POS terminal and sale promotion method and system based on POS terminal

A terminal and mobile terminal technology, applied in marketing, discount/reward, business, etc., can solve the problem that the promotion plan is not aimed at individual customers, and achieve the effect of improving the shopping experience

Inactive Publication Date: 2016-06-15
HISENSE INTELLIGENT COMML SYST CO LTD
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  • Summary
  • Abstract
  • Description
  • Claims
  • Application Information

AI Technical Summary

Problems solved by technology

[0005] This application provides a promotional method, system and POS terminal based on POS terminal, whi

Method used

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  • POS terminal and sale promotion method and system based on POS terminal
  • POS terminal and sale promotion method and system based on POS terminal

Examples

Experimental program
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Example Embodiment

[0015] The specific embodiments of the present application will be described in further detail below with reference to the accompanying drawings.

[0016] The POS terminal-based promotion method proposed in this application includes two implementation bodies: a POS terminal and a promotion management library. Promotion management database is a database established for retail enterprises with promotion rules or logic, which can store and analyze the data acquired and uploaded by POS terminals, and formulate promotion plans more suitable for individual users based on the stored and received data. . When a user holds a mobile terminal and enters a retail enterprise to prepare for shopping, the promotion management library will push out a promotion plan and an electronic coupon corresponding to the promotion plan for the user who holds the mobile terminal for the user to view. After viewing and setting a target, users can find targeted promotions in retail enterprises to purchase...

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Abstract

The invention discloses a POS terminal and a sale promotion method and system based on the POS terminal, and solves the technical problem that a present sale promotion scheme does not aim at individual clients. When a user enters a retail enterprise, sale promotion schemes and electronic coupons are sent to a mobile phone of the user, the user shows certain electronic coupon during settlement, an electronic coupon scanner of the POS terminal scans the electronic coupons received by the mobile terminal of the user, information, including the total using amount of the electronic coupons and content of sale promotion schemes corresponding to the electronic coupons, is recorded and uploaded to a sale promotion management library, and thus, on the basis of the recorded information and historical information, the sale promotion management library updates the sale promotion schemes and electronic coupons sent to the mobile terminal of the user when the user comes shopping next time. The sale promotion schemes are sent to the mobile terminal of the user based on the set sale promotion rules or logics according to the recorded information and historical information, and thus, the sale promotion schemes are customized and can meet requirements of the individual clients.

Description

technical field [0001] The invention belongs to the technical field of consumer terminals, and in particular relates to a sales promotion method and system based on a POS terminal and a POS terminal. Background technique [0002] In order to attract customers to make multiple purchases, retail companies will carry out various product promotion activities in stores. Promotional activities are based on the method of small profits but quick turnover. On the one hand, it can attract customers to spend more, and on the other hand, it can improve the sales performance of retail enterprises. [0003] When formulating promotion plans, retail enterprises either formulate member promotion plans for members; or define the scope of products to formulate promotion plans for specific commodities, such as formulating promotion plans for kitchen users, such as formulating promotion plans for fresh food, etc.; Consumption amount formulate a bundled promotion plan, for example, when the cons...

Claims

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Application Information

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IPC IPC(8): G06Q30/02
CPCG06Q30/0238G06Q30/0207G06Q30/0224
Inventor 牛海健
Owner HISENSE INTELLIGENT COMML SYST CO LTD
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