method and the device, the planar pattern advertisements can be implanted into the video frame of the photographed video.

Description

technical field [0001] The invention relates to the field of technical video processing, in particular to a method and device for embedding plane pattern advertisements in video images. Background technique [0002] Product placement is increasingly used in movies and TV dramas, and for the placement of graphic advertising, usually the graphic advertising is placed in the shooting environment, and then the graphic advertising appears in the lens, thereby generating Videos with graphic ads in the video frame. [0003] In some cases, there is no need to insert flat pattern advertisements during the video shooting process, but in the subsequent video distribution process, there will be a need to insert some flat pattern advertisements, that is, there are video screens The demand for embedding graphic advertisements in [0004] On the premise of ensuring the user's visual experience, how to embed a graphic advertisement in the video screen of the completed video is an urgent p...

Claims

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Application Information

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Patent Type & Authority Patents(China)
IPC IPC(8): H04N21/234H04N21/44H04N21/81
CPCH04N21/23424H04N21/44016H04N21/812
Inventor 李典
Owner BEIJING QIYI CENTURY SCI & TECH CO LTD
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